Hire the Best Product Managers in Colorado

I help founder-led companies, B2B service firms, and SaaS businesses clarify their messaging, structure complex information, and translate company DNA into websites, content, funnels, and customer experiences that build trust and convert. With more than 20 years of experience spanning Fortune 500 organizations including McKesson, Accenture, and Network Solutions, as well as founder-led startups, I work at the intersection of messaging strategy, information architecture, UX, and business positioning. My work is not simply about copywriting, UX, or website design. I help organizations answer foundational questions: • What is the real value proposition? • How should the business be understood? • Where are messaging, navigation, and customer experience misaligned? • How do we simplify complexity for users without losing depth? • How do we create a clear through-line across website, content, product, and founder/company positioning? This often translates into work such as: • Brand messaging systems that serve as the foundation for websites, marketing, and customer communications • Information architecture and website redesigns that enhance visibility and conversion • Founder/company market positioning and thought leadership strategy • Product marketing systems for SaaS, healthcare, wellness, AI, and technical products • Website audits tied to trust, clarity, and conversion • Conversion-focused UX and customer journey refinement I have led initiatives that: • Built organic and paid acquisition ecosystems that became primary revenue drivers • Created products that generated more than $50M in revenue/year • Increased conversion and advertising performance through aligned messaging and UX strategy • Reduced friction and strengthened trust across complex digital experiences I specialize in helping organizations move from fragmented messaging and unclear structure to a clear, scalable system that supports growth, trust, and long-term value. If your website, messaging, or customer experience no longer reflects your company's potential, I can help clarify the signal, strengthen differentiation, and build a clearer path forward.

Hi! I'm a versatile and results-driven marketing professional with 10+ years of experience across Product Management, Brand Management, and Category Management. I've worked with a wide range of consumer brands—developing go-to-market strategies, launching new products, optimizing product lines, and driving brand growth across digital and retail channels. In addition to my strategic expertise, I bring a creative edge with hands-on experience in content creation, including: Product photography and video production Writing and managing customer reviews Planning and posting engaging content across social platforms Whether you're looking for someone to help manage your product pipeline, refine your brand identity, or create compelling content that connects with your audience—I can jump in and bring value right away. Let's work together to grow your brand with strategy and storytelling.

I specialize in advancing software platforms, virtual organizations, and online brands. With over a decade of expertise in full lifecycle, legacy enhancements & leading the UI/UX of SaaS and B2B platforms, I bring a distinctive skill set. I am comfortable getting stuck in with the cross functional teams that I manage, driving process improvements, improving structures, and driving culture. Having served as CCO & Head of Product for platforms supporting millions of users and generating billions in revenues, my extensive experience extends to Fortune 500 companies and large brands. I've also led the team development and then product development from concept to live for a large SAAS platform. This diverse background allows me to confidently support your business at any stage of its journey. How I Can Support Your Business: * Strategic Leadership: Whether as a fractional Chief Operations Officer, I lead diverse cross functional teams with a positive and collaborative approach, optimizing team dynamics and ensuring alignment with your business vision. Whether it's providing hands-on leadership in the weeds, or designing and guiding the process of best practice implementation, I tailor my involvement to meet your specific needs.
 * UI/UX Support: From resolving bad user flows or doing a full platform review, I love diving deep into the user experience. I thoroughly examine platforms, support reports, and tracking to provide functional solutions for improved user flows. From creating wireframes to collaborating with designers, I work seamlessly with cross-functional teams to convert insights into actionable releases that boost NPS and engagement. I take pride in reviewing the entire user experience, from the first site visit to post-sale engagement, ensuring clarity and support in emails, communications, notifications, onboarding flow, user guides, FAQs, and help support. * User Training and Communication: My expertise extends to establishing effective processes that enable users to fully enjoy your products and comprehend features seamlessly. Whether training your learning team or crafting comprehensive FAQ guides and in-platform experiences, I am dedicated to ensuring user emails, notifications, and communication flows are consistently clear and supportive. If you're in need of setting up a virtual help desk and support platform, I'm here to guide your team and implement processes that drive successful growth for your company. * Tech-Driven Business Solutions: Guiding the untechnical through tech development. I’m adept at translating business requirements into intuitive interfaces. I am here to bridge the gap between your business vision and technical execution. By listening to your goals, I can provide a comprehensive understanding of what's feasible. I can assemble the right team or work with your team to guide your development. Consider me your go-to partner for turning ambitious ideas into tangible, tech-powered realities. * Virtual Operations Optimization: Having successfully transformed physical office teams into efficient virtual workspaces, I ensure seamless cross functional organization and a clear workspace leaving you with insights and control. I align your unique goals, company flow, and teams skills by understanding your needs, bottlenecks, and objectives. I guide you in selecting the right tools, establishing streamlined flows, and implementing processes that culminate in a cohesive virtual hub. With my support, you can expect enhanced cross-functional communication and operational efficiency throughout all levels of your diverse teams. * Virtual Team Culture: Creating a connected and innovative team in a virtual setting poses challenges. From selecting the right tools to crafting onboarding standards, defining team expectations, implementing engaging activities, and even incorporating company swag, including the much-needed team hoodies – I ensure that every element contributes to a cohesive virtual environment. I prioritize fostering a culture where your virtual team not only feels connected and supported but also thrives in an atmosphere of innovation. * Supporting Entrepreneurs: From concept to reality, I specialize in providing assistance with formal processes, addressing missing materials, and offering step-by-step guidance. My approach involves not just consultancy but also hands-on involvement. Whether you need help with branding, pricing, creating essential materials, or setting up efficient processes, I offer a supportive and consultative partnership. Tools I Use: Clickup, Notion, Figma, Fig Jam, Slack, HotJar, Jira, Miro, User Guiding, Confluence, Zapier, Canva, Help Scout, Zen Desk, Hoot Suite, Content Studio, Klaviyo, Mail Chimp, Send Grid, Stripe, Typeform, Square Space, WordPress, Salesforce, Shopify, Canva, hotjar, Midjourney, Loom, google analytics, Google & Microsoft Suite, and other standard apps like Zoom. Open to learning new tools as needed.

Experienced Product Manager & Designer with a demonstrated history of working in technology. Skilled in Product Management, Product Ownership, and UX/UI Design. Professional with an MBA focused in Product Management and UX Design Certificate from General Assembly. Multi-industry experience tending to focus on B2B SaaS products, with a sprinkle of B2C.

I help businesses plan, organize, and deliver web, e-commerce, AI automation, and internal tool projects without letting scope, timelines, or communication fall apart. I bring 5 years of project and product management experience across consumer tech, agency, and startup environments, including work connected to brands like Bowers & Wilkins, Denon Audio, Polk Audio, Union Pacific, and Angostura Bitters. Through LafaYeti LLC, I coordinate projects across discovery, design, development, automation, and launch. Typical engagements include: • Website builds and Shopify or WordPress improvements • CRM cleanup, lead follow-up, and speed-to-lead automation • AI-assisted business processes, including intake, chat, drafting, transcripts, and call summaries with human review • Internal dashboards, reporting tools, and admin portals • Custom web applications and lead-capture systems What I am actually good at: • Project and product management for web, e-commerce, and AI workflow builds • Turning vague business ideas into clear scope, milestones, and deliverables • Coordinating developers, designers, clients, and stakeholders • Keeping budgets, timelines, feedback loops, and launch details organized • Translating between business needs and technical execution If you know what problem you want solved but need help turning it into a clear project plan and getting it delivered, I can run the process from discovery through launch and ongoing support.

🏆 Upwork Top 1% | Senior Marketing Leader and Fractional CMO for Growth-Focused Companies With over 15 years of experience in marketing leadership, I have a proven track record of empowering and growing 25+ startup companies and small teams to multibillion-dollar enterprises (Medtronic, Seagate, GE). 📈 🚀 Need expert marketing leadership and execution without the full-time investment? I deliver C-level marketing expertise to ambitious companies ready to scale. 🏢 Who I've Empowered: My expertise spans founding, scaling, and successfully exiting companies, as well as leading marketing initiatives that serve some of the world's largest companies (Salesforce, Medtronic, Seagate, Broadcom, Nike, and J.P. Morgan). ❓What is a fractional marketing leader? A fractional marketing leader is an executive who provides strategic and operational marketing expertise on a part-time basis, offering companies the benefits of high-level strategic focus and tactical execution without the full-time cost. 🔄 I bring a unique blend of entrepreneurial and big-company marketing experience, having served industry giants while also empowering entrepreneurs and startups to scale their marketing operations effectively. 💼 Marketing Services Offered: 👉 Fractional CMO/Director of Marketing 👉 Marketing leadership and strategy 👉 Product and project management 👉 Go-to-market execution 👉 Sales and marketing strategy 👉 Leadership and coaching 👉 Brand storytelling 👉 AI integration for business growth 👉 Conversion rate optimization (CRO) 👉 Website and company audits 👉 Developing and monitoring OKRs 🎯 Industries Where I Excel: ✨ B2B SaaS ✨ Health Tech ✨ Med Device ✨ DTC SaaS ✨ Data Analytics ✨ Hardware 📊 My extensive marketing experience spans over 15 industries and 50+ clients, with numerous testimonials attesting to my impact: "Chris quickly understood my business, brought sharp insights, and challenged my thinking in all the right ways. Their strategic guidance directly influenced and improved our marketing direction. Highly recommended." - Zach, CEO of Miruni (Upwork Client) "Chris is experienced and flexible - a founder who brings entrepreneurial energy to the table." - Komnieve, CEO & Founder, xSkel (Upwork client) "I just want to give a strong recommendation to Chris's consulting service. Chris's packages and approach offered a lot of time/value... for that reason, I would highly recommend his needs assessment and marketing plan for any team that feels like they have a lot of marketing potential, but that their efforts are not organized and lack clarity." - Erik, CMO Kickfurther “We hired Chris to redo the messaging on our website. Short summation – he gave us exactly what we were looking for.” - Dave, CEO Windward Studios ✅ My Value Guarantee: I provide high-impact marketing leadership that delivers measurable ROI. My entrepreneurial background means I understand both strategic vision and practical execution—giving you the perfect balance of big-picture thinking and results-driven action. 🌟 Beyond Business: As a mentor at Galvanize and board advisor for multiple entrepreneurial networks, I'm deeply committed to fostering innovation and leadership excellence. 📞 Ready to transform your marketing challenges into growth opportunities? Let's connect for a 15-minute discovery call to discuss how we can take your business to the next level together.