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I'm an SAP Technical Support Engineer with 4+ years of specialized experience in SAP HANA, database engineering, Business Intelligence, and Big Data. I help businesses troubleshoot complex SAP environments, optimize database performance, and build robust cloud analytics solutions on SAP BTP and HANA Cloud. What I bring to your project: SAP HANA expertise: data modeling, calculation views, performance tuning, troubleshooting, and HANA Cloud migration Database engineering: SQL, query optimization, schema design, and large-scale data pipeline management SAP BI stack: BW/4HANA, SAP Analytics Cloud, BusinessObjects — reporting, modeling, and issue resolution Data engineering background in Python, anomaly detection, and interactive dashboards for production environments Fluent in English, French, and Arabic — ideal for international and multi-regional clients Whether you need SAP HANA consulting, database performance review, BI architecture guidance, or hands-on technical support — I deliver precise, actionable results. Let's connect and solve your challenge together.

I’m Fahd Labba, an AI/ML engineer and software Engineer dedicated to creating scalable, impactful solutions in the AI industry. With expertise in Machine Learning, Agents, LLMs, Computer Vision, and Software Engineering, I assist businesses in automating workflows, reducing latency, and unlocking smarter decision-making. My mission on Upwork is to help you harness the power of AI and modern web stacks to tackle complex challenges, accelerate your time to market, and drive measurable business outcomes.

My expertise spans Financial Accounting (FI), Controlling (CO), Profitability Analysis (CO-PA), Asset Accounting (AA), Business Partners (BP), Master Data Governance (MDG), Document Reporting Compliance (DRC), and SAP Data Migration. I have developed hands-on experience configuring and analyzing key SAP Finance processes including organizational structures, chart of accounts design, financial reporting, cost allocation, profitability reporting, document splitting, asset accounting, and FI integration with MM and SD. Beyond SAP configuration, I bring a strong understanding of business processes and corporate finance. I regularly work with concepts such as financial statement analysis, revenue recognition, IFRS principles, profitability management, EBITDA analysis, working capital metrics, and business performance reporting. This allows me to connect SAP functionality with real business objectives rather than viewing ERP systems purely from a technical perspective. One of my strongest areas is SAP Data Migration and Business Transformation. I have extensive knowledge of migration methodologies, SAP Activate, LTMC, LTMOM, BAPIs, IDocs, reconciliation processes, cutover planning, governance frameworks, master data management, and data quality initiatives. I understand how successful SAP projects depend not only on system configuration but also on data, stakeholder alignment, and effective change management. I have developed working knowledge of SAP Document and Reporting Compliance (DRC), including the eDocument Framework architecture, AIF mapping concepts, BTP Integration Suite routing, and country-specific e-invoicing mandates across EU jurisdictions (Italy SDI, France Chorus Pro, Poland KSeF). With the EU ViDA initiative driving mandatory e-invoicing adoption across member states by 2028, I actively support clients in understanding DRC readiness requirements during migration and implementation planning My background also includes several years as a Business English trainer supporting professionals from international organizations including Deloitte, Nexi, Intesa Sanpaolo, Allianz, Nintendo, and other multinational companies. This experience strengthened my ability to communicate complex financial, technical, and operational concepts clearly to both business and technical audiences. I am particularly effective at bridging the gap between finance teams, business stakeholders, and SAP solution design. Whether supporting SAP Finance initiatives, documenting business requirements, performing FIT-GAP analysis, preparing process documentation, assisting with data migration activities, developing training materials, or helping organizations improve financial processes, I bring a combination of analytical thinking, business understanding, and strong communication skills. Core Areas: • SAP S/4HANA Finance (FI, CO, CO-PA, AA) • SAP Data Migration & Master Data Governance • Business Analysis & Process Improvement • FIT-GAP Analysis & Requirements Gathering • Financial Reporting & Performance Analysis • SAP Activate Methodology • Business Process Documentation • Stakeholder Communication & End-User Training • SAP FI Integration with MM & SD • Financial Statement Analysis & IFRS Fundamentals •SAP Document & Reporting Compliance (DRC)- eInvoicing & ViDA Readiness

Helping Businesses Optimize SAP Systems with Expert ABAP Development & Cloud Integration With 10+ years as a Certified SAP Solution Architect, I specialize in SAP S/4HANA, BTP, SAP CPI, and ABAP development, delivering fast, scalable solutions to integrate, migrate, and optimize SAP environments, both on-premise and in the cloud. Integrated a wide range of SAP products, including: • SAP Ariba • SAP Concur • SAP SuccessFactors • SAP Business ByDesign (ByD) • SAP Sales Cloud V2 💡 Why Clients Choose Me: ✔ 100% Job Success Score with top-rated client satisfaction. ✔ Seamless SAP Integrations using SAP CPI for SAP-to-SAP, SAP-to-third-party, and third-party-to-third-party integrations. ✔ Custom ABAP Development to meet any SAP business need—enhancements, custom reports, and more. ✔ End-to-End SAP Migrations from ECC to S/4HANA, including Cloud Integrations. ✔ Efficient & Scalable Solutions—delivering high-quality results in record time. 🔹 What Clients Say About My Work: "Sofiene is an absolute SAP expert. He solved unique problems and went above and beyond to help us." "He works hard, goes the extra mile, and gets it done. Highly recommended!" 📌 Engagement Options: • Fixed-Hour Contracts (Starting from 10 hours/week for ongoing SAP support). • Fixed-Price Projects (SAP integrations, migrations, and optimizations). • Consulting & Strategy (SAP performance, architecture, and planning). 📆 Let’s optimize your SAP systems—send me a message to get started!

I'm thrilled to introduce myself as a dedicated Bitrix24 CRM Specialist with a passion for problem-solving and business automation. My journey in the IT world has been driven by my love for adventure and exploration. Much like my hiking and camping trips through the mountains, my career has been a path of continuous learning and overcoming new challenges. I started my career as a graphic designer freelancer at 17, evolving into a full-stack WordPress developer with expertise in PHP, JS, and CSS. My independent learning and self-driven growth have shaped my unique skill set and excellent communication abilities. Fluent in English and adept at simplifying complex concepts, I ensure that my clients receive clear, actionable insights. Currently, I am a proud partner with Bitrix24, a leading Business Management Solution. My focus is on enhancing Bitrix24’s functionality through customized solutions and automation. Here’s how I can bring value to your projects: Customized Solutions and App Development: I have developed a range of internal and external apps for Bitrix24, tailored to meet unique business needs. From creating integrated systems for managing marketing campaigns to developing tools that synchronize data with third-party services, my solutions enhance the efficiency and capabilities of the Bitrix24 platform. Expert Data Migration: I specialize in preparing and migrating data into Bitrix24 using custom apps that leverage the REST API. My approach ensures high-quality, secure, and accurate data migration, accommodating the vast potential of Bitrix24’s capabilities while maintaining data integrity. Effective User Training and Support: My training methods include one-on-one sessions, workshops, and ongoing support to ensure your team transitions smoothly to Bitrix24. Although I don’t have formal documentation writing experience, I provide valuable notes and recommendations based on practical insights. Problem-Solving and IT Management: With extensive experience across various IT fields, I excel at addressing complex challenges and providing innovative solutions. My enthusiasm for learning and problem-solving allows me to adapt quickly and effectively to any project needs. Thank you for considering my profile. I look forward to the opportunity to help you leverage Bitrix24 to streamline your business operations and achieve your goals.

I help companies get real results from Salesforce and Marketing Cloud - fixing the broken journeys, unreliable data, and manual processes that keep teams from moving fast. Most orgs have Salesforce configured, not designed. The campaigns underperform, the automation breaks under edge cases, and nobody fully trusts what the reports say. I come in, understand the business need first, and build solutions that hold up in production. What I Typically Fix Marketing Cloud journeys with deliverability issues or poor engagement Email campaigns built without responsive testing, breaking on mobile Audience segmentation that does not connect to actual CRM and behavioral data Salesforce orgs with inconsistent data, missing validation rules, and permission models nobody fully understands Manual processes in sales and service that should have been automated years ago Core Expertise Salesforce Marketing Cloud: Journey Builder, Automation Studio, AMPScript for dynamic content personalization, CloudPages, HTML/CSS email templates, SQL segmentation using Data Extensions and SFMC data views, SFTP-based data automation CRM Consulting: Sales Cloud, Service Cloud, Experience Cloud, Pardot / Account Engagement, lead nurturing automation, client training and documentation Admin and Configuration: Flows, Process Builder, Workflow Rules, Approval Processes, Validation Rules, custom objects, page layouts, permission sets, profiles and roles, reports and dashboards Data: Data Loader, Import Wizard, deduplication, data modeling, KPI tracking What Sets Me Apart I spent 4+ years as a CRM end user across Salesforce Service Cloud (Teleperformance / Zalando project) and SAP CRM (ENI project) before moving into consulting. I know what it feels like to work inside a poorly configured system every day. That informs every solution I build - it has to work for the people using it, not just pass a UAT. I also bring multilingual delivery capability: French (native), English (fluent), Italian (fluent), Arabic (conversational) - useful for international clients and multi-region rollouts. Experience Freelance Marketing Cloud Consultant on Upwork (2024 - present): end-to-end SFMC solutions for international clients across multiple industries, including responsive template development, advanced AMPScript personalization, Journey Builder configuration, and full campaign execution from testing through reporting. Salesforce Consultant at Alola (2022 - 2024): solution design, automation builds, Marketing Cloud data workflows, Pardot lead nurturing, and end-user documentation across healthcare, retail, legal, and startup clients. How I Work Requirements before configuration. I start by understanding the business process and the gap, then model a solution, estimate the effort honestly, and deliver with documentation so the team can maintain it without me. Best fit for: Marketing Cloud implementations and campaign builds, Salesforce CRM setup and administration, Pardot / Account Engagement configuration, data quality and reporting projects, Journey Builder rebuilds and audits.