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Why working with me? I’ve helped clients from US, Canada, UK save on their ad spend, boost their ROI, and land more conversions working with data. I share solid understanding of the latest Google & Meta Ads trends and strategies that keep campaigns fresh and competitive. From strategy to execution, I handle it all. I keep your results front and center. Every project gets a custom approach to ensure that your ad spend stretches further and your conversions go higher. 📢 What I bring to the role:: 💡Google & Meta Ads Mastery 💡Google Analytics (GA4) & Pixels 💡Google Tag Manager 💡Search Engine Marketing (SEM) 💡Account Audits & Fixes 💡Campaign Optimization If you’re ready for Google & Meta Ads campaigns that don’t just generate clicks but actual results, let’s talk. I’ll take your advertising game to the next level.

I am a self-motivated marketer SEO and content creator enthusiast with more than 7 years of experience. My fields of expertise include: ► On Page SEO ► Tech SEO Consulting and Auditing ► Content Strategy Development ► Content writing Excellent command and high proficiency in spoken and written English. Main qualities: ► Search Engine Optimization: Management of different technologies and tools to audit any site and perform changes to sites structure and content to improve the positioning of its content. ► Content and website optimization. Content optimization (images and copy's) to improve search engine's indexing based on business keywords. ► Optimization of sites According to best practices for organic positioning based on Google Pagespeed Insights, Lighthouse, GTMetrix, Pingdom. Content improvement based on user experience.

🏆 𝗧𝗢𝗣 𝗥𝗔𝗧𝗘𝗗 𝗣𝗟𝗨𝗦 | 100% Job Success | 155+ Projects | $100K+ Earned Most dashboards do not fail because of the technology. They fail because the data is unreliable, the KPIs are poorly defined, or the report does not reflect how the business actually operates. Before becoming a full-time Business Intelligence freelancer, I spent more than 20 years working on the business side in planning and demand management for the aerospace industry, supporting supply chains serving companies such as Boeing, Sikorsky, Bombardier, and Embraer. That experience shapes the way I work today. I do not simply build dashboards. I understand how managers use data to plan, forecast, identify problems, and make operational decisions, because I was one of those decision-makers for two decades. I help companies replace fragmented spreadsheets and manual reporting processes with reliable, automated, and decision-ready Business Intelligence solutions. 𝗛𝗼𝘄 𝗜 𝗖𝗮𝗻 𝗛𝗲𝗹𝗽 𝗣𝗼𝘄𝗲𝗿 𝗕𝗜 — 𝟳+ 𝗬𝗲𝗮𝗿𝘀 Data modeling, DAX, Power Query, KPI development, executive and operational dashboards, performance optimization, professional visual design, and Power BI Service deployment. 𝗘𝘅𝗰𝗲𝗹 — 𝟮𝟬+ 𝗬𝗲𝗮𝗿𝘀 Financial modeling, budgeting, forecasting, advanced formulas, Power Pivot, Power Query, VBA automation, reporting templates, and complex data cleanup. 𝗗𝗮𝘁𝗮 𝗜𝗻𝘁𝗲𝗴𝗿𝗮𝘁𝗶𝗼𝗻 & 𝗔𝘂𝘁𝗼𝗺𝗮𝘁𝗶𝗼𝗻 SQL databases including MySQL, PostgreSQL, and SQL Server; REST APIs; Google Sheets; and CRM, ERP, e-commerce, and operational platforms such as Salesforce, Odoo, Fishbowl, Amazon, and Walmart. 𝗗𝗮𝘁𝗮 𝗩𝗮𝗹𝗶𝗱𝗮𝘁𝗶𝗼𝗻 & 𝗞𝗣𝗜 𝗗𝗲𝘀𝗶𝗴𝗻 Reconciliation between source systems and existing reports, duplicate detection, business-rule validation, weighted metrics, total-level calculations, and clear KPI definitions. My specialty is understanding an existing business process, identifying what the numbers should actually represent, and translating that logic into a reporting solution that is accurate, maintainable, and useful. Clients often hire me when they need someone who can work independently, quickly understand an unfamiliar operation, communicate clearly with both technical and business stakeholders, and take ownership of the complete reporting process. 𝗪𝗵𝗮𝘁 𝗖𝗹𝗶𝗲𝗻𝘁𝘀 𝗦𝗮𝘆 ⭐⭐⭐⭐⭐ “Jaime was an excellent Power BI developer and report designer. Over the course of our engagement, he built numerous reports and KPI dashboards that provided real business value to our organization. Beyond his technical skills, Jaime was professional, responsive, and collaborative throughout every project.” ⭐⭐⭐⭐⭐ “He definitely knows Power BI and was able to do a complex job in a very short time. Great value for our money. It would have taken me weeks to do what he completed in a few hours.” ⭐⭐⭐⭐⭐ “He’s able to very quickly understand the challenges of a project as well as the desired output. His communication is very detailed and clear, and it’s apparent that he takes a lot of pride in his work. I’ve already recommended him to friends.” I have delivered projects across aerospace, manufacturing, supply chain, healthcare, financial services, mortgage and lending, insurance, e-commerce, field services, sales, marketing, and HR. Send me a brief description of your current data sources, reporting process, and the decisions your dashboard needs to support. I will tell you honestly whether I am the right fit and recommend the most practical next step.

🟢 "𝗦𝗲𝗿𝗴𝗶𝝾 𝗶𝘀 𝗮 𝗳𝗮𝗻𝘁𝗮𝘀𝘁𝗶𝗰 𝗮𝗹𝗹-𝗮𝗿𝝾𝘂𝗻𝗱 𝗰𝝾𝗻𝘁𝗿𝗮𝗰𝘁𝝾𝗿, 𝗮𝗻𝗱 𝝞'𝘃𝗲 𝗵𝗶𝗿𝗲𝗱 𝗵𝘂𝗻𝗱𝗿𝗲𝗱𝘀. 𝗦𝘂𝗽𝗲𝗿 𝗿𝗲𝘀𝗽𝝾𝗻𝘀𝗶𝘃𝗲, 𝗰𝝾𝗺𝗽𝗲𝘁𝗲𝗻𝘁, 𝗵𝗲𝗹𝗽𝗳𝘂𝗹, 𝗳𝗿𝗶𝗲𝗻𝗱𝗹𝘆, 𝗮𝗻𝗱 𝗲𝗮𝘀𝘆 𝘁𝝾 𝘄𝝾𝗿𝗸 𝘄𝗶𝘁𝗵. 𝗧𝗮𝗸𝗲𝘀 𝗱𝗶𝗿𝗲𝗰𝘁𝗶𝝾𝗻 𝗮𝗻𝗱 𝗿𝗲𝗾𝘂𝗲𝘀𝘁𝘀 𝘄𝗲𝗹𝗹 𝗮𝗻𝗱 𝗰𝝾𝗺𝗲𝘀 𝗯𝗮𝗰𝗸 𝘄𝗶𝘁𝗵 𝗰𝝾𝗻𝘀𝘁𝗿𝘂𝗰𝘁𝗶𝘃𝗲 𝗮𝗻𝗱 𝘃𝗮𝗹𝘂𝗮𝗯𝗹𝗲 𝗳𝗲𝗲𝗱𝗯𝗮𝗰𝗸 𝗮𝗻𝗱 𝘀𝘂𝗴𝗴𝗲𝘀𝘁𝗶𝝾𝗻𝘀 𝘁𝝾 𝗵𝗲𝗹𝗽 𝗮𝗰𝗰𝝾𝗺𝗽𝗹𝗶𝘀𝗵 𝘁𝗵𝗲 𝘁𝗮𝘀𝗸𝘀. 𝗧𝗵𝗲𝗻 𝗽𝗲𝗿𝗳𝝾𝗿𝗺𝘀 𝘁𝗵𝗲𝗺 𝗾𝘂𝗶𝗰𝗸𝗹𝘆 𝗮𝗻𝗱 𝗱𝗲𝗹𝗶𝘃𝗲𝗿𝘀 𝘁𝗶𝗺𝗲𝗹𝘆 𝗮𝘀 𝗽𝗿𝝾𝗺𝗶𝘀𝗲𝗱. 𝗪𝗵𝗮𝘁 𝗲𝗹𝘀𝗲 𝗰𝝾𝘂𝗹𝗱 𝘆𝝾𝘂 𝗮𝘀𝗸? 𝗪𝗶𝗹𝗹 𝗱𝗲𝗳𝗶𝗻𝗶𝘁𝗲𝗹𝘆 𝘂𝘀𝗲 𝗮𝗴𝗮𝗶𝗻!" -Steve Morris, Denver, Colorado. CEO New Media 2020 Top 1% Agency Award of Excellence Winner. 𝗘𝘅𝗽𝗲𝗿𝘁-𝗩𝗲𝘁𝘁𝗲𝗱. 𝗧𝝾𝗽 1% 𝝤𝗳 𝗨𝗽𝗪𝝾𝗿𝗸'𝘀 𝗧𝗮𝗹𝗲𝗻𝘁 Claude Code, n8n, and Google Veo3 AI Skills 🟣Grow lead gen and customer Lifetime Value, & Meet OPS Efficiency: smarter workflows, happier clients, Premium Profits. Agentic AI & lead gen infrastructure for marketing, staff & OPS. 𝗪𝗵𝗶𝗹𝗲 𝝞’𝗱 𝗹𝝾𝘃𝗲 𝘁𝝾 𝗵𝗲𝗹𝗽 𝗲𝘃𝗲𝗿𝘆𝝾𝗻𝗲 𝘄𝗵𝝾 𝗰𝝾𝗻𝘁𝗮𝗰𝘁𝘀 𝗺𝗲, 𝗻𝝾𝘁 𝗲𝘃𝗲𝗿𝘆 𝗽𝗿𝝾𝗷𝗲𝗰𝘁 𝗶𝘀 𝗮 𝗳𝗶𝘁 𝗳𝝾𝗿 𝗺𝘆 𝘀𝗸𝗶𝗹𝗹𝘀. I specialize in lead generation and customer Lifetime Value Growth. I use proven, advanced paid media, marketing frameworks & systems, as well as software development & implementation for; -Lead gen call tracking for paid & organic marketing investment optimization. -Advanced, custom AI agent + API workflow automation for staff efficiency and satisfaction. -Custom software development to streamline customer communication & project management. -Paid media marketing campaigns to attract new, high quality, long term commitment qualified clients using ads on LinkedIn, Reddit, X, Bing, Google, Instagram, Facebook, Youtube, & TikTok. About: 🟢 "Sergio Duarte is personable, knowledgable, trustworthy, enthusiastic, and patient. Sergio has a pleasant way of translating geeky tech talk & jargon-filled marketing-speak into accessible information. He does NOT talk to overwhelm. His practical advice allowed us to make decisions with a renewed sense of confidence. He's simply the best. As small business owners, we would highly recommend Sergio." -Norm Fassbender, Edmonton, CA. 🟩 Overview 🟩 My purpose is to facilitate measurable action-items and strategies that help Agentic AI & Human teams think critically, ask questions and formulate winning campaigns and data-driven results. For over a decade of English-based work experience asking uncomfortable questions, and deploying LLM AI layers for company-wide operations, efficiency and transformation, I’ve managed over 650K/mo USD in ad spend profitably and scaled teams while hitting new targets. For over 13 years of business experience, I've generated astonishing results applying conversational intelligence strategies and marketing automation techniques. On June 2019, I was able to generate 6,500% ROAS from a paid ads campaign for a recently launched business. Another of my conversational marketing strategies, generated 8K USD surpassing the 5k goal in less than 24 hours for a crowdfunding campaign. 7 years ago I built my own international product which I took from 0 to 13K in sales in less than 4 weeks with $0 marketing budget in a completely new country, speaking a language that is not my own. I'm passionate about working with purpose driven companies, which far than just money, also want to make a positive impact while helping families. I'm also certified by Google in Advanced Analytics, Youtube, Mobile Ads and working on earning upcoming certification programs. Attached to my UpWork profile, you'll find my specialization profile (verified by UpWork) with some portfolios of results I've generated for my clients doing Search Engine Marketing (Google Ads) as well as Social Media Marketing (Instagram, Facebook, LinkedIn and more) It'd be great to hear what goals you're working on and understand how we can start putting my best skills to work towards those objectives. Please message me or click "Hire freelancer" with an offer to start a conversation today. Want to discuss your project? 𝗦𝗵𝗮𝗿𝗲 𝘆𝝾𝘂𝗿 Project 𝗱𝗲𝘁𝗮𝗶𝗹𝘀 𝘁𝝾 𝗵𝗲𝗹𝗽 𝗱𝗲𝘁𝗲𝗿𝗺𝗶𝗻𝗲 𝗶𝗳 𝘄𝗲'𝗿𝗲 𝗮 𝗴𝝾𝝾𝗱 𝗳𝗶𝘁, not everyone is. 𝗠𝗲𝘀𝘀𝗮𝗴𝗲 𝗺𝗲 𝝾𝗿 𝗶𝗻𝘃𝗶𝘁𝗲 𝗺𝗲 𝘁𝝾 𝗮𝗽𝗽𝗹𝘆 𝘁𝝾 𝘆𝝾𝘂𝗿 𝗽𝗿𝝾𝗷𝗲𝗰𝘁 𝗮𝗻𝗱 𝗹𝗲𝘁'𝘀 𝗴𝗲𝘁 𝘁𝗵𝗲 𝗰𝝾𝗻𝘃𝗲𝗿𝘀𝗮𝘁𝗶𝝾𝗻 𝘀𝘁𝗮𝗿𝘁𝗲𝗱!

Hello, I'm Julio – Google Ads Specialist & Looker Studio Expert With over 15 years of experience in Digital Marketing and a Bachelor's degree in Engineering, I excel in creating actionable Looker Studio dashboards and managing high-performance Google Ads campaigns. I have successfully managed hundreds of accounts across industries such as Health, Insurance, Law, and Travel, driving exceptional results in highly competitive markets in the USA and Mexico. My experience includes: Handling monthly budgets over $350k and annual budgets exceeding $3M. Implementing data-driven strategies to improve ROI and generate quality leads. My Key Skills: - Advanced Dashboard Creation: Interactive and detailed reports in Looker Studio for real-time insights. - Google Ads Expertise: Campaign creation, optimization, and management for PPC success. -Comprehensive Analytics: Proficiency in Google Analytics, Tag Manager, and tracking performance metrics. - Cross-Platform Advertising: Experience with Facebook Ads, Bing Ads, and remarketing strategies. - Landing Page Optimization: HTML/CSS, A/B Testing, and conversion rate improvements. Bilingual Professional: Fluent in Spanish and English, with basic Portuguese. What Sets Me Apart: -Proven Results: I previously ran my own digital marketing agency, securing investments and grants from the Brazilian and Chilean governments. - Client-Centric Approach: As a freelancer, I am dedicated to helping my clients increase their ROI and achieve their marketing goals. - I'm passionate about leveraging data and creativity to deliver measurable results. Let's discuss how I can help your business thrive. Send me a message—I'm online and ready to collaborate!

I specialize in creating and managing high-performance marketing campaigns using Google Ads and HubSpot to drive business growth and maximize ROI. Here’s a summary of my core competencies: Comprehensive Strategy and Setup Competitor and Keyword Analysis: Uncover opportunities and identify high-converting keywords to ensure your campaigns capture the right audience. Campaign Strategy: Develop strategies aligned with business objectives, including goal setting, audience targeting, and budget planning. Campaign Execution and Optimization Google Ads Setup: Audit and configure Google Ads accounts for optimal performance. HubSpot Integration: Set up and manage HubSpot accounts to streamline marketing efforts. Campaign Creation: Effectively set up Google Ads campaigns, ad groups, and ads, and create content and workflows in HubSpot. Ad and Content Optimization: Continuously improve Google Ads and HubSpot content to maximize engagement, CTR, and conversions. Bid and Budget Management Bidding Strategies: Implement efficient bidding strategies on Google Ads. Budget Allocation: Strategically allocate and adjust budgets based on performance data from both platforms. Targeting and Audience Management Custom Targeting: Optimize geographic and demographic targeting on Google Ads and create custom and lookalike audiences in HubSpot for precise targeting. Lead Segmentation: Use HubSpot to segment leads and prioritize them for targeted marketing efforts. Landing Page and Content Optimization Landing Page Review: Optimize landing pages for speed and conversions. Content Strategy: Develop and optimize content in HubSpot to attract, engage, and convert leads. Monitoring and Reporting Performance Monitoring: Regularly monitor campaign performance on both Google Ads and HubSpot. Reports and Dashboards: Provide detailed performance reports and create custom dashboards to offer real-time insights. Continuous Improvement and Scalability Data-Driven Adjustments: Enhance campaign performance through ongoing adjustments based on data analysis from both platforms. Scalability: Develop strategies to scale successful campaigns and broaden market presence. Support and Communication Regular Updates: Maintain frequent communication to update on progress and discuss adjustments. Training and Consulting: Offer strategic advice and training sessions to maximize the use of Google Ads and HubSpot features and capabilities. My dual expertise in Google Ads and HubSpot ensures that your marketing campaigns are effectively integrated, set up for success, and continuously optimized to achieve the best possible results.