Hire the Best Visual Merchandisers
in the United Kingdom

I am a seasoned Merchandiser with over 23 years of experience in the retail industry. My extensive background includes working with both branded and own label products, allowing me to effectively collaborate with a diverse range of brands and suppliers. My analytical skills and proficiency in presentation have led to successful engagements with senior leadership teams. I have advanced excel skills and am able to manipulate and analyse large data sets as well as make recommendations based on data to drive profitability. I excel in managing and developing teams, while also working collaboratively across various departments such as retail, online, finance, and warehousing. If you are looking for a professional who can bring strategic insights, operational efficiency, and drive profitability to your project, I would welcome the opportunity to connect and discuss how I can contribute to your success.

Helping brand founders navigate complex supply chains with clarity - aligning materials, suppliers and production strategies to make confident sourcing decisions and create commercially viable products. Collectively meeting MOQ for sustainable luxury streetwear brands, utilising an established supplier network in Sri Lanka and South East Asia. I specialise in identifying innovative product opportunities and managing the process of concept to launch in close collaboration with manufacturers and the design and marketing teams. Director of product programs at Core Order Streetwear. My focus is sustainable lifestyle, sportswear and streetwear apparel sourcing, organic cotton jersey, garment washes and embellishment. I build loyal and supportive supplier relationships. As head franchise buyer for brands including Nike, Mango and Levis, I provide advice to optimise sales and margin with effective product assortment planning and inventory management supported by integrated marketing campaigns. 16-years OEM and ODM Product Sourcing, Buying and Inventory Management - Invitee of London Fashion Week for Moso Bamboo Apparel - Featured in British Vogue - Head of Buying and Merchandising - lifestyle brand franchise - 11 brands including Nike - Product Manager - 500+ retail locations, wholesale, e-commerce and licence, UK footwear brand - 1st BSc Honours International Fashion Marketing, Manchester - Brands: Adidas Originals, Nike, Mango, Clarks, Flannels, Maysons, ReUpLane, Raie Eyewear - Product Developer - Jersey, beachwear and sport. Sportswear and streetwear supplier network across Sri Lanka, Pakistan, India and China. Services - Connecting you with the right suppliers to support your business in a long term partnership - Consulting to refine your product, brand offer and brand presence - Optimise your bottom line, increase efficiency, reduce terminal stock, MVP and scaling growth - Simple, custom SOP templates for your seasonal line plan, costings, critical path, trading reports, range planning, inventory management - Competitor research, product opportunities, brand USP - Consulting - integrated marketing communications and channels - E-commerce website optimisation - brand and competitor review and recommendations Consulting on all of the below. • All SOPs for buying, merchandising, design, trend, sourcing, trading processes for your business - beyond concept to launch • Proven sales and margin growth - detailed inventory management, optimised product assortment • Sales and stock analysis, demand planning and open-to-buy management • Costings management, price negotiations, product labelling and knowledge of import regulations • Global brand showroom selections, factory visits, sample QC, tech pack handover, tradefairs, wholesale markets, Alibaba, supply-chain creation • Cross-function Management. Collaborating across functions including retail, sales, merchandising, product development, factories, suppliers, warehouse, logistics, franchise partners, brand representatives, design, marketing, finance, trends and materials sourcing Product Category Focus Streetwear accessories, socks, caps, sunglasses, water bottles, RPET bags, sneakers, sportswear, beachwear, loungewear, sports accessories and equipment, fabric, trims, packaging, labelling, running, yoga, surf.

I help small and medium-sized businesses grow their brand, generate leads, and convert audiences into customers through social media, paid ads, and creative marketing. I've managed 40+ accounts across multiple industries, and my sweet spot is combining organic social, paid advertising, and strong creative direction into a strategy that actually moves the needle. I started my career in property, moved into social media management, and haven't looked back since. Along the way I've grown a client's organic impressions by 379%, generated care home admissions through Meta campaigns with as little as £400 in spend, and built full digital presences for founder-led businesses from brand kit to website to paid ads. I'm certified by the Chartered Institute of Marketing, Hootsuite, HubSpot, and Meta Blueprint, and I keep those certifications because I actually use what I learn. Here's what I can help you with: Social Media Management — content creation, scheduling, community engagement, and growth strategy across Instagram, Facebook, LinkedIn, and TikTok. Paid Ads (Meta & Google) — full campaign setup from creative to targeting to reporting, built to generate real leads and sales rather than just impressions. Graphic & Marketing Design — branding, logos, social graphics, banners, and marketing materials that look the part and work hard. Website Design — clean, effective sites built on WordPress or Wix, designed to capture leads and convert the traffic your marketing drives. I genuinely love this work. Watching a campaign perform, an audience grow, or a brand come to life is the kind of thing that actually excites me, and that energy goes into everything I deliver. If you want someone who can handle your marketing from creative to campaign without you having to chase them, I'd love to hear about what you're building.

📸 I take care of everything from content creation and scheduling to performance analysis and strategy so you can focus on other aspects of the business. 💵My campaigns have delivered measurable success, such as boosting online sales by 400% through strategic social media initiatives. 📈I develop strategy and content backed by data and use this to build relationships with your audience whilst staying ahead of social media trends. I’m a dedicated Social Media Content Creator, Manager & Strategist with over six years of experience in driving brand growth through creative and data-driven social media campaigns. I specialise in crafting engaging and aesthetic content for platforms like Instagram, TikTok, Pinterest, and LinkedIn, helping brands connect authentically with their audiences. From boosting online sales by 400% through targeted social media ads to managing end-to-end content strategies, I thrive on building campaigns that deliver measurable results. My expertise includes content creation, platform management, and audience engagement, with a proven track record across industries such as luxury property, retail, and hospitality. Whether it’s creating visually stunning posts, analysing performance metrics, or staying ahead of trends, I bring a strategic and innovative approach to social media. Let’s collaborate to elevate your digital presence and transform your social media channels into powerful tools for growth and connection.

I have a mixed background of Design, Visual, Presentation and Business work. Currently I am working predominantly in the Sportswear industry. A wide skillset of practical and physical skills. If you need strong Presentation, Conceptual or Design work, I can offer a wide range of services to match your business needs! I work daily with Adobe & Microsoft Software on an Apple based OS I am also trained in 3D software CLO3D & Lotta/V-stitcher and use these semi-regularly as projects permit. I love open chains of communication to help the flow of project work and can also handle complex workloads singlehandedly. I will manage the project from start to finish and deliver high quality work on time. I will always be easily accessible due to the remote nature of my working. I will be working out of the UK full-time I am a very visual led person and pride myself on strong conceptual research and presentation. Some of my biggest strengths lie in presenting - I have presented both in Design to senior stakeholders and external clients on multiple occasions and in Business to crowds of around 100's presenting technical information to clients regionally, creating the content for both of these from scratch.

Expert-Vetted, Top 1% of Upwork Talent Co-Founder Shimeji Creatives - 15 years of professional experience As a Creative Director and Brand Strategist my role is to craft compelling stories that not only captivate but also align with the essence of a brand. A well-crafted narrative has the power to evoke curiosity, spark conversations, and forge a genuine connection between brands and consumers. It allows us to tap into the human experience, to empathize with our audience, and to create meaningful experiences that leave a lasting impression. A creative narrative is more than just a series of events. It is an immersive experience that transports us to different worlds, ignites our emotions, and leaves a lasting impact. Whether it's through a visually stunning advertisement, an engaging social media campaign, or an inspiring brand video, narratives have the ability to transcend boundaries and resonate with diverse audiences. In today's competitive landscape, where consumers are bombarded with a barrage of messages, standing out from the crowd is essential. Creative narratives offer us the opportunity to break through the noise and engage with our audience on a deeper level. By weaving together elements such as compelling characters, intriguing plotlines, and relatable emotions, we can create experiences that not only capture attention but also inspire action. Creative narratives enable us to humanize brands. They allow us to tell the stories behind the products, to showcase the values and vision that drive organizations. By revealing the human side of brands, we can build trust, foster loyalty, and forge meaningful connections with our customers. As a Creative Director, my approach to crafting creative narratives is rooted in collaboration and innovation. I believe in assembling diverse teams of talented individuals who bring their unique perspectives and expertise to the table. By embracing different voices and ideas, we can create narratives that are inclusive, relevant, and reflective of the world we live in. I am passionate about creating experiences that transcend the boundaries of conventional marketing. By crafting compelling stories, we have the opportunity to touch lives, spark conversations, and shape the world around us. If you are looking for a highly skilled Creative Director and Brand Strategist who can bring your brand's story to life, look no further. Let us embrace the art of storytelling and unleash its transformative potential.