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I help startups, agencies, and growing businesses transform ideas into modern digital products, high performing CMS websites, and memorable brand identities. By combining strategy, user experience, visual design, and CMS development, I deliver solutions that are not only visually compelling but also functional, scalable, and built to achieve real business goals. Whether you're launching a new product, redesigning an existing platform, or building your brand from scratch, I provide an end to end design and development process from research and wireframes to development and launch. Product Design • Web & Mobile App Design • UX Research & User Flows • Wireframing & Interactive Prototypes • SaaS Dashboards & Admin Panels • Design Systems & Component Libraries • Responsive UI Design • Developer-Ready Figma Files CMS Development WordPress • Elementor, Gutenberg & WooCommerce • Custom Theme Development • Landing Pages & Business Websites • Website Redesign & Performance Optimization Shopify • Online Store 2.0 • Liquid Customization • Custom Sections & Metafields • Product & Collection Templates Webflow • CMS Development • Responsive Layouts • Custom Interactions & Animations • SEO-Friendly Websites Brand Identity • Logo Design • Brand Identity Systems • Brand Guidelines • Typography & Color Systems • Marketing Assets • Social Media Design • Business Stationery • Brand Refresh & Rebranding My Process Discovery & Strategy UX Research Wireframing High Fidelity UI Design CMS Development Testing & Optimization Launch & Ongoing Support Tools Figma • Adobe Illustrator • Adobe Photoshop • Adobe InDesign WordPress • Shopify • Webflow • Framer HTML • CSS • JavaScript Google Analytics 4 • Google Tag Manager

👉 𝗣𝗿𝗼𝗱𝘂𝗰𝘁𝘀 𝗱𝗼𝗻’𝘁 𝗳𝗮𝗶𝗹 𝗼𝗻 𝗳𝗲𝗮𝘁𝘂𝗿𝗲𝘀, 𝘁𝗵𝗲𝘆 𝗳𝗮𝗶𝗹 𝗼𝗻 𝗨𝗫. Users can’t reach the value fast enough to trust you. Are you trying to crack product-market fit or refine your platform without impacting users’ trust? With 10+ years of UX/UI experience, I ramp up quickly and avoid endless revision cycles. Partner with someone who makes your product feel effortless. Best, Heloise ✅ 𝗨𝗫/𝗨𝗜 𝗗𝗲𝘀𝗶𝗴𝗻 𝗦𝗸𝗶𝗹𝗹𝘀 - Heuristic Evaluation - UX Writing - UI/UX Prototyping - Design Mockup / High Fidelity Mock up - Design System - Wire-framing - UX Research - Journey Mapping / User Journeys - Visual Communication - Usability Testing - Agile Project Management - Information Architecture - Interactive Design - User Experience Strategy - Competitive Analysis ✅ 𝗧𝗼𝗼𝗹𝘀 - Figma - Adobe XD - Sketch - InVision - Axure - Zeplin - Miro - Photoshop - Illustrator - Notion

I build high-performance mobile and web applications that scale — from early-stage MVPs to enterprise-grade platforms. With 10+ years of hands-on experience across Flutter, iOS (Swift), Android (Kotlin), React Native, and full-stack backends, I've helped startups, scale-ups, and enterprises ship products users love. Whether you need a cross-platform mobile app, an AI-powered SaaS product, a real-time streaming platform, or a scalable backend, I deliver clean, maintainable code with clear communication throughout. ━━━━━━━━━━━━━━━━━━━━━━━━ ✅ WHAT I BUILD ━━━━━━━━━━━━━━━━━━━━━━━━ → Mobile Apps (Flutter, iOS, Android, React Native) → AI-Powered Apps (GPT-4/5, Claude AI, OpenAI API, Chatbots) → SaaS & Subscription Platforms (Multi-tenant, billing, admin) → Real-Time Video & Live Streaming Apps (WebRTC, Agora, Twilio) → On-Demand Apps (Taxi, Food Delivery, Booking, Marketplace) → E-Commerce & Marketplace Platforms → E-Learning & EdTech Applications → IoT & BLE-Based Mobile Apps → No-Code / Low-Code (Bubble, FlutterFlow, Webflow) ━━━━━━━━━━━━━━━━━━━━━━━━ 🛠 TECH STACK ━━━━━━━━━━━━━━━━━━━━━━━━ Mobile: Flutter · Swift · Kotlin · React Native Backend: Node.js · NestJS · Laravel · Express · Firebase Frontend: React.js · Next.js · Angular Databases: MySQL · MongoDB · PostgreSQL · DynamoDB · Firestore Cloud: AWS (Lambda, API Gateway) · Firebase · GCP Payments: Stripe · PayPal · Razorpay · Braintree Real-Time: Socket. IO · WebRTC · Twilio · Firebase RTDB Maps: Google Maps · Apple MapKit · GPS Tracking ━━━━━━━━━━━━━━━━━━━━━━━━ 🎯 WHY CLIENTS CHOOSE ME ━━━━━━━━━━━━━━━━━━━━━━━━ ✔ Full ownership & IP rights from day one (your GitHub, your code) ✔ App Store & Google Play deployment handled end-to-end ✔ 6 months free post-launch maintenance ✔ Agile/Scrum process with regular updates & demos ✔ Strict adherence to Apple & Google guidelines ✔ Free 15–30 min consultation before any engagement Let's talk about your project. Message me today.

🏆 Top Rated Plus UI UX Designer specializing in SaaS, AI products, dashboards, web apps, mobile apps, and high-converting landing pages. ⭐️ I help founders and product teams turn complex ideas into clean, intuitive, and scalable Figma designs - from MVPs and AI tools to B2B SaaS platforms, CRM/ERP systems, fintech products, Web3 apps, and eCommerce experiences. 13+ years in UI/UX design 180+ launched projects 100% Job Success Top Rated Plus on Upwork Strong experience with SaaS, AI, dashboards, design systems, landing pages, and mobile app design What I can help you with: ✅ SaaS UI/UX design ✅ AI app / AI chatbot interface design ✅ Dashboard, CRM, ERP, admin panel UX ✅ Mobile app design for iOS and Android ✅ Landing page and website design ✅ Figma design systems, UI kits, components, and dev handoff I work with ready-made design systems: MUI, Shadcn, Material, Ant Design, untitled ui and I also create them myself. If you're looking for a dedicated UI/UX designer who can transform your ideas into compelling digital experiences, I'm here to help. Let's collaborate and create designs that elevate your brand and engage your users.

I design web experiences, product-led websites, digital products that turn complex products into sales-ready experiences, support product-led growth, drive growth, increase conversion, and generate revenue. I'm a SaaS UI UX Designer and Mobile UI UX Designer with 8+ years of experience in Figma, product design, and product-led growth. I help founders, startups, SaaS companies, and growing businesses extract the core value of their product and present it through clear, conversion-focused design that makes it easier to understand, sell, adopt, and scale. My role as a UI UX Designer goes beyond creating attractive interfaces. I combine product strategy, UX research, web design, product-led growth principles, and design systems to create product experiences that guide users towards value without unnecessary friction - from first website visit and product discovery to onboarding, activation, retention, expansion, and revenue. I also specialise in AI product design, helping businesses build product-led AI experiences that make complex AI features easier to understand, trust, adopt, and use. 204+ successful UI/UX projects delivered Click the «INVITE» to discuss your project or get a FREE UI UX Designer audit! Why should you hire me as a UI UX Designer? ▸ FREE Loom UI UX Designer audit with clear, actionable solutions for product-led growth ▸ 8+ years of experience in UX & UI, Web Design, Mobile App Design, and product design ▸ 204+ successful projects across SaaS, AI, MVPs, startups, Fintech, Healthcare, Logistics, eCommerce, and B2B platforms ▸ 204+ happy clients who have seen tangible business growth ▸ Turn complex SaaS and AI products into clear, intuitive experiences that users understand and businesses can sell ▸ Identify product friction across websites, onboarding, user flows, conversion funnels, and checkout experiences to improve product-led activation, retention, conversion, and revenue ▸ Design websites that communicate product value clearly, build trust, support sales, and convert visitors 24/7 ▸ Apply product-led growth principles to help users discover product value faster and move naturally towards activation, conversion, and retention ▸ Design product-led onboarding experiences that reduce time-to-value and help users reach their first meaningful outcome faster ▸ Improve AI product adoption by identifying why users don't understand, trust, or regularly use AI features - then redesigning the experience around real user behaviour ▸ Combine UX research, product strategy, user interviews, and product analytics to identify product-led growth opportunities ▸ Design scalable SaaS products, AI platforms, mobile apps, and web applications that balance user experience with measurable business outcomes ▸ Create production-ready Figma prototypes, design systems, and developer handoff documentation ▸ Partner with startups from concept validation to product growth, helping teams prioritise product-led experiences and features with the highest business impact ▸ Specialised in SaaS dashboards, AI products, B2B platforms, e-commerce, and product-led digital experiences My Achievements in Numbers: SaaS UI UX Designer for a Logistics SaaS Application ▪ Increased pharmacy order efficiency by 120% with optimized SaaS workflows ▪ Reduced human error by 35% through UX Audit, improved usability and interface accuracy ▪ Improved checkout speed by 25% and lowered customer drop-offs ▪ Cut manual tasks by 50% through UI automation and streamlined flows ▪ 100+ projects delivered - from enterprise SaaS dashboards to high-converting e-commerce stores ▪ 5000+ wireframes & 150+ prototypes created to streamline development and reduce costly revisions. ▪ 30+ design awards and professional certificates I've earned over the last years as a UI UX Designer My Mission as a UI UX Designer - to help B2B SaaS, AI, and technology companies turn complex products into clear, valuable, and sales-ready digital experiences. I focus on the connection between product, design, sales, and revenue - creating websites and software that communicate value, support product-led growth, improve activation and retention, and help businesses grow. Looking for an experienced UI/UX Designer UI UX Designer UIUX designer UXUI designer who can identify usability issues, improve product flows, navigation, layouts, dashboards, digital product design, UI UX designer expertise, user experience, user interface, user interaction, UX wireframing, Figma, Adobe, creative web design, mobile design, ecommerce UIUX, React, mobile app, web application, website design, UX research, mockup design, UI UX designer for SaaS design, Android design, iOS design and interaction design - while also helping your product communicate its value, improve sales, increase conversion, support product-led growth, and drive revenue? Always happy to chat or schedule a call (answering time up 1 hour)

Struggling with low engagement, product churn, or unclear user needs? I’m Musa, a TOP RATED UI/UX Designer & UX Researcher & Product Designer & UX Strategist based in Lisbon, Portugal, with 15+ years of global experience (Vodafone Germany, Vodafone UK, Vodafone Portugal, Vodafone Turkey, Huawei, Ericsson, Nokia, Turkcell). Certified by Nielsen Norman Group and specialized in data-informed design strategy, I turn complex challenges into actionable insights that drive growth, retention, and user satisfaction. With a unique blend of qualitative + quantitative research, stakeholder alignment, and global UX maturity enablement, I help scale-ups and enterprises turn user behavior into product wins. 📊 Proven Impact: *204% increase in revenue by reducing friction in user flows and aligning messaging with user mental models *290% boost in engagement through iterative testing, heatmaps, and in-depth interviews *Successfully led UX transformation across 25+ squads, impacting 18M+ users globally 🌍 Who I Work With: Executing UX&UI research projects for SaaS, marketplaces, digital media, E-learning, EVs, among others. I help my clients better understand their users' motivations and pain points to uncover business opportunities and product optimizations aimed at improving activation, conversion, engagement, and retention. Product-led SaaS, medical, health, retail, marketplace, fintech, telco, edtech, telco, banking, insurance and CRM & B2B & B2C *Startup Consultancy-GTM, Branding, Product Strategy, Viral&Awareness Planning *Early-stage startups needing fast validation *Enterprise and business seeking UX Research democratization and internal playbooks *Acquisition&Growth teams needing CRO + behavioral UX insights 🔍 My Expertise Includes: *Mixed-method Research (IDIs, diary studies, usability, surveys, analytics) *Research Ops & Framework Building *Product-Market Fit Testing *Remote Research Systems & UX Academy Design *AI for UX: Rapid hypothesis validation, prompt crafting *Research-Backed Wireframes & Prototypes (Figma) *Team Empowerment: Onboarding PMs/devs to UX insights !!My Core Services!! - User interviews - Usability Testing - Usability Studies (moderated & unmoderated) - UX Testing - UX Audit - UX Research Testing - UI Testing - Surveys, Tree Testing, Card Sorting, Site Visit,User insights&Critical Findings for App& website, shops, stores and products - Persona Development - Customer Journey Mapping - CX Journey - GTM&BTL&ATL - UX Research Strategy & Planning - Design Thinking Double Diamond 🧪 Tools I Use: *Research & Testing: UserZoom, Maze, Usertesting.com, Optimal Workshop, Lookback, Userlytics,Lookback *Surveys & Analysis: Typeform, SurveyMonkey *Analytics: Google Analytics GA4, Adobe Analytics, Mixpanel, Smartlook, Hotjar, Semrush, Fullstory, Posthog and Contentsquare *Design: Figma, Figjam, Miro, Mural, Shopify,Webflow, Framer,Wordpress, WIX *Workflow: Jira, Confluence, Airtable, Clickup 🏆 Certifications & Highlights: 🥇 Nielsen Norman Group UX Research Certification (ID: 1076417) 🥇 UX Research – Interaction Design Foundation 🥇 AI-Powered UX Design | Design Thinking | Web3 & Blockchain Awareness 🥇 Turkey Customer Experience Awards - Best Measurement in CX -Gold Medal 🥇 Turkey Customer Experience Awards - Business Change and Transformation over 1000 Employees- Gold Medal 🧭 100+ research studies conducted | 50+ products launched | Global scale (Portugal, Greece, UK, Spain. Italy, Germany, China and Turkey) INDUSTRIES I've worked in (but not limited to): 🏆AI/ML 🏆Technology 🏆Diagnostics 🏆Digital Assistants 🏆Voice Assistants 🏆Troubleshooting 🏆Cybersecurity 🏆Threat Detection 🏆Chatbots 🏆Data Management 🏆Cloud 🏆Backup & Recovery 🏆E-commerce 🏆Virtual Reality 🏆Medical 🏆Emotions 🏆Healthcare 🏆Communications 🏆Wireless / Cellular 🏆Network (4G, 5G) 🏆C-Band 🏆Home Internet 🏆Education 🏆Finance 🏆Banking 🏆Cryptocurrency 🏆Trading 🏆Casinos/Gambling 🏆Social Media 🏆Advertising & PR 🏆Staffing & Recruitment 🏆Real Estate 🏆Short Term Rentals/Airbnbs 🏆Insurance 🏆Gig Economy 🏆Ride Sharing 🏆Car Rentals 🏆Automotive 🏆RV 🏆Aviation 🏆Golf Carts 🏆Billing 🏆Account Management 🏆Gaming 🏆Emotions 🏆Voiceover 🏆Productivity 🏆Entertainment 🏆Sports 🏆Golf 🏆Pet Industry 🏆Food & Beverage 🏆Hospitality 🏆Travel 🏆Fitness 🏆Retail 🏆Fashion 🏆Photography 🏆Adoption 🏆Dating & Relationships 🏆Smartphones 🏆Smartphone Cameras 🏆Wearable Devices 🏆Biometric Readers 🏆Facial Recognition 🏆Headsets 🏆Earbuds 🏆Laptops 🏆Desktops 🏆Touchpads 🏆Keyboards 🏆Portable Batteries 🏆Device Batteries 🏆Device Ports 🏆Charging Plugs 🏆Processors 🏆Smartphone Cases 🏆Laptop Bags 🏆Dolby Vision 🏆Interactive Whiteboard Devices Display Screens Product Packaging Accessibility 💬 What Clients Say: “Musa doesn’t just run research. He builds systems. Our product changed fundamentally after his insights.” “Excellent communication, strategic mindset, and execution power. We now base all roadmaps on user truth.”