Hire the Best Web Analysts
in the Netherlands

I help companies turn ambiguous stakeholder needs and complex, multi-country workflows into clear requirements, roadmaps, and products that ship. My experience covers companies in Europe and Latin America in e-commerce, FMCG, and industrial manufacturing, working with product, design, and delivery teams to identify bottlenecks and ship measurable improvements. What I deliver: - Requirements documentation (user stories, acceptance criteria, functional specs). - Functional diagrams and business cases for new products and features. - End-to-end process analysis (AS-IS / TO-BE, gap analysis). - Roadmap prioritisation, using data (GA4, Adobe Analytics, Looker Studio) to guide what gets built next. - Stakeholder interviews, workshops, and cross-team collaboration to gather and validate requirements. I clarify requirements upfront and build in checkpoints before problems reach development, a process that cut rework and kept delivery predictable across 25+ product launches, reaching 12% conversion vs 3% platform baseline. Tell me your current product or process challenge, and I'll share what improvements are possible.

Certified Google Analytics/Tagging expert with extensive CRO experience. I am proficient at Google Analytics, Google Analytics 4, Google Tag Manager, Data Studio, Google Optimize, Google Sheets, SQL, Hotjar, Python. You can check my LinkedIn profile /armanozdemir/ Why should you choose me? ✅ Currently working at the biggest travel company as Senior Web Analyst ✅ 5+ years experience in GA, GTM, Data Studio, Data Analysis ✅ GA, GTM, CXL, LinkedIn, Coursera certifications ✅ Previously worked with clients in ecommerce, lead generation, finance at digital marketing agencies ✅ Worked on wide variety of analytics projects ✅ Engineering background with masters in management ✅ Outstanding academic qualifications ✅ Living in Amsterdam, NL I have excellent analytical skills proven both in various nationwide and international platforms. I have previously worked with different clients from a wide range of industries including FMCG, manufacturing, apparel, beauty, ecommerce, financial services, insurance, telecommunication and helped them with their data and analytics needs. These are the services I offer: ✅ Google Analytics setup & configurations (property-view level settings, filters, custom channel & content groupings etc) ✅ Google Analytics audit, data quality & tracking control, finding improvement areas in GA setup and data collection ✅ Creating custom segments and audiences for specific needs ✅ Analyzing the Google Analytics data and providing actionable insights and action plan ✅ Migration to Google Analytics 4 & necessary configurations ✅ Creating measurement plan & documentations for event tracking, custom dimensions, enhanced ecommerce tracking ✅ Tracking implementations with Google Tag Manager, setup event tracking, custom dimensions, user ID setup ✅ Creating visualizations & dashboards with Google Data Studio (Looker Studio), data blending, calculated fields, solving specific reporting problems ✅ Conversion rate optimization (CRO) audit-analysis with quantitative and qualitative data sources and generating test hypotheses ✅ Setup AB tests (including coding) on Google Optimize and evaluate test results ✅ Data analysis, query on Microsoft SQL Server, Google Big Query ✅ Building classification & regression models on Python ✅ Performing k-means clustering on Python Do you have any questions or any other data analysis, tracking or optimization needs? Lets arrange a quick meeting to clarify your needs and what I can do for you. Partner satisfaction is the most important thing for me. I have always tried to deliver excellent work in my previous projects. If you are not happy with the end result, I always offer you money back guarantee.

I help clients with technical writing & data analysis! My priority is high-quality work. If you prefer it, too, over quickness and cheapness, then I'm your guy. Send me a message if you need help with: 1. Writing and editing data and data science-related technical articles and YT scripts 2. Database design, data analysis, creating dashboards and reports. My experience includes: 1. SEO writing and editing of technical (SQL, Python, data modeling, data science) and non-technical (career and job search) articles since 2019 2. Writing YT scripts for data-related topics 3. Data analytics and database modeling - an expert in databases, SQL, Excel, and Access 4. Economics and finance - worked in the financial industry for 13 years, from KPMG to a few banks and financial institutions