๐ฌ๐ผ๐๐ฟ ๐๐ฒ๐ฎ๐บ ๐ถ๐ ๐ฑ๐ผ๐ถ๐ป๐ด ๐๐ผ๐ฟ๐ธ ๐ฎ ๐๐๐๐๐ฒ๐บ ๐๐ต๐ผ๐๐น๐ฑ ๐ผ๐๐ป.
Moving data between tools. Rebuilding reports. Chasing approvals. Updating CRMs by hand. None of it is complicated to fix - but fixing it properly requires someone who understands both the automation layer and the business underneath it.
That's the combination I bring.
I design and build AI-powered workflow systems for SMBs, startups, and agencies. I've run operations at Bolt ($8B, 45+ markets) and led complex operations at Wise - so I've managed the exact processes most businesses are trying to automate, at a scale where getting them wrong costs millions.
I'm also a Business Fellow at Perplexity AI, which keeps me close to where AI tooling is actually heading.
You don't just get someone who can configure Make dot com. You get someone who understands why the workflow exists in the first place.
โ๏ธ ๐ช๐ต๐ฎ๐ ๐ ๐๐๐ถ๐น๐ฑ
๐ ๐ฃ๐ฟ๐ผ๐ท๐ฒ๐ฐ๐ & ๐ข๐ฝ๐ฒ๐ฟ๐ฎ๐๐ถ๐ผ๐ป๐ ๐ฆ๐๐๐๐ฒ๐บ ๐๐ฒ๐๐ถ๐ด๐ป
- ClickUp, Notion, and Airtable systems built to scale with your team
- Cross-tool task automation based on status changes and custom fields
- SOP documentation and workflow mapping for every system we build
- Governance structures your team can own and evolve independently
๐ ๐๐น๐ถ๐ฒ๐ป๐ ๐ข๐ป๐ฏ๐ผ๐ฎ๐ฟ๐ฑ๐ถ๐ป๐ด & ๐ข๐ณ๐ณ๐ฏ๐ผ๐ฎ๐ฟ๐ฑ๐ถ๐ป๐ด ๐๐น๐ผ๐๐
- Trigger-based onboarding sequences from contract sign to first delivery
- Automated welcome flows, access provisioning, and task creation
- Offboarding workflows - access cleanup, feedback collection, data archiving
- Document generation and e-signature routing via DocuSign and equivalents
๐งพ ๐๐ถ๐ป๐ฎ๐ป๐ฐ๐ฒ & ๐ข๐ฝ๐ฒ๐ฟ๐ฎ๐๐ถ๐ผ๐ป๐ ๐ช๐ผ๐ฟ๐ธ๐ณ๐น๐ผ๐๐
- Invoice and billing automation - estimates to approvals to payments
- Form submissions funnelled into accounting systems
- Payment-triggered CRM updates, Slack alerts, and enrolment actions
- Reconciliation workflows between sales and finance platforms
๐ ๐๐ฃ๐ & ๐๐๐๐๐ผ๐บ ๐๐ป๐๐ฒ๐ด๐ฟ๐ฎ๐๐ถ๐ผ๐ป
- REST API connections between tools that don't natively integrate
- Webhook design, payload normalisation, and error handling
- Custom automation logic using JavaScript and Python where needed
- Authentication setup - API keys, OAuth, Bearer tokens
๐ ๐ฅ๐ฒ๐ฝ๐ผ๐ฟ๐๐ถ๐ป๐ด & ๐๐ป๐๐ฒ๐น๐น๐ถ๐ด๐ฒ๐ป๐ฐ๐ฒ ๐ฃ๐ถ๐ฝ๐ฒ๐น๐ถ๐ป๐ฒ๐
- Automated dashboards pulling live data across your entire stack
- Scheduled report generation and distribution without manual assembly
- KPI tracking systems with real-time visibility for leadership teams
- Data normalisation and cleaning across disconnected tools
๐ง ๐๐ผ๐ ๐ ๐ช๐ผ๐ฟ๐ธ
- Workflow audit first - I map what exists before recommending what to build
- Architecture before tools - the logic is designed before a platform is selected
- Built to last - every system is documented, tested, and handed over so your team owns it
- No over-engineering - simple, reliable, maintainable over clever and fragile
- Single point of contact - I lead the engagement throughout, bringing in vetted specialist support for execution depending on scope
โ ๐ฅ๐ฒ๐๐๐น๐๐ ๐๐น๐ถ๐ฒ๐ป๐๐ ๐ฆ๐ฒ๐ฒ
- Manual work reduced by 40โ70% within the first build sprint
- Onboarding and fulfillment cycles cut by half
- CRM data accuracy and pipeline visibility dramatically improved
- Leadership teams moving from reactive firefighting to real-time operational clarity
๐ช๐ต๐ผ ๐๐ต๐ถ๐ ๐ถ๐ ๐ณ๐ผ๐ฟ
Founders and COOs running 10โ100 person businesses where growth has outpaced the systems.Agencies with repeatable delivery that isn't systematised. Ops teams spending 20+ hours a week on work that should be automated. Teams who want strategy and execution - not just someone to follow instructions.
๐ ๐ง๐ผ๐ผ๐น๐ ๐ ๐ช๐ผ๐ฟ๐ธ ๐๐ฐ๐ฟ๐ผ๐๐
Automation: n8n ยท Makedotcom ยท Zapier ยท Webhooks ยท REST APIs AI: ChatGPT API ยท Claude API ยท LangChain ยท AI Agents CRM & Sales: HubSpot ยท GoHighLevel ยท Airtable ยท Pipedrive Ops & PM: ClickUp ยท Notion ยท Monday ยท Jira ยท Google Workspace Communication: Slack ยท Gmail ยท Telegram ยท Calendly ยท Zoom Finance: Stripe ยท QuickBooks ยท DocuSign E-commerce: Shopify ยท WooCommerce
The tool is always the last decision, not the first.
๐๐ฎ๐ฐ๐ธ๐ด๐ฟ๐ผ๐๐ป๐ฑ
Global Operations Manager - Bolt (45+ markets ยท $8B valuation) Country Operations Lead - Careem (acquired by Uber ยท $3.1B) Business Fellow - Perplexity AI Senior Analyst - S&P Global Oxford Brookes ยท ACCA ยท 100% Job Success ยท Top Rated
๐๐ฒ๐'๐ ๐๐๐ฎ๐ฟ๐
Send me a message with a quick description of your business and the manual work costing your team the most time. I'll come back within a few hours.
Project Management
Business Consulting
Process Improvement
Operational Planning
Management Consulting
Go-to-Market Strategy
Business Operations
Automation
n8n
Automated Workflow
Marketing Automation
CRM Automation
Make.com
Zapier
Task Automation
System Automation
CRM Software
Business Process Automation
Airtable
Lead Management Automation
Marit H.
Muraste, Estonia
$45/hr
5.0
98 jobs
Highly capable and dedicated part qualified ACCA accountant with experience of over ten years in finance and accounting. Adept at handling accounts for small and large businesses and providing forecasts and budgets. Accurate in all mathematical and analytical tasks with knowledge in areas of financial law and compliance. Extensive experience in company incorporation, e-residency, payroll accounting, annual reporting and preparing tax returns for businesses and individuals.
Tax Preparation
Bank Reconciliation
Financial Accounting
Balance Sheet
Payroll Accounting
Tax Return
Cash Flow Analysis
Financial Analysis
Bookkeeping
Tax Law
Management Accounting
Financial Reporting
Birgit T.
Tallinn, Estonia
$25/hr
5.0
8 jobs
As a results-driven business development and sales consultant with over 4 years of experience, I specialize in crafting tailored strategies to help businesses grow and thrive. I have a proven track record in building strong client relationships, preparing winning proposals, and managing procurement processes. Whether you need help with sales strategies, CRM setup, or market research, I can deliver solutions that align with your goals.
Key highlights of my work:
Expertise in preparing technical and administrative tender documentation and sales proposals.
Skilled in using CRM tools like Zoho and HubSpot for pipeline management, automation and KPI dashboard build up.
Adept at conducting market research and competitor analysis to uncover growth opportunities.
Experienced in creating marketing materials, including presentations, trade fair content, and reports.
Microsoft Excel
Zoho CRM
HubSpot
Pipedrive
Lead Generation
Microsoft PowerPoint
Growth Analytics
Growth Strategy
Sales Analytics
WordPress e-Commerce
Virtual Assistance
Business Development
CRM Automation
Lead Nurturing
Sales Prospecting Software
Ehtesham S.
Tallinn, Estonia
$40/hr
4.9
31 jobs
๐ฆ๐๐ฟ๐๐ด๐ด๐น๐ถ๐ป๐ด ๐๐ผ ๐๐๐ฟ๐ป ๐๐ผ๐๐ฟ ๐ฑ๐ฎ๐๐ฎ ๐ฝ๐ถ๐ฝ๐ฒ๐น๐ถ๐ป๐ฒ๐ ๐ผ๐ฟ ๐บ๐ฎ๐ป๐๐ฎ๐น ๐๐ผ๐ฟ๐ธ๐ณ๐น๐ผ๐๐ ๐ถ๐ป๐๐ผ ๐ถ๐ป๐๐ฒ๐น๐น๐ถ๐ด๐ฒ๐ป๐, ๐ฎ๐๐๐ผ๐ป๐ผ๐บ๐ผ๐๐ ๐๐๐๐๐ฒ๐บ๐?
๐ ๐ฏ๐๐ถ๐น๐ฑ ๐ฝ๐ฟ๐ผ๐ฑ๐๐ฐ๐๐ถ๐ผ๐ป ๐๐/๐ ๐ ๐ฎ๐ป๐ฑ ๐ฎ๐ด๐ฒ๐ป๐๐ถ๐ฐ ๐ฎ๐ฝ๐ฝ๐น๐ถ๐ฐ๐ฎ๐๐ถ๐ผ๐ป๐. ๐๐ฟ๐ผ๐บ ๐๐๐ -๐ฝ๐ผ๐๐ฒ๐ฟ๐ฒ๐ฑ ๐ฎ๐๐๐ผ๐บ๐ฎ๐๐ถ๐ผ๐ป ๐๐ผ ๐ฟ๐ฒ๐ฎ๐น ๐๐ถ๐บ๐ฒ ๐๐ฝ๐ฒ๐ฒ๐ฐ๐ต-๐๐ผ-๐๐ฝ๐ฒ๐ฒ๐ฐ๐ต ๐๐ ๐ฝ๐น๐ฎ๐๐ณ๐ผ๐ฟ๐บ๐ ๐ฏ๐ฎ๐ฐ๐ธ๐ฒ๐ฑ ๐ฏ๐ ๐ฎ ๐๐๐ฟ๐ผ๐ป๐ด ๐ฑ๐ฎ๐๐ฎ ๐ฒ๐ป๐ด๐ถ๐ป๐ฒ๐ฒ๐ฟ๐ถ๐ป๐ด ๐ณ๐ผ๐๐ป๐ฑ๐ฎ๐๐ถ๐ผ๐ป ๐๐ต๐ฎ๐ ๐บ๐ผ๐๐ ๐๐ ๐ฑ๐ฒ๐๐ฒ๐น๐ผ๐ฝ๐ฒ๐ฟ๐ ๐น๐ฎ๐ฐ๐ธ
I help SaaS, AI Fintech and enterprise teams design reliable systems across the full path: data ingestion to warehouse to orchestration to ML-ready datasets to LLM/RAG workflows to automation and decision systems
HOW I CAN HELP YOU...
- AGENTIC AI & LLM SYSTEMS
I build LLM-powered applications and agentic workflows that automate business processes, connect to internal tools and work with real operational data. This includes RAG/GraphRAG systems, embeddings, vector search, prompt workflows, retrieval evaluation, FastAPI-based AI services, and reliable orchestration around LLM pipelines
- RAG, GraphRAG & AI KNOWLEDGE SYSTEMS
I can help you build retrieval systems that are grounded in your documents, databases and business rules. My data engineering background helps me design better ingestion, chunking, metadata, data quality and retrieval pipelines so the AI layer has clean and trusted information to work with
- AI READY DATA ENGINEERING
Your AI system is only as good as the data behind it. I design and optimize production pipelines using Python, SQL, Snowflake, dbt, Apache Airflow, BigQuery, AWS, and modern ELT patterns. I focus on reliability, monitoring, data quality, incremental processing, and clean data models that can support analytics, ML, and AI applications
- ML PIPELINES & AUTOMATED DECISION SYSTEMS
I have experience building analytics and ML-enabled systems such as anomaly detection, behavioral scoring, feature pipelines, fraud/risk insights and operational monitoring. I focus on practical ML and automation that business teams can trust, understand, and use in production
- DATA PLATFORM MODERNIZATION
If your dashboards are slow, pipelines fail silently, KPIs do not match, or your team spends too much time reconciling data manually, I can help modernize the architecture. I have worked on cloud data platforms, warehouse design, dbt modeling, Airflow orchestration, and KPI frameworks that make reporting and AI use cases more reliable
๐ฅ๐๐ฆ๐จ๐๐ง๐ฆ ๐ ๐๐๐ฉ๐ ๐๐๐๐๐ฉ๐๐ฅ๐๐
- Reduced ETL runtime from 35 minutes to 7 minutes through pipeline and query optimization
- Improved reporting latency from 24 hours to under 15 minutes with modern warehouse and ELT design
- Improved pipeline reliability to 99.8% with orchestration, monitoring, retries, and validation
- Increased BI adoption from 20 to 80+ users by standardizing metrics and improving reporting access
- Supported analytics and ML use cases across fintech, SaaS, procurement, media, and enterprise environments
- Built data foundations for AI-ready analytics, anomaly detection, and LLM-powered retrieval workflows
๐๐ข๐ช ๐ ๐ช๐ข๐ฅ๐
I build proper custom AI and automation systems the same way I build production data platforms: reliable, documented, testable and designed for real users. I care about architecture, maintainability, monitoring, data quality, and business outcomes
๐ง๐๐๐ ๐ฆ๐ง๐๐๐:
- AI/LLM: RAG, GraphRAG, LLM integration, embeddings, vector search, prompt workflows, retrieval evaluation
- Backend/API: Python, FastAPI, REST APIs, async workflows, automation services
- Data Engineering: Snowflake, dbt, Apache Airflow, BigQuery, SQL, Python, ETL/ELT, data modeling
- Cloud/Infra: AWS, Docker, CI/CD, monitoring, production deployment patterns
- Analytics/ML: anomaly detection, feature engineering, ML-ready datasets, BI, KPI frameworks
If you need someone who understands both the data layer and the intelligent AI layer on top of it, I would be happy to discuss your workflow and recommend the most practical production-ready approach
Python
ETL Pipeline
Snowflake
AI Agent Development
Large Language Model
Retrieval Augmented Generation
FastAPI
Data Engineering
Machine Learning
Data Modeling
LangChain
Automation
LLaMA
Amazon Web Services
Apache Airflow
MLOps
Data Warehousing & ETL Software
dbt
Artificial Intelligence
Data Lake
Ivan B.
Tallinn, Estonia
$125/hr
4.9
199 jobs
Successfully completed 167 Upwork projects on conversion rate optimization (CRO), user experience (UX), usability testing and evaluation, and UX wireframing. 35 years of experience in the field. Clients include Symantec, TripAdvisor, Bayer, CupoNation, Binaryโขcom, Aeroflot, Estonian Air, Telia, Cosabella, SheIn, Zurich and Axure.
โช usability / UX reviews / audits
โช conversion rate optimization (CRO)
โช user behavior analytics: analysis of heatmaps, scrollmaps and user session recordings with Hotjar (official partner), Contentsquare, Microsoft Clarity, CrazyEgg, Lucky Orange, VWO, Inspectlet, FullStory, WebVisor, Clicktale, Mouseflow, SessionCam, Clicky, Smartlook, CUX and similar tools
โช CRO for Shopify, Magento, WooCommerce, BigCommerce, Bitrix and other platforms
โช usability testing / UX testing
โช heuristic evaluation
โช UX wireframes
โช typography: legibility, typefaces and fonts, colors
โช supervision and correcting the work of graphic designers
โช design of complex online forms and questionnaires
โช interaction design (IxD)
โช human-computer interaction (HCI) and cognitive ergonomics
โช information visualization (InfoVis)
โช SaaS, B2B
โช online travel: flight booking, hotel booking, vacation rentals, tours and activities
Tools: Google Analytics, Hotjar (official partner), Microsoft Clarity, CrazyEgg, Lucky Orange, VWO, Inspectlet, FullStory, WebVisor, Clicktale, Mouseflow, SessionCam, Clicky, Smartlook, CUX, Heap, CorelDRAW, Axure, Balsamiq and similar tools.
Expert member of Technical Committee 13 (Human-Computer Interaction) of the International Federation for Information Processing (IFIP), member of European Association of Cognitive Ergonomics (EACE), academic member of the Tourism, Leisure and Recreation Unit of Athens Institute for Education and Research (ATINER).
Published 50+ academic articles on human-computer interaction, cognitive ergonomics, usability, user experience, typography, ecommerce, CRO, process control, stocktrading, online travel and digital technologies in museums.
Usability Testing
Heuristic Evaluation
User Experience Strategy
Wireframing
Design & Usability Research
User Experience Design
User Experience
Conversion Rate Optimization
Hotjar
Crazy Egg
Website Audit
Store Audit
User Behavior Analytics
Ecomhunt
Quentin D.
Tallinn, Estonia
$60/hr
5.0
146 jobs
Rankings don't pay your bills. Revenue does, and after 10 years of 10x'ing traffic in brutal industries, I know the difference better than most.
Here's the thing nobody tells you.
Ranking gets you traffic, but traffic that doesn't convert is just a vanity metric with a price tag.
What you actually need isn't a bigger keyword list or another audit gathering dust in your inbox.
You need someone who can architect the strategy, find the technical problems quietly killing your rankings, write copy that turns visitors into buyers, and own the whole project so you don't have to babysit it.
That's what I do.
For the past 10 years, I've worked for global names like Johnson & Johnson, L'Orรฉal, Tefal, Perrigo, M&M's, Pedigree, and Whiskas.
Working at that level teaches you something fast. There's no room for guesswork, and "let's try this and see" doesn't fly.
I bring that same standard to your growth, whether you're a scaling brand or an established player tired of underperforming.
The numbers back it up. Across hundreds of projects I've held a 100% Job Success Score, and my lowest-ever client rating is a 4.7 out of 5.
When you hire me, you're not taking a risk. You're removing one.
And I don't just advise from the sidelines. I execute and manage.
Here's what that looks like in practice.
๐ Strategy that's built around revenue, not rankings
I map out long-term, revenue-driven roadmaps grounded in real competitor analysis and search intent, not what a tool spits out. Whether it's local, international, e-commerce, or B2B, the strategy is built to grow the metrics that actually matter to your business.
โ๏ธ Technical audits that find what others miss
Most rankings are held back by problems hiding under the hood, like crawl budget waste, indexing issues, broken site architecture, or Core Web Vitals failures. I dig into the log files and Search Console data until your foundation is genuinely flawless, not just "passing."
โ๏ธ Writing that ranks AND converts
Traffic is useless if it doesn't sell. I write and optimize landing pages, blog content, and product copy that Google loves and humans actually want to read, built around search intent and conversion instead of stuffed with keywords.
๐ค AI SEO that future-proofs your visibility (GEO / AEO)
Search isn't just Google anymore. Your buyers are asking ChatGPT, Gemini, Claude, Perplexity, and AI Overviews, and most of your competitors have no idea how to show up there. I optimize for generative and answer engines so you're getting cited and recommended while everyone else is still wondering where their traffic went.
๐ Project management that takes it off your plate
I slot into your existing workflow, guide your developers, manage your content team, and track the KPIs that count, on deadline, without you chasing me for updates. You get the strategy and the execution, fully handled.
โ ๏ธ A quick note on who I work with, and who I don't
I'm genuinely invested in growing your business, because your wins are how I build my reputation. But great results need clarity and a real partnership, and I take on fewer clients than ask.
So I work best with people who bring these things.
โ๏ธ A clear vision and goals we can actually measure
โ๏ธ Workflows that let us collaborate without friction
โ๏ธ A long-term mindset, with a 6-month minimum commitment
โ๏ธ A project budget of $2,000+/month
If you want a senior consultant to take full ownership of your SEO and drive growth you can measure, you're in the right place.
Message me, tell me what you're working on, and let's see if we're a fit.
Best,
Quentin
--------
senior seo consultant, seo strategy, ai seo, generative engine optimization, answer engine optimization, technical seo, seo audit, seo copywriting, seo project management, search engine optimization, content strategy, keyword research, competitor analysis, organic growth strategy, on-page seo, semantic seo, content optimization, blog seo, landing page copywriting, site architecture, core web vitals, local seo, international seo, e-commerce seo, b2b seo, seo reporting, seo campaign management, conversion focused writing, freelance seo, seo expert
SEO Localization
SEO Writing
Copywriting
SEO Content
SEO Keyword Research
Amazon SEO
Ecommerce SEO
SEO Strategy
SEO Competitor Analysis
Local SEO
On-Page SEO
On-Page SEO Report
Shopify SEO
Ecommerce SEO Audit
SEO Audit
Content SEO
Technical SEO
Off-Page SEO
SEO Backlinking
SEO Performance
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