Hire the Best Website Copywriting Freelancers
in the United States

Clients rate our Website Copywriting professionals
Rating is 4.9 out of 5.
4.9/5
Based on 502 client reviews
Michael L.

Farmingville, New York

$75/hr
4.9
374 jobs

I’m ranked within the top 1% of Upwork writers because I only care about making my clients money. And I’ve beaten 62% of client controls over the past two years. Don’t believe me? Check my reviews below. I’ve personally learned from living legends — some of whom have worked alongside David Ogilvy and Draper Daniels (who Mad Men’s Don Draper was based on). Past clients include Microsoft, Ethos, AG1, Quillbot, RinFit, Nexar, the NCAA, VigorLabs, Bandier, Arena Sports, Johnson Controls, Cashew, Sap Skin, Terraseed and dozens of other brands. My Services Direct Response Copy Sales/Landing Pages, VSLs, Ads, Email/SMS Sequences, Advertorials Creative Strategy Ongoing Hooks/Angles Testing For Optimized Paid Ads Campaigns Website Copy (Search-Optimized by Request) Website Pages, Mobile Apps, Blogs & Conversion Optimization Work With Me For: ✔️ high-performance direct response copy that’s always delivered on time ✔️ BS-free, crystal clear communication ✔️ a measurable return on your investment Preferred Industries: Health & Wellness DTC eCommerce Finance I’m successful when YOU’RE successful, so I won’t take your project unless I’m confident I can deliver measurable results. If I'm not the right fit, I'll tell you upfront and point you to someone who is. Send me a direct message for a faster response.

  • Copywriting
  • Ad Copy
  • Sales Copywriting
  • Email Copywriting
  • Ad Concept
  • UX Writing
  • Tagline
  • Business Name & Slogan
  • Brand Positioning
  • Advertising
  • Creative Direction
  • Creative Strategy
  • Brand Identity
Melanie G.

Tampa, Florida

$75/hr
4.6
155 jobs

Hi there! My name's Melanie Green. I have been a full-time freelance writer since 2012. I earned my Master of Fine Arts in Creative Writing from National University and my Bachelor of Arts in Writing from the University of Tampa. Before that, I worked as a full-time employee writing for Nielsen, McKinsey & Company, and The Gulf Coast Business Review. I primarily work with large, enterprise-level organizations and Fortune 500 companies. I write high-quality content and honor deadlines. This professionalism allows me to continue to help companies of all sizes with the written content they need. Here on Upwork, I am an Expert-Vetted and Top Rated Plus Freelancer. To be Expert-Vetted, I represent the top 1% of talent on Upwork (where there are more than 12 million other freelancers). I have undergone a rigorous interview and portfolio-review process to confirm my skills. As a Top Rated Plus writer, I continue to successfully execute large, enterprise-level contracts at the highest level. I can help you write: * RFP Responses * Ebooks * Blog Posts * Website Pages * Landing Pages * SOPs * Affiliate Marketing * Corporate Manuals * Digital Marketing Funnels * Legal Content * Dental Content * SEO Content * SEO Audits * Grant Writing * Editing/Proofreading * B2C Copywriting * B2B Copywriting * White Papers * Ghostwriting * Resume Writing/Career Coaching * Press Releases * Training Materials * Online Courses * Video Scripts * Email Marketing * Case Studies * Business Plans * Marketing Plans I'm an expert at creating targeted content for online consumption. I have written viral content that people love to engage with, including content for Mashed, LinkedIn, PacknWood, Content Writers, and Copypress. Prior to becoming a full-time freelancer, I worked at Nielsen, McKinsey & Company, and the Gulf Coast Business Review. I am the Managing Editor for Afternoon Baking with Grandma and its affiliated Facebook page of 420K followers and a Facebook group of 50K. At the time of this writing, it has more than 290K visitors a year. I also worked at Zoo Tampa from 2008 to 2014 as a Zoo Educator and as an Educator at the Florida Aquarium from 2014 to 2016. I helped launch the Tampa Bay Conservation Society with some friends in 2014. I'm passionate about writing and highly organized. I have systems in place to produce a large amount of content without missing deadlines. I always prefer flat-rate assignments if available and like to be challenged and learn new things. Clients often describe me as easy going and friendly. I'm open to feedback and can adjust my tone and point of view to meet their style needs. (My MBTI is an INTJ). MY FAVORITE CLIENT TESTIMONIAL TO DATE: ""Your choice of words and the use of them is nothing short of magical"" I work too much because I love to write. It's easy to get lost in your work when you love it. Currently, I am under contract to write a series of books on copywriting and a line of children's books about animals. I'm still open to taking on new projects and would love to hear more about how I can help you reach your writing goals. **SEO EXPERTISE** I’m an SEO expert in campaign execution from the writing side. I create website pages, landing pages, lead magnets, skyscrapers, pillar pages, and blog posts that make link acquisition and increased traffic visibility possible. Recently, I’ve been focused on creating position zero campaigns for several clients to improve their SERP ranking. Whether you need on-page or off-page SEO, I’m happy to help. I’ve worked on campaigns for local SEO and for multinational brands in the legal, dental, food service, hospitality, and cannabis industries, among others. I create engaging content above the fold and below the fold to reduce your bounce rate. My focus is on evergreen content that continues to be useful to your readers and that survives the next algorithm update (while competing with high authority sites). Together, we can work toward improving your site’s domain authority through organic traffic. I can incorporate compelling backlinks (internal links and external links) and anchor text into the copy I write for your site to increase the click-through rate for your selected hyperlinks. If necessary, I am able to assess, using competitor analysis and SEO research, to find the right topics to support your content marketing efforts and increase your site’s conversion rate. I can also use Google Keyword Planner and tools like SEMRush to find effective H1 titles and H2s for posts on your site and guest blogs. This keyword analysis can reveal the current keyword competition and difficulty for the most I’m comfortable recommending the most effective: * Alt Tags * Branded Keywords * Calls to Action * Metadata * Meta Descriptions I am comfortable with white hat SEO techniques and do not incorporate black hat SEO into my writing.

  • Website Copywriting
  • Copywriting
  • Creative Writing
  • Blog Content
  • Ebook Writing
  • Email Copywriting
  • Content Writing
  • Blog Writing
  • Resume Writing
  • Sales Writing
  • Book Writing
  • SEO Writing
  • SEO Keyword Research
  • Editing & Proofreading
  • Fundraising
Jill H.

Portland, Oregon

$125/hr
4.9
255 jobs

$40M+ in B2B SaaS Sales | Top 1% of Copywriters on Upwork | Former Software Developer | MBA Are you looking for copy that doesn't just talk, but sells? You've found the right writer. I'm Jill, your B2B SaaS copywriting powerhouse. I write copy that's not just snappy and engaging but also turns readers into buyers, effortlessly. My experience? I've penned sales copy for top-tier B2B SaaS products (Doodly, Toonly, Automatic Script, Voomly, and Talkia), driving collective annual sales of over $40 million. My secret lies in delving deep into your prospect's psyche, grasping their deepest desires, and fears, and crafting a narrative they can't resist. Plus, I bring cutting-edge AI expertise to every project, having ghostwritten "The AI Prompt Big Book for Entrepreneurs" - giving me practical knowledge of AI applications across marketing, research, and business strategy that I can leverage to amplify your results. ------------------------------------------------------------------------------------- SUCCESSES - A long-form sales page that increased conversions over the control by 83%. - An opt-in page that converts at 62% to cold traffic. - Upsell video script that converts at 50% to cold Facebook traffic. ------------------------------------------------------------------------------------- WHAT I BRING TO YOUR SAAS PROJECTS Former Software Developer: With 8 years in software development, I bring a deep technical understanding to your SaaS projects. This background allows me to grasp the nuances of your product, market, and audience with ease. Analytical Approach to Speed-to-Market: My strength lies in efficiently crafting effective sales pages by analyzing FIGMA designs, even without written software specs. This unique capability ensures your messaging is spot-on and market-ready. Strategic Insight with an MBA Edge: I don't just write; I strategize. Armed with an MBA and experience in creating comprehensive marketing courses, I provide not just compelling copy but also strategic guidance to maximize your marketing impact. Conversion-Centric Approach: Every piece of copy I craft is meticulously tuned to convert browsers into buyers, leveraging my extensive experience and keen understanding of what drives SaaS customers. PREFER A FIXED-PRICE QUOTE? Just ask! I'm happy to scope your project and provide a flat rate. ------------------------------------------------------------------------------------- PORTFOLIO: What you see in my portfolio is just a small sample of my range. I have work samples across virtually every industry and project type—so if you don't see your niche represented, just ask! Chances are, I've done it. ------------------------------------------------------------------------------------- AI EXPERTISE & APPLICATIONS: Ghostwrote "The AI Prompt Big Book for Entrepreneurs" - A comprehensive guide with 350+ prompts across copywriting, content creation, market research, competitive analysis, and business strategy AI-Enhanced Workflows: Experienced in leveraging AI tools to streamline various business processes while maintaining quality and strategic focus Flexible Approach: Deliver exceptional results through traditional methods OR incorporate AI tools when they add value to your project AI Implementation Insights: Help clients understand practical AI applications for their marketing and business operations ------------------------------------------------------------------------------------- SEO & BLOG CONTENT MASTERY: Lead Content Manager: Helped grow Teamly's blog from 0 → 65k+ monthly visitors leading a 10-writer team SEO Authority: Ghost-authored "Hungry Hippo Traffic Method" - a comprehensive SEO traffic generation guide Cutting-Edge GEO Certified: Completing advanced Generative Engine Optimization certification (Sept 2025) - positioning your content for AI-powered search engines Technical Blog Expertise: Translate complex SaaS features into engaging, search-optimized content that ranks AND converts ------------------------------------------------------------------------------------- FEEDBACK “Jill over-delivers as usual.” “If I could give Jill a 10 out of 5, I would.” “Jill consistently produced exceptional copy for our firm.” “Having Jill on board was the best decision we’ve made to date.” ------------------------------------------------------------------------------------- READY FOR A COPY REVOLUTION? CONTACT ME NOW! Don't let mediocre copy hold you back. Message me today and let's unleash the power of words to skyrocket your SaaS business. I don't just deliver top-notch copy ... I create an unforgettable client experience.

  • Website Copywriting
  • Copywriting
  • Ad Copy
  • SaaS
  • Sales Copy
  • B2B Marketing
  • Sales Letter
  • Technical Copywriting
  • Website Content
  • Sales Writing
  • Sales Funnel Copywriting
  • Sales Copywriting
  • Sales Copy Review
Elaine J.

Overland Park, Kansas

$90/hr
5.0
107 jobs

Elaine Jardon: Top-Rated Plus Certified Copywriter for Websites & Landing Pages 💥 Smart, simple messaging for small businesses 💥 You're great at what you do. But when someone lands on your website or hears your elevator pitch, all you get is polite nods...not paying clients. You're not doing anything wrong. You're just too close to your own expertise to explain it clearly. I'm Elaine, a certified CORE Copywriter (think StoryBrand background) who helps small businesses clearly explain what they do so more people say yes. I take the swirl of ideas in your head and turn it into clear, compelling messaging that: ✅ Makes your offers make sense ✅ Gets your audience, referral partners, and team on the same page ✅ Helps you stand out without sounding salesy ✅ Feels like you, but 10x sharper and more confident Clarity isn't just a branding win. It's a business accelerator. When your message clicks, everything else starts to flow: 📈 Sales calls go smoother 📣 Marketing feels less like shouting into the void 🧠 Your team and referral partners know how to talk about what you do 🙌 Clients feel like you're reading their minds Here’s how it works: 1️⃣ First, we’ll clarify your customer, offer, and key brand messages so we’re speaking your ideal client’s language. 2️⃣ Next, I’ll use your key brand messages to write the words for your web pages. Everything’s backed by strategy & designed for conversion. 3️⃣ Then, you’ll publish your fresh copy, connect with your ideal audience, and convert more clients. I help clients with: ✅ Website copy ✅ Landing page copy ✅ Lead magnets + welcome emails ✅ "Easy yes" offers and "tiny" offers Ready to go from "what do you do again?" to "where have you been all my life?!" Getting started is simple: ☎️ Set up a 20-minute Project Strategy Call and tell me about your business, offers, and clients. I’ll follow up with a detailed proposal, timeline, and project cost.

  • Website Copywriting
  • Copywriting
  • Email Marketing
  • Email Copywriting
  • ConvertKit
  • Sales Copywriting
  • Brand Strategy
  • Website Copy
  • Landing Page
  • Sales Funnel Copywriting
Delaney R.

Decatur, Georgia

$95/hr
4.9
46 jobs

💚 Expert Vetted Freelancer -- that means I'm in the top 1% of the 18 million freelancers on Upwork! 🎙️ WHAT YOU NEED: You need a website that cuts through the noise and positions you as the *obvious* choice for your people. When they land on your website, they should close out all other tabs they have open -- you're that obviously right for them. 💡 WHO I AM: I am a website copywriter and messaging strategist who helps you capture and keep their attention. I write very relatable, conversational, opposite-of-ChatGPT kind of copy, infused with sales psychology to ensure it converts well. Together, we focus on: ✅ Website copy that turns leads into loyal customers ✅ Speaking the language of your customers ✅ Building an authentic online presence ✅ Brand messaging development ✅ Engaging sales page copywriting ✅ User-friendly wireframes to collaborate with your designer So you can: 👉 Make more sales 👉 Grow your email list 👉 Charge more for your services 👉 Get people addicted to your brand 👉 Relax- your website is making sales for you 😉 ♥️ WHAT MY CLIENTS SAY ⭐⭐⭐⭐⭐ "Working with Delaney was transformative for Wizard of Ops®. Her copywriting skills, combined with her ability to grasp our business's core values, resulted in impactful copy that resonated with our audience. - Chris Beer, Founder of Wizard of Ops Consulting® ⭐⭐⭐⭐⭐ "She articulated my brand better than I ever had. Not only did she hit the target with the messaging and language, she also created a pleasant and smooth user experience. On a scale of 1 to 100, I would say that my website started at a 40 and Delaney took it all the way to 100 in just a few short weeks." - Kimberly Rotter, Founder of An Army of Writers ⭐⭐⭐⭐⭐ "Her work helped my frame of mind on what we are actually doing. What problem we are solving and what OUR unique message is. She is so accommodating, knows what she's doing, and genuinely wants to help." - Vic Martinez, BrandCrumbs Podcast Studio When you work with me, I’ll show you how to attract more clients with copy that speaks to them and makes them want to take action. ✌️🤎 Delaney P.S. Your next step is to schedule a 30-minute Discovery Call. We’ll discuss a more specific scope of work, then I’ll follow up with a detailed proposal, timeline, and project costs.

  • Website Copywriting
  • Copywriting
  • Content Strategy
  • Website Copy
  • Website Content
  • Website Optimization
  • Sales Copywriting
  • Sales Funnel Copywriting
  • Brand Marketing
  • Marketing
  • Brand Strategy
  • Lead Magnet
  • Lead-Nurturing Email
  • Welcome Email
  • Wireframing
Abigail U.

Charleston, South Carolina

$95/hr
4.9
63 jobs

Hello, I'm Abigail U. 👋 I bring 8+ years of experience in strategic content creation and copywriting, and have spent the last 3 of those years as an Expert-Vetted freelancer with a 100% Job Success Score here on Upwork. I've delivered content and copywriting initiatives for some of the biggest names in the business, such as Johnson & Johnson, Koch Industries, Deckers Brands, Peloton, Zendesk, Intuit, 20+ other enterprise clients, and 50+ medical, healthcare, and pharma clients. As of Q4 2025, my client work has generated $20M+ in documented returns. What I actually do: In addition to freelancing, I am the Director of Operations of Disrupt Marketing, a content production agency specializing in the most regulated, scientifically complex, and high-stakes verticals in business today. Healthcare, pharmaceutical, life sciences, medtech, and biotech sit at the core of my expertise, alongside DevOps, Saas, and enterprise technology, sustainability and supply chain management, venture capital and finance, and other compliance-heavy industries where precision and subject-matter depth are non-negotiable. Content initiatives I partner with clients on: ✅ Long-form blog articles and SEO-driven thought leadership built on E-E-A-T and AEO principles ✅ Whitepapers and research-backed industry reports ✅ Case studies that translate technical complexity into executive-ready narrative ✅ Press releases and announcement campaigns ✅ Pitch decks, one-pagers, and strategic sales documentation ✅ SEO & strategic website copy for improved SERP conversions ✅ Executive ghostwriting and LinkedIn thought leadership ✅ Sales enablement materials and ABM content sequences ✅ Email newsletters and nurture campaigns ✅ Social media content built for B2B engagement Sample of recent results: ➡️ J&J: Weekly global newsletters, web copy, events & marketing copy, and video scripts. ➡️ Infor Nexus/Koch: B2B content suite now core to their global sales process ➡️ Deckers: Improved ICP and internal invoice accuracy story that drove company-wide changes ➡️ Quicken: Increased engagement through various long-form copy initiatives ➡️ Rocket Mortgage: Highly specialized content production for audiences across the finance industry ➡️ EverOps: Strategic copy and executive LinkedIn content creation ➡️ Plus 20+ more enterprise transformations reflected in my digital portfolio (access upon request) Best fit for: Companies spending $5-$10k+/month on content that operate in technically complex or compliance-heavy industries and want a partner who can match their subject matter depth. What sets my approach apart from others in the space is the combination of 8+ years of senior B2B copywriting experience, a refined editorial framework developed through hundreds of enterprise engagements, and a proprietary SEO workflow grounded in Google's E-E-A-T guidelines. Message me with your specific challenges. I'll tell you exactly how I can help.

  • Website Copywriting
  • Copywriting
  • Ad Copy
  • SEO Keyword Research
  • Content Creation
  • Search Engine Optimization
  • Blog Writing
  • Copy Editing
  • Email Copywriting
  • Sales Copywriting
  • Academic Writing
  • Product Description
  • Content Writing
  • SEO Writing

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