Hire the Best Sales Copywriters

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Lisa B.

Beacon, New York

$55/hr
4.9
591 jobs

With more writers on Upwork than mirrors in Donald Trump's office, you have an important decision to make. Do you want a copywriter who sold their soul during the AI-Pocalypse — churning out bland, pre-chewed content while sipping oat milk lattes in Starbucks... Or a human who takes the time to understand your target audience and pain points, and crafts emotionally-resonant copy that sounds like your unique brand, not a digital parrot regurgitating buzzwords? BREAKING NEWS: I stayed human. While my colleagues became prompt-chugging zombies who outsourced their writing to toasters with Wi-Fi, I honed my talent and discovered the best strategies for supercharging growth for B2B and B2C brands. Sure, AI can string words together at lightning speed, but it comes with a high cost. Because what AI doesn't have is the one thing that's needed to deeply connect with your prospects and motivate them to take out their credit card—empathy. Empathy can't be coded. Your synthetic scribe can't feel the real frustrations, desires, or dreams of your target audience. So you'll never earn their trust, and turn passive readers into loyal customers. Empathy is my superpower! By deeply understanding your audience's pain points—and what's driving them beneath the surface—my copy blends emotional intelligence with proven sales strategy for sustainable growth. Because in a world drowning in AI-generated copy, what stands out isn't more of the same—it's copy that actually sounds human. Because it is. Still trusting your content to a bot with a thesaurus? Here's what I bring to the table instead: ✅ Cold Emails with human hooks, not robotic "just circling back" clichés ✅ Email Campaigns that convert—not written by a copy-vomiting robot mistaking buzzwords for persuasion ✅ Newsletters that don't sound like they were written by a slightly confused intern named GPT ✅ Video Scripts with rhythm, voice, and zero cringe — because AI can't write for ears ✅ Articles, Blogs & E-Books that sound like people wrote them — because one did ✅ Website Copy that connects like a conversation, not a corporate compliance bot in a blazer ✅ Direct Mail written by a human, not a printer possessed by AI that's selling discount roofing ✅ PPC Ads that grab attention without screaming like an algorithm on Adderall ✅ LinkedIn Profiles & Messaging that sound like you, not a bot pretending it understands networking ✅ Ghostwriting that sounds like you—not me, not HAL, not some guy named Brad from Fiverr Need copy that doesn't sound like Siri on improv night? Let's talk.

  • Sales Copywriting
  • Copywriting
  • Marketing Communications
  • AI Consulting
  • Content Writing
  • Sales Copy
  • Article Writing
  • Content Creation
  • Email Outreach
  • B2B Marketing
  • Email Copywriting
  • Landing Page
  • Website Copy
  • Scriptwriting
  • Cold Email
  • Email Campaign
Jill H.

Portland, Oregon

$110/hr
4.9
253 jobs

$40M+ in B2B SaaS Sales | Top 1% of Copywriters on Upwork | Former Software Developer | MBA Are you looking for copy that doesn't just talk, but sells? You've found the right writer. I'm Jill, your B2B SaaS copywriting powerhouse. I write copy that's not just snappy and engaging but also turns readers into buyers, effortlessly. My experience? I've penned sales copy for top-tier B2B SaaS products (Doodly, Toonly, Automatic Script, Voomly, and Talkia), driving collective annual sales of over $40 million. My secret lies in delving deep into your prospect's psyche, grasping their deepest desires, and fears, and crafting a narrative they can't resist. Plus, I bring cutting-edge AI expertise to every project, having ghostwritten "The AI Prompt Big Book for Entrepreneurs" - giving me practical knowledge of AI applications across marketing, research, and business strategy that I can leverage to amplify your results. ------------------------------------------------------------------------------------- SUCCESSES - A long-form sales page that increased conversions over the control by 83%. - An opt-in page that converts at 62% to cold traffic. - Upsell video script that converts at 50% to cold Facebook traffic. ------------------------------------------------------------------------------------- WHAT I BRING TO YOUR SAAS PROJECTS Former Software Developer: With 8 years in software development, I bring a deep technical understanding to your SaaS projects. This background allows me to grasp the nuances of your product, market, and audience with ease. Analytical Approach to Speed-to-Market: My strength lies in efficiently crafting effective sales pages by analyzing FIGMA designs, even without written software specs. This unique capability ensures your messaging is spot-on and market-ready. Strategic Insight with an MBA Edge: I don't just write; I strategize. Armed with an MBA and experience in creating comprehensive marketing courses, I provide not just compelling copy but also strategic guidance to maximize your marketing impact. Conversion-Centric Approach: Every piece of copy I craft is meticulously tuned to convert browsers into buyers, leveraging my extensive experience and keen understanding of what drives SaaS customers. PREFER A FIXED-PRICE QUOTE? Just ask! I'm happy to scope your project and provide a flat rate. ------------------------------------------------------------------------------------- PORTFOLIO: What you see in my portfolio is just a small sample of my range. I have work samples across virtually every industry and project type—so if you don't see your niche represented, just ask! Chances are, I've done it. ------------------------------------------------------------------------------------- AI EXPERTISE & APPLICATIONS: Ghostwrote "The AI Prompt Big Book for Entrepreneurs" - A comprehensive guide with 350+ prompts across copywriting, content creation, market research, competitive analysis, and business strategy AI-Enhanced Workflows: Experienced in leveraging AI tools to streamline various business processes while maintaining quality and strategic focus Flexible Approach: Deliver exceptional results through traditional methods OR incorporate AI tools when they add value to your project AI Implementation Insights: Help clients understand practical AI applications for their marketing and business operations ------------------------------------------------------------------------------------- SEO & BLOG CONTENT MASTERY: Lead Content Manager: Helped grow Teamly's blog from 0 → 65k+ monthly visitors leading a 10-writer team SEO Authority: Ghost-authored "Hungry Hippo Traffic Method" - a comprehensive SEO traffic generation guide Cutting-Edge GEO Certified: Completing advanced Generative Engine Optimization certification (Sept 2025) - positioning your content for AI-powered search engines Technical Blog Expertise: Translate complex SaaS features into engaging, search-optimized content that ranks AND converts ------------------------------------------------------------------------------------- FEEDBACK “Jill over-delivers as usual.” “If I could give Jill a 10 out of 5, I would.” “Jill consistently produced exceptional copy for our firm.” “Having Jill on board was the best decision we’ve made to date.” ------------------------------------------------------------------------------------- READY FOR A COPY REVOLUTION? CONTACT ME NOW! Don't let mediocre copy hold you back. Message me today and let's unleash the power of words to skyrocket your SaaS business. I don't just deliver top-notch copy ... I create an unforgettable client experience.

  • Sales Copywriting
  • Ad Copy
  • Copywriting
  • SaaS
  • Sales Copy
  • B2B Marketing
  • Sales Letter
  • Technical Copywriting
  • Website Copywriting
  • Website Content
  • Sales Writing
  • Sales Funnel Copywriting
  • Sales Copy Review
Neville C.

West Kingsdown, United Kingdom

$39/hr
5.0
281 jobs

Hi, I’m Neville, an Expert-Vetted freelancer (top 1% on Upwork) with 11+ years of experience helping brands define their positioning, structure their digital presence, and align content with how people actually search, evaluate, and make decisions. I work at the strategic layer behind websites, content, and SEO, bringing clarity before anything gets built or written. My areas of four main focus are: 1. Positioning & Messaging I define how your brand should be understood, what it needs to communicate, and how that message carries across your website and content. This removes internal confusion and gives everything a clear, consistent direction. 2. Website & Content Structure I plan how your website should be organised so it reflects how people actually navigate and make decisions. That includes page structure, hierarchy, and user flow, ensuring your site makes sense and supports conversion. 3. SEO & Search Direction (Including AI Search) I shape content direction around search intent, site structure, and discoverability across both traditional search and newer AI-driven platforms. The focus is on visibility that’s built to last, not just quick wins. 4. Written Content Once the direction is clear, I support execution across website copy, SEO content, and other key assets. Everything is built on a defined structure, so it connects, scales, and performs as it should. How I work I’m typically brought in before or during website projects, whether it’s a new build, restructure, or growth phase. I work closely with founders, marketers, designers, developers, and agencies to: - Define structure before design and development. - Align messaging across teams. - Translate internal knowledge into clear, usable content. - Keep projects moving in the right direction. Experience - 11+ years of hands-on experience. - Expert-Vetted (top 1% on Upwork). - Worked with 20+ agencies and their clients. - Delivered hundreds of pages across websites, platforms, and content projects. - Long-term partnerships with brands and agencies (up to 4+ years). If you need clearer positioning, a stronger website structure, or better direction behind your content, feel free to reach out.

  • Sales Copywriting
  • Copywriting
  • Search Engine Optimization
  • Inbound Marketing
  • Marketing Strategy
  • Market Research
  • Conversion Rate Optimization
  • Amazon Advertising Console
  • Ghostwriting
  • Amazon Listing Optimization
  • Amazon FBA
  • Content Writing
  • Editing & Proofreading
  • Online Writing
Haseeb A.

Islamabad, Pakistan

$29/hr
5.0
213 jobs

Direct response copywriter with reality check: "Car for Sale." Sometimes, a simple copy sells best :) Why complicate it? But you'll often end up with a lifeless, lengthy, boring landing page copywriting that buries your sales, while you're the one digging the grave. You keep yelling in your head, "Why isn't my DAMN BUSINESS converting?" Let me guess... Your landing page copywriter promised you "killer copy" but delivered corporate fluff that converts worse than a broken shopping cart. -Your cold email copywriter sent you templates so generic, they'd make an AI copywriter look sophisticated. -Your sales funnel copywriter built you a funnel that leaks prospects faster than a sinking ship. Meanwhile, you're hemorrhaging sales commission on ads that drive traffic to pages that DON'T. BLOODY. CONVERT. Well, direct response copywriting reality: Most ad copywriters are frauds who've never studied the masters. I've dissected every word of Eugene Schwartz's Breakthrough Advertising, memorized John Caples' Tested Advertising Methods, and applied Claude Hopkins' Scientific Advertising principles to real campaigns that actually make money. Direct response copywriter formula: My email sales copy headlines are built on 80+ years of proven direct response sales copywriter formulas, not creative hunches ❌ Clever wordplay that doesn't sell? Leave that to the award-chasers. Direct response copywriting expert who gets results: I'm not just another skilled writer; I'm a direct response copywriter who treats every project like my own money depends on it. Whether you need a landing page copywriting to rebuild your high-traffic landing pages or someone to craft marketing funnels that actually convert, I've got you covered. Because here's the thing: Your marketing funnels aren't just copy. They're cash machines. And right now, yours is broken. Message me for a FREE consultation where I'll audit your current copy and show you exactly why it's failing (and how to fix it). No fluff. No BS. Just sales copywriting that pays your bills.

  • Sales Copywriting
  • Ad Copy
  • Copywriting
  • Direct Response Copywriting
  • Website Copywriting
  • Landing Page Audit
  • Sales Funnel Copywriting
  • Sales Funnel
  • Sales Coaching
  • Landing Page Optimization
  • Email Copywriting
  • Marketing Strategy
  • Landing Page
  • Conversion Rate Optimization
  • Email Marketing
  • Sales Writing
  • Content Strategy
  • Creative Writing
  • Copy Editing
  • Scriptwriting
Alexander B.

Jacksonville, Florida

$400/hr
4.6
714 jobs

“𝐓𝐡𝐞 𝐬𝐚𝐥𝐞𝐬 𝐟𝐮𝐧𝐧𝐞𝐥 𝐀𝐥𝐞𝐱𝐚𝐧𝐝𝐞𝐫 𝐜𝐫𝐞𝐚𝐭𝐞𝐝 𝐟𝐨𝐫 𝐦𝐞 𝐡𝐚𝐬 𝐞𝐚𝐫𝐧𝐞𝐝 𝐦𝐞 𝐨𝐯𝐞𝐫 $𝟏𝐌 𝐢𝐧 𝐫𝐞𝐯𝐞𝐧𝐮𝐞.” “You are the best marketer I’ve ever worked with.” “Alex helped me scale my business faster than I thought possible.” I build sales funnels that generate 300% ROI for you guaranteed (or I rebuild them on my dime). Most funnels fail because they’re built by people who don’t guarantee ROI. Me? I guarantee it, right in the contract we both digitally sign. And it’s not some vague satisfaction guarantee, it’s tied to a real dollar value (3x whatever you pay me). I create, launch and scale sales funnels using direct-response principles where every step has one job: generate revenue (through purchase or booked calls). Because I guarantee ROI, I don’t just build the funnel, I also manage and optimize it day-to-day until the guarantee is fulfilled. 𝐖𝐡𝐚𝐭 𝐈 𝐃𝐨 👇 💥 Full done-for-you funnel builds 💥 Funnel audits + copy implementation 💥 Funnel strategy & offer engineering 💥 Direct response copywriting 💥 Ongoing optimization & management 𝐏𝐫𝐨𝐨𝐟 𝐨𝐟 𝐒𝐮𝐜𝐜𝐞𝐬𝐬 🏆 ⭐ I launched 10 funnels in 2025 that generated 300% ROI for my clients… ⭐ …each client invested $10k+ and earned at least $30k. ⭐ I completed 111 paid marketing consultations in 2025 ⭐ I’m one of the few sales funnel strategists who guarantees ROI, not vague satisfaction ⭐ My business personally earned $300k in revenue in 2025, entirely from sales funnel clients If my work doesn’t perform, I lose money. That makes me honest and picky about who I take on as an investor (what I call my clients). I call them investors because I generate ROI based on your investment. Because when you pay me, it’s not an expense. Expenses are losses. I’m accountable for returns. 𝐇𝐨𝐰 𝐓𝐡𝐢𝐬 𝐖𝐨𝐫𝐤𝐬 👇 𝐏𝐀𝐈𝐃 𝐂𝐎𝐍𝐒𝐔𝐋𝐓𝐀𝐓𝐈𝐎𝐍 𝐑𝐄𝐐𝐔𝐈𝐑𝐄𝐃. 𝐍𝐨 𝐞𝐱𝐜𝐞𝐩𝐭𝐢𝐨𝐧𝐬. This is a 30-minute revenue & funnel diagnosis where I: ✅ Identify what’s stopping you from generating more revenue ✅ Recommend the highest-leverage fix or funnel ✅ Decide whether it makes sense to work together If I can’t give you clear, actionable direction, I refund the consultation. 𝐀𝐛𝐨𝐮𝐭 𝐌𝐞 🌍 💠 Graduated from an HBCU 💠 Raised by my 96-year-old Jewish grandmother 💠 Started in direct response at age 19 (now 28) 💠 I only build, launch and scale sales funnels I still write the copy, I still lead the strategy and I use an in-house team you can see on my About page (not random freelancers). Book the consultation if you’re serious about ROI. Below is a general list of things I do: Website Copywriter Direct Response Copywriter Sales Funnel Copywriter VSL Copywriter Landing Page Copywriter Sales Letter Copywriter Email Copywriter Marketing Coach Fractional CMO Video Sales Letter VSL Script Writing Sales Funnel Sales Funnel Strategy Sales Funnel Build Sales Funnel Optimization Landing Page Sales Page Sales Letter Long-Form Sales Letter Cold Email Cold Email Sequences Email Marketing Ad Copy Facebook Ad Copy Google Ad Copy YouTube Ad Copy Ad Video Script Video Ad Copy Offer Creation

  • Sales Copywriting
  • Campaign Copywriting
  • Copywriting
  • Search Engine Optimization
  • Social Media Marketing
  • Sales Writing
  • Digital Marketing Strategy
  • English
  • Marketing Strategy
  • Sales Funnel Copywriting
  • Direct Marketing
  • Startup Consulting
  • Sales Letter
  • Landing Page
  • Email Copywriting
  • Website Content
Nhi T.

Can Tho, Vietnam

$15/hr
5.0
8 jobs

So you’re looking for a sales copywriter to help you write high-converting sales pages and email campaigns for your online business? I’m a sales copywriter and I specialize in writing sales pages and email campaigns and I have a unique approach to doing this. ------- So I can help you increase profit by: 1) Rewrite your Landing pages or Video sales letter (or create if you haven’t had one) in order to get a great ROI. 2) Write Email campaigns to make them yearn to have your products 3) Write Blog, SEO, and scalable copy that can strongly persuade customers to buy your products or services ------- My strength: 1) I am willing to work and learn 8-10 hours a day to make sure you get the results that you want. 2) I am always looking for a long-term relationship, so that's why the fee for our (You and I) first project is not really important. My goal is to help you get the result that you want. And I believe it will set a great, solid foundation for our long-term relationship. 3) I don't want to be unrealistic. Let's break it down. I cannot promise that I can 100% deliver the result that you are looking for, but I can guarantee that you will be pleased in all cases because I will always try my best. ------- I’m not saying I’m the best in this industry, but I’m probably the only person who is willing to do these things for you: ◾ Go the extra mile. I’m willing to spend 80% of my time researching so I can understand your niche and help you increase your CR (Unless I’m willing to rewrite my sales copy again and again). ◾ I’m not the kind of 9-to-5 person who just waits until 5 pm to shut down the laptop. Working extra hours to help you achieve what you’re looking for is my biggest hobby. ◾ I'm very good at understanding people's psychology, so I can understand your audience's mindset 3 times better than other copywriters. ------- Unlike many other copywriters - who only try to complete their sales copy as FAST as possible so they can take your money and disappear... I’m willing to put in extra hours researching just to make sure my sales copy will convert and can generate healthy profit. ------- I’ve found the biggest problem in writing sales pages is the fact that 90% of people who land on your sales pages would scroll down to the bottom immediately to see how much it costs... Well, I don’t believe the price drop or price anchor will work anymore. Your prospects are SO sophisticated. They know your price in advance! That’s why, sometimes, addressing this problem right at the beginning of your sales page would be the best choice! ------- If we were to work together, you just need to provide me with the basic information about your prospects, products/services, previous sales copy,... Answer some questions that I might have, and I’ll do all the rest. ------- Leave me a message, and we will see how it goes! Nhi.

  • Sales Copywriting
  • Ad Copy
  • Copywriting
  • Direct Response Copywriting
  • Website Copywriting
  • Landing Page Audit
  • Sales Funnel Copywriting
  • Sales Funnel
  • Landing Page Optimization
  • Email Copywriting
  • Marketing Strategy
  • Landing Page
  • Conversion Rate Optimization
  • Email Marketing
  • Sales Writing
  • Content Strategy
  • Creative Writing
  • Scriptwriting
  • Video Sales Letter
  • Sales Coaching

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How to Hire Top Sales Copywriting Specialists

How to hire sales copywriting specialists

Sales copywriters know how to use language to encourage readers to convert. Sales copy is straightforward, conversational, and targeted. It uses a combination of short simple sentences, information, and psychological triggers to persuade readers to take a specific action. 

So how do you hire sales copywriters? What follows are some tips for finding top sales copywriters on Upwork.

How to shortlist sales copywriting professionals

As you’re browsing available sales copywriting consultants, it can be helpful to develop a shortlist of the professionals you may want to interview. You can screen profiles on criteria such as:

  • Industry fit. You want a sales copywriter who understands your industry so they can help you figure out how best to reach your target market. 
  • Project experience. Screen candidate profiles for specific skills and experience (e.g., writing B2B sales pages).
  • Feedback. Check reviews from past clients for glowing testimonials or red flags that can tell you what it’s like to work with a particular sales copywriter.

How to write an effective sales copywriting job post

With a clear picture of your ideal sales copywriters in mind, it’s time to write that job post. Although you don’t need a full job description as you would when hiring an employee, aim to provide enough detail for an independent professional to know if they’re the right fit for the project. 

An effective sales copywriting job post should include: 

  • Scope of work: From landing page copy to email newsletters, list all the deliverables you’ll need. 
  • Project length: Your job post should indicate whether this is a smaller or larger project. 
  • Background: If you prefer experience with certain industries or marketing channels, mention this here. 
  • Budget: Set a budget and note your preference for hourly rates vs. fixed-price contracts.

Ready to create content engineered to convert? Log in and post your sales copywriting job on Upwork today.

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SALES COPYWRITING SPECIALISTS FAQ

Frequently asked questions

What is sales copywriting?

Sales copywriting is the art of writing sales copy, which is content designed to persuade a reader to take a specific action such as making a purchase or subscribing to a newsletter. 

Here’s a quick overview of the skills you should look for in sales copywriting professionals:

  • Sales copywriting
  • Content marketing
  • Marketing channel expertise (e.g., sales funnels, email newsletters, social media posts)

Why hire sales copywriters?

The trick to finding top sales copywriters is to identify your needs. Is your goal to create long-form sales copy for the landing page of an information product? Or do you need help creating high-converting email templates for each stage of a sales funnel? 

The cost of your project will depend largely on your scope of work and the specific skills needed to bring your project to life. 

How much does it cost to hire a sales copywriter?

Rates can vary due to many factors, including expertise and experience, location, and market conditions.

  • An experienced sales copywriter may command higher fees but also work faster, have more-specialized areas of expertise, and deliver higher-quality work.
  • A contractor who is still in the process of building a client base may price their sales copywriting more competitively. 

Which one is right for you will depend on the specifics of your project.