As a performance creative specialist with 9+ years in design and 3+ years in performance marketing, I produce video & static ads engineered to stop the scroll and drive installs - tested by CTR, IPM, and ROAS, and backed by ASO so the users I bring actually convert. Design that's measured, not just admired.
I bridge organic growth (ASO) and paid acquisition (UA), combining player psychology, performance data, and strong visuals to maximize visibility, conversion rate, and downloads.
WHAT I DO
App Store Optimization (ASO)
- Keyword research and metadata optimization for the App Store and Google Play
- Conversion Rate Optimization (CRO) and A/B testing of store listings
- Creative design of storefront assets: app icons, screenshots, feature graphics, and app preview videos
- Hands-on in App Store Connect and Google Play Console
- Localization of store creatives for global markets
User Acquisition (UA) Creatives
- High-performing video and static ads for Meta (Facebook/Instagram), Google Ads, TikTok, Unity Ads, AppLovin, IronSource, Mintegral, and Apple Search Ads (ASA)
- Hook-driven concepts built around audience motivation and tested by CTR, IPM, and ROAS
- Motion design and editing across 9:16, 16:9, and 1:1 formats with full network safe-zone compliance
- Competitor and Ad Library research to find winning angles, then iterate on winners and cut losers
Creative Strategy & Testing
- Creative briefs built around clear, strategic hypotheses
- Structured creative testing and performance analysis - why a creative worked, why it failed, and what to test next
- Turning customer insights and player psychology into concepts that convert
Branding & Visual Identity
- Logos and full brand identity systems
- Esports apparel and jersey/kit design
- Livestream and Twitch overlays, plus social media layouts for teams and studios
TOOLS
- Adobe Photoshop, Illustrator, After Effects, and Premiere Pro
- Figma
- GenAI tools
- SensorTower
- AppsFlyer
WHO I WORK WITH & RESULTS
I've produced creatives and managed ASO for studios like Battle Creek Games, GamoVation, Voodoo, Applica Agency, across casual, hybrid-casual, and puzzle titles, but not limited to mobile apps. Highlights include scaling marketing ad spend to 6 figures, hitting ~18% CTR on UA video creatives, and crafting designs for 250+ clients across multiple industries.
HOW I WORK
I work on a B2B basis and I'm comfortable starting part-time and flexible before scaling into an ongoing engagement. I'm also happy to begin with a paid test task so we can confirm we're aligned before committing to bigger work.
Whether you're rebranding, launching a new title, or scaling a game or app globally, I bring creativity backed by performance.
Send me your store listing or game link and I'll point out a few quick wins I'd test first.
App Store Optimization
Conversion Rate Optimization
Mobile Game
Ad Creative
Mobile Advertising
Graphic Design
Logo Design
Motion Graphics
Branding
Gaming
Video Advertising
Video Ad
Content Marketing
Marketing Strategy
Creative Direction
Vesna B.
Futog, Serbia
$30/hr
5.0
116 jobs
Hello there!
I'm Vesna Bosanac, your friendly freelance creative. With a wealth of experience, I specialize in Adobe tools like Illustrator and InDesign, always keeping my skills fresh with the latest trends, including Adobe Fresco and Procreate.
Whether it's a small project or a big one, I've had the pleasure of delighting clients and becoming their go-to creative. What sets me apart is not just my adaptability to different styles but my genuine passion for hand-drawn creations.
Let's embark on a creative journey together! Feel free to reach out, and let's turn your ideas into vibrant visuals.
Cheers,
Vesna
Adobe Illustrator
Graphic Design
Logo Design
Vector Art
Vector Graphic
Line Drawing
Freehand Digital Illustration
Flat Style
Illustration
2D Illustration
Vector Tracing
People Illustration
Hand-Drawn Style
Vladimir Z.
Sid, Serbia
$30/hr
5.0
175 jobs
Storytelling isn’t just what I do... It’s how I see the world.
With 18 years of professional experience, 7 in television and 11 as a full-time freelancer, I combine the speed and precision of broadcast production with the creative versatility of independent and AI-enhanced workflows.
In television, I worked on prime-time shows, commercials, and network promos. As a freelancer, I’ve edited podcasts, promo videos, ads, online courses, corporate stories, speaking reels, and branded content, always with one goal: making every second count.
Today, I also integrate advanced AI tools into my workflow when they add real value, from visual enhancement and motion design support to faster content iteration and creative concept development, while maintaining full professional editing standards.
What I deliver:
• Seamless storytelling that keeps viewers watching
• Clean, precise edits with attention to the smallest details
• Professional-grade audio, from cleanup to full mix
• Content optimized for YouTube, social platforms, and corporate delivery
🛠 Tools & Skills:
Adobe Premiere Pro | After Effects | iZotope RX | Sony Sound Forge | Motion graphics | Color grading | Audio optimization & mixing | AI-assisted creative workflows
My clients value my ability to turn raw footage into compelling, emotionally resonant stories that connect with audiences and drive results.
If you’re looking for an editor who combines broadcast discipline, modern creative tools, and freelance flexibility, let’s talk about how I can bring your vision to life.
Sound Forge
Sound Mixing
Adobe Premiere Pro
Audio Editing
Adobe After Effects
Video Editing
Mateja M.
Belgrade, Serbia
$80/hr
5.0
113 jobs
I am an Expert-Vetted Upwork Freelancer (Top 1 %) with 20+ years of experience.
- I was an Art Director in a leading publishing company in Serbia where I managed a team of 15 layout designers. Before that, I was a lead designer for several magazines and a daily newspaper. I have a vast experience from various design projects.
Field of expertise:
Brochure / Catalog Design / Business Reports / Annual Reports
- I eat that for breakfast.
Editorial / Magazine Layout / Newspaper Design
- I created numerous magazines throughout my career. Subject ranging from tech, scientific and business, through beauty, fashion to travel and lifestyle.
Logo / Branding / Brand identity
- I enjoy creating visual identities for brands. Preferred style - clean, minimalistic and modern.
Web Design
- By utilizing power of Figma and Webflow I help my clients showcase the best their brand has to offer.
Poster Design, Stationery, Social Media Posts Templates, Web Banner Design, Ad design etc.
Logo Design
Magazine
Layout Design
Editorial Design
Print Design
Brand Identity Design
Sales & Marketing Collateral
Website Asset
Print Marketing Materials
Art Direction
Corporate Brand Identity
Magazine Layout
Page Layout Design
Mladen V.
Belgrade, Serbia
$53/hr
4.9
314 jobs
As a Top rated Upworker with almost 20 years of experience in graphic and web design I provide high-end design, all from brand development to marketing materials, annual reports and everything in between.
Over the years I've gained the ability to handle large projects and, at the same time to wear different hats and take care of smaller details too.
I am proficient in Adobe Creative Suite and I work hand in hand with other developers to produce the best UI/UX deliverables.
My passion is staying up to date with the latest design trends and practice in this digital age.
Aside from earlier projects, my latest projects are in financial, technology, medical and ICO sector.
Services:
Desktop publishing
Multipurpose Presentations
Corporate Pitch deck
Whitepapers
Infographics/ icon design
Ads/ banners/ newsletters creation for social media campaigns
Word / Exel/ PowerPoint conversion to InDesign and PDF
Brand Identity Design developments
Last but not least to mention: I like tight and short timeframes, as well as solving problems.
Everything listed above my 5 stars rating prove.
Before making a conclusion also have a look below at what all those people from all areas of business have to say.
Brochure
Adobe Illustrator
Graphic Design
Adobe InDesign
White Paper
Presentations
Report
Microsoft PowerPoint
Booth Design
Trade Show Design
Roll-Up Banner Stand
Trade Show Display
Annual Report
Pitch Deck
Adobe Photoshop
Dusan S.
Leskovac, Serbia
$33/hr
5.0
206 jobs
🎞 Professional Video Editor 🎞
✅ 100% Client Satisfaction & Quality Guarantee ✅
💎 Top Rated Freelancer with 100% Job Success Score 💎
👉 Started. 2009 with just one low-budget PC, but with big dreams, wishes, and goals to make everything that I want as a Video Editor and Graphic Designer. After a few years, my dreams came true. 🚀 The clients I have worked with are all around the world, and I have a lot of good partnerships and friendships I have made. 🤝 Every day, I can create more than 20 advertisement videos, and still counting! 💎
I specialized in Video Editing, like:
▶ Dropshipping & eCommerce
▶ Long & Short Form
▶ Corporate & B2B
▶ Mockup & App
▶ Music & Viral
📽 If you want to work together, feel free and contact me. ✉️
💯 Let's start to create amazing content and results! 🎞
Adobe Illustrator
Adobe After Effects
Adobe Photoshop
Adobe Premiere Pro
Video Advertising
Video Editing & Production
Video Editing
Short Video Ad
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