Hire the Best Conversion Rate Optimizers
in the Netherlands

Most websites don't have a design problem, they have a conversion problem. I help SaaS, product teams and B2B companies turn more visitors into users by tying every design decision to a measurable outcome. Results from my work: • +55% active users and +167% engagement for a fintech product (GA4-verified, 6-month window) • 23% churn reduction and +18.5% higher user acquisition on a B2B SaaS redesign • Diagnosed and fixed a broken PropTech funnel: 2,172 CTA clicks were producing just 13 registrations I'm a CRO-focused UX/UI and product designer with 10+ years of experience across web design, product design and UX/UI, including work for Philips, P&G, Candu and JustSnap. My approach is simple: I find where users struggle and where you're losing them, then design clean, intuitive solutions that fix it,not just visuals that look good in a portfolio. What makes me different: I combine UX thinking with a conversion mindset, I focus on user behavior over trends, and I'm direct about what will and won't work. Where I add the most value: • Web design & product design for SaaS and B2B companies • Website & product redesigns focused on conversion • Landing page conversion optimization • CRO/UX audits with prioritized, actionable fixes • User flows, wireframing & prototyping in Figma Tools: Figma • Framer • GA4 • PostHog • Clarity • Maze • HTML/CSS & JavaScript literacy for dev-ready handoff • AI tools (Claude, ChatGPT) Send me your site or product and I'll record a short video walking through 2–3 specific places where you're likely losing conversions. It's free, no commitment needed. Just invite me or message me to start.

💎 Scaled businesses to 2x+ revenue across SaaS, education, Apps, and ecommerce. Hi, I'm Iman (pronounced EE-mahn), founder of 99Ways. I help businesses with precise tracking setups and CRO. But first, I want to clarify what CRO means to me. For me, CRO is not changing a button color and hoping for a 1% lift. And it’s definitely not creating a fancy website that still does not convert. Real CRO is about understanding your audience deeply enough to know what actually makes them buy, and leverage it to achieve significant improvements. (We're talking 20%-50% lifts) That usually comes from a combination of psychology, behavioral economics, product thinking, and technical measurement. The goal is not to describe your audience in every possible way, but to find the few decisive factors that shape their buying decision. If we understand those factors, we can improve much more than just your funnel. We can improve your marketing, your messaging, and, in the long term, your product direction. But if you want to be the right choice for your audience, you first need to understand their problem, their expectations, and the evidence they need before they trust you. And all of this starts with measurement. We need to understand your offer, your traffic sources, your market, and how people actually behave on your website. Where do they click? Where do they scroll? Where do they stop? What is the first thing they see after clicking your ad? Does that first impression make them want to continue, or does it create doubt? From there, we build hypotheses. I start with the highest-leverage opportunities: ideas that are likely to be true, could meaningfully improve revenue, and can be tested without slowing the business down. Then we run the experiment. If it wins, great, we just proved the hypothesis. But if it loses, we do not just move on. We trace the hypothesis back to the assumption that made it seem true. Then we ask: now that the audience disproved this, what is the better explanation? This is the compounding effect we are looking for. Every experiment proves or rejects one idea. Then the next idea becomes sharper because it is built on what we just learned. Over time, this gives us a clearer path toward the few decisive factors that shape your audience’s decision-making. And the reason I care about those factors is simple: I’m looking for meaningful growth. I’m not here to celebrate a tiny cosmetic improvement. Of course, for some businesses, even a 5% lift can create a serious increase in profit. But my real goal is bigger than that. When the business has the right traffic, sales, and execution capacity, my goal is to help make it twice as big in revenue in a quarter. And this is not wishful thinking. I have made it possible with multiple teams. Take Fiction Profits Academy as an example. They did not just double revenue in one quarter. They did it three quarters back to back. In the nine months we worked together, the business became roughly eight times bigger than where it started. That is the mindset I have in CRO. Not random changes. Not fancy pages. Not isolated tests with no learnings. A serious learning system that helps the business understand its audience and market, then scale with evidence. So if that is the target you have for CRO, send me a message, and we’ll take it from there. ==================================== Who this is for: Experimentation is one of the cleanest paths to meaningful revenue growth. But it only works when the business is ready for serious tracking, analysis, testing, and iteration. I can only work with a few businesses at a time, and only where that kind of growth is both possible and worth investing in seriously. That usually means enough traffic, enough sales, and the willingness to support a serious testing process. ==================================== Client Results: Max Anderson, CEO, Natal App “Iman is absolutely top notch. He is easily one of the top freelancers we've ever interacted with on this platform. Very impressed. Excited to continue to work with him.” Anonymous client “When we had a huge course launch, he set up dozens of test variations, allowing us to dial in the perfect price point, headlines, VSL versions, CTAs, and other key sales page elements. When it comes to CRO, analytics, and pretty much anything related to the technical side of funnel optimization, you simply won’t find anyone better than Iman.” Peter Bokhorst, CEO, Hummingbird Media “Iman set up our full tracking stack across 4 WooCommerce stores, including Hyros, PostHog, and Meta/Google conversion tracking. He was thorough, communicative, and proactive in solving issues with the Hyros engineering team. Delivered a clean, reliable setup that we can confidently base our ad spend decisions on. Would work with him again.”

Most Shopify stores do not have a traffic problem. They have a conversion problem. Small issues in product pages, mobile UX, trust signals, navigation, and checkout quietly reduce revenue every day. My job is to find them fast and turn them into a ranked list of fixes that move sales. 15+ years in ecommerce growth and conversion optimization. I work one question at a time: what is stopping customers from buying, and what do we fix first? Start here: Shopify CRO Audit A structured diagnostic across your product pages, collections, navigation, trust signals, mobile experience, and checkout. You get a Conversion Health Score and an impact ranked roadmap showing exactly what to fix first and where the biggest gains are. This is the fastest way to see what your store is leaving on the table. What else I do Product page and funnel optimization. Add to cart and checkout completion improvements. A/B testing strategy and prioritization. Conversion strategy and testing roadmaps. Tools and platforms Shopify Admin and Analytics, GA4, and the Xanavo Conversion Health system for structured diagnostics. How I work Fast diagnostic first, then a prioritized roadmap with implementation guidance, then optional support through A/B testing and UX cycles. The goal is a repeatable conversion system, not one time quick wins. Message me with your store URL and I will tell you the first three things I would fix.

🥇 𝗧𝗼𝗽 𝟭 % 𝗕𝗶𝗴𝗤𝘂𝗲𝗿𝘆 | 𝗚𝗔𝟰 | 𝗗𝗮𝘁𝗮𝗳𝗼𝗿𝗺 | 𝗚𝗼𝗼𝗴𝗹𝗲 𝗖𝗹𝗼𝘂𝗱 | 𝗖𝗥𝗢 𝘀𝗽𝗲𝗰𝗶𝗮𝗹𝗶𝘀𝘁 for clients like Adidas, Nike, Heineken, Action, Peugeot & Schiphol Group. 📊 Specializing in BigQuery, Google Analytics 4, (server-side) Google Tag Manager, Google Cloud, Google Dataform, Python (for Data Analysis and Data Science) and Looker studio, I will help you connecting all your data to get the insights you need to succeed with your business. I offer end-to-end support from getting all the data in your datawarehouse, building pipelines and creating dashboards. 𝗪𝗵𝗮𝘁 𝗜'𝗺 𝗕𝗲𝘀𝘁 𝗔𝘁: 📊 Advanced Data Analysis & Engineering (BigQuery, Google Cloud, Dataform, GA4, Python): I build your pipelines and help you to separate the signal from the noise and get you the insights that matter to your business. 🛠️ Technical expertise in (server-side) Google Tag Manager: Implementing and managing sophisticated tagging setups. 📈 Data-Driven Growth Strategies: I can help you with shaping a data strategy, based on business objectives, KPI's and your tech-stack and turn it into business outcome & value! The good thing: it doesn't have to be complicated and you don't need the most expensive tools or solutions 𝗪𝗵𝘆 𝗜'𝗺 𝘁𝗵𝗲 𝗥𝗶𝗴𝗵𝘁 𝗖𝗵𝗼𝗶𝗰𝗲: 🗓️ I have experience with 100's of Bigger and smaller brands like Adidas, Nike, Heineken, Peugeot & Schiphol Group and am a reliable, honest partner. 🔧 Advanced technical know-how : I love technical challenges and am always learning and improving 🔍 Focus on Business impact: I understand your business and will deliver my work accordingly. 𝗔 𝗟𝗶𝘁𝘁𝗹𝗲 𝗔𝗯𝗼𝘂𝘁 𝗠𝗲: I'm really into mixing technology, data, and marketing to help businesses succeed. I'm always curious, love solving problems, and get excited about helping businesses reach their goals. Let me help you get your business to the next level by finally leveraging the full power of your data! 𝗟𝗲𝘁’𝘀 𝗚𝗲𝘁 𝗦𝘁𝗮𝗿𝘁𝗲𝗱

Your ads are working. Your landing page isn't. You're spending €20k+/month on Meta. The clicks come in but they bounce, scroll, and don't buy. Same page for cold and warm traffic. Ad says one thing, page says another. That's not a traffic problem. That's a conversion disconnect. What I do for you: I build research-driven Shopify landing pages that turn ad spend into profit. It starts with deep customer research and ad analysis, making sure the page delivers exactly what the ad promised. Then I engineer the structure using buyer psychology, matching awareness stage, overcoming objections, building the beliefs customers need before they buy. When visitors land, they feel "this is for me" not just a generic page that speaks to everyone. Not templates. Not guesswork. Pages built on how customers actually make purchase decisions. What I build for you: Listicles, advertorials, offer pages, PDPs, quiz funnels, full TOF→BOF builds & more Full service: Strategy + offer creation + copy + Figma design + Replo dev + CRO Results: → Supplement Brand (Europe's #1): +€1M revenue over 6 months through strategic CRO → Pet DTC: +18.87% CVR, +€23k/mo revenue (cold traffic pre-lander) → Health Supplement: Quiz funnel, 74% completion, full ROI in 7 days → Footwear DTC: +69% add-to-cart, +27% CVR (offer page) This is for you if: You're a Shopify brand spending €20k+/month on ads, stuck on a CVR plateau, tired of "pretty" pages that don't perform. You have a testing mindset, you understand real results come from iteration and testing, not one-off pages. I'm not a "build and bounce" freelancer. I work best with brands who want a long-term conversion partner, not just a page. Not the cheapest option — the ROI option. Ready to fix your funnel leaks? Message me your store URL and biggest conversion challenge.

You're getting traffic, running campaigns, and sending emails... but the conversion just isn’t there. That’s usually not a traffic problem. It’s a conversion problem. I’m a CRO Strategist, and I help businesses find out where visitors drop off, what blocks conversions, and what to fix first. I look at the full journey, from first click to inquiry, sign-up, or sale, and turn scattered marketing into a clearer, more effective conversion path. What I do ----------- I identify the biggest bottlenecks in your website, landing pages, and funnel, then turn them into clear priorities and actionable next steps. This includes: • Conversion audits • Landing page analysis and optimization • Funnel analysis • Customer journey review • Conversion-focused messaging and offer clarity • Email and follow-up flow analysis • GA4 / GTM review when needed What makes me different ------------------------------ Most freelancers jump straight into tactics. I start with the system behind your results. That means: ✔ No guessing — clear analysis first ✔ No random fixes — focused on what impacts conversion ✔ Clear priorities — what to improve first ✔ Practical advice — not vague strategy decks I don’t just point out what’s wrong. I show you where the leak is, why it happens, and what to do next. What you can expect -------------------------- • Clear insight into where conversions are leaking • A sharper landing page or funnel strategy • A prioritized action plan • Better results from the traffic you already have Who I work with ------------------- I work with businesses that already have traffic, offers, or campaigns running, but aren’t getting the conversion they should. Typically: • Service-based businesses • Coaches and online businesses • E-commerce brands • Marketing teams that need a clearer conversion strategy If your website gets traffic but too few inquiries, sales, or sign-ups, I can help you find out why — and what to improve first. Let’s talk.