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🇺🇸 US eCommerce & Service Business Focus 💰 ROI Obsessed (Clients average 3–5× ROAS) 📈 $1M+ earned on Upwork | $60M+ in ad spend managed 👥 786+ projects completed | Top Rated Plus 🎯 Performance Max • Shopping • Merchant Center • Tracking Setup Do you want to generate more Google Ads revenue and high-quality leads, without wasting budget? That’s where I come in. As a Google Ads Certified Specialist, I help Shopify & eCommerce brands scale profitably through: ✨ Performance Max campaign optimization 🛍️ Google Shopping & Merchant Center feed setup 📊 Conversion tracking (GA4, GTM, Enhanced Conversions) 🎥 YouTube & Display Ads for brand lift 🔍 Advanced keyword & audience targeting 📅 Monthly scaling, reporting, and A/B testing ⚡ Proven Results from My Case Studies: ✅ 152% sales increase for a fashion retailer while keeping a $3 ROAS ✅ $70K revenue lift and nearly 2,000 purchases for a supplement brand ✅ 300% growth for a fashion advertiser via enhanced tracking & Merchant Center optimization 📚 Industries I Serve: 🛒 eCommerce / Shopify 🏥 Medical & Cosmetic ⚖️ Legal Services 💼 Financial & Consulting 💬 Let’s Talk Invite me to your project or message me for an account audit. I’ll show you exactly how we can increase your ROAS, fix conversion tracking, and unlock new growth potential before you even hire me.

What sets me apart from the big marketing agencies? It's simple: I prioritize your long-term success, not just my upfront profits. I've spent the last 15 years working within the industry, gaining a deep understanding of online marketing from the ground up. I've been in the trenches, doing everything from Content Marketing to Advanced PPC. I've seen how the industry operates and know what frustrates clients. I even left a six-figure job at one of the biggest and most well-known marketing firms in Los Angeles. Why? Because I grew tired of seeing clients treated as just another revenue stream. At those large agencies, the focus is often on the initial sale, the hefty setup fees, and then moving on to the next client. The ongoing management becomes an afterthought, with clients lucky to get even 1-2 hours per month of mediocre campaign attention. I knew there was a better way. That's why I started working directly with my own clients as a freelancer. It's not a large corporation; it's just me and my wife working from our home office. This allows us to provide a level of dedicated, personalized service that those big firms simply can't match. We can dedicate the necessary time – at least 2-3 hours per week – to manage and optimize your paid campaigns. We're not just setting them up and forgetting about them; we're actively involved in their performance. We believe in open communication and accessibility. We are always available to answer any questions, talk on the phone or via Zoom, screen share to explain strategies, or send detailed progress reports to keep you informed every step of the way. We consider ourselves your partners, working with you on every aspect of your campaigns. Ultimately, the most important goal is to keep your CPA (cost-per-acquisition) low, ensuring that your paid campaigns are profitable and sustainable. We understand that this is often easier said than done. You have a company to run, and you need to trust someone to invest your marketing dollars wisely. We take that responsibility seriously, striving to get you the highest possible ROAS (Return on Ad Spend). Here's how we achieve that: Google & Microsoft Ads: Marketing Strategy Development: We don't just jump into tactics; we develop a comprehensive marketing strategy aligned with your business objectives. Campaign Setup and Optimization: We meticulously set up your campaigns for optimal targeting and performance, and we continuously optimize them based on data and insights. Ad Copy Creative and Split Testing: We craft compelling ad copy that resonates with your target audience, and we use split testing to identify the most effective messaging. Conversion Implementation: We ensure accurate conversion tracking is in place, so we can measure the success of your campaigns and optimize for results. Analytics Setup: We set up and utilize robust analytics to gain a deep understanding of user behavior and campaign performance. Keyword Research: We conduct thorough keyword research to identify the most relevant and high-performing search terms. Advanced Geo Targeting: We utilize advanced geo-targeting to reach the right audience in the right location. Bid Management: We implement effective bid management strategies to maximize efficiency and ROI. Conversion and ROAS Optimization: We constantly optimize your campaigns to improve conversion rates and maximize your return on ad spend. Display Ads Creative and Split Testing: We create engaging display ads and use split testing to optimize their performance. Remarketing Setup and Optimization: We implement and optimize remarketing campaigns to re-engage potential customers and drive conversions. Mobile Adjustment and Optimization: We ensure your campaigns are fully optimized for mobile devices. Advanced Scheduling: We utilize advanced scheduling to show your ads at the most effective times. Extensions Optimization: We optimize ad extensions to enhance your ads and improve their visibility. YouTube Video Marketing (Video Ads Production excluded): We help you leverage the power of YouTube advertising (excluding video production). Meta Ads (Facebook and Instagram): Sponsored Ads and Updates Creative and Split Testing: We create engaging sponsored ads and updates, and we use split testing to optimize their performance. Advanced Audience Targeting: We utilize advanced audience targeting to reach the right people on Facebook and Instagram. A/B Test Management: We manage A/B tests to optimize your ad campaigns. Ad Copy design and optimization: We craft compelling ad copy designed to maximize engagement and conversions. Thank you for your consideration. I look forward to the opportunity to help your business thrive.

Google Ads | Facebook Ads | Instagram Ads | Meta Ads Specialist Are you looking to generate more leads, increase sales, and maximize your return on ad spend (ROAS)? I help businesses grow through strategic and data-driven advertising campaigns on Google and Meta platforms. I specialize in creating, managing, and optimizing high-performing ad campaigns that reach the right audience and deliver measurable results. My Services Include: ✔ Google Search Ads ✔ Google Display Ads ✔ Google Shopping Ads ✔ YouTube Ads ✔ Facebook Ads Campaigns ✔ Instagram Ads Campaigns ✔ Meta Business Manager Setup ✔ Audience Research & Targeting ✔ Retargeting & Remarketing Campaigns ✔ Conversion Tracking & Pixel Setup ✔ A/B Testing & Campaign Optimization ✔ Lead Generation Campaigns ✔ E-commerce Advertising ✔ Ad Copy & Creative Strategy Why Work With Me? ✅ Strategic campaign planning ✅ Data-driven optimization ✅ Cost-effective ad management ✅ Strong focus on conversions and ROI ✅ Detailed performance reporting ✅ Professional communication and timely delivery Tools & Platforms: • Google Ads • Google Analytics • Google Tag Manager • Meta Ads Manager • Facebook Business Manager • Instagram Ads • Canva • Looker Studio Whether you're a startup, local business, e-commerce store, or established brand, I can help you create advertising campaigns that attract customers, generate leads, and grow your business. Let's build profitable ad campaigns that deliver real results.

Struggling to turn ad spend into measurable ROI? 𝗬𝗼𝘂𝗿 𝗰𝗮𝗺𝗽𝗮𝗶𝗴𝗻𝘀 𝗱𝗲𝘀𝗲𝗿𝘃𝗲 𝗯𝗲𝘁𝘁𝗲𝗿. In today’s oversaturated digital world, brands can’t afford wasted ad budgets or underperforming campaigns. You need a data-driven media strategist and performance marketer who understands not just the platforms—but how to leverage them for scalable growth. I’m Alan M., a 𝗧𝗼𝗽 𝗥𝗮𝘁𝗲𝗱 𝗘𝘅𝗽𝗲𝗿𝘁-𝗩𝗲𝘁𝘁𝗲𝗱 Paid Media & Marketing Strategist with 16+ years of experience and $150M+ in ad spend managed across Facebook, Google, LinkedIn, DV360, Pinterest, Snapchat, and more. Whether you’re a startup looking for traction or a Fortune 500 company scaling globally—I’ve done it all. ✅ 𝗪𝗵𝗮𝘁 𝗜 𝗗𝗲𝗹𝗶𝘃𝗲𝗿: ➡️ Full-Funnel Paid Ads Strategy – Meta (Facebook & Instagram), Google Ads, YouTube, LinkedIn ➡️ Advanced Audience Targeting – Custom & lookalike audiences, intent-based segmentation ➡️ Campaign Setup & Optimization – Conversion-focused, ROI-maximized, A/B tested ➡️ Lead Generation Systems – Proven frameworks to generate quality leads at scale ➡️ Media Buying & Budget Scaling – Efficient spend control across multiple channels ➡️ Analytics & Reporting – GA4, attribution modeling, pixel/event tracking, KPI dashboards ➡️ Consulting & Marketing Coaching – Strategic planning, ad audits, funnel reviews ✅ 𝗣𝗹𝗮𝘁𝗳𝗼𝗿𝗺𝘀 & 𝗧𝗼𝗼𝗹𝘀: ➡️ Meta Ads Manager, Google Ads, YouTube Ads ➡️ LinkedIn Campaign Manager, Pinterest, Snapchat Ads ➡️ The Trade Desk, DV360, StackAdapt ➡️ GA4, Google Tag Manager, Hotjar, Segment ➡️ HubSpot, Klaviyo, Mailchimp, Salesforce ✅ 𝗜𝗻𝗱𝘂𝘀𝘁𝗿𝗶𝗲𝘀 𝗜’𝘃𝗲 𝗪𝗼𝗿𝗸𝗲𝗱 𝗪𝗶𝘁𝗵: ➡️ E-commerce (Fashion, Beauty, Tech, Home Goods) ➡️ Healthcare & Medical Devices ➡️ B2B & SaaS (Lead Gen, Enterprise Solutions) ➡️ Education & Online Courses ➡️ Nonprofits & Public Sector ➡️ Real Estate & Financial Services ✅ 𝗪𝗵𝘆 𝗪𝗼𝗿𝗸 𝗪𝗶𝘁𝗵 𝗠𝗲? 🔹 16+ Years in Digital Marketing 🔹 $150M+ in Paid Media Managed 🔹 Ads run in 10+ countries across 100+ brands 🔹 Master's in Communication – Blending strategy + storytelling 🔹 Worked with global giants like Electrolux, Sherwin-Williams, and Sunbelt Rentals 🔹 100% Job Success | Expert-Vetted | Proven across 40+ Upwork jobs I bring the technical chops, the strategic insight, and the business mindset to turn every dollar you spend into measurable impact. Clients say I’m easy to work with, highly responsive, and outcome-obsessed—and I take pride in that. 📩 𝙇𝙚𝙩’𝙨 𝙗𝙪𝙞𝙡𝙙 𝙘𝙖𝙢𝙥𝙖𝙞𝙜𝙣𝙨 𝙩𝙝𝙖𝙩 𝙖𝙘𝙩𝙪𝙖𝙡𝙡𝙮 𝙘𝙤𝙣𝙫𝙚𝙧𝙩. Message me to schedule a free consultation or request a campaign audit—I’ll show you exactly where to optimize for faster growth. 𝗞𝗲𝘆𝘄𝗼𝗿𝗱𝘀: Facebook Ads, Google Ads, PPC Campaign Setup, Media Buying, Paid Ads Expert, Lead Generation, Instagram Ad Campaign, Meta Advertising, Google Display Ads, Digital Marketing, LinkedIn Ads, Snapchat Ads, DV360, Marketing Strategy, Campaign Optimization, Funnel Strategy, YouTube Ads, Marketing Consultant, Ad Copywriting, Google Tag Manager, GA4 Analytics, SEM, SMM, Performance Marketing, ROI Marketing, Media Planning, eCommerce Ads, B2B Lead Gen, Paid Social Specialist, Remarketing, Ad Scaling, Conversion Tracking, Top Rated Paid Ads Expert, Upwork PPC Expert, YouTube Campaigns, Display Advertising, Google Search Ads, Facebook Lead Generation, Audience Targeting, Custom Audiences, Lookalike Audiences, Media Strategy, Campaign Management, Ad Audit, Marketing Coach, Advertising Analytics, CRM Integration, ROI Optimization

I have worked with 50+ clients, and have over 10 years of hands-on marketing experience across all channels including over Marketing Strategy, SEM Ads, Paid Social Ads, Influencer Marketing, Organic Social, Print, Events, and more. I have recently returned back to Upwork after several years working through network referrals. There is no one-size-fits-all approach to marketing. The digital landscape is constantly changing, and staying ahead of that landscape is how I've been successful in my career. I take the time to get to know my clients and your goals before we decide together on which path forward makes the most sense for you and your goals.

Hi, I'm a GRAPHIC DESIGNER & BRAND IDENTITY DESIGNER who builds visual systems that turn businesses into brands people remember, trust, and choose with 𝟔+ 𝐲𝐞𝐚𝐫𝐬 of creative experience and 𝟑𝟎+ successful major-projects delivered. 𝐖𝐇𝐘 𝐂𝐋𝐈𝐄𝐍𝐓𝐒 𝐂𝐇𝐎𝐎𝐒𝐄 𝐌𝐄: I bring that powerful blend of creativity and strategic insight that transforms ordinary businesses into unforgettable brands. I craft cohesive identity systems and compelling graphics that instantly elevate their market positioning. 𝐘𝐨𝐮'𝐫𝐞 𝐧𝐨𝐭 𝐣𝐮𝐬𝐭 𝐡𝐢𝐫𝐢𝐧𝐠 𝐚 𝐝𝐞𝐬𝐢𝐠𝐧𝐞𝐫 – you're partnering with someone who genuinely cares about your success and understands exactly how visual communication impacts trust, engagement, and revenue. 𝐇𝐄𝐑𝐄'𝐒 𝐖𝐇𝐀𝐓 𝐈 𝐃𝐄𝐋𝐈𝐕𝐄𝐑: 𝐂𝐮𝐬𝐭𝐨𝐦 𝐋𝐨𝐠𝐨 𝐃𝐞𝐬𝐢𝐠𝐧 & 𝐕𝐢𝐬𝐮𝐚𝐥 𝐈𝐝𝐞𝐧𝐭𝐢𝐭𝐲 𝐒𝐲𝐬𝐭𝐞𝐦𝐬: ✦ Original logo concepts with unlimited revisions until perfection ✦ Full visual identity: strategic colors, typography systems, brand patterns ✦ Versatile logo styles: wordmark, lettermark, emblem, abstract, combination ✦ Color psychology integration for emotional connection and market appeal 𝐂𝐨𝐦𝐩𝐫𝐞𝐡𝐞𝐧𝐬𝐢𝐯𝐞 𝐁𝐫𝐚𝐧𝐝 𝐆𝐮𝐢𝐝𝐞𝐥𝐢𝐧𝐞𝐬 & 𝐒𝐭𝐲𝐥𝐞 𝐒𝐲𝐬𝐭𝐞𝐦𝐬: ✦ Detailed brand books documenting every visual standard and usage rule ✦ Typography guides with hierarchy rules and professional font pairings ✦ Branded textures, patterns, and graphic elements for visual consistency ✦ Practical application examples showing real-world brand implementation 𝐏𝐫𝐢𝐧𝐭 & 𝐃𝐢𝐠𝐢𝐭𝐚𝐥 𝐌𝐚𝐫𝐤𝐞𝐭𝐢𝐧𝐠 𝐂𝐨𝐥𝐥𝐚𝐭𝐞𝐫𝐚𝐥: ✦ Professional Stationery: business cards, letterheads, branded envelopes ✦ High-Converting social media graphics and content template systems ✦ Product packaging, custom labels, brochures, and promotional materials ✦ Investor pitch decks, sales presentations, and corporate templates ✦ Email signatures, display ads, banners, and performance marketing visuals 𝐓𝐎𝐎𝐋𝐒 & 𝐒𝐎𝐅𝐓𝐖𝐀𝐑𝐄 𝐈 𝐌𝐀𝐒𝐓𝐄𝐑: ✦ 𝐃𝐞𝐬𝐢𝐠𝐧 𝐒𝐮𝐢𝐭𝐞: Adobe Illustrator, Photoshop, InDesign for pixel-perfect execution ✦ 𝐔𝐈/𝐔𝐗 𝐏𝐥𝐚𝐭𝐟𝐨𝐫𝐦𝐬: Figma, Adobe XD, Sketch for interactive brand experiences ✦ 𝐏𝐫𝐞𝐬𝐞𝐧𝐭𝐚𝐭𝐢𝐨𝐧: PowerPoint, Google Slides, Canva Pro for editable deliverables ✦ 𝐂𝐨𝐥𝐨𝐫 𝐒𝐜𝐢𝐞𝐧𝐜𝐞: Adobe Color, Coolors for strategic palette development and testing ✦ 𝐖𝐨𝐫𝐤𝐟𝐥𝐨𝐰: Structured file organization, intuitive naming, seamless handoff 𝐖𝐇𝐀𝐓 𝐌𝐀𝐊𝐄𝐒 𝐌𝐄 𝐃𝐈𝐅𝐅𝐄𝐑𝐄𝐍𝐓: ✦ 𝐁𝐮𝐬𝐢𝐧𝐞𝐬𝐬-𝐝𝐫𝐢𝐯𝐞𝐧 𝐝𝐞𝐬𝐢𝐠𝐧 – Every creative choice aligns with your revenue goals ✦ 𝐃𝐨𝐜𝐮𝐦𝐞𝐧𝐭𝐞𝐝 𝐢𝐦𝐩𝐚𝐜𝐭 – My clients close funding deals and multiply their engagement ✦ 𝐄𝐧𝐝-𝐭𝐨-𝐞𝐧𝐝 𝐛𝐫𝐚𝐧𝐝 𝐬𝐲𝐬𝐭𝐞𝐦𝐬 – Complete solutions, not isolated design pieces ✦ 𝐋𝐨𝐧𝐠-𝐭𝐞𝐫𝐦 𝐬𝐜𝐚𝐥𝐚𝐛𝐢𝐥𝐢𝐭𝐲 – Brand identities engineered to evolve with growth ✦ 𝐓𝐫𝐚𝐧𝐬𝐩𝐚𝐫𝐞𝐧𝐭 𝐜𝐨𝐥𝐥𝐚𝐛𝐨𝐫𝐚𝐭𝐢𝐨𝐧 – Frequent check-ins, instant replies, plain language ✦ 𝐏𝐞𝐫𝐟𝐞𝐜𝐭𝐢𝐨𝐧-𝐟𝐨𝐜𝐮𝐬𝐞𝐝 – Unlimited refinements until you're absolutely thrilled 𝐑𝐄𝐂𝐄𝐍𝐓 𝐒𝐔𝐂𝐂𝐄𝐒𝐒 𝐒𝐓𝐎𝐑𝐈𝐄𝐒: ⭐⭐⭐⭐⭐ Designed 𝐩𝐫𝐞𝐦𝐢𝐮𝐦 𝐩𝐚𝐜𝐤𝐚𝐠𝐢𝐧𝐠 𝐬𝐲𝐬𝐭𝐞𝐦 that boosted shelf presence and drove 𝟕𝟎% 𝐬𝐚𝐥𝐞𝐬 𝐠𝐫𝐨𝐰𝐭𝐡 ⭐⭐⭐⭐⭐ Built 𝐟𝐮𝐥𝐥 𝐛𝐫𝐚𝐧𝐝 𝐢𝐝𝐞𝐧𝐭𝐢𝐭𝐲 for tech startup — resulted in 𝟑𝐱 𝐜𝐥𝐢𝐞𝐧𝐭 𝐚𝐜𝐪𝐮𝐢𝐬𝐢𝐭𝐢𝐨𝐧 ⭐⭐⭐⭐⭐ Crafted 𝐬𝐨𝐜𝐢𝐚𝐥 𝐜𝐨𝐧𝐭𝐞𝐧𝐭 𝐬𝐭𝐫𝐚𝐭𝐞𝐠𝐲 that generated 𝟐𝟎𝟎% 𝐞𝐧𝐠𝐚𝐠𝐞𝐦𝐞𝐧𝐭 𝐢𝐧𝐜𝐫𝐞𝐚𝐬𝐞 in 𝟑𝟎 𝐝𝐚𝐲𝐬 𝐈𝐍𝐃𝐔𝐒𝐓𝐑𝐘 𝐄𝐗𝐏𝐄𝐑𝐓𝐈𝐒𝐄: ✦ Tech Startups & SaaS ✦ E-commerce & Retail ✦ Health & Wellness ✦ Food & Beverage ✦ Fashion & Beauty ✦ Real Estate ✦ Consulting & Coaching ✦ Non-profits & Education ✦ Hospitality & Events 𝐖𝐇𝐎 𝐈 𝐖𝐎𝐑𝐊 𝐁𝐄𝐒𝐓 𝐖𝐈𝐓𝐇: ✦ New startups launching and needing professional brand credibility fast ✦ Scaling businesses whose current branding no longer reflects their growth ✦ Established companies pursuing strategic rebrand or market repositioning ✦ Entrepreneurs preparing for investor pitches, launches, or partnerships ✦ Organizations requiring visual consistency across multiple platforms 𝐑𝐄𝐀𝐃𝐘 𝐓𝐎 𝐁𝐔𝐈𝐋𝐃 𝐀 𝐁𝐑𝐀𝐍𝐃 𝐏𝐄𝐎𝐏𝐋𝐄 𝐑𝐄𝐌𝐄𝐌𝐁𝐄𝐑? Click the "𝐈𝐧𝐯𝐢𝐭𝐞" button at the top of my profile, and let's build your unforgettable brand together. I respond within 𝟑𝟎 𝐦𝐢𝐧𝐮𝐭𝐞𝐬 and can start most projects within 𝟐𝟒 𝐡𝐨𝐮𝐫𝐬. 𝗞𝗲𝘆𝘄𝗼𝗿𝗱𝘀: Logo Design | Graphic Design | Brand Identity | Branding | Adobe Illustrator | Adobe Photoshop | Brand Guidelines | Corporate Brand Identity | Minimalist Design | Modern Logo Design | Visual Identity | Packaging Design | Print Design | Marketing Materials | Social Media Design | Business Card Design | Logo Redesign | Custom Logo | Brand Strategy | Creative Design