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I've helped 14+ startups raise $7M+ across India, the US, the EU, and MENA: pitch decks, financial models, DPRs, GTM strategy, and market entry. I've also founded 4 startups myself, raising $550K for my own ventures. I work with early-stage and growth-stage founders who need investor-ready materials and execution-ready strategy, not generic templates or surface-level advice. Every engagement is anchored to named outcomes and measurable metrics, not vanity deliverables. A few engagements that illustrate the work: - Cara Foods: Business planning and go-to-market blueprint. Delivered against named outcome metrics within the engagement window. - Aily Living: Zero-to-one D2C business build. Strategy, positioning, and launch playbook from a blank sheet to revenue. - HomeProof: Zero-to-one product build and MVP blueprint. Took the founder from concept to an investor-ready foundation. - gomia.ai: India go-to-market, ICP definition, and pricing strategy for an AI-first SaaS entering a new market. - Swiss Gourmessa: Brand strategy and consulting engagement with measurable revenue impact. Most of my recent work comes from repeat clients and referrals. Services I deliver, grouped under three umbrellas: - FUNDRAISING: Investor-ready pitch decks, 5-year financial models, Detailed Project Reports (DPRs), and investor outreach campaigns. - GTM: Go-to-market strategy, ICP and pricing strategy, KPI frameworks and dashboards. - MARKET ENTRY: Foreign-into-India entry plans, regulatory and compliance navigation, on-ground partnership scoping. Two ways to start: 1. Book a 15-minute discovery call to discuss what you're building and where you're stuck. 2. Send me your existing pitch deck or business plan. I'll return a 48-hour written review with specific suggestions before any engagement.

𝐇𝐞𝐥𝐥𝐨 𝐚𝐧𝐝 𝐰𝐞𝐥𝐜𝐨𝐦𝐞 𝐭𝐨 𝐦𝐲 𝐩𝐫𝐨𝐟𝐢𝐥𝐞 👋 𝙏𝙞𝙧𝙚𝙙 𝙤𝙛 𝙡𝙤𝙬 𝙂𝙤𝙤𝙜𝙡𝙚 𝙧𝙖𝙣𝙠𝙞𝙣𝙜𝙨, 𝙖𝙙𝙨 𝙩𝙝𝙖𝙩 𝙬𝙖𝙨𝙩𝙚 𝙗𝙪𝙙𝙜𝙚𝙩, 𝙤𝙧 𝙨𝙤𝙘𝙞𝙖𝙡 𝙢𝙚𝙙𝙞𝙖 𝙩𝙝𝙖𝙩 𝙗𝙧𝙞𝙣𝙜𝙨 𝙣𝙤 𝙡𝙚𝙖𝙙𝙨? If your SEO, social media marketing, Google Ads, or Facebook Ads aren’t delivering real business results — you’re in the right place. I’m a Digital Marketing Expert & Virtual Marketing Assistant helping businesses grow through SEO, Social Media Marketing (SMM), Paid Advertising, and Lead Generation — focused on traffic, qualified leads, conversions, and ROI. 𝐌𝐲 𝐂𝐨𝐫𝐞 𝐃𝐢𝐠𝐢𝐭𝐚𝐥 𝐌𝐚𝐫𝐤𝐞𝐭𝐢𝐧𝐠 𝐄𝐱𝐩𝐞𝐫𝐭𝐢𝐬𝐞 I build integrated digital marketing systems where SEO, social media, and paid ads work together to drive consistent growth, leads, and sales. ✅ 𝐒𝐄𝐎 (𝐒𝐞𝐚𝐫𝐜𝐡 𝐄𝐧𝐠𝐢𝐧𝐞 𝐎𝐩𝐭𝐢𝐦𝐢𝐳𝐚𝐭𝐢𝐨𝐧) ✔ SEO keyword research (SEMrush, Ahrefs, Google Keyword Planner) ✔ On-page SEO, technical SEO & content optimization ✔ Local SEO, Google Business Profile (GMB) optimization ✔ SEO audits (Google Search Console, GA4) ✔ Organic traffic growth, rankings & visibility improvement ✅ 𝐒𝐨𝐜𝐢𝐚𝐥 𝐌𝐞𝐝𝐢𝐚 𝐌𝐚𝐫𝐤𝐞𝐭𝐢𝐧𝐠 (𝐒𝐌𝐌) ✔ Social media management & content scheduling ✔ Facebook, Instagram, LinkedIn & TikTok marketing ✔ Reels, short-form content & engagement growth ✔ Community management & performance analytics ✅ 𝐏𝐚𝐢𝐝 𝐀𝐝𝐬 & 𝐏𝐏𝐂 ✔ Google Ads management (Search, Display & Lead Ads) ✔ Facebook & Instagram Ads (Meta Ads) ✔ LinkedIn Ads & TikTok Ads ✔ Lead generation campaigns, retargeting & ROAS optimization ✅ 𝐀𝐧𝐚𝐥𝐲𝐭𝐢𝐜𝐬 & 𝐓𝐫𝐚𝐜𝐤𝐢𝐧𝐠 ✔ Google Analytics 4 (GA4) setup & reporting ✔ Google Tag Manager (GTM) ✔ Conversion tracking & funnel tracking ✔ KPI-based performance reports 𝐖𝐡𝐨 𝐈 𝐖𝐨𝐫𝐤 𝐖𝐢𝐭𝐡 ✔ Small & local businesses ✔ Service-based companies ✔ E-commerce brands ✔ Agencies & white-label marketing support 𝑰𝒇 𝒚𝒐𝒖’𝒓𝒆 𝒍𝒐𝒐𝒌𝒊𝒏𝒈 𝒇𝒐𝒓 𝒂 𝑫𝒊𝒈𝒊𝒕𝒂𝒍 𝑴𝒂𝒓𝒌𝒆𝒕𝒊𝒏𝒈 𝑬𝒙𝒑𝒆𝒓𝒕 / 𝑴𝒂𝒓𝒌𝒆𝒕𝒊𝒏𝒈 𝑽𝑨 who understands SEO, SMM, Paid Ads & Lead Generation — let’s connect. 📩 𝑺𝒆𝒏𝒅 𝒂𝒏 𝒊𝒏𝒗𝒊𝒕𝒆 𝒂𝒏𝒅 𝒍𝒆𝒕’𝒔 𝒈𝒓𝒐𝒘 𝒚𝒐𝒖𝒓 𝒃𝒖𝒔𝒊𝒏𝒆𝒔𝒔.

Are you an e-commerce business owner spending more time untangling your books than actually growing your business? I help Shopify sellers, Amazon FBA brands, and multi-channel DTC operators get clean, accurate, and fully reconciled financials, with tax compliance locked down across every jurisdiction you sell in. With 9+ years in accounting and 5+ years focused exclusively on e-commerce, I've worked with brands at every stage, from early-stage Shopify stores to 4 Shark Tank-featured DTC brands and businesses that have gone on to successful exits and acquisitions. That range of experience is what makes my work different. ✅ What I Focus On: 📚 E-Commerce Bookkeeping: Accurate, platform-specific bookkeeping across Shopify, Amazon, Etsy, TikTok, Faire, and WooCommerce. Every payout reconciled, every fee accounted for, every channel clean. 🔁 Catch-Up & Cleanup Months or years behind? I specialize in historical cleanups, bank reconciliations, payment gateway reconciliations (Shopify Payments, Stripe, PayPal, Amazon, Walmart), and rebuilding books that have gone off the rails. 🧾 Tax & Compliance: US · UK · Canada · Australia 🇺🇸 United States: Sales tax across around 42 states, nexus analysis, and filing management 🇬🇧 United Kingdom: HMRC, VAT registration and returns 🇨🇦 Canada: GST/HST (CRA), provincial compliance 🇦🇺 Australia: BAS preparation and lodgement, GST registration, ATO compliance, and Xero for Australian entities Multi-jurisdiction complexity is my specialty, you will never miss a filing or a deadline, regardless of where you sell. ☁️ Cloud Accounting Setup & Management As a Xero Certified Advisor and QuickBooks Online Certified ProAdvisor — setup, chart of accounts structuring, integrations, and ongoing management built specifically for e-commerce workflows. Xero experience spans both Australian and international entities. 📊 Reporting That Actually Makes Sense Real-time P&L, channel-level profitability reports, and Google Looker Studio dashboards, built for founders, not accountants. 🏆 CFO Experience & Exit-Ready Financials Having served as a Fractional CFO for multiple 8-figure e-commerce brands, including 4 brands that appeared on Shark Tank, I understand what investor-grade and acquisition-ready financials actually look like. Clean books aren't just about compliance; they're about valuation. Messy financials kill deals, compress multiples, and create last-minute due diligence nightmares. I've helped brands structure their financials specifically to support strong valuations, clean revenue recognition, accurate COGS, defensible margin reporting, and the kind of audit-ready books that hold up under investor or acquirer scrutiny. FYI, My CFO engagements are currently at capacity, but that experience directly elevates every bookkeeping and tax engagement I take on. You get books that don't just satisfy your accountant, they satisfy a buyer. ✅ Why Clients Stay Long-Term: * Xero Certified Advisor & QBO Certified ProAdvisor, not self-taught, not generalist; certified on the exact tools your books run on * Every channel reconciled, Shopify, Amazon, Walmart payouts matched to the penny * Proactive on compliance, no missed filings, no surprise tax bills * Multi-currency, multi-jurisdiction, multi-platform, the complexity others avoid is where I work best * Clean books delivered on time, every month, with a clear summary you can actually read * Financials structured for growth, fundraising, or exit — not just tax season Whether you need a fresh start on your books, ongoing monthly accounting, or financials that can stand up to investor scrutiny, let's talk.

Most early-stage founders reach a point where the product is solid but the market doesn't know it yet. The messaging is inconsistent. The sales cycle is longer than it should be. The team is executing hard but nothing is compounding. And there is no one in the room with the seniority to step back and figure out what is actually broken. That is the gap I work in. I am a 3X founder and brand strategist with 20 years across corporate leadership and company building. What I focus on as your Fractional CMO 1. Positioning and messaging: getting clear on who you are for, what you are saying, and why it should matter to them. 2. Go-to-market strategy: sequencing your market entry, identifying the right channels, and building a plan your team can actually execute. 3. Product-to-market gap diagnosis: finding the disconnect between what your product does and how the market is receiving it. 4 Sales and marketing alignment: making sure the story your marketing tells is the one your sales team can close. 5. Decision frameworks: bringing structure to the choices founders routinely delay because no one has helped them think it through clearly. How coaching informs this work I am an ICF-certified coach, and that credential lives inside the work, not alongside it. It changes how I ask questions, how I surface blind spots, and how I help founders move through the uncertainty that comes with every significant growth decision. The combination of operating experience and coaching discipline means I can work on the business and the thinking behind it at the same time. How I work Remote-first, async-friendly, and respectful of your time. I come prepared, communicate directly, and will tell you what I actually think. If you are looking for someone to validate decisions already made, I am not the right fit. If you are looking for a senior thinking partner who helps you see the picture more clearly and move with more confidence, I would be glad to connect. The right engagement is typically a founder who has figured out the product but not yet figured out the market. Pre-seed to Series A. B2B or B2B2C. Fully remote, global clients. A good place to start is a 90-minute diagnostic session. You leave with a clear read on where the leverage is and what to do first.

I’m also committed to providing the highest level of service and support to my clients throughout the entire development process and beyond. I believe that strong relationships are the key to success in business, and I build trust and maintain open communication with my clients every step of the way. So if you're looking for a reliable and innovative partner to help you achieve your tech goals, look no further.

You already invested your time recording the content. Don't let average editing waste that effort. I help creators, businesses, coaches, and brands turn raw footage into videos that grab attention, hold viewers until the end, and leave a lasting impression. Whether it's YouTube, Instagram Reels, TikTok, podcasts, or promotional content, every edit is built with one goal making your content stand out, not blend in. I don't believe in adding random effects just to make a video look busy. Every cut, transition, caption, sound effect, and animation is used with purpose to keep your audience engaged and deliver a polished, professional viewing experience. Here's what I can help you with: ✔ Short Form Video Editing (Instagram Reels, TikTok & YouTube Shorts) ✔ Long Form YouTube Video Editing ✔ Talking Head Videos ✔ Podcast Editing ✔ UGC Video Ads ✔ Social Media Content Editing ✔ Promotional & Brand Videos ✔ Motion Graphics & Text Animations ✔ Dynamic Captions & Subtitles ✔ Color Correction & Color Grading ✔ Sound Design & Audio Enhancement ✔ B-Roll & Stock Footage Integration ✔ Green Screen Editing ✔ Smooth Transitions, Zooms & Visual Effects Why clients enjoy working with me: ✅ Fast turnaround without compromising quality ✅ Clear and responsive communication ✅ Platform-specific editing that matches your audience ✅ Clean, modern, and engaging editing style ✅ Consistent quality across every project ✅ Reliable support for both one-time and long-term collaborations I work with Content Creators, YouTubers, Agencies, Coaches, Personal Brands, SaaS Companies, E-commerce Brands, Real Estate Professionals, and Businesses looking to create content that people actually enjoy watching. If you're looking for an editor who values quality, understands storytelling, and knows how to create content that keeps viewers watching, I'd love to be part of your project. Let's create videos your audience won't scroll past. 🚀