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➤ Sharad Sud: On Upwork, I am a Top 1% Airbnb & OTA Revenue Optimization Expert, with Projects completed in 35+ Countries | 66+ Cities | 225+ Listings. ➤ Airbnb Superhost & Global Revenue Management Expert for Short-Term Rentals, Vacation Rentals, 5* Hotels, Luxury Villas, Timeshare properties etc for Airbnb/VRBO & OTAs Booking .com/Agoda/Expedia. I am an MBA in Sales & Marketing, with 14+ years experience with Global OTAs (Booking, Agoda, MakeMyTrip, Expedia) & E-commerce (Groupon, Paytm). • Airbnb & OTA Revenue Optimization for Hotels & Vacation Rentals • Dynamic Pricing & Promotions strategy • Maximize Airbnb Revenue & Boost Occupancy for OTAs • Coach, Live Tutorials & Strategy to execute on PriceLabs ★ My clients are a combination of Airbnb Hosts (NEW or upto 10+ years on Airbnb), 5* & Boutique Hotels, Property Management companies & anyone looking to setup or optimize their business for Visibility & Revenue on any global platform. ➤ I am also a Google My Business Profile ( GMB) expert for optimization. Setup Google Maps Businesses in more than 5 countries. 1) Global Airbnb, Google & OTA Expert: • Booking, Expedia, Agoda, MakeMyTrip, VRBO, Google Vacations, Google (Maps) My Business, Viator, Klook, GYG, Airbnb Experiences • Co-Host to 56+ properties worldwide on Airbnb from $15 to $2300 per night. • Channel Manager/PMS/Pricing Tool expertise includes Hostaway, STAAH, Uplisting, Hospitable, Pricelabs, Cloudbeds, Lodgify, Guesty, Beds24 etc 2) Past employee with Agoda/Booking & MakeMyTrip ( India's No.1 OTA ) • Online Marketing & Product portfolio of 800+ domestic & international hotels to increase Revenue/Occupancy/Visibility & Algorithm Strategy 3) Airbnb Superhost : Operate 9+ Villas & Revenue share with 15+ properties in 4 countries: • I understand algorithm nuances better than most people, since I have been a past employee, customer & partner of Travel Platforms After 122+ projects, I can help you with: • EXPERT Listing of Vacation rentals/Hotels on Airbnb/OTAs, & correct setup with Channel Managers • Global level Optimization, Pricing & Promotion Strategy ( PriceLabs), Algorithm Tips • Consultation to stay ahead in saturated markets, capture ranking/visibility algorithm, customer conversion, & save at least 3-6 months of your time. • Problem Resolution, Go To Market on any OTA --- Optimization involves everything you do to Capture the Algorithm, Capture guest Attention & improve/rectify Visibility, Occupancy & Revenue: - Algorithm Ranking & Visibility in search results - Improving Guest Conversion ( Clicks, Views, Bookings) - Pricing with promotions & efficient settings on each OTA. - SEO Content, Photo & Captions Strategy A) My EXPERTISE & How I Can Help : 1) New Listing Set-up/Onboarding: Create & Optimize a NEW Listing, for a Short Term Rental/Homestay/Hotel/Villa, on any Travel Platform across the world. 2) Listing Optimization & Audit: i) Optimizing EXISTING listings for owners/rental companies/hosts. Implement changes to capture algorithm, & adjust to the OTA Ranking/Visibility/SEO algorithm, to help increase bookings/occupancy ii) Optimize & Capture Guest Attention through : - Title, Description, Space, Neighborhood ( AI tools like Chat GPT & Bard) - Photo tactics & captions - Create Guest Messaging templates iii) Execution on optimizing OTAs (Booking, Expedia) vs Airbnb/VRBO 3) Revenue or Pricing/Promotion Strategy: - Setup on Pricing Tools like Pricelabs - PriceLabs Live Tutorial in 1.5hrs - Strategy & Consultation on tactics, occupancy, beating competition, visibility, capturing algorithm, automation & nuances of different OTAs 4) Consultation Listings on OTAs - Airbnb, Booking, TripAdvisor, Agoda, MakeMyTrip, VRBO & Expedia ( Pricing & Revenue, SEO Visibility Tips, Content, Settings) - Solutions for Low Bookings - Selling Strategies for different property types ( Luxury, Condos, Homes etc) -------- 1) ~$25 per Listing on Airbnb - Information to be provided by Host ( Layout, pictures ,amenities, guests, content etc). Booking/Expedia/Agoda. 2) $30 Consulting Calls (2 hour) - This will help you save time, understand how to operate on a Travel platform, & implement strategies you will not be aware of ! I'll provide nuances on pricing, settings, listing optimization, communications, content, & how to target your listings to potential guests. 3) $16 Listing Optimization/Audit ( 1 Hr) - I log into your listing, to ensure your content, settings are optimized to bring in guests at competitive prices - this is crucial to maintaining the SEO/algorithm. B) Holiday Planner - Lead the category of Holiday Packages in MakeMyTrip for 38 International destinations. - TripAdvisor : Top 15 Reviewer of Hotels & Landmarks/Attractions - Google Maps : Local Guide Level 8, with over 30 million+ photo views ( Top 5%) - Booking added me as an Ambassador for India Community. - Operated Couch-surfing in Mumbai for foreign travelers.

Certified Chartered Accountant along with other certified professional courses such as Certified Concurrent Auditor (CCA), Masters in Business and Finance (MBF), and Forensic audit and fraud detection (FAFD) from The Institute of chartered accountant of India (ICAI) with more than ten years of experience in the field of bookkeeping, taxation, financial planning, financial preparation, tax research, and tax returns I have excellent computer skills that include Microsoft Office Applications ( Excel, Word, PowerPoint), Microsoft Power-BI, QuickBooks Certified ProAdvisor. SKILLS AND ABILITY 1. ANALYTICAL AND TECHNICAL SKILLS * Strong numerical, analytical, problem-solving, and innovative capabilities. * High attention to detail, motivated, hardworking and flexible. * Strong curiosity to learn and desire to explore the best business practices. * Advanced in MS Office Applications ( Word, Excel, PowerPoint) and Excel-based reporting tools. * Experience in Internal Audit, Cash Audit, Payroll Audit, Debtors Ageing, and system testing. * Experience in cash flow management, trend analysis, preparing management reports, consolidated financial statements, bank covenant, reports, and file periodic tax returns. * Experience with migrating and implementing new accounting systems for several companies. * Experience in customer service, supplier relations, and human resources. COMMUNICATION SKILLS * Native fluency in English, Hindi, and Punjabi Language. * Able to integrate technology to communicate with the team members locally and globally. * Well-developed professional report writing, project presentation, and communication skills. LEADERSHIP * Experience in training and managing a team both locally and remotely. * Change management to a new multi-channel retail platform involving research, review and implementation of new software, systems, and processes. TEAMWORK * Able to work effectively and efficiently in a team within a high-pressure environment. * Able to build strong working relationships and cooperative networks with key stakeholders * A dedicated work ethic, demonstrating initiative to achieve team goals and deadlines ORGANIZATIONAL AND PLANNING SKILLS * Ability to multitask, prioritize and strategize to meet tight deadlines * Meticulous and detailed implementation skills. * Effective time management skills, achieving study, social, and work-life balance Besides, I have extensive financial statement experience. As an Auditor, I learned to adapt to new situations, programs, and people. I will do my best to make my services work for you. Treat Upwork as a free consultation. Get to know me, and feel free to ask me questions about your business via messaging and how I can help you. I look forward to speaking with you to see how we can assist each other to reach our business and life goals. Thank you CA. Dimpy Gupta (B.com, CCA, MBF, FAFD)

I am a Real Estate Financial Analyst with over 6 years of experience in acquisitions, asset management, Development, financial analysis and institutional underwriting. I provide the analytical rigour needed for developers, syndicators, and investment firms to secure debt and equity for complex transactions. I provide clients with data-driven insights through active access to premium platforms, including CoStar, REIS, and Trepp. This allows me to validate market assumptions, track vacancy trends, and provide real-time sales and rent comps without requiring the client to provide their own data subscriptions. To date, I have built over 300 custom financial models from scratch and underwritten a substantial volume of deals, including 1,500 multifamily units and 1,000 commercial assets. I am an analyst with a background in financial analysis, underwriting, development feasibility, property management and bookkeeping, ensuring that every model is built on accurate, real-world operational data. Core Skills & Services • Underwriting: Multifamily, Self-storage, Retail, Office, Hotel, Industrial, and Mixed-use properties. • Financial Modelling: Ground-up development, Value-add, and 10-year Cash Flow projections. • Equity Structures: Complex GP/LP Waterfall modelling with tiered IRR/MOIC hurdles. • Market Research & Data Access: Submarket analysis and rent/sales comps using CoStar, REIS, Crexi, and Marcus & Millichap. • Asset Management: Yardi-based reporting, Asset Summary Reports (ASR), and Portfolio analysis. • Accounting: Professional Bookkeeping, Accounting, and T-12 Financial Normalisation. • Lease Analysis: Detailed Lease Abstracting and CAM/NNN recovery audits. • Investor Materials: Business Plans, Investment Memos, and Pitch Deck development. • Valuation: Comparative Market Analysis (Sales Comparison Approach). Technical Stack & Platform Access • Financial Modelling: Argus Enterprise, Excel (Advanced VBA/Macros), Bloomberg. • Market Data (Active Access): CoStar, REIS, Trepp, Crexi, Marcus & Millichap. • Property Management: Yardi (Expert), MRI, AppFolio, Buildium. Please reach out with any questions, or let’s chat about how I can help with your current pipeline. I look forward to getting in touch!

I help businesses transform complex ideas into compelling content and achieve stronger brand growth. With more than 20 years of experience spanning content development, marketing, branding, business management, and digital transformation, I bring a unique combination of strategic thinking and hands-on execution to every engagement. My background includes leadership roles across business, consulting, marketing, and communications, enabling me to create content that is not only engaging and well-crafted, but also aligned with commercial objectives. I hold an MBA from a top-ranked institution and have spent my career helping organizations communicate more effectively, build stronger brands, and translate expertise into influence. Over the past 20+ years, I have worked for global brands such as Vodafone, British Airways, Cadbury, General Electric, Levi's, Celanese, J&J, and Unilever, as well as the world's leading brand agencies, such as McCann Erickson, FCB, and Euro RSCG. My expertise includes: • Thought Leadership Articles and Executive Content • Business, Technology, and Digital Transformation Writing • Ghostwriting for Founders, Executives, and Subject Matter Experts • Blog Posts, Articles, and Long-Form Content • Public Relations and Corporate Communications • Business Plans, Strategic Documents, and Market Research • Website, App, and Email Content • Brand Messaging and Brand Guidelines • Marketing and Advertising Copywriting • Editing, Proofreading, and Content Enhancement • Training and Educational Content Development • Non-Fiction Memoir Ghostwriting and Co-Authoring • Creative Writing, including Fiction and Poetry Whether you need a thought-provoking article, a persuasive business document, a compelling brand narrative, a memoir, or a comprehensive content strategy, I bring the research rigor, business acumen, and writing excellence required to deliver exceptional results. Clients value my ability to quickly master complex subjects, identify what matters most to their audience, and transform expertise into clear, engaging, and commercially effective content. If you're looking for a trusted partner who combines strategic insight with professional execution, I'd be delighted to discuss your project and explore how I can help.

𝐇𝐞𝐥𝐥𝐨 𝐚𝐧𝐝 𝐰𝐞𝐥𝐜𝐨𝐦𝐞 𝐭𝐨 𝐦𝐲 𝐩𝐫𝐨𝐟𝐢𝐥𝐞 👋 𝙏𝙞𝙧𝙚𝙙 𝙤𝙛 𝙡𝙤𝙬 𝙂𝙤𝙤𝙜𝙡𝙚 𝙧𝙖𝙣𝙠𝙞𝙣𝙜𝙨, 𝙖𝙙𝙨 𝙩𝙝𝙖𝙩 𝙬𝙖𝙨𝙩𝙚 𝙗𝙪𝙙𝙜𝙚𝙩, 𝙤𝙧 𝙨𝙤𝙘𝙞𝙖𝙡 𝙢𝙚𝙙𝙞𝙖 𝙩𝙝𝙖𝙩 𝙗𝙧𝙞𝙣𝙜𝙨 𝙣𝙤 𝙡𝙚𝙖𝙙𝙨? If your SEO, social media marketing, Google Ads, or Facebook Ads aren’t delivering real business results — you’re in the right place. I’m a Digital Marketing Expert & Virtual Marketing Assistant helping businesses grow through SEO, Social Media Marketing (SMM), Paid Advertising, and Lead Generation — focused on traffic, qualified leads, conversions, and ROI. 𝐌𝐲 𝐂𝐨𝐫𝐞 𝐃𝐢𝐠𝐢𝐭𝐚𝐥 𝐌𝐚𝐫𝐤𝐞𝐭𝐢𝐧𝐠 𝐄𝐱𝐩𝐞𝐫𝐭𝐢𝐬𝐞 I build integrated digital marketing systems where SEO, social media, and paid ads work together to drive consistent growth, leads, and sales. ✅ 𝐒𝐄𝐎 (𝐒𝐞𝐚𝐫𝐜𝐡 𝐄𝐧𝐠𝐢𝐧𝐞 𝐎𝐩𝐭𝐢𝐦𝐢𝐳𝐚𝐭𝐢𝐨𝐧) ✔ SEO keyword research (SEMrush, Ahrefs, Google Keyword Planner) ✔ On-page SEO, technical SEO & content optimization ✔ Local SEO, Google Business Profile (GMB) optimization ✔ SEO audits (Google Search Console, GA4) ✔ Organic traffic growth, rankings & visibility improvement ✅ 𝐒𝐨𝐜𝐢𝐚𝐥 𝐌𝐞𝐝𝐢𝐚 𝐌𝐚𝐫𝐤𝐞𝐭𝐢𝐧𝐠 (𝐒𝐌𝐌) ✔ Social media management & content scheduling ✔ Facebook, Instagram, LinkedIn & TikTok marketing ✔ Reels, short-form content & engagement growth ✔ Community management & performance analytics ✅ 𝐏𝐚𝐢𝐝 𝐀𝐝𝐬 & 𝐏𝐏𝐂 ✔ Google Ads management (Search, Display & Lead Ads) ✔ Facebook & Instagram Ads (Meta Ads) ✔ LinkedIn Ads & TikTok Ads ✔ Lead generation campaigns, retargeting & ROAS optimization ✅ 𝐀𝐧𝐚𝐥𝐲𝐭𝐢𝐜𝐬 & 𝐓𝐫𝐚𝐜𝐤𝐢𝐧𝐠 ✔ Google Analytics 4 (GA4) setup & reporting ✔ Google Tag Manager (GTM) ✔ Conversion tracking & funnel tracking ✔ KPI-based performance reports 𝐖𝐡𝐨 𝐈 𝐖𝐨𝐫𝐤 𝐖𝐢𝐭𝐡 ✔ Small & local businesses ✔ Service-based companies ✔ E-commerce brands ✔ Agencies & white-label marketing support 𝑰𝒇 𝒚𝒐𝒖’𝒓𝒆 𝒍𝒐𝒐𝒌𝒊𝒏𝒈 𝒇𝒐𝒓 𝒂 𝑫𝒊𝒈𝒊𝒕𝒂𝒍 𝑴𝒂𝒓𝒌𝒆𝒕𝒊𝒏𝒈 𝑬𝒙𝒑𝒆𝒓𝒕 / 𝑴𝒂𝒓𝒌𝒆𝒕𝒊𝒏𝒈 𝑽𝑨 who understands SEO, SMM, Paid Ads & Lead Generation — let’s connect. 📩 𝑺𝒆𝒏𝒅 𝒂𝒏 𝒊𝒏𝒗𝒊𝒕𝒆 𝒂𝒏𝒅 𝒍𝒆𝒕’𝒔 𝒈𝒓𝒐𝒘 𝒚𝒐𝒖𝒓 𝒃𝒖𝒔𝒊𝒏𝒆𝒔𝒔.

I help Local businesses improve their Google rankings, increase calls, and attract more customers through Local SEO, Google Business Profile optimisation, Google Maps ranking strategies, and Technical SEO. With proven experience in restaurant SEO and local search optimisation, I focus on delivering measurable growth, better visibility, and long-term organic traffic results. I have also done search engine optimisation for diverse clients, including sports, real estate, beauty services, health, education, and more. I like to do challenging things or problem-solving types of jobs. ----------------------------------------------------------------------- SEO Checklist ✓ Keyword Research ✓ Keyword Cluster ✓ Meta Title ✓ Meta Description ✓ Url optimization ✓ Duplicate Content Analysis ✓ 404 Error Checks ✓ sitemap.xml ----------------------------------------------------------------------- SEO Tools ✓ Ahrefs ✓ SEMrush ✓ Google Console ✓ Google Analytics ✓ SEranking ✓ Serpstat ----------------------------------------------------------------------- Advanced SEO link Building Technique ✓ Google Map Ranking ✓ Keywords or Topic cluster ----------------------------------------------------------------------- Social Media ✓Facebook ✓ Twitter ✓ LinkedIn ✓ Instagram ✓ Organic Post, Customer Engagement Post ----------------------------------------------------------------------- Paid Marketing ✓ Facebook Ads ✓ Google Ads ✓ LinkedIn ✓ Instagram Campaign Setup, Google Keywords Planner, Google Analytics, Google Console ----------------------------------------------------------------------- WHY HIRE ME: ✓ Response time less than 1 hour, available on Upwork Chat ✓ Work honestly and quickly. ✓ Experienced, Certified ✓ Reasonable prices. High DA / PA backlinks ✓ Ability to manage multiple projects. ✓ Care of the customer's needs. ✓ Regular work and weekly / monthly report. My time is my value. So when you choose me, you can expect that the job will be done in a short time and perfectly. I am working around the clock to help websites of all sizes improve their rankings and traffic. Sukhwinder K.