Google Business Profile Management for Local Businesses
I specialize in fixing the structural and alignment issues that hold back Google Business Profiles from performing.
Most Google Business Profiles underperform not because of one missing setting, but because the profile, website, and business details are misaligned. When those pieces don’t match or support each other, visibility, trust, and compliance suffer — no matter how much “SEO” has been done before.
My work focuses on the foundation phase: reviewing your Google Business Profile and website together, identifying structural gaps, and cleaning up the issues that impact long-term performance. This includes category and service alignment, foundational profile setup, and website-to-GBP consistency.
I do not offer quick optimizations, shortcuts, or ranking guarantees. This is the required groundwork before ongoing Google Business Profile management or broader local SEO efforts make sense.
Most clients start with my fixed-scope Google Business Profile Cleanup & Alignment project. From there, I help determine whether ongoing work is needed based on market size, competition, and business goals.
This is a good fit if:
Your Google Business Profile exists but isn’t performing
You’ve worked with SEO or agencies before without clear results
You want your GBP set up correctly before spending more money
This is not a good fit if:
You’re looking for instant rankings or guarantees
You want ongoing SEO without fixing foundational issues first
You’re not ready to align your website and business details
If you want your Google Business Profile set up correctly before investing further, this is the right place to start.
Search Engine Optimization
SEO Keyword Research
SEO Strategy
Technical SEO
Keyword Research
Content Creation
Analytics
Local SEO
Brayam R.
Tampa, Florida
$39/hr
4.7
380 jobs
Your customers don't just Google you anymore. They're also asking ChatGPT and AI tools, and most local businesses show up in one but not the other. I help you get found in both: the Google Map Pack that drives calls today, and the AI answers (AEO, GEO) that more people rely on every month.
I'm a Local SEO and AI Visibility specialist working with local businesses. On-page, technical SEO, Google Business Profile, and AI search optimization, all focused on one goal: helping more customers find you, however they search. I can help with:
- Providing AI visibility across Google AI overviews, ChatGTP, Claude, Gemini, and Perplexity
- (Answer Engine Optimization) AEO optimizations
- (Generative Engine Optimization) GEO optimizations
- Content and blog planning
- Technical site audits
- Backlink analysis
- Competitor analysis
- Local SEO
- Keyword clusters
- Outlines and strategy
- Writing and refreshing content
- Creating optimized landing pages
- Improvements for UX
- Performance analysis and reporting
Tools I Use:
Screaming Frog SEO
Ahrefs
Semrush
Google Analytics
Google Search Console
Neuron Writer
Local Falcon
Looker Studio
Google Ads Manager
If you think we'd be a good fit, reach out or submit an invitation to apply!
On-Page SEO
SEO Audit
SEO Keyword Research
SEO Writing
Ahrefs
Writing
Proofreading
Content Development
Blog Content
Keyword Research
Local SEO
SEO Competitor Analysis
Content Audit
Content Creation
Google Analytics Report
Joey R.
St. Pete Beach, Florida
$50/hr
4.9
195 jobs
My name is Joey, I’ve specialized in SEO since 2010. My early career was spent in California and Silicon Valley mastering technology and SEO. Now AI, GEO, AEO, and whatever comes next is my core expertise.
My career started as a technology consultant for Accenture and Cisco Systems in San Francisco and Newport Beach. It evolved into building multiple tech startups myself…all with success, failure, and my introduction to SEO which I feel in love with.
Around 2013 I quit consulting, quit dev startups, and went all in on SEO. That was the best decision of my career and SEO has been my only focus since.
In 2020 I left California and moved to St Petersburg, Florida…to focus on client SEO, play more golf, and learn to offshore fish. My SEO services and methodologies are listed below.
My former and current SEO clients rank in AI naturally...because search engines are the foundational dataset used in AI. So high quality SEO naturally ranks in AI. My SEO expertise has evolved to include AI, AEO, GEO, LLM, and all things to come.
BUT … there are many new variables to consider as AI is evolving rapidly. I have, and will, continue to update my own skill set and services to evolve with the future.
Let’s connect if you want discuss your project. Below is a bit more about my consulting style.
Talk soon, Joey
In my 17 years of technology and SEO I’ve seen the landscape change dramatically many times over. My clients never suffered major algorithms losses or had to re-tool their entire business. I’ve always preached to play by the rules, focus on high quality content, and provide a great user experience. To me, that’s the recipe for longterm success and why I’m still able to grow my career in client consulting. My review profile and results represent this on Upwork.
JOEY'S PHILOSOPHY
- Follow the rules!
- Marie Hayes is my industry guru
- E-E-A-T wins
- Content is king
- No shortcuts
- Longterm strategies win
CLIENT EXPERIENCE
- B2B 10/10
- SaaS 10/10
- Technology 10/10
- AI Companies 8/10
- Content Heavy Sites 8/10
- Healthcare 8/10
- Multi-Location Local 7/10
- Ecommerce 7/10
- High-End Services 6/10
AI AUDIT
- AEO
- GEO
- Technial LLM
- Performance Metrics
- Content Framework
- Google Search Console (ChatGPT)
- Bing Search Console (All other AI Search)
SEO AUDIT
- Google Search Console tool
- Google Analytics tool
- Full SEO Audit
- Competitor research
TECHNICAL SEO
- Review Core Web Vitals
- Fix critical issues asap
- Monitor high risk areas
WEBSITE ARCHITECTURE
- Advise on URL and folder optimizations
- Use 301 redirects for targeted improvements
- Rearchitect as needed during migrations and rebuilds
BUYER PERSONA
- Define target customers
- Understand search behavior
- Create a keyword intent map
CONTENT IS KING
- Create a keyword intent gap analysis
- Strategize on content optimizations
- Follow Marie Hayes best practices
- E-E-A-T methodology
- Create new content per plan
PERFORMANCE METRICS
- Understand Conversion Rate Optimization “CRO”
- Focus on driving high quality leads
- Analyze traffic at a granular landing page keyword view
- Compare against the buyer persona intent map
- Call out inflated or irrelevant traffic data
LINK BUILDING
- White-hat tactics only
- Natural link profiles
- Diversified link attributions
- Manual approach
- AI brand citations
- Authority branding
OPERATING MODEL
- Clients hire me to fill a gap in their team. All engagements are custom per the client’s requirements, team structure, and operating model. I can adapt to any team, workflow, and tech stack.
- Core activities are all done outside of the website backend: analysis, strategy, project plan, content writing, link building, and so on. If needed, I can also implement all changes on the website backend.
- I am a single freelance consultant. I do not want to run a large agency. I only support a few clients at one time. My engagements are month to month, with most being longterm 6+ months.
- 80% of the work is done by myself. For larger projects, I have 3 freelancers who help me with content, development, and link building. All client interactions, analysis, strategy…heavy lifting is done by me.
- I prefer a structured pricing model. The client and I will agree on a set monthly budget and defined scope to be completed. All billing will happen on Upwork per Upwork rules which I follow.
- Weekends I’m off duty and don’t support normal business activities. Call my cell for emergencies. When the weather is nice on Friday’s I like to dip out early to hit the links or cast a line.
Google Analytics
Off-Page SEO
On-Page SEO
Search Engine Optimization
SEO Audit
SEO Backlinking
SEO Strategy
Technical SEO
WordPress
Local SEO
Shopify
AI Consulting
AI Data Analytics
Google Search Console
Google Maps
Digital Marketing
Gabriel S.
Doral, Florida
$40/hr
4.9
155 jobs
⭐ 𝗧𝗼𝗽 𝗥𝗮𝘁𝗲𝗱 𝗣𝗹𝘂𝘀 (𝘁𝗼𝗽 𝟭% 𝗼𝗳 𝘁𝗮𝗹𝗲𝗻𝘁 𝗼𝗻 𝗨𝗽𝘄𝗼𝗿𝗸) ⭐ Certified by Google, Facebook, LinkedIn, SEMrush, Hubspot, and Hootsuite, and with nearly a decade of experience, I've assisted businesses of all shapes and sizes in crafting and executing dynamic social media marketing and SEO strategies in a wide range of industries.
My Services:
- Social Media Marketing
- Search Engine Marketing
- Marketing/Advertising on Facebook, Instagram, LinkedIn, Google, and Twitter (X).
- Keyword Research and Analysis
- SEO Site Audit
- Graphic Design
I take a hands-on approach to every project I undertake, and my clients' needs are always top of mind. My ultimate goal is to exceed expectations and maintain my status as a top-rated plus provider with a 97% Job Success Score.
Organic, Paid Social Media Marketing, Search Engine Marketing, Search Engine Optimization, Graphic Design
On-Page SEO
SEO Audit
SEO Keyword Research
SEO Strategy
Social Media Content Creation
Social Media Management
Sales & Marketing
Instagram
Social Media Marketing
Social Media Design
Social Media Lead Generation
Social Media Content
Facebook Marketing
Copywriting
Graphic Design
Content Writing
Social Media Optimization
LinkedIn Marketing
SEO Content
Local SEO
Caleb H.
St. Augustine, Florida
$100/hr
4.8
106 jobs
I am an industry expert for HVAC, plumbing, electrical, roofing, landscaping, dentistry, healthcare (doctor-owned practices), or legal, you’ve come to the right expert! With years of experience crafting winning strategies for these industries, I know exactly what it takes to drive results. Are you ready to generate high-quality leads and grow your business like never before?
I’m not just any freelancer—I’m an Expert-Vetted & Top Rated Plus digital marketing specialist, placing me in the elite top 1% on Upwork. My perfect 100% success rate speaks volumes about my dedication to helping businesses succeed.
Lead generation is my specialty. From setting up seamless form-based lead capture systems to optimizing ad campaigns that consistently deliver high-quality prospects, I’ve done it all. Whether your budget is a modest $1,000 or a robust $1.5M per month, I excel at creating Google Ads, Meta Ads, Bing Ads, and LinkedIn Ads that deliver measurable results.
Over the past 8+ years, I’ve helped startups and enterprises alike boost conversions, skyrocket ROI, and build thriving customer pipelines. For industries that rely on forms to capture leads, my expertise ensures every click counts. I also fine-tune your marketing ecosystem with conversion tracking, high-performing landing pages, and persuasive ad copy that compels action.
But my skills don’t stop at advertising! I can help optimize your overall digital marketing strategy, including SEO, email automation, social media planning, and content marketing—all tailored to drive growth in your specific industry.
What sets me apart? Communication. I’ll keep you informed every step of the way, working as your partner to bring your vision to life. Your success is my priority, and I won't stop until we achieve your goals.
Don’t settle for mediocre results—partner with a proven digital marketing expert and watch your business thrive. Let’s create a lead generation strategy that works for your business. Ready to start? Let’s talk!
SEO Strategy
Google Ads
Social Media Marketing
PPC Campaign Setup & Management
Marketing Consulting
Advertising Strategy
Digital Strategy
Landing Page
Text Ad
YouTube Ads
Bing Ads
Google Display Network
Clayton W.
Miami, Florida
$74/hr
5.0
111 jobs
I've worked extensively in paid Google Ads, social media ads, SEO, AI optimization and helping brands show more in Chat GPT. I founded and grew two AI SEO/PPC agencies to over 200 employees each. I’ve managed over 1,500 projects.
I'm a practitioner with an extensive previous client list, extensive management and technical knowledge. I love data driven marketing and anything technical, especially AI SEO & PPC.
I've helped DoorDash, Uber, Airbnb, Sugarfina, Akamai, Cloud Flare, Cisco, Webex, Yellow Pages, and many more grow through organic and paid traffic and analytics.
Google Analytics
On-Page SEO
SEO Audit
SEO Backlinking
SEO Keyword Research
SEO Strategy
SEMrush
Google Ads
Google Search Console
Ahrefs
Google Tag Manager
Search Engine Optimization Report
PPC Campaign Setup & Management
WordPress
SEO Software
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