I’m ranked within the top 1% of Upwork writers because I only care about making my clients money.
And I’ve beaten 62% of client controls over the past two years. Don’t believe me? Check my reviews below.
I’ve personally learned from living legends — some of whom have worked alongside David Ogilvy and Draper Daniels (who Mad Men’s Don Draper was based on).
Past clients include Microsoft, Ethos, AG1, Quillbot, RinFit, Nexar, the NCAA, VigorLabs, Bandier, Arena Sports, Johnson Controls, Cashew, Sap Skin, Terraseed and dozens of other brands.
My Services
Direct Response Copy
Sales/Landing Pages, VSLs, Ads, Email/SMS Sequences, Advertorials
Creative Strategy
Ongoing Hooks/Angles Testing For Optimized Paid Ads Campaigns
Website Copy (Search-Optimized by Request)
Website Pages, Mobile Apps, Blogs & Conversion Optimization
Work With Me For:
✔️ high-performance direct response copy that’s always delivered on time
✔️ BS-free, crystal clear communication
✔️ a measurable return on your investment
Preferred Industries:
Health & Wellness
DTC eCommerce
Finance
I’m successful when YOU’RE successful, so I won’t take your project unless I’m confident I can deliver measurable results.
If I'm not the right fit, I'll tell you upfront and point you to someone who is.
Send me a direct message for a faster response.
Ad Copy
Copywriting
Advertising
Sales Copywriting
Email Copywriting
Ad Concept
UX Writing
Tagline
Business Name & Slogan
Brand Positioning
Creative Direction
Creative Strategy
Brand Identity
Emmanuel M.
Ruther Glen, Virginia
$5/hr
5.0
5 jobs
Real Results. Real ROl.
I am an experienced marketing freelancer based in Dallas specializing in lead and appointment generation marketing including Email Marketing, SMS Marketing, Google PPC, Facebook Ads, and Search Engine Optimization for clients who want to grow their business and get a real ROl.
My services deliver ROl and help increase leads, appointments, and sales. I work with most businesses in any industry and any niche.
I do not offer generic strategies or plans. I am a legit marketer that gets you real results and an outstanding return on your investment.
Please check out my portfolio for results and proof.
- Email Marketing Campaigns
- SMS Marketing Campaigns
- Facebook Advertising
- Google Advertising
- Search Engine Optimization (SEO)
- Review Management
Ad Copy
Digital Marketing
Lead Generation
Google Ad Manager
PPC Campaign Setup & Management
Paid Social
Social Media Lead Generation
Digital Marketing Strategy
Keyword Research
Local Search Ads
Search Engine Marketing
Google Optimize
Yacco V.
New York City, New York
$295/hr
4.8
579 jobs
Most businesses do not have a traffic problem, they have a revenue leak.
I work with companies spending $30k to $500k a month on acquisition who can see money evaporating between ad click and closed revenue but cannot see where. Rising CAC, flat close rates, funnels patched by five freelancers with nobody owning the whole system.
I am not a freelancer selling tasks. I am a conversion architect diagnosing and rebuilding the system.
Every engagement runs in three phases.
Diagnostic: mapping the leaks and identify the true bottleneck.
Architecture: rebuilt message hierarchy, page structures, and follow up sequences at wireframe level.
Execution: I build the top leverage points and optimize.
Why me: $800K+ earned here across 500+ engagements. Expert Vetted, top 0.1% of Upwork talent. 17 years as Executive Creative Director at TBWA, Doner, and Kameleon. Work for Coca-Cola, Adidas, McDonald's, Samsung, Meta, Adobe, Heineken. 60+ industry awards including Effies, the effectiveness awards that measure commercial results, not creative applause. Featured by Upwork.
Recent client outcomes include conversion architecture for logistics SaaS, fintech, DTC, and marketplace businesses.
Reviews below speak for themselves.
If you want to know exactly where your revenue goes and in what order to fix it, the Revenue Leak Diagnostic is the starting point.
Paid Media
Conversion Rate Optimization
Landing Page Optimization
Sales Funnel
Landing Page Audit
A/B Testing
User Experience Design
Sales Funnel Copywriting
Lead Generation
Direct Response Copywriting
Google Ads
Landing Page
Conversion Report
Justin V.
Providence, Rhode Island
$22/hr
4.6
7 jobs
I'm a versatile freelancer with real experience across writing, research, and investigative work, and I bring the same standard to all of it: careful, well documented, and delivered on time.
On the writing side, I have a background in film production at Sony Pictures Entertainment, which shaped how I think about structure, pacing, and holding a reader's attention. I've written product descriptions, buying guides, articles, scripts, and website content across a range of industries, always researched and matched to the client's voice.
Outside of writing, I've worked as a fraud analyst at Santander Bank and a consumer credit examiner for the State of Maine, roles built entirely around verifying facts, tracing claims to primary sources, and producing findings that hold up to review. I've also run ecommerce operations on Etsy and Amazon, coordinated mortgage closings and title settlements, and worked hands on in data center operations. That background makes me a strong fit for research, verification, contact outreach, and investigative or compliance style projects, not just writing.
What I offer:
SEO focused articles and blog posts
Website copy and landing page content
Product descriptions and buying guides
Scripts for video, podcast, and short film
Research, fact verification, and contact outreach
Fraud, compliance, and investigative research support
I'm detail oriented, communicate clearly, and take feedback seriously whether the deliverable is a finished draft or a verified dataset. Let's talk about what your project needs.
Ad Copy
Copywriting
SEO Writing
Blog Writing
Creative Writing
Content Writing
Website Content
Product Listing Ad
Social Media Copy
Scriptwriting
Technical Writing
Abigail U.
Charleston, South Carolina
$95/hr
4.9
63 jobs
Hello, I'm Abigail U. 👋
I bring 8+ years of experience in strategic content creation and copywriting, and have spent the last 3 of those years as an Expert-Vetted freelancer with a 100% Job Success Score here on Upwork. I've delivered content and copywriting initiatives for some of the biggest names in the business, such as Johnson & Johnson, Koch Industries, Deckers Brands, Peloton, Zendesk, Intuit, 20+ other enterprise clients, and 50+ medical, healthcare, and pharma clients. As of Q4 2025, my client work has generated $20M+ in documented returns.
What I actually do:
In addition to freelancing, I am the Director of Operations of Disrupt Marketing, a content production agency specializing in the most regulated, scientifically complex, and high-stakes verticals in business today. Healthcare, pharmaceutical, life sciences, medtech, and biotech sit at the core of my expertise, alongside DevOps, Saas, and enterprise technology, sustainability and supply chain management, venture capital and finance, and other compliance-heavy industries where precision and subject-matter depth are non-negotiable.
Content initiatives I partner with clients on:
✅ Long-form blog articles and SEO-driven thought leadership built on E-E-A-T and AEO principles
✅ Whitepapers and research-backed industry reports
✅ Case studies that translate technical complexity into executive-ready narrative
✅ Press releases and announcement campaigns
✅ Pitch decks, one-pagers, and strategic sales documentation
✅ SEO & strategic website copy for improved SERP conversions
✅ Executive ghostwriting and LinkedIn thought leadership
✅ Sales enablement materials and ABM content sequences
✅ Email newsletters and nurture campaigns
✅ Social media content built for B2B engagement
Sample of recent results:
➡️ J&J: Weekly global newsletters, web copy, events & marketing copy, and video scripts.
➡️ Infor Nexus/Koch: B2B content suite now core to their global sales process
➡️ Deckers: Improved ICP and internal invoice accuracy story that drove company-wide changes
➡️ Quicken: Increased engagement through various long-form copy initiatives
➡️ Rocket Mortgage: Highly specialized content production for audiences across the finance industry
➡️ EverOps: Strategic copy and executive LinkedIn content creation
➡️ Plus 20+ more enterprise transformations reflected in my digital portfolio (access upon request)
Best fit for:
Companies spending $5-$10k+/month on content that operate in technically complex or compliance-heavy industries and want a partner who can match their subject matter depth.
What sets my approach apart from others in the space is the combination of 8+ years of senior B2B copywriting experience, a refined editorial framework developed through hundreds of enterprise engagements, and a proprietary SEO workflow grounded in Google's E-E-A-T guidelines.
Message me with your specific challenges. I'll tell you exactly how I can help.
Ad Copy
Copywriting
SEO Keyword Research
Content Creation
Search Engine Optimization
Blog Writing
Copy Editing
Email Copywriting
Website Copywriting
Sales Copywriting
Academic Writing
Product Description
Content Writing
SEO Writing
Jennie H.
La Crosse, Wisconsin, Wisconsin
$40/hr
4.9
942 jobs
[*Top Rated*] Hi I'm Jennie. Need a Direct Response Copywriter and Creative Strategist who delivers real 200%+ ROAS results? I'm a RMBC Method VSL Sales Letter and Meta Ad DTC / UGC Ad Copywriter trained by Stefan Georgi with over $21M in sales. You will feel confident working with me and trust in my CRO expertise with over 850+ projects with 5 Star Reviews.
🏆 HERE'S WHY YOU NEED TO READ MY PROFILE
Do you need higher converting UGC Ad Scripts to generate more higher quality leads ready to buy that deliver higher sales? We need to talk.
My projects include clients with high-ticket offers in coaching, B2B SaaS, financial, digital products, health, supplements, GLP-1 weight loss, DTC ecommerce product and digital product sales.
📊 MY CLIENT'S ROAS RESULTS:
* Meta/Facebook DTC UGC Meta Ad Scripts: AOV 467% for a $47 offer.
* Agency Booking Call VSL: 317%+ ROAS -$2,000 offer
* Coach High Ticket Video Script: $1.2 Million in sales.
* High Ticket Course VSL: Achieved 207%+ ROAS for a $997 offer.
* Financial Advisor Webinar Script: Appointment Bookings Up 301%
* SaaS Booking Call Script: Appointments up by 239%.
* Supplement Sales Page Copy: Sold $2.1M in 120 days.
🎯 WHO I WORK WITH & THE TYPES OF COPY I DELIVER:
* Meta - Facebook - Instagram - TikTok - Native Ad: UGC Ad Scripts
* Agencies: Client Booking Call Scripts
* Financial Advisors: Appointment Lead Generating Scripts
* Coaches & Consultants: Course Funnel Sales Copy
* Digital Course Creators: Funnel Copy
* B2B: Landing Page and SEO Optimized Website Copy
* Health & Supplement & GLP-1 Weight Loss Copy and VSL Scripts
* Shopify Sales Page Copy
* CRO Specialist - Conversion Wise Training
WHAT YOU GET AND WHAT I DELIVER TO YOU:
✅ Expert Direct Response Health Copywriter: Specializing in GLP-1 Weight Loss, Fitness, Beauty, Skincare, Supplement Brands optimized for Meta compliance.
✅ Brand & Creative Strategist: You get my brainstorm of banger ideas. Copy that stands out in feeds and creates visual hooks to create viral content that gets watched, read and clicked.
✅ Appointment Lead Generation Booking Call (VSL Sales Letter Scripts): Your video script is strategically written to drive a steady flow of highly qualified leads to book your appointment calendar full.
✅ Expert VSL Script Copywriter (UGC & Long Form Video Sales Letter Scripts): You get persuasive hooks and strategic pattern interrupts, to captivate your audience from the first second and maintain their engagement all the way to the call-to-action.
✅ Storytelling Copy Writer: You get copy that gets the click with emotional storytelling, and impactful messaging to ensure your copy aligns perfectly with your brand, voice, and tone authentically representing you.
✅ Direct Response Copy: Your copy is written with warmth, relatability, and an authentic voice to ensure your message feels personal and connects with your audience and aligns with brand guidelines.
✅ Conversion-Focused Landing Page Expert: You get a new headline, hook, body copy and product description, adding clarity and higher buyer intent copy turning your cold traffic into cash buyers.
✅ Conversion Rate Optimization Copywriter: Funnel architecture experience (LP, advertorial, upsell flows) Conversion Improvement: You get CRO optimized landing page and website copy .to boost conversion rates.
✅ CRO Specialist: Funnel CRO Audit. I’ll identify friction points causing sales loss. You get actionable fixes to boost conversions, reduce your ad spend, and achieve a higher ROAS.
I promise your experience with me will exceed your expectations.
🏆 MY CERTIFICATIONS:
* Alex Hormozi - $100M Offers
* Stefan Georgi - RMBC VSL Copywriter - Copy Accelerator Alumni
* Jon Benson - VSL Copywriter
* Kyle Milligan - Financial Copywriter - Copy Squad)
* Dan Kennedy - Direct Response Copy
* Conversion Wise Certification - CRO Specialist
🎯 WHAT MY CLIENTS SAY:
B2B Lead Generation VSL:
"Her understanding of complex B2B audiences is remarkable with clear, data-driven copy that aligns with PPC best practices and conversion psychology."
— Trenton Carson, TC Productions LLC
SaaS Booking Call Script Project:
"We collaborated on a Video Sales Letter project. She absolutely nailed it. The tone of voice, the structure, everything was spot on."
— Triblio Trade Desk Software Client
Agency Video Sales Letter:
"Jennie took the time to get to know me and my business. The script was a perfect with how I naturally speak."
— Kaitlyn Cole - Resonate Studio
Health Coach VSL:
"I hired Jennie for a 3rd project. Fast Turnaround & deadlines on time. If you’re looking for a talented copywriter, she is the one."
— Shalin Zapletal - Health Coach
Supplement VSL Script:
"Jennie ensures you are 100% satisfied and goes above and beyond compared to any other copywriter on Upwork!"
— David Lupica, Organifi - Fit TV
🚀 Want To Connect? Please DM me, and write me a message.
Thank you for reading my profile.
Jennie H.
Top Rated - 850+ 5 Star Ratings
Ad Copy
Video Sales Letter
Scriptwriting
Copy Editing
Video Ad
Landing Page Audit
Sales Copy
Landing Page
Sales Copy Review
Promotional Video Script
Sales Letter
Sales Copywriting
Financial Writing
Sales Funnel Copywriting
Direct Response Copywriting
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Kinetic Investments
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Summa Linguae
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