A beautiful social media presence is meaningless if it doesn’t drive real business engagement. I help lifestyle, wellness, and premium brands cultivate a distinct digital identity through cohesive creative direction, intentional content creation, and strategic social media management.
I don't just "post to post." I map out editorial, highly visual content systems that tell your brand story, capture attention immediately, and build long-term community loyalty.
How I support your brand’s digital footprint:
Creative & Art Direction: Elevating your overall visual identity, color stories, and aesthetic consistency across all platforms.
Social Media Strategy & Management: Building end-to-end content calendars, writing highly intentional captions, and optimizing for discoverability and engagement.
Content Design & Curation: Developing modern carousels, short-form video concepts (Reels/TikToks), and visual assets that reflect a sophisticated, minimalist aesthetic.
E-Commerce & Digital Storefront Optimization: Enhancing the visual merchandising, layout, and consumer experience on platforms like Shopify, Squarespace, Wix, and Etsy to ensure your digital storefront seamlessly matches your brand identity and drives conversions.
Ready to turn your social channels and digital storefront into your highest-performing brand assets? Let’s connect and chat about your goals.
Social Media Management
Brand Strategy
Creative Direction
Social Media Strategy
Brand Identity Design
Digital Asset Management
Content Marketing Strategy
Visual Merchandising
Adobe Creative Suite
Campaign Management
Shopify
Squarespace
Copywriting
Corporate Brand Identity
Canva
Project Management
Klaviyo
Ecommerce Website
Digital Marketing
Wix
Nikoleta H.
Tampa, Florida
$33/hr
5.0
82 jobs
Every brand has a unique story, audience, and positioning, and my job is to bring that to life in a way that is both visually compelling and built to perform.
I work with brands ranging from startups to Fortune 500 companies, bringing together design psychology, platform strategy, and audience insight to create content that does not just look good, it grows and converts.
With a Bachelor's degree in Visual Communications and years of hands-on experience, I combine aesthetics with strategy so that every piece of content serves a purpose.
I also run a personal branding program for founders and individuals who are ready to stop blending in. My North Star Personal Branding Program is built to uncover what makes you genuinely magnetic, position it with precision, and turn it into a presence that works. Every client who has gone through it has come out the other side with a brand that finally feels like them - and performs like it means it.
I specialize in:
- Social media strategy and account management
- Personal branding program and identity development
- Branding, identity, and custom visual design
- Short-form video and viral content creation
- Campaign execution and email marketing
- Content across Instagram, LinkedIn, TikTok, Facebook, and Pinterest
- Design using Canva, Adobe Illustrator, Photoshop, and the latest AI tools
I have also developed a technique that blends real-world storytelling with high-quality AI to create immersive, premium content tailored to your specific audience and goals.
Whether you are building from zero or ready to accelerate an established presence, I bring the strategy, the design, and the execution to make it happen.
Content Strategy
Social Media Management
Search Engine Optimization
Business with 1-9 Employees
Social Media Marketing Strategy
Canva
Instagram
Graphic Design
Content Writing
Digital Marketing
Adobe Photoshop
Adobe Illustrator
Video Editing
Content Editing
Social Media Optimization
Kaleb N.
Tampa, Florida
$39/hr
4.9
267 jobs
🔎 I help established businesses increase qualified traffic, improve Google visibility, and turn search demand into measurable leads. My work combines technical SEO, Local SEO, Google Ads, Web Design, content strategy, AI search visibility, and conversion-focused implementation.
🏆 As an SEO strategist with a 100% Job Success Score and 200+ completed Upwork projects, I provide senior-level strategy backed by hands-on execution.
🔎 SEO, LOCAL SEO & GOOGLE ADS EXPERTISE
My SEO approach unifies technical SEO, Local SEO, and Google Ads. Every SEO and Google Ads strategy uses conversion data, while Local SEO captures high-intent local customers and measurable leads.
I work with businesses that need more than rankings or disconnected tactics. I connect SEO, paid traffic, WordPress Web Design, analytics, and lead generation into one cohesive performance system, so every channel supports measurable growth.
🎯 SEO & DIGITAL GROWTH SERVICES
🔍 SEO audits, technical SEO, on-page SEO, and enterprise SEO
📍 Local SEO and Google Business Profile optimization
🔑 SEO keyword research and search-intent mapping
📝 SEO content strategy, internal linking, and implementation
🏢 Multi-location Local SEO and service-area SEO
🤖 AI SEO, AEO, GEO, structured data, and Google AI Overviews
💻 WordPress performance, Web Design, and conversion optimization
📊 Analytics, Search Console, and conversion tracking
💰 GOOGLE ADS MANAGEMENT
I build and manage Google Ads campaigns focused on qualified leads, not wasted clicks. My Google Ads services include audits, keyword research, campaign architecture, ad copy, landing pages, conversion tracking, bidding, remarketing, and ongoing optimization. I connect Google Ads with SEO and Local SEO data to sharpen targeting, control costs, and improve measurable ROI.
💻 WEB DESIGN & WORDPRESS
My Web Design services combine strategy, usability, speed, SEO, and conversion optimization. I provide WordPress Web Design, responsive Web Design, landing-page Web Design, local-business Web Design, website redesign, UX-focused Web Design, and conversion-focused Web Design. Every Web Design project supports SEO, Local SEO, Google Ads, analytics, lead generation, and long-term growth.
🤖 AI SEARCH, GEO & GRO
I use Generative Result Optimization (GRO), GEO, and AEO to strengthen brand visibility across AI-driven search experiences, including ChatGPT and Google AI Overviews. Rather than treating AI optimization as a replacement for SEO, I integrate it with technical SEO, authoritative content, structured data, and clear brand signals.
⭐ WHY CLIENTS WORK WITH ME
🏆 Upwork Top Rated professional
✅ 100% Job Success Score
🧠 10+ years of digital marketing and SEO experience
💻 1,280+ WordPress websites launched
📚 Surfer SEO Certified Professional
💰 Millions managed in advertising spend
📈 $74.6 million in tracked online sales
📞 122,687 qualified calls and 1.26 million qualified leads
🤝 Strategy, implementation, and reporting under one roof
🚀 RELEVANT PARTNERSHIPS
🏢 Ultra Consultants: I serve as an embedded digital growth partner, connecting SEO, paid traffic, WordPress Web Design, analytics, and reporting into a unified performance system.
🚘 Westward Vehicles: I manage SEO strategy, Local SEO, Google Ads, Web Design improvements, and lead generation for this appointment-based business. The engagement emphasizes qualified inquiries, cost control, conversion tracking, and revenue-focused reporting.
📈 SELECTED GROWTH RESULTS
📍 Local SEO Growth: Implemented a Local SEO strategy that increased organic clicks by 674% and improved Google Business Profile visibility by 4X. The campaign combined Local SEO, GBP optimization, local keywords, on-page SEO, content, citations, and performance tracking.
💻 SEO-Led Web Design: I rebuild and optimize WordPress websites when technical limitations, poor Web Design, weak architecture, or ineffective conversion paths restrict SEO performance and organic growth.
⚙️ MY PROCESS
🔎 Discover: Understand your business, audience, market, and goals.
🧭 Review: Audit your SEO, Local SEO, Google Ads, Web Design, content, competitors, analytics, and conversion paths.
📝 Inform: Build a prioritized strategy around expected impact.
🛠️ Implement: Execute the SEO, Local SEO, content, Web Design, Google Ads, WordPress, and tracking improvements.
📊 Measure: Track traffic, rankings, calls, leads, acquisition costs, and revenue...not vanity metrics alone.
Whether you need an SEO audit, Local SEO for one or multiple locations, Google Ads management, AI-search optimization, or conversion-focused Web Design, I will build a strategy around your objectives.
🤝 You are gaining an SEO and digital growth partner who connects organic visibility, Google Ads, Web Design, technology, and conversion strategy to generate qualified opportunities.
📩 Send me your website and primary growth objective, and let’s identify your strongest opportunities.
Google Ads
WordPress
Search Engine Optimization
WordPress Landing Page
Digital Marketing
Digital Marketing Strategy
WordPress Development
WordPress Website
WordPress Optimization
WordPress Website Design
Elementor
Digital Marketing Management
Local SEO
Google My Business Optimization
Lead Generation
On-Page SEO
Search Engine Marketing
Google Analytics 4
Conversion Rate Optimization
Technical SEO
James B.
Tampa, Florida
$89/hr
5.0
18 jobs
I help DTC and service brands increase revenue through smart lifecycle marketing - crafting email & SMS strategies that drive conversions, retain customers, and unlock expansion.
With 10+ years of experience, I specialize in building and optimizing high-performing automations (welcome, post-purchase, winback, reactivation) and revenue-driving campaigns that meet customers where they are-at every stage of the journey. From first-click to loyal repeat buyer, I design flows, segment audiences, and write compelling copy that actually performs.
Whether you need onboarding that reduces dropoff, winbacks that revive cold leads, or campaigns that keep people buying, I bring a tested process, platform fluency (Klaviyo, Postscript, Attentive, etc.), and a creative approach that respects your brand voice and business goals.
🔑 HIGHLIGHTS
📈 $9.5K in revenue from a single welcome flow within 14 days
🛒 Cart recovery lifted from 3.2% to 11.8% in 30 days
📣 13.6% CTOR on SMS + email combo launches
📦 Lifecycle strategies tailored to ideal customer profiles (ICPs)
🧠 Copy, creative, logic, and channel strategy handled end to end
💼 Tools: Klaviyo, Postscript, Attentive, Mailchimp, ActiveCampaign, Shopify, Google Analytics, Meta Ads, Zapier, Notion, ChatGPT
Let’s build a lifecycle engine that converts attention into revenue - without adding noise or complexity.
Go-to-Market Strategy
Customer Onboarding
Customer Retention
Lead Generation
Startup Consulting
Email Marketing
SMS
Training
Adoption
Relationship Management
Upselling
Customer Experience
SaaS
Automation
Business Operations
Kate T.
Tampa, Florida
$70/hr
4.7
50 jobs
With over 20 years of B2B sales and marketing experience—and 10+ years in healthcare—I help companies drive real growth through strategic execution. I’ve led marketing and sales development teams as a Senior Director, and now I work with clients as a fractional head of marketing or campaign expert to fill leadership gaps, launch strategic initiatives, and boost lead generation and conversion.
How I Can Help:
End-to-end campaign execution: ABM, nurture, drip, new product launches
Digital strategy and execution: SEO, paid media, email, and social
CRM & marketing automation optimization: HubSpot, Salesforce, Pardot, Zoho
High-impact messaging and positioning for GTM
Strategic playbooks, marketing audits, and transition support
Content calendars, blog/editorial planning, email & social copywriting
Tools & Tech Proficiency:
CRM: HubSpot, Salesforce, Zoho
Marketing Automation: Pardot, HubSpot, Mailchimp
Design & Scheduling: Canva, Sprout Social
Platforms: LinkedIn, Google Ads, Meta, WordPress
Proven Results – Healthcare Case Study:
Led a digital transformation for a healthcare revenue cycle company:
200% of lead generation goal achieved
160% of new sales revenue goal exceeded
Boosted SEO and web traffic with strategic content and technical updates
Seamlessly transitioned 3 acquired brands under a unified marketing identity
Strengthened sales alignment and improved GTM execution
How I Can Support Your Marketing Efforts:
Fractional Head of Marketing
Campaign Strategy & Execution
CRM Optimization & Marketing Ops
ABM & Demand Gen Programs
GTM & Messaging Strategy
Marketing Audits & Leadership Transition Support
Let’s connect and drive measurable growth for your business.
Email Marketing
Business Development
Campaign Management
Marketing Plan
Marketing Strategy
Marketing Management
Marketing Consulting
Content Marketing Strategy
Healthcare
Email Marketing Strategy
Marketing Campaign Setup & Implementation
Marketing Campaign Audit
B2B Marketing
Marketing
Melvin M.
Tampa, Florida
$70/hr
5.0
6 jobs
I help clients create content and build systems that turn viewers into customers.
If your channel is getting views but not leads, sales, or real traction, the problem usually isn’t effort or consistency.
It’s that the content isn’t designed to retain attention, connect with the right audience, or lead viewers toward a clear next step.
That’s where I come in.
I work with YouTube creators and founders who already have traction, talent, or experience but feel stuck in the “posting with no progress” cycle.
Together, we fix content clarity, improve retention, and build a simple content-to-client system so your videos don’t just get watched they convert.
RECENT CLIENT RESULTS
(achieved in under ~60 days)
• Increased average view duration from 4:55 → 7:12
→ ~46% increase in watch time per view
• Improved impression click-through rate from a channel average of ~2.2% to 3.7%–7.0% on recent uploads
→ Over 2× improvement in CTR
• New videos now rank in the top tier of audience retention compared to similar content in the niche, including an ~18 percentage-point increase in end-of-video retention
• Helped reposition the channel around a clearer avatar, message, and offer breaking the “posting with no progress” cycle
• Built and aligned a content → email → sales system
• Result: videos generated direct sales, qualified email leads, and a high-value client even with fewer views than older viral videos
These results didn’t come from hacks or trends.
They came from fixing the fundamentals and building content the right way.
My Experience
I’ve spent over a decade building my own YouTube brand with 30,000+ subscribers, 7 million views, and a fully monetized ecosystem that generates income.
Now I help creators and businesses do the same by building content that grows, compounds, and converts.
What I Bring to the Table
✅ Retention-driven YouTube strategy
✅ Content Growth Optimization (CGO) systems
✅ Brand psychology and emotional storytelling
✅ YouTube SEO and keyword research
✅ SEO-optimized titles, descriptions, and playlists
✅ Thumbnail strategy to maximize click-through rate
✅ Content planning and competitive analysis
✅ Audience retention and watch-time improvement
✅ Monetization roadmaps and offer integration
What Makes Me Different
I’m not a strategist hiding behind analytics.
I’m a creator who’s lived it.
I’ve published and scaled hundreds of videos while navigating algorithm changes, creative fatigue, and the realities of real monetization.
How I Work
Most strategists focus on SEO and getting you found.
I focus on what happens after the click.
I help train the algorithm by designing content that people actually watch, connect with, and act on because discovery means nothing if your videos can’t retain attention or convert viewers into customers.
I don’t just optimize.
I collaborate.
I treat your channel like my own, bring structure and accountability, and help you build a system that compounds over time instead of chasing short-term wins.
Who I’m a Good Fit For
I work best with creators and founders who:
• are already creating content
• take their craft seriously
• want structure, clarity, and real results
• care about building something long-term
If you’re looking for quick hacks, cheap SEO work, or someone to “check boxes,” we’re probably not a match.
If you want a strategic partner who thinks deeply about content, retention, and monetization, we’ll do great work together.
If you have questions, we can schedule a quick 15-minute (no-pressure) discovery call to see if we’re a fit.
Content Creation
Digital Marketing
Video Production
YouTube
Instagram
Digital Marketing Strategy
Music Composition
Music Production
Video Editing & Production
Podcast Marketing
Podcast
Podcast Marketing Consultation
Podcast Editing
YouTube Video
YouTube Development
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