๐ Hi, I help startups and growing brands turn unclear visuals into strong, premium brand identities that build trust, stand out in competitive markets, and actually convert customers.
I specialize in logo design, brand identity systems, and packaging for SaaS, wellness, real estate, and consumer brands โ from early-stage startups to established companies ready to scale.
Iโm Dmytro Baiduk, a Top Rated Brand Identity Designer with 10+ years of experience, crafting strategic, emotionally resonant identities that feel premium, timeless, and work seamlessly across digital, print, and packaging.
๐ฅ Over 1,500 brands worldwide have trusted me to design their logos, brand systems, and packaging โ including startups, SaaS products, hospitality, wellness, and finance brands.
๐ผ Services I Offer
โ๏ธ Logo Design & Monogram Design
โ๏ธ Brand Identity Systems
โ๏ธ Packaging Design (Box, Label, Pouch, Sleeve)
โ๏ธ Brand Guidelines & Visual Standards
โ๏ธ Stationery & Print Design (business cards, brochures)
โ๏ธ Web & App Branding
โ๏ธ Iconography & Social Media Design
โ๏ธ Visual Consulting
๐ก Why Clients Choose Me
โ Top Rated Plus Freelancer on Upwork
โ 10+ years of hands-on branding expertise
โ 1,500+ logos delivered across 30+ industries
โ Expert in Logo + Brand Identity + Packaging
โ Strong conceptual thinking โ every logo has meaning and structure
โ Clear, fast communication & reliable delivery
โ 100% ownership of final design files
๐ My Design Philosophy
I believe great branding goes beyond aesthetics โ itโs about clarity, coherence, and emotional connection.
Whether itโs a minimalist tech logo, a warm lifestyle identity, or a bold e-commerce brand, I design with purpose, balance, and story.
๐ฉ Click โInvite to Jobโ or send a message โ letโs build a brand that feels distinct, confident, and unforgettable.
Brand identity, Logo design, Branding, Packaging design, Visual identity, Brand development, Design systems, Typography, Iconography, Creative direction, Corporate identity, Print & digital design, Art direction, Top Rated freelancer
Brand Identity & Guidelines
Logo Design
Print Design
Packaging Design
Graphic Design
Adobe After Effects
Adobe Illustrator
Adobe Photoshop
Brand Identity Design
Animation
2D Design
2D Art
Presentations
Brand Guidelines
Viktoriia S.
Odesa, Ukraine
$25/hr
5.0
108 jobs
Your business may have a great product, but if its visual identity doesn't communicate its value, you're missing opportunities. I help businesses create memorable brand identities that stand out, earn trust, and build long-term recognition.
YOU CAN WORK WITH ME TO:
โ Create a strategically designed logo that reflects your brand
โ Develop a brand identity that creates a recognizable and cohesive image
โ Build a design foundation that can grow and evolve alongside your business
โ Consistently implement your new visual identity across every touchpoint through clear documentation and guidelines
I ALSO HELP SOLVE CHALLENGES SUCH AS:
๐ซ A brand appearance that looks no different from competitors in the eyes of your customers
๐ซ Inconsistent brand presentation that weakens recognition
๐ซ A visual image that doesn't reflect the professionalism, premium positioning, or quality of your product
If you've never developed a logo or a complete brand identity before, I'll guide you through the process step by step. From initial clarity to final execution, I'll ensure your vision is transformed into a cohesive and professional identity.
RESULTS OF WORKING WITH ME
- Primary logo and all supporting logo variations
- A color palette with primary, secondary, and accent colors
- A complete brand identity system, including typography, graphic elements, icons, patterns, and real-world applications across brand touchpoints
- Brand assets organized into a clear document with practical usage guidelines
- All essential resources (AI, PDF, PNG, SVG) for consistent and professional brand implementation across any platform
๐ BONUSES
- Favicon Package
- Social Media Starter Kit - Avatar, Cover Images, and 2-3 simple templates
- A practical guide on how to use your brand assets and documentation
- 30-DAY POST-PROJECT SUPPORT - After delivery, I remain available to answer questions and help ensure a smooth implementation process
๐ก๏ธMINIMUM RISK, MAXIMUM CLARITY
I don't start with random concepts in the hope that one will work. Every project begins with understanding your business, goals, and audience, ensuring every design decision is guided by strategy rather than assumptions. You'll always know what's being created, why it's being created, and what purpose it serves.
MY PROCESS
- Understanding Your Brand & Business Goals
- Defining a Clear Visual Direction Through a Mood Board
- Creating 3 Logo Concepts
- Building a Consistent Brand Identity System and Clear Brand Guidelines
- Delivering Ready-to-Use Brand Assets
If you're ready to build a brand identity that reflects the true value of your business and supports its long-term growth, let's get started.
๐ฉ CLICK MESSAGE, TELL ME ABOUT YOUR BUSINESS, AND I'LL GUIDE YOU THROUGH THE NEXT STEPS.
Updated 29.05.2026
Logo Design, Logo Designer, Brand Identity, Brand Identity Design, Branding, Visual Identity, Corporate Identity, Logo & Brand Identity, Brand Development, Brand Guidelines, Brand Style Guide, Brand System, Rebranding, Modern Logo Design, Minimalist Logo Design, Premium Branding, Custom Logo Design, Business Logo Design, Startup Branding, Small Business Branding, Brand Refresh, Luxury Brand Identity, Premium Brand Identity, Beauty Brand Identity, Wellness Branding, Health & Wellness Branding, Skincare Branding, Premium Wellness Branding, Luxury, Consulting Brand Identity, Financial Branding, B2B Branding, SaaS Branding, Tech Branding, Technology Brand Identity, Software Company Branding, Brand Book, Logo Book.
Brand Identity & Guidelines
Branding
Logo Design
Logotype
Logomark
Rebranding
Logo
Color Palette
Modern Style
Graphic Design
Corporate Style
Corporate Brand Identity
Brand Design
Typography
Adobe Illustrator
Adobe Photoshop
Minimalist
Favicon
Logo Usage Guidelines
Print Design
Mariia N.
Kyiv, Ukraine
$23/hr
5.0
5 jobs
I help food, craft & lifestyle brands launch with distinctive original identities that keep working for years, ๐ณ๐ฌ% ๐ผ๐ณ ๐บ๐ ๐ฐ๐น๐ถ๐ฒ๐ป๐๐ ๐ฐ๐ผ๐บ๐ฒ ๐ฏ๐ฎ๐ฐ๐ธ, ๐ฎ๐ป๐ฑ ๐ฏ๐ฟ๐ฎ๐ป๐ฑ๐ ๐ ๐ฏ๐๐ถ๐น๐ 5+ ๐๐ฒ๐ฎ๐ฟ๐ ๐ฎ๐ด๐ผ ๐๐๐ถ๐น๐น ๐ฟ๐๐ป ๐ผ๐ป ๐ฒ๐๐ฒ๐ฟ๐ ๐ฒ๐น๐ฒ๐บ๐ฒ๐ป๐ ๐ ๐ฑ๐ฒ๐๐ถ๐ด๐ป๐ฒ๐ฑ. Hand-drawn into clean vector, original, never AI.
๐ ๐๐๐ฒ๐ฟ๐ ๐ฝ๐ฟ๐ผ๐ท๐ฒ๐ฐ๐ ๐ถ๐ป๐ฐ๐น๐๐ฑ๐ฒ๐: ๐ฎ ๐ณ๐ฟ๐ฒ๐ฒ ๐ฐ๐ผ๐ป๐๐๐น๐๐ฎ๐๐ถ๐ผ๐ป, ๐ฏ๐ฟ๐ถ๐ฒ๐ณ, ๐ฎ ๐ฟ๐ฒ๐๐ถ๐๐ถ๐ผ๐ป ๐ฟ๐ผ๐๐ป๐ฑ๐, ๐ณ๐๐น๐น ๐ฏ๐ฟ๐ฎ๐ป๐ฑ ๐ด๐๐ถ๐ฑ๐ฒ๐น๐ถ๐ป๐ฒ๐, ๐ฎ ๐ฝ๐ฟ๐ถ๐ป๐ ๐ต๐ฎ๐ป๐ฑ๐ผ๐ณ๐ณ ๐ด๐๐ถ๐ฑ๐ฒ, ๐ฎ๐ป๐ฑ ๐ฎ ๐๐ฒ๐ฒ๐ธ ๐ผ๐ณ ๐ฝ๐ผ๐๐-๐ฑ๐ฒ๐น๐ถ๐๐ฒ๐ฟ๐ ๐๐๐ฝ๐ฝ๐ผ๐ฟ๐.
See the full list of what's also included below ๐
ACHIEVEMENTS
โ 5 years, hundreds of brand projects that hold up in real-life packaging, print, and identity systems
๐ฏ 70% of clients return for new projects; most new clients come by referral
๐ Brand identities still live and working 5+ years after launch, proof they keep serving the business
โจ Full multi-touchpoint systems: up to 8 brand applications in a single project, from packaging to large-scale print
๐ป Designed branding for a US charity concert tour with renowned Ukrainian artists and major brand partners, reaching thousands of attendees
๐ A ceramic studio saw sales grow after my rebrand
ABOUT ME ๐
5 years, 5,000+ hours of hands-on practice in branding and visual identity design. I help food, craft, and lifestyle brands stand out with hand-drawn identities that feel human, never templated. 70% of my clients come back for the next project. Whether you need a logo, a full visual identity, or branding for a restaurant, clothing brand, or startup, I cover the whole system. I specialise in branding for restaurants and food brands, fashion and clothing brands, beauty, kids and pet brands, wellness and lifestyle businesses, and creative B2C startups.
WHAT I DO
๐7 deliverables in every brand package: Logo design & variations ยท visual identity systems ยท color & typography ยท packaging design ยท patterns & hand-drawn elements ยท print materials ยท full brand guidelines.
๐๏ธI work with Adobe Illustrator, Photoshop, and Figma to design hand-drawn logos and visual identities, and use AI tools for faster mockups and routine work.
โ๏ธI specialise in branding for restaurants and food brands, fashion and clothing brands, beauty, kids and pet brands, wellness and lifestyle businesses, and creative B2C startups.
HOW WE WORK ๐ช
You always know what stage we're at no chasing, no guessing.
โ Step 1 ยท Discovery & Brief: I collect your brief and references to understand the visual you need.
โ Step 2 ยท Moodboard & Direction: I align the visual direction with you before any design begins.
โ Step 3 ยท Concept Design: I create your logo and identity and present the visual reasoning behind every choice.
โ Step 4 ยท Revisions: We refine the chosen direction together, 2 rounds included.
โ Step 5 ยท Brand Guidelines: I build full visual guidelines so your branding stays consistent everywhere.
โ Step 6 ยท Handover: final files, a short usage guide, and a week of support after delivery โ always on time.
WHAT'S INCLUDED IN EVERY PROJECT
๐ Free consultation before we start
๐ Discovery & brief to uncover your brand's story
โ๏ธ 2 rounds of revisions included
๐ Full brand guidelines
โ Your Print Handoff Guide
๐ค A week of support after delivery
WHAT CLIENTS SAY
โญโญโญโญโญ Anna ยท Mur-Mur Patisserie, Lisbon
"Mariia created the full branding for our patisserie โ logo, packaging, and visual identity. We launched 3 years ago and still use every element exactly as she designed it. Worth every penny."
โญโญโญโญโญ Daniel ยท AG Chief Restaurant, Florida
"We needed branding before opening. Mariia delivered the logo and identity in 3 weeks, and we approved it with almost no revisions โ she nailed our concept on the first try. The brand helped us look established from day one."
โญโญโญโญโญ Olena ยท Ceramic Studio
"Mariia designed a complete brand identity โ logo, patterns, packaging, and 8 brand applications. Her hand-drawn style made us stand out from every competitor. Sales of our branded packaging grew after the rebrand."
๐ข Click the green "Send a message" button and tell me a little about your project โ I'll reply with a few questions and a clear plan, free of charge.
๐ธFor me, branding is more than a logo - it's a complete branding identity that makes a business recognizable. As a branding designer and visual identity designer, I craft branding design, logo design and brand guidelines for food, craft and lifestyle brands. From restaurant branding and packaging design to personal branding, every visual identity is hand-drawn - warm, distinctive, never AI.
๐ธAs a branding designer, I turn businesses into brands people remember. My branding design covers brand identity, logo design, packaging design and brand guidelines - from personal branding and corporate identity to branding for clothing brands and restaurants. As a visual identity designer.โจ
26.08
Brand Identity & Guidelines
Brand Identity
Branding
Logo Design
Brand Identity Design
Brand Guidelines
Graphic Design
Adobe Illustrator
Adobe Photoshop
Illustration
Stationery Design
Print Design
Packaging Design
Logo
Business Card
Digital Design
Anastasiia B.
Smila, Ukraine
$35/hr
4.9
80 jobs
Iโm a Brand Identity Designer specializing in Logo Design, Packaging Design, and Brand Guidelines for premium consumer brands. As a Brand Identity Designer, I help businesses create memorable Brand Identity systems that perform across packaging, retail, digital platforms, e-commerce, and print.
As a Brand Identity Designer, I create strategic Logo Design, scalable Packaging Design, and professional Brand Guidelines for beauty, skincare, wellness, supplements, food & beverage, coffee, candles, hospitality, lifestyle, and premium consumer brands. My approach combines Brand Identity, Brand Design, Visual Identity, and production-ready Packaging Design to create brands that are both recognizable and commercially effective.
Every Logo Design is developed as part of a complete Brand Identity rather than as a standalone logo. Every Packaging Design is created with future product lines in mind, while detailed Brand Guidelines ensure consistency across packaging, websites, social media, advertising, marketing materials, and print production. As a Brand Identity Designer, my goal is to build scalable Brand Identity systems that continue working as your business grows.
โจ Services
๐น Logo Design
Strategic Logo Design focused on typography, scalability, simplicity, and long-term recognition. Every Logo Design is carefully refined to perform across packaging, websites, social media, print materials, and future brand applications. Every Logo Design is developed alongside Packaging Design and Brand Guidelines to ensure consistency.
๐น Brand Identity
As a Brand Identity Designer, I create complete Brand Identity systems including typography, color palettes, visual language, logo applications, iconography, brand assets, and scalable Brand Guidelines. My Brand Design process ensures every customer touchpoint communicates a consistent Visual Identity.
๐น Packaging Design
As a Brand Identity Designer, I create premium Packaging Design and Label Design for skincare, cosmetics, supplements, food & beverage, coffee, candles, wellness, hospitality, and lifestyle products. Every Packaging Design strengthens Brand Identity, improves shelf impact, supports future product extensions, and remains fully production-ready. Great Packaging Design should be beautiful, functional, and commercially effective.
๐น Brand Guidelines
As a Brand Identity Designer, I develop comprehensive Brand Guidelines covering logo usage, typography, color systems, spacing, layouts, Visual Identity, packaging standards, and digital applications. Strong Brand Guidelines help businesses maintain a consistent Brand Identity across every platform and every future design decision.
๐น Marketing Assets
Business cards, brochures, presentation decks, editorial layouts, social media graphics, LinkedIn banners, packaging inserts, sales materials, templates, and branded marketing assets designed to follow existing Brand Guidelines while reinforcing a premium Brand Identity.
Industries
Beauty โข Skincare โข Wellness โข Supplements โข Food & Beverage โข Coffee โข Candles โข Hospitality โข Lifestyle โข Consumer Products โข Premium Retail โข Professional Services
๐ Tools
Adobe Illustrator โข Adobe Photoshop โข Adobe InDesign โข Figma
๐ฌ Why clients choose me
Clients hire me as a Brand Identity Designer because I build complete visual systems instead of isolated graphics. By combining thoughtful Logo Design, scalable Packaging Design, strong Brand Identity, and detailed Brand Guidelines, I help businesses launch confidently, expand product lines, and maintain a premium appearance across every platform.
Whether you need Logo Design for a startup, Packaging Design for a consumer product, Brand Guidelines for your growing business, or a complete Brand Identity, I can transform your vision into a cohesive, memorable, and commercially successful brand.
Iโm available for both fixed-price branding projects and long-term collaborations, and I typically respond within a few hours.
Brand Identity & Guidelines
Brand Identity
Branding
Logo Design
Adobe Illustrator
Adobe Photoshop
Graphic Design
Web Design
Figma
Illustration
Adobe InDesign
Logo
Brand Identity Design
Product Design
Corporate Brand Identity
Visual Identity
Brand Design
Logo Usage Guidelines
Brand Guidelines
Brand Style Guide
Liudmyla D.
Liubotyn, Ukraine
$65/hr
4.9
312 jobs
โจ Grow with great design!
Your Logo Design is the first impression of your business. Professional Logo Design builds trust, strengthens Brand Identity, supports consistent Branding, and creates memorable Graphic Design across every customer touchpoint.
I'm a Logo Designer and Graphic Designer with 12+ years of experience specializing in Logo Design, Luxury Logo Design, Brand Identity, Branding, Graphic Design, Packaging Design, Label & Packaging Design, Print Design, and Web Design. I've completed 2,000+ Logo Design projects for businesses across 25+ countries, helping startups, premium brands, and growing companies create visual identities that stand out.
Every Logo Design project combines Brand Strategy, Brand Identity, Branding Design, professional Graphic Design, and Illustration to create scalable brands that work across digital and print.
๐ฏ Logo Design
Professional Logo Design is more than creating a logo. Strong Logo Design communicates your brand values, differentiates your business, and becomes the foundation of your Brand Identity.
I create Luxury Logo Design, App Logo Design, Tech Logo Design, 3D Logo Design, Logo Animation, minimalist logos, modern logos, mascot logos, monogram logos, abstract logos, and wordmark logos, depending on your business goals and industry.
Need to improve an existing Logo? I also provide Logo Maker consultation, logo redesign, Construction Document Preparation for brand assets, and Vectorize Logo services using Adobe Illustrator to deliver clean, scalable vector artwork for print and digital use.
๐จ Brand Identity & Branding
Strong Brand Identity transforms Logo Design into a complete business asset.
Every Brand Identity project starts with Brand Strategy and continues through Branding Design, Brand Identity & Guidelines, visual identity development, and complete Branding systems that help businesses create recognition and consistency.
As a Brand Consultant and Branding Strategist, I help companies develop professional Brand Identity, Website Branding, Personal Branding, and cohesive visual systems that support long-term business growth and effective Marketing.
Whether you're launching a new Brand or refreshing an existing one, every decision is made to strengthen your Brand Identity and improve customer recognition.
๐ Graphic Design
Professional Graphic Design keeps your Brand Identity consistent everywhere.
As a Graphic Designer, I create Graphic Design solutions for Packaging Design, Label & Packaging Design, Business Card Design, Print Design, presentations, social media, Web Design, website graphics, and marketing materials, ensuring every visual reflects your Branding.
I also design intuitive UI layouts in Figma, creating modern User Experience Design (UX & UI) solutions that align with your visual identity.
My Graphic Design process extends your Logo Design beyond the logo itself, creating consistent visuals across print, digital platforms, advertising, and Marketing materials.
๐ Experience
โ 12+ years specializing in Logo Design, Brand Identity, Branding, Graphic Design, Packaging Design, and Print Design
โ 2,000+ Logo Design projects completed worldwide
โ Clients across 25+ countries
โ 100+ custom Illustrations and mascot logo concepts
โ Top Rated Freelancer with long-term client relationships
โ Experience working with startups, healthcare, beauty, fashion, construction, restaurants, SaaS, technology, and eCommerce businesses.
๐ Tools
Adobe Illustrator, Adobe Photoshop, Adobe InDesign, Figma, Typography, Illustration, Vector Graphics, Brand Identity & Guidelines, UX & UI.
๐ Let's Build Your Brand
Good Logo Design creates recognition.
Strong Brand Identity builds trust.
Strategic Branding supports business growth.
Professional Graphic Design keeps every customer touchpoint consistent.
If you're looking for Logo Design, Luxury Logo Design, Brand Identity, Branding, Graphic Design, Packaging Design, Label & Packaging Design, Business Card Design, Print Design, Web Design, UX & UI, Figma, Illustration, or an experienced Logo Designer to build a memorable Brand, I'd love to help.
๐ฉ Let's discuss your Logo Design project.
Brand Identity & Guidelines
Brand Identity
Brand Consulting
Branding
Logo Design
Graphic Design
Adobe Illustrator
Adobe Photoshop
Logo
Illustration
Packaging Design
Label & Packaging Design
Figma
Adobe InDesign
Print Design
UX & UI
Business Card Design
Web Design
Brand Strategy
User Experience Design
Sophia M.
Odesa, Ukraine
$20/hr
5.0
3 jobs
I help businesses turn unclear ideas into visual identities people can recognize and remember.
From the first concept to the final brand applications, I build cohesive systems where every design decision has a purpose.
A strong brand needs more than a good-looking logo. The challenge is creating a visual system where the logo, typography, colour, graphics, and brand applications work together and communicate the right impression to the right audience.
My work focuses on building that connection. I start by understanding the business, its audience, goals, and the ideas behind the brand. From there, I develop a visual direction and translate it into a cohesive identity that can be applied consistently across the brandโs touchpoints.
My experience includes brand identity, logo systems, brand guidelines, packaging, social media, and marketing materials. Iโve worked on projects ranging from brands built from the ground up to existing identities that needed a clearer and more consistent visual direction.
The process usually starts with research and understanding the project, followed by concept development and visual exploration. Once the direction is established, I build the identity system and develop the required applications. Throughout the process, I refine the work based on feedback while keeping the overall brand direction consistent.
My portfolio includes detailed project breakdowns explaining the design decisions behind each identity, including how brand concepts were translated into specific choices in logo design, typography, colour, graphics, and visual applications.
I work primarily with Adobe Illustrator, Photoshop, and Figma.
If you're looking for a designer to help develop a brand from the ground up or bring more clarity and consistency to an existing one, feel free to send me a message. Iโd be happy to learn more about your project.
Brand Identity & Guidelines
Brand Identity
Branding
Branding & Marketing
Graphic Design
Logo
Adobe Illustrator
Adobe Photoshop
Figma
Packaging Design
Presentations
Illustration
Presentation Design
Brand Development
Brand Management
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