Good content gets views. Strategic content gets buyers.
As a Marketing Lead with a B.S. in Business Information Systems, I don’t just throw trends at the wall to see what sticks. I read the data, figure out exactly what your audience is searching for, and build creative campaigns that actually convert.
Over the last 4+ years, I’ve helped local cafes, healthcare brands, and growing e-commerce stores stop blending in. My sweet spot? High-retention hooks, organic growth (especially on TikTok and Instagram), and visual storytelling that builds genuine brand authority.
The goal is always the same: get people to notice you, get them to stick around, and get them to buy.
What you get when we work together✨:
Strategy, not just posting ❌: A clear, consistent calendar built around when your audience is actually online.
Scroll-stopping visuals: Professional, high-quality graphics and video assets tailored to your brand's aesthetic.
Copy that sounds like you: Captions with actual personality and strong SEO baked in.
Data-driven pivots: Regular performance tracking so we double down on what works and ditch what doesn't.
The "No-BS" Guarantee: I reply fast, deliver on time, and never ghost. You will never have to chase me down for an update.
I connect the dots between your business goals and the creative execution needed to get there. I don't just follow instructions; I bring ideas to the table.
Shoot me a message with a quick breakdown of your business, and let's figure out how to scale it.
Digital Marketing
Social Media Marketing Plan
WordPress
Social Media Management
Social Media Content
English
Branding
Marketing
Marketing Management
Instagram Post
Web Design
Graphic Design
Content Creation
SEO Strategy
Marketing Plan
Eugen V.
Bucharest, Romania
$45/hr
5.0
84 jobs
Charles Darwin once said, “It is not the strongest of the species that survives, nor the most intelligent, but the one most adaptable to change.”
I’ve used this principle to guide my work for years. That’s especially relevant today, as AI rapidly reshapes how markets operate
In paid ads, that means constant testing, fast iteration, and scaling what actually works. Over the past 10+ years, I’ve applied this approach across ecommerce and local businesses to improve ROAS and reduce CPA.
I tinker with ideas from neuroscience to understand what makes people pay attention and convert, then build campaigns around it.
I am not an agency. I work with a small number of clients and handle everything myself, so you always know who’s working on your account.
Please know I do not do audit or take small jobs. I am looking for long-term clients.
$20M+ ad spend managed across Google, Meta, LinkedIn, Bing, TikTok
Experience includes interior design, physical therapy, fashion eCommerce, home improvement, roofing, adaptive products, and neuroscience/health education brands.
Experience in Ecommerce, Health, Local Businesses, Consultants, SaaS
Average 6× ROAS uplift for long-term clients within 90 days
Beyond ads: I also optimize SEO, social, CRO, and content — because clicks don’t matter unless they convert.
Think of me as your marketing right hand, combining rigorous data with brain-science insights to grow your business consistently.
I have a deep interest in affective neuroscience, psychology, and human behavior, which helps me design ads that resonate with people on a psychological level—leading to higher conversion rates. This passion for understanding the mind informs how I optimize ads for maximum effectiveness (I read medical journals for fun)
My goal is simple: to maximize your ad revenue, grow your business, and achieve sustainable, scalable success. I’ve helped 50+ businesses on UpWork reach their growth goals—and I can probably help you do the same.
Some facts about me:
✅ 10+ Years in Marketing
✅ Senior Full-Stack Digital Marketer
✅ Google Ads Certified
✅ $20M+ in Ad Spend Managed
✅ Over $100,000 Earned on UpWork
✅ Top 3% on UpWork – Top Rated Plus
✅ Helped 50+ Businesses Grow Through UpWork
Here are some questions I could help you answer:
❓What would make the ideal product/service for your target customer?
❓What do you want your customers to remember about your product?
❓What price are your customers willing to pay? How much is it too cheap? How much is too expensive?
❓What are the best ways to get your customers' attention?
❓What features are essential for your customers?
❓How are you different and better than your competitors?
Here’s How I Can Help Your Business Grow:
✅ Paid Ads: I specialize in Google, Facebook, TikTok, Reddit, and Microsoft/Bing ads. If you're looking to drive sales or grow brand awareness, I’ll create campaigns that deliver results.
✅ Email Marketing: Whether it’s reducing cart abandonment or boosting open rates, I’ll help you nurture your email list and turn leads into loyal customers.
✅ SEO & Local SEO: I focus on both white-hat and gray-hat strategies to improve your search rankings. From link building to on-site SEO, I'll make sure your business gets noticed online.
✅ Branding: I’ll help you craft a compelling brand story that resonates with your audience. We’ll build a brand voice that makes your business memorable and trusted.
✅ Content Marketing: Content is king. I’ll work with you to create a strategy that speaks directly to your customers, turning them into raving fans.
✅ Social Media Marketing: Building a strong social presence is essential for trust. I’ll ensure your social media isn’t just random posts but a strategic, engaging part of your brand.
✅ Marketing Strategy: Let’s dig into your competitors and figure out what’s working (and what’s not). I’ll help you identify your strengths, weaknesses, and market opportunities for maximum impact.
If you’re looking for someone who adapts fast, thinks in systems, and optimizes for profit and not vanity metrics, let’s talk.
Digital Marketing
Search Engine Optimization
Social Media Marketing
Social Media Advertising
Retargeting
Facebook Advertising
Google Ads
Facebook Ads Manager
Media Buying
Search Engine Marketing
Email Marketing
Advertising
Ecommerce
Google
Bing Ads
Microsoft Ads
Pay Per Click Advertising
PPC Campaign Setup & Management
Search Engine Marketing Strategy
Lead Generation
Raluca Alexandra R.
Bucharest, Romania
$55/hr
5.0
32 jobs
Dear future client,
I'm a Digital Marketer with 11+ years of experience in Lead Generation and E-Commerce PPC management. As a certified Google Ads Expert, I am helping businesses to win more clients at lower costs and improve the customer acquisition and growth process in order to ensure a profitable ROI.
Data-driven Performance Marketing that provides REAL RESULTS for your business.
I’m Raluca and here’s a glimpse of what my clients say about me:
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” Raluca is always a pleasure to work with and is great at what she does” ⭐⭐⭐⭐⭐ - Liam Dennehy
“A+++ Excellent Adwords Expert. Great reporting and very knowledgeable. Will definitely hire again. “ ⭐⭐⭐⭐⭐ - Clark Wayne
“Raluca is a highly competent and customer-oriented professional. She always sticks to what's best for the client and respects deadlines. I recommend her and will definitely work again with her in the future. ⭐⭐⭐⭐⭐ - Miroslava Hristova
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⭐ Certified Google Partner, Google Ads Expert
⭐ 12+ Years On UpWork/oDesk
⭐ 13 Years Traditional Marketing, Advertising & Digital Marketing Experience
⭐ Microsoft Ads Experience, Linkedin Ads Experience and Pinterest Search Ads Experience
⭐ Strong Portfolio & Case Studies
Some of the tools I use:
Advertising Networks: ✅Google Ads ✅ Youtube Ads ✅Shopping Ads ✅Bing Ads ✅ Linkedin Ads ✅ Pinterest Ads
Analytics: ✅Google Analytics4 ✅Google Tag Manager ✅Google Data Studio/Looker ✅AI
⚠ Let`s schedule a call!
Digital Marketing
Conversion Rate Optimization
Social Media Marketing
Text Ad
Search Engine Marketing
Campaign Optimization
Pay Per Click Advertising
Business Process Modeling
Bing Ads
Search Engine Marketing Strategy
Valentina N.
Bucharest, Romania
$20/hr
4.4
26 jobs
I am a certified digital marketer specializing in direct-response copywriting and high-retention video editing for tech and software brands. I transform raw video footage and screen recordings into high-converting video ads for TikTok, Instagram Reels, and YouTube Shorts.By combining consumer psychology with dynamic editing, I help brands capture attention instantly, lower acquisition costs, and drive sales. Let's collaborate to scale your business.
Translation
Copywriting
UGC
Manage Ecommerce Site
Ad Copy
Radu R.
Bucharest, Romania
$30/hr
5.0
17 jobs
Passionate Social Media & Content Marketing Specialist with 10+ years of experience driving digital success in crypto, blockchain, and emerging tech. I have built and scaled high-impact brand communities, led record-breaking engagement campaigns, and pioneered viral content strategies that define industry trends. Spearheaded multi-platform growth strategies that expanded audiences by more than 200%, created award-nominated marketing campaigns, and positioned brands as industry leaders. I have worked with diverse crypto projects across the globe, including in the US, UK, Canada, Switzerland, the Netherlands, Australia, the EU, and more.
A visionary in crypto storytelling, I turn engagement into lasting influence.
As a Social Media & Content Marketing Specialist, I specialize in building strong, engaged communities in the crypto, blockchain, and Web3 sectors. My approach combines high-quality content, organic growth strategies, and viral engagement techniques to create lasting impact. I have worked with global crypto brands, crafting strategies that drive real engagement and brand loyalty.
With expertise in Crypto Twitter, LinkedIn, viral meme marketing, and SEO-driven content, I create strategies that maximize brand visibility and audience interaction. I have managed and optimized campaigns across 20+ social media and distribution platforms, including Twitter, LinkedIn, Reddit, Telegram, Quora, Instagram, Facebook, and Discord, ensuring a well-rounded, high-impact digital presence.
Recent past clients and independent contracts:
Cyvers: Increased Twitter followers by 80% in one month, ensuring steady 50% month-over-month growth.
Wiex: Built social presence from scratch, growing LinkedIn engagement by 300% and increasing video meme campaign reach by 400%.
DB Forest: Scaled Twitter following from 0 to 1,000+ in just one month through strategic content and engagement tactics.
Noones: Achieved #1 search rankings in 5+ countries, boosting organic traffic by 260% with SEO-driven content strategies.
VD Law Group: Developed marketing strategies that led to a 25% increase in high-value client acquisitions.
I focus on real, organic growth, delivering engaging campaigns that not only attract attention but also create lasting relationships with audiences.
Let's collaborate to create impactful campaigns and grow your community authentically in the Web3 space.
Have a good one,
Radu.
Social Media Marketing
Social Media Account Setup
Social Media Management
LinkedIn
Twitter/X
Social Media Strategy
Content Planning
Content Audit
Social Media Optimization
Content Strategy
Content Management
Cryptocurrency
Social Media Content
Twitter/X Marketing
Maria Roxana M.
Bucharest, Romania
$49/hr
5.0
1 jobs
Hi! I am a CIM Certified Digital Marketer and Google Certified with over 8 years of agency experience in the UK and 3 years of freelance expertise as a Digital Marketing Account Manager. I have gained an extensive experience in planning, developing, designing, implementing, managing, and optimising all Social Media and PPC Campaigns.
Industries I've worked with: Education, Legal Services, Finance, FMCG, Beauty, E-commerce, Travel & Accommodation, Construction, Computing, Home Improvement.
So, I have all the skills needed to:
📈 drive/increase online sales
🛒 reduce cart abandonment
🖥 boost website traffic
🎯 increase quality leads
📊 lift response rate
👋 increase engagement
Across:
➡️ Google
➡️ Facebook
➡️ Instagram
➡️ X (Twitter)
➡️ LinkedIn
➡️ Bing
And I can help with:
🤩 Pay-per-click
🤳 Social Media Advertising
📝 Content Marketing
🤗 UX Marketing
📨 Email Marketing
📊 Data Analysis
🌍 Keyword research;
📈 Market trends;
💹 Competitor research, analysis
💸 Budget management;
💱 Costs and ROI estimates;
🧞 Client “persona” planning;
👾 Website tagging implementation;
📋 Campaign tracking, monitoring and reporting;
Whether you're looking to create, improve or manage your Social Media, or PPC campaigns, or both, I am here to help.
Conversion Rate Optimization
Google Analytics
Social Media Marketing
SEO Keyword Research
Bing Ads
PPC Campaign Setup & Management
Twitter/X Marketing
Pay Per Click Advertising
Facebook Advertising
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