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Stop posting content that just "fills space." Start publishing assets that rank, convert, and build real authority. Hi, I’m Pia. I am a Senior Content Strategist and Writer with 8 years of experience helping brands dominate their niche. I specialize in turning complex topics into clear, high-ranking content that drives revenue. My Core Philosophy: I don’t just write words. I engineer content. Whether it is a technical B2B article or an empathetic guide for senior living, I combine deep SEO research with human storytelling to satisfy both Google and your reader. I specialize in High-Stakes Niches: 🏥 Health & Medical: (Biohacking, Senior Living, Telehealth) - I know how to write safe, cited, and compliant content. 💻 B2B SaaS & Tech: (Marketing, AI Tools, Startups) - I translate features into benefits. 🌿 Lifestyle & Wellness: (Parenting, Beauty, Education) - I write with empathy and voice. My Deliverables: ✅ SEO Articles: Deep-dive guides (1,500+ words) optimized for Search Intent. ✅ Content Refresh: Auditing and rewriting old content to regain rankings. ✅ Brand Strategy: Tone of voice guides and content calendars. ✅ Website Copy: Landing pages designed to convert. My Promise: I am an expert, not a beginner. I use premium tools (Ahrefs, SurferSEO), I verify facts, and I personally handle every aspect of the writing process to ensure quality. Ready to elevate your brand? Click Invite to Job and let's chat.

I specialize in helping businesses grow by improving their visibility on search engines like Google. My expertise lies in boosting rankings for specific keywords and phrases, ensuring that potential customers can find you easily. Beyond just rankings, I focus on increasing the quality and quantity of organic traffic, bringing in visitors who are genuinely interested in your products or services. Every SEO strategy I implement is tailored to your unique goals, whether you're targeting a local audience or an international market. By aligning my approach with your key performance indicators (KPIs), I ensure that SEO efforts translate into real business growth, not just higher rankings. Whether you’re looking to increase leads, sales, or brand visibility, I create strategies that deliver measurable results. From Telecommunications to SEO: A Data-Driven Approach to Digital Growth Before transitioning into freelance SEO, I built a 19+ year career as a telecommunications Consultant, specializing in the installation, commissioning, integration, testing, operations, and project management of advanced radio networks (GERAN, UMTS, LTE, 5G) and transmission systems. My experience spans multiple regions, including South Africa, Kenya, Saudi Arabia, Ghana, UAE, and Pakistan. Bringing this technical expertise and analytical mindset into the digital marketing world, I am certified in Google Ads, Google Analytics, SEO, and Facebook Blueprint. My approach to SEO is data-driven and results-oriented, leveraging insights to optimize search rankings, increase organic traffic, and drive business growth. My background in high-performance network delivery and customer-centric solutions allows me to create SEO strategies that are both technically sound and strategically aligned with business objectives. Whether you're looking to enhance your online visibility, improve search engine rankings, or generate higher-quality leads, I am committed to delivering measurable success. Technical Expertise & SEO Tools I am proficient in leading SEO industry tools, including: ✅ Google Analytics ✅ Google Search Console ✅ SEMrush ✅ Ahrefs ✅ Moz Pro ✅ Screaming Frog ✅ WordPress SEO If your website is struggling to rank for key search terms, generate organic leads, or attract the right audience, I can diagnose the issue and implement effective, data-driven solutions to achieve measurable results. Why Work with Me? I offer transparent, results-driven SEO solutions with a structured, easy-to-understand approach. My expertise includes: ✅ Keyword Research & Competitive Analysis – Using advanced tools to identify high-impact keywords. ✅ SEO Ranking Factors Expertise – Deep understanding of Google's evolving algorithms. ✅ High-Quality Backlink Acquisition – Ethical link-building strategies for long-term SEO success. ✅ Google Algorithm Updates – Staying ahead of Penguin, Panda, and Hummingbird updates. ✅ Advanced Analytics & Tracking – Expertise in goals, funnels, and performance metrics. ✅ Technical SEO & Website Optimization – Enhancing speed, crawlability, and indexability. ✅ Website Usability & Bounce Rate Reduction – Improving user experience for better engagement. I believe in 100% transparency and provide my clients with weekly progress reports, including performance insights and ranking projections. SEO Services I Offer 1. Search Engine Optimization (SEO) • On-Page SEO (Keyword optimization, metadata, content structuring) • Off-Page SEO (Link-building, guest posting, authority development) • Local SEO (Google My Business, location-based optimizations) • Technical SEO Audits & Fixes 2. Blog & Content Management • SEO-friendly blog writing • Content strategy for increased engagement • Keyword-driven content planning Comprehensive SEO Expertise ✅ Technical SEO Proficiency • Website crawlability & indexation • Site speed optimization & Core Web Vitals • Schema markup & structured data implementation • Mobile-first optimization ✅ On-Page SEO Optimization • Keyword research & strategy • Title tags, meta descriptions, and headings optimization • Internal linking strategy & content structuring ✅ Off-Page SEO & Link Building • High-authority link acquisition • Guest blogging & content marketing • Reputation management & brand awareness ✅ Industry-Specific SEO Strategies • Local SEO (Google Maps, business citations) • Medical & Healthcare SEO ✅ Data & Analytics for SEO • Google Analytics & Search Console reporting • Performance tracking & data-driven insights • SEO ROI measurement & competitive benchmarking ✅ Advanced Link Building Strategies • Backlink profile audits & disavow process • Broken link building & PR outreach • Influencer collaborations for link acquisition ✅ Platform-Specific SEO • WordPress SEO Optimization My Commitment to Excellence "If you're not happy, I'm not happy." My goal is to deliver measurable, long-term SEO success tailored to your business goals. I provide: ✔ Weekly work reports for transparency ✔ Detailed ranking analysis

Welcome to my profile! I'm a professional content writer and SEO expert with over 10 years of experience. My expertise spans both technical and creative writing, making me a versatile addition to any project. I thrive under tight deadlines and am always eager to take on new opportunities. Here's what I can help you with: - Articles - Web content - Educational material - Blogging - Press Releases - Promotional material - AI-generated content testing - Natural language processing (NLP) technologies I’m proficient in both UK and US English. Looking forward to collaborating with you! Elsa.

🏆Among TOP RATED Freelancers on Upwork worldwide. 🏆 Among HIGHEST RATED copywriters, working for over 18-years with Fortune 500 companies, brands, and clients in the USA, UK, Australia, New Zealand, and Canada. 🏆 TOP RANKED marketing and sales copywriter, article writer, blog writer, website content specialist, brand specialist, corporate identity and branding expert, and ghostwriter on Upwork. 🏆 SPECIALIST in sales and marketing content and development for the USA, UK, Canadian, Australian, and European markets. 🏆 EXPERT WordPress + Elementor PRO + SEO copywriting. ---- Hello and welcome! I am Marie-Berdine Steyn. It's a pleasure to meet you. Thank you for taking a moment to review my profile here on Upwork. I look forward to working with you soon. 💡 WHY WORK WITH ME? Most businesses hire a website designer to create a "pretty" website and a copywriter for "good" words. The result? A beautiful website that doesn't sell. In like nothing. For years on end. Yip! It hurts. Has your sales been mediocre until now? Few subscribers outside of your family and friends? It burns excruciatingly painful when you feel like your hard work is not rewarded. After almost two decades in business, I know this feeling of despair all to well. For over 18-years, I've worked with businesses, managers, and brands, who believe they are doing everything 'right'... only to wait and wait and wait for results. 💡 THERE IS LIGHT AT THE END OF THE TUNNEL - EVEN SALES FUNNELS 😉 I help you bridge this enigmatic gap between what needs to be done in your business, versus what actually delivers results in terms of sales. As a unique, multi-talented EXPERT with 18-years experience in Branding, Graphic Design, WordPress Website Design, and Sales & Marketing Copywriting, I've helped companies 5X to 30X +, their sales and marketing reach. This is because, unlike a website developer you might hire who only create a website for you, or a copywriter who has never created a website, my background isn't just in writing, but in human psychology, the concepts of conversion, and my multi-disciplinary expertise across industries to bring everything together as a whole instead of fragmentation. Additionally, because I am not just a copywriter but a Senior-level WordPress Designer with more than 10 years experience in WP, I don’t just hand you a Word doc and wish you luck. I'm an expert in: ✅How copy interacts with UX/UI Design. ✅How to optimize website content for Core Web Vitals, SEO, ranking, and sales. ✅How to build high-converting Sales Funnels directly in WordPress. ✅How to build WordPress websites that actually perform, and attract traffic. ✅Subscriber Form setup and sending traffic to forms to gain subscriptions to build out your customer base. For over 18-years, I've worked with global brands across the USA, UK, Europe, Australia & Canada, such as: ✅Rilea Group (USA & Europe) ✅Xnergy Capital (USA) ✅Caldwell Family Lawyers (Australia) ✅ValueConnected (Netherlands) ✅Musoni Finance (Worldwide) ✅Jensen Instruments (Australia) ✅Greenwheels (Kenya) …and many more. 💡 WHAT I DO ✅ Website Content: Homepages, About pages, and landing pages that actually convert. ✅ Sales Copy: Marketing content, email sequences, and direct response pages. ✅ SEO Strategy: Content audits and keyword-rich architecture. ✅ SEO Website Setup & Implementation: Writing high-quality SEO content for website pages, that is optimized for search engines such as Google, Bing, Brave indexing. ✅ Full-Site Audits: Analyzing why your current site isn't turning visitors into leads. ✅ All-in-One Package: Full marketing and website design package, helping you setup and start a new business or brand from scratch, with everything from sales and marketing planning, to brand strategy and SEO content writing, and building your optimized, conversion-focused WordPres website. Fully integrated with SEO and optimized for speed and performance. 💡 CLIENT REVIEWS - Need combo copyeditor, marketer, website design/creation professional for personal website Rating: ⭐ ⭐ ⭐ ⭐ ⭐ "Marie is incredible. The skillsets she can deploy are considerable. She is calm, courteous, professional. And patient! She had been helping me with a website, publishing and marketing campaign for my book which has been considerably delayed. Could not recommend her enough!" - Website redesign content, copy, graphics Rating: ⭐ ⭐ ⭐ ⭐ ⭐ "Great work kept working with me through revisions to get me exactly what we needed!" - Fixes to WordPress Website Rating: ⭐ ⭐ ⭐ ⭐ ⭐ "Marie-Berdine was extremely efficient and went above and beyond. She did everything in a very timely manner and delight to work with. I hope to work with her again. Highly recommended.

Native English speaker who is dedicated and enthusiastic about my work. FREELANCE WRITER for WEBSITES, and PREMIER PRO and PHOTOSHOP EDITOR who has the experience and interest in: - Creative designer in both Canva and Adobe Photoshop - Video Editing in Adobe Premiere Pro - Technology reviews - Affiliate marketing - Product reviews - Online research - Game reviews - Theological Studies - Theology Topics Past Projects: - Video editing for Youtube channels and Blogs - Building high-end PC's - Creating content for Coffee Shop Media's - Speaking on Theological topics at "Abbotsford Christian Centre" as well as "Crossways Fellowship Church" My values are and will always strive to be to: - Place God first - Build good relationships - Build trust - Be respectful and kind - Be adaptable and teachable in order to best fit your needs - Produce the best results I'm highly willing to learn and develop my skillset in order to upskill myself as well as contribute as best I can to your projects. I look forward to working with you!

SEO content strategist and copywriter who's spent the last four years turning keywords into content that actually ranks across legal, beauty, retail, finance, and education. I've spent the last four years writing SEO content and running backlink campaigns, and I still like nothing more than watching a client's rankings climb off the back of something I wrote. I run my own outfit, MCB Media, and I write to tight briefs: exact keywords, strict word counts, anchor text placed exactly where it needs to go. That's meant producing both on-site content and bylined backlink and digital PR pieces that have helped brands like GHD, Vuly Play, Smiths Lawyers, Travellers Autobarn, and Keypath's university partners get more visible online, across everything from beauty and retail to law, travel and education. Day to day, I work with SEMrush and Surfer SEO, and I've backed that up with HubSpot's SEO Fundamentals and Advanced SEO certifications. Need content that ranks instead of just reads well? Get in touch and let's talk about what your site needs.