Hire the Best Ad Servers Specialists
in the United States

✅ With 15 years of professional experience in the online advertising space, I have in-depth knowledge of all things digital advertising. ☆Google Ad Manager (GAM/DFP) Ad server implementation, ad unit hierarchy, ad trafficking, campaign management, ads.txt set up, reporting/analysis, direct and programmatic monetization. Integration of ad serving on websites, native apps, progressive web apps, mobile websites and within video players. ☆Google ADX/Adsense Ad unit set up including text/display ads, in-feed ads, in-page ads, auto ads and auto ads for amp. In-depth optimization of ad unit type and placement on site with a goal of increasing revenue. -- 50% average revenue increase for publishers -- ☆Programmatic In-depth knowledge of every major DSP/SSP through usage of each platform. Set up, management and optimization of ad selling integrations. Direct access to aggregated demand from Google Ad Exchange, Amazon, Magnite, OpenX, Pubmatic, Sharethrough, Index Exchange, RhythmOne, Nativo and others. ☆Header Bidding/Open Bidding Guidance and technical set up header bidding (Prebid.js/Amazon/AMP RTC) and Google Ad Exchange Open Bidding within Google Ad Manager. Line item set up, ad unit set up, site code integration. Plus overall yield management strategy and optimizations. Media buying services across Google Ads (Adwords), Bing Ads, Meta, Linkedin, DV 360, Trade Desk, Simplifi, StackAdapt, Criteo, Amazon DSP and other CTV / OTT / programmatic platforms available on request.

✔️ 20+ Years of Expertise ✔️ 1200+ Successful Projects Completed on Upwork ✔️ Client-Backed Reputation Specializing in empowering clients to excel in data-driven decision-making, I bring over 20 years of industry expertise and a strong track record of successfully completing 1100+ projects on Upwork. As a data analytics and technical integrations specialist, I provide invaluable guidance and support to clients navigating the complex landscape of digital marketing and ad operations. Services: 🔍 Data Analytics Strategy: Collaborate with clients to develop robust data analytics strategies that uncover insights and drive effective decision-making. Guide clients in selecting and implementing the most suitable analytics tools, such as Google Analytics (UA / GA4), for comprehensive analysis. 💻 Technical Integrations: Streamline the integration of ad tech platforms, including: Google Marketing Platform Google Campaign Manager (DoubleClick) Google Ads (Adwords) Google Tag Manager (GTM) Facebook: Ads Manager / Business Manager / Catalog Ads / Facebook Pixel Pinterest, Twitter, Snap, Microsoft Ads / Bing, LinkedIn, Reddit, Taboola 🔗 Tag Management: Provide expert assistance in configuring and managing comprehensive tag management solutions like Google Tag Manager (GTM), ensuring accurate tracking and streamlined data collection for clients. 🛠️ Troubleshooting Support: Offer prompt troubleshooting support to address any issues related to tracking pixels, conversion tracking, remarketing/retargeting tags, and data layers. 🛒 E-commerce Platforms: Collaborate on seamless integration and accurate tracking of data on leading e-commerce platforms, including Shopify, WooCommerce, BigCommerce, and ClickFunnels. 🖥️ Content Management Systems: Guide clients in implementing robust tracking solutions and enhancing data collection on popular content management systems such as WordPress, Squarespace, Wix, and Thinkific.

Best job fit: High volume AdOps or Media Buying for an ad agency or adtech company Get a digital advertising expert with ~20 years experience on your team! I'm working magic behind the scenes to bring you the best in the advertising industry for the least amount of budget possible. I've done media buying and AdOps in-house on the brand-side, agency-side, and in AdTech companies on both the buy and supply sides (DSP/SSP/Social). I've done this work myself directly and have also managed large teams responsible for media buying, ad operations, data operations, and troubleshooting for brands like Amazon, Google, Microsoft, Walmart, CVS, Toyota, Nike, Home Depot, Verizon Wireless, Ford, Autotrader.com, FOREX.com, E*TRADE, Bank of America, and many more. At some point in my career, I've been responsible for either setting up or troubleshooting a digital ad campaign for almost every Fortune 500 brand on a plethora of different media platforms and AdTech tools. In short, just call me AdTech Emily! ADOPS ✅ Google Campaign Manager (Agency/Advertiser side) ✅ Google Ad Manager (Publisher side) ✅ Google Tag Manager SOCIAL ✅ Meta ✅ TikTok ✅ LinkedIn ✅ Pinterest ✅ SnapChat PROGRAMMATIC ✅ Google AdX (Publisher side) ✅ Nexxen (Previously known as Tremor and Turn) ✅ The Trade desk ✅ Amazon DSP ✅ Google DV 360 ✅ Media Math ✅ Centro ✅ ONE by AOL (Previously AdapTV) ✅ Xander (Previously App Nexus) SEARCH ✅ Google Ads ✅ Bing RETAIL MEDIA NETWORK (RMN) ✅ Walmart Connect ✅ Kroger Precision Marketing ✅ Amazon Ads ✅ CMX by CVS ANALYTICS ✅ Google Analytics ✅ Omniture (by Oracle) ✅ Custom Reporting ✅ Datarama ✅ SQL ✅ Tableau DATA ✅ LiveRamp ✅ Turn DMP ✅ Taxonomy updates ✅ Data onboarding

My experiences range from basic to advance Network design and implementation, VPN installation, troubleshooting and management, routers, switches, and System Administrator for Linux-based servers. If you are looking for custom solutions to your networking and Infrastructure needs that not only are reliable, but will help reduce your costs by cutting licensing fees and operational costs, I am definitly your tech. We can work out a plan to get your solution online and ready for production as soon as possible.

US-Based. Ex-Google Senior Systems Engineer. I have over 25 years of running Linux infrastructure, websites, system administration and technical services. I can help with: * Linux server troubleshooting, setup & security (CentOS, Ubuntu, Alma, Rocky, etc.) * Apache & nginx web servers * MySQL & MariaDB SQL servers * Email services (dovecot, exim, sendmail) * PHP, Golang, Python programming, Bash scripting * SSL certificate issues * DNS issues * Wordpress issues * Server & website migrations. * VPI/PBX: Asterisk, Kamailio, Twilio, etc. * Compiling software * Web hosting control panels (including cPanel/WHM, etc) * GCP & AWS management * Networking: VPNs, VLANs, routing, switching, DHCP, PXE, BGP, etc * SRE, Devlops, monitoring & logging, etc. After running a web hosting company for 17 years and then working as a systems engineer at Google for 7 years I am now ready to help you with your internet & website infrastructure. I live in the US, work in the Eastern Time Zone and I am available via email, WhatsApp, phone or video calls. If you need a trusted partner to work with your website or infrastructure, then look no further :)

What is ad operations? Ad ops (short for ad operations) refers to the setup, input, targeting, serving, reporting, optimization and monetization of digital marketing efforts for advertisers and publishers. This includes the infrastructure architecture, governance and maintenance of the ad tech platforms used throughout the online media buying lifecycle. Prior to going out on my own in 2015, I worked both on the publisher end (AKA sell-side) and the advertiser end (AKA buy-side) of the digital media buying lifecycle. This gave me a unique perspective and part of what makes me an ad ops expert. Since 2015, some of the largest, well-known publishers and agencies have employed my expertise. Aside from being top-rated with a 100% job success score, I have earned almost $500k through Upwork. Feel free to review my work history and feedback. If you are reading this, there’s a good chance you need an ad operations consultant and found me. That’s great! Here’s what I can offer: Agencies DFA/DCM/Campaign Manager 360 (CM360) – Agencies like VMLY&R, Ptarmigan, Forward PMX, Plush Digital, PN Media, Apollo, Callahan (and many more) have white-labeled my services to supplement and/or manage their ad operations/trafficking. Why would an agency outsource this service rather than hire in-house? The answer to this is multi-faceted: • Less expensive than a full-time employee. • Training is limited to internal processes. • Expert services guarantee high-quality output. • No turnover. • Fast turnaround time. • Not subject to hiring freezes. • Responsive and responsible. As the buy-side of my managed-services has evolved, I realized that many agencies face the same issue – the revolving door of ad operations. I can quickly learn how the internal media buying team works and become part of the high-functioning team. I am aware of the time crunches that the buy-side ad operations often faces. I can pivot and fulfill last minute requests to ensure campaigns can launch in a timely manner. I’ve been setting up tags in DFA/DCM/CM360 for 10 years. I know all the shortcuts. Google Tag Manager – I have 10 years of tag implementation through GTM. I can help with FB pixels, CM360 Floodlight activities as well as GA4 events. Advertisers I have had the great opportunity of working with the Gary Sinise Foundation for the last seven years managing their AdGrants, AdWords (now Google Ads) and Bing search engine marketing (SEM) efforts. If you need help with SEM, I’m happy to provide a free consultation to discuss your project. Please send me a message. I have also used the following media buying platforms for prospecting and retargeting efforts – MediaMath, DV360, Turn, Facebook (and others). Publishers I started and fell in love with (yes, you read that right) ad operations while working on the publishing side of the industry. The sell-side of ad operations has changed since I started in 2009. I can help publishers with: • AdSense • AdX • AdTech • Header bidding (prebid) implementation/ad tech • Google Ad Manager (AKA DFP or GAM) implementation • Campaign management (for direct deals) I have helped hundreds of publishers monetize their site. Publishers come to me after working with one of the networks (you know who I’m talking about) because they feel like they are getting the short end of the stick. And they are! My motto is – own your setup; own your revenue. Large publishers come to me for managed services because the other options outsource the work which can be timely not to mention costly. Often times, I can complete the work in the same time it takes to fill out the work order. Additionally, publishers will supplement their current managed service agreements and contract with me because I can provide sound implementation and optimization advice that the other companies can't. Here are just some of the publishers I’ve had the pleasure of working with: The Motley Fool, Stack Overflow, Daily Wire, Power of Positivity, Urban Dictionary, Encyclopedia.com, MLBTradeRumors.com to name just a few. I have also established myself as the go-to expert in the healthcare industry by partnering with the Cleveland Clinic Journal of Medicine, National Psoriasis Foundation, National Eczema Association, ReachMD (USHealthConnect), YourCareEverywhere, JDDonline.com (recently acquired by WebMD), Psychiatrist.com and others. The healthcare space requires someone to be familiar with the setup. The advertisers want PLD in the form of NPI or DGID which often requires working with DMD/IQVIA/Lasso or Pulsepoint. I have helped CCJM and Psychiatrist.com implement via GAM and can help others with these hurdles. Please feel free to contact me to see how we can work together!