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Most products don't fail because of bad ideas. They fail because users never reach their "aha" moment, or because the website that's supposed to convert visitors never closes the deal. I'm a UI UX Designer and Growth Partner. I work with SaaS founders and tech teams to fix both the product and the web presence, driving growth. Whether you're launching a new SaaS, rebuilding an outdated platform, or your website isn't converting qualified traffic, the goal is the same: a product and web presence that reduces churn, drives conversions, and is built to scale. No bloated teams, no endless delays. Just a clear process with someone who knows what matters and what doesn't. Clients usually show up mid chaos: slow growth, high churn, a website that doesn't convert, or a product stuck in early-stage UX. Here's what happens after we work together: - 🚀 AI SaaS founder moved from prototype to production-ready platform in 6 weeks, now serving 2,000+ users. - 📈 32% increase in demo bookings after redesigning homepage hierarchy and sharpening value proposition. - 📊 45% lift in inbound inquiries for a professional services firm after rebuilding their site with conversion focused layout and clear CTAs. - ✅ 27% reduction in onboarding drop-off after restructuring the first-run flow for a B2B SaaS platform. This isn't freelance roulette. You're hiring someone who thinks, builds, and delivers, without hand-holding. 🔑 What I Do Differently Most freelancers and agencies jump straight into UI/UX design and web development without validating what users actually need. I start by validating the idea, saving you money, time, and risk before a single pixel is pushed. ✔️ As a UI UX Designer and product strategist, I combine design thinking with business outcomes, not just aesthetics. ✔️ As a web designer and UIUX designer, my Figma-to-Webflow workflow delivers dev-ready, pixel-perfect builds fast. ✔️ As a growth partner, I understand your business pain points and propose technical solutions, including AI agents, automations, CRM integrations, and workflow systems, that address them directly. ✔️ My combined UI UX design and development background lets me build AI-powered apps that are both user-centered and technically feasible. ✔️ I've designed SaaS dashboards, landing pages, onboarding flows, and full web design systems, across B2B and B2C. 🤝 Who I'm a Good Fit For If you're looking for a "code monkey" or a designer to just execute tickets, I'm not your person. I'm the right fit if you're an ambitious founder, product leader, or business owner who wants a UX UI designer and web design partner who brings strategy, not just execution. If we're not a fit, I'll be upfront - and I'll point you in the right direction. 🧠 Where I Add the Most Value - B2B / B2C SaaS platforms: UX & UI design, onboarding flows, and product redesigns for growth - Web design & landing pages: SaaS marketing sites, product launch pages, and conversion focused business websites - Data heavy dashboards & admin panels: clarity, hierarchy, and scalable UI design systems - AI-driven tools & workflow systems: AI-powered app design built around user psychology - MVP → Scale transitions: going from early-stage UX to a product that's clean, fast, and production-ready - Website redesigns: transforming low converting sites into growth assets with sharp positioning and clear CTAs 📈 UX/UI Design Focus Areas - Onboarding & time to first value - Trial-to-paid conversion - Pricing & upgrade flows - Retention & churn reduction - Dashboard clarity & data hierarchy - Roles, permissions & complex workflows - Conversion-focused landing page design - SEO-ready web design structure & mobile-first performance 🛠 Deliverables - Structured Figma files: dev ready components & design tokens - Complete UI states: loading, empty, error, permissions - Modular design systems built for scaling - Clickable prototypes for user validation - UX audit with prioritized growth roadmap - Webflow / WordPress / custom web development - Webflow integrations: Zapier, Airtable, Memberstack, and more - SEO implementation for improved visibility 🧰 Tools & Expertise Figma • FigJam • Webflow • WordPress • React JS • HTML / CSS / JS • Adobe CC • Adobe XD • Adobe Illustrator ⚙️ Our Expertise - UX/UI design | UI UX Designer | Figma design | Web designer - Web design | Web development | Landing page design | Webflow development - SaaS UI UX design | SaaS web design | Mobile app design | Mobile UI design - AI-powered app design | Dashboard UI UX | Admin panel design - IT consulting & advisory | Business analysis | Custom software development - Software testing & QA | Frontend scalability | Design systems Looking for a expert UI/UX Designer UI UX Designer UIUX designer UXUI designer who can take your product to the next level and drive business growth? Let’s connect! ☎️ 👀See you on the inside.

Hi, I’m Lubna, a Visual Architect based in Mississauga, Canada. I help brands transform from "static" to "dynamic" by blending High-Energy Motion Graphics with Intuitive UI/UX Design. Whether you need viral social media content or a high-fidelity app prototype, I create visuals that don't just look great they drive growth. Why partner with me? Honesty & Integrity: I prioritize transparent communication and your brand’s long-term success over quick tasks. 100% Peace-of-Mind: I stand by my work with a money-back guarantee if the project scope isn't met your investment is always secure. Global Standards: Based in Canada, I provide premium, reliable service for clients across the globe. Core Expertise: Viral Short-Form Video: High-impact Instagram Reels, TikToks, and YouTube Shorts with dynamic motion captions. Motion Graphics: Cinematic Promo Videos, Explainer Animations, and Logo Motion (After Effects/Premiere). UI/UX Design: User-centric Figma Prototypes, Mobile App Interfaces, and Web Design. Business Assets: Investor-ready Pitch Decks, Sales Presentations, and Premium Brand Identity. Ready to elevate your brand? Click "Invite to Job" and let’s start our first consultation. Best regards, Lubna

"He redesigned my Wix website from the ground up. Traffic doubled, sales increased by 50%, and my customers actually stay now. Best investment I've made for my business." — Sarah ⭐⭐⭐⭐⭐ Most Wix websites I see have the same problem. They look presentable. They have the right pages. But they're not doing anything. Visitors land, scroll briefly, and leave, because nothing on the page is pulling them forward or giving them a clear reason to stay. If that sounds familiar, keep reading. I'm a Wix Expert and Wix Studio specialist. I've spent years helping business owners turn their Wix websites from passive pages into active parts of their business, sites that attract the right visitors, hold their attention, and convert them into inquiries, bookings, and sales. What that means for you: you get someone who knows the platform at a level most generalists don't, and who thinks about your business goals, not just the design. ━━━━━━━━━━━━━━━━━━━━━━━ A RECENT EXAMPLE ━━━━━━━━━━━━━━━━━━━━━━━ Sarah runs a service business. Her Wix website had been live for two years and was technically fine, but it wasn't generating leads. Visitors bounced. Her Wix online store underperformed. She couldn't figure out why, and neither could the previous designer she'd hired. When I looked at the site, the issues were clear: ■ The design felt dated — visitors were making a judgment before reading a word ■ Mobile experience was poor — buttons were misaligned, text was too small, key CTAs were buried ■ Page speed was dragging — images unoptimized, unnecessary scripts loading on every page ■ No real Wix SEO structure — missing meta descriptions, inconsistent headings, no sitemap ■ The checkout flow had friction — too many steps, no trust signals near the payment stage I rebuilt it, not just visually, but structurally. New Wix website design grounded in how her customers actually move through a page. Rebuilt Wix eCommerce store with a cleaner checkout. Full Wix SEO optimization across every page. Proper Wix mobile optimization so the site worked as well on a phone as a desktop. Eight weeks after launch: → Organic traffic up 2x → Average session time nearly doubled → She started getting consistent inbound inquiries for the first time That kind of result isn't unusual. It's what happens when the strategy behind a Wix website is as strong as the design. ━━━━━━━━━━━━━━━━━━━━━━━ WHAT I WORK ON ━━━━━━━━━━━━━━━━━━━━━━━ 🔹 Wix Website Design & Setup • Wix Website Design — from scratch or existing template • Wix Website Redesign & Strategic Refresh • Wix Landing Page Design (conversion-focused) • Wix Business Website Design • Wix Portfolio Website • Wix Blog & Event Website • Wix Membership Website • Wix Booking & Appointment Website 🔹 Wix eCommerce & Online Store • Wix eCommerce Store Setup & Optimization • Wix Online Store Design & Customization • Wix Digital Product Marketplace • Wix Subscription & Membership Store • Wix Payment & Checkout Optimization 🔹 Wix Advanced Development • Wix Studio Responsive Builds & Custom Layouts • Wix Velo JavaScript Development & Dynamic Pages • Wix CMS Collections & Custom Database Structures • Wix Online Course & Learning Platform Setup • Wix Automation & Workflow Integration • Wix Multilingual Website Setup • Wix Sales Funnel Setup • Custom Wix API & Third-Party Integrations 🔹 Wix Performance & Growth • Wix SEO Optimization (on-page, technical, Core Web Vitals) • Wix Speed Optimization • Wix Mobile Optimization • Wix Conversion Rate Optimization • Wix Analytics & Tracking (Google Analytics 4, Meta Pixel) • Wix Website Audit & Fix • Wix Website Migration (WordPress to Wix & more) • Wix Website Maintenance ━━━━━━━━━━━━━━━━━━━━━━━ HOW I APPROACH EVERY PROJECT ━━━━━━━━━━━━━━━━━━━━━━━ Before I touch the design, I want to understand your business. - Who are your customers? - What do they need to see before they trust you? - Where are they dropping off? - What's the one action you most want them to take? Design without that context is just decoration. Every Wix website I build is: ✔ Structured around your customer's journey — not around what looks good in a mockup ✔ Optimized for Wix SEO from day one — so Google can actually find and rank your pages ✔ Built mobile-first — because that's where most visitors will encounter your site ✔ Focused on reducing friction — fewer clicks, clearer paths, higher conversion ━━━━━━━━━━━━━━━━━━━━━━━ WHY WORK WITH ME ━━━━━━━━━━━━━━━━━━━━━━━ ■ I focus on outcomes, not deliverables — my goal isn't to hand you a website; it's to hand you something that works ■ I communicate clearly and consistently — you'll never wonder what's happening with your project ■ My results are real and I can walk you through the work behind them. If your Wix website isn't performing the way your business deserves, I'd like to hear about it. Send me a message — tell me what's not working, and I'll tell you honestly whether and how I can help.

Check out my portfolio and my work will speak for me. We create captivating, functional websites that immediately set your brand apart and truly reflect your identity online. Our focus is simple: beautiful design, seamless functionality, and results that matter. Whether you’re launching a new brand or elevating your current one, we design and develop sites that not only impress but also convert visitors into customers. What We Specialize In: ⚡ Framer & Figma – Bespoke designs and fully custom, animated websites that stand out. ⚡ Shopify Stores – High-converting e-commerce experiences built to drive sales. ⚡ Conversion Rate Optimization (CRO) – Every site is crafted to increase leads, sales, and engagement. ⚡ Custom Animations & Interactivity – Websites that feel alive and create memorable brand experiences. ⚡ Website Redesigns – Transform outdated sites into modern, engaging, and conversion-ready platforms. Why Work With Us: We blend creative design with business strategy, ensuring your site doesn’t just look good—it delivers results. We build long-term partnerships, not just projects. Every website is tailored, never cookie-cutter. If you’re a business that wants a website that truly reflects your brand and drives measurable growth, let’s connect.

Want your product to not just work but wow your users? That’s where I come in. Want a Loom walkthrough of similar projects I’ve designed? Just ask. I only take on a limited number of clients to ensure full focus and quality. Experienced UI/UX Designer with 5+ years of expertise in designing and prototyping web-based products and mobile apps. Skilled in refining user journeys, creating user-centric interfaces, and improving experiences through usability testing, research, and analytics. Proficient in dashboard building, web design, and tools like Figma, achieving a 25% faster design process. With technology evolving rapidly, AI is transforming how users interact with digital products. I focus on adding AI features to ensure the products I design meet modern user needs. By incorporating capabilities like predictive analytics, personalized recommendations, and automation, I aim to create smarter, more efficient, and user-friendly experiences. ------------------- ABOUT ME I’m not just a designer—I’m someone who brings your ideas to life through thoughtful, user-focused designs. With over 5 years of experience, I specialize in crafting digital experiences that are not only visually engaging but also rooted in research and strategy. Whether it’s optimizing a process, improving user flows, or refining design systems, my goal is to help your business stand out while keeping the end user’s needs at the forefront. ----------------- HOW I WORK My design approach is structured, collaborative, and results-driven: - Understand: Dive deep into your objectives, market, and audience to gain insights that guide the design process. - Create: Build intuitive designs with low- and high-fidelity prototypes, focusing on usability and brand alignment. - Test: Gather feedback, conduct usability tests, and iterate designs for optimal performance. - Deliver: Provide finalized assets, reusable components, and detailed documentation for seamless handoff. -------------------- WHAT I BRING TO THE TABLE - Strong communication to ensure clarity and minimize revisions. - Solutions tailored to your business goals that drive real results. - A collaborative mindset to integrate seamlessly with your team. - Timely delivery to meet your critical milestones. - Research-based insights for designs that prioritize functionality. ---------------- MY EXPERTISE - Web app / Dashboard Design - Mobile App Design - Interactive and Clickable Prototypes - User Flow and Information Architecture ----------------- TOOLS I USE - Figma - Adobe Creative Suite - AI-Powered Tools -------------- LET'S WORK TOGETHER If you’re looking for a designer who creates meaningful, user-driven solutions while keeping your business goals at the forefront, let’s chat. I’m here to bring your vision to life—on time, within scope, and with results that matter. Reach out today to discuss your next project!

I’m a UI UX Designer with 10+ years of experience helping startups, scaleups, and established companies build intuitive, modern, and high-performing digital products across web, mobile, websites, and SaaS platforms. ⭐️⭐️⭐️⭐️⭐️ “Tobi has worked with us on several projects and completed each one exceedingly well! He is super talented, always extremely creative, and very helpful, we will always continue to work with him!” 🎯 What I bring as a UI / UX Designer 🏴 10+ years of commercial UX UI design experience across web design, mobile app design, and SaaS platforms 🏴 User-centered, results-focused design approach, I design experiences that improve usability, engagement, and conversions, with past projects achieving 30–150% improvements in key user metrics 🏴 Clear user flows & information architecture that guide users naturally through complex products and reduce friction 🏴 Wireframing & prototyping expertise over 3200 prototypes and wireframes delivered in Figma to validate ideas early and reduce costly development revisions 🏴 Scalable design systems - I build atomic, future-proof design systems that support fast iteration and long-term product growth 🏴 High-fidelity UI design focused on accessibility, visual hierarchy, and clean, premium aesthetics 🛠 Tools & technologies I use daily Figma (UI, UX, prototyping, design systems), Framer, Adobe Creative Suite, HTML & CSS (working knowledge for dev-ready designs), Visual Studio Code, Blender 3D, Jira, Slack 📱 Web & mobile product design experience As a UI UX Designer, I design web applications, SaaS dashboards, and mobile apps (iOS & Android) with a strong focus on usability and consistency across platforms. My designs have helped increase user engagement by 30–40%, improve onboarding speed, and reduce drop-off during critical flows such as sign-up and checkout. 📊 Selected impact & outcomes 🟢 SaaS platform redesign ▪ Reduced user friction by 40% through improved UX flows ▪ Increased task completion rate by 60% ▪ Improved onboarding clarity and reduced support tickets 🟢 E-commerce website redesign ▪ Increased conversions by 15–25% ▪ Reduced cart abandonment by 30% through UI and UX improvements 🟢 Mobile app redesign ▪ 2× user retention after UX improvements ▪ 3× faster onboarding through simplified flows and prototyping 🟢 Framer website & landing page redesign ▪ Built high-converting Framer landing pages with responsive layouts and motion ▪ Improved page load perception and scroll engagement by 35% ▪ Increased lead conversion rate by 20–30% through clearer hierarchy, interactions, and CTA placement 💼 What I can help you with Mobile app & web app design (SaaS), responsive website design, UI redesigns and UX improvements, MVP and startup product design, high-fidelity prototypes, UX audits with actionable insights, conversion-focused landing pages, dashboards, and complex interfaces 🏆 Why clients choose to work with me ▪ Top 3% talent on Upwork with 100% Job Success ▪ Upwork Certified Brand Designer ▪ 750+ projects delivered across startups and enterprise teams ▪ Experience across SaaS, e-commerce, healthcare, finance, education, gaming, real estate, and more ▪ Strong communication, fast turnaround, and reliable collaboration with founders, PMs, and developers Looking for a UI UX Designer who can elevate your product, improve conversions, and deliver designs that scale? Let’s connect and discuss your project ☎️ Keywords UI UX Designer, UI/UX Designer, UX/UI Designer, Product Designer, Product Design, Digital Product Designer, UI Design, UX Design, User Interface Design, User Experience Design, UX, UI, UX/UI, UIUX, UX Research, UX Strategy, Interaction Design, Visual Design, GUI Design, SaaS Product Design, Web App Design, Mobile App Design, iOS App Design, Android App Design, Web & Mobile Design, Responsive Web Design, Website Design, Web Design, Landing Page Design, Dashboard Design, MVP Design, Startup Product Design, Website Redesign, App Redesign, UI Redesign, UX Redesign, Conversion Focused Design Figma Designer, Figma Expert, Figma UI UX, Figma Product Design, Figma Prototyping, Design Systems, Atomic Design, Component Libraries, Wireframing, Clickable Prototype, Interactive Prototype, User Flows, Information Architecture Framer Designer, Framer Expert, Framer Website Design, Framer Prototyping, Framer Animations, No-Code Design Ecommerce UI UX, Shopify UI UX, Material Design, Usability Testing, A/B Testing 𝐑𝐞𝐦𝐞𝐦𝐛𝐞𝐫, 𝐲𝐨𝐮 𝐜𝐚𝐧 𝐚𝐥𝐰𝐚𝐲𝐬 𝐬𝐡𝐨𝐨𝐭 𝐦𝐞 𝐚 𝐦𝐞𝐬𝐬𝐚𝐠𝐞 𝐭𝐨 𝐝𝐢𝐬𝐜𝐮𝐬𝐬 𝐚𝐧𝐲𝐭𝐡𝐢𝐧𝐠 𝐚𝐛𝐨𝐮𝐭 𝐲𝐨𝐮𝐫 𝐩𝐫𝐨𝐣𝐞𝐜𝐭! 𝐈 𝐰𝐢𝐥𝐥 𝐛𝐞 𝐦𝐨𝐫𝐞 𝐭𝐡𝐚𝐧 𝐡𝐚𝐩𝐩𝐲 𝐭𝐨 𝐫𝐞𝐬𝐩𝐨𝐧𝐝 𝐚𝐧𝐝 𝐡𝐞𝐥𝐩 𝐲𝐨𝐮 𝐬𝐭𝐚𝐫𝐭 𝐭𝐨 𝐟𝐢𝐠𝐮𝐫𝐞 𝐨𝐮𝐭 𝐬𝐨𝐥𝐮𝐭𝐢𝐨𝐧𝐬!