Hire the Best Instructional Designers
in the United Kingdom

A skilled and adaptable Developer with 10+ years of experience in Learning & Design. Committed and confident at all levels of engagement with clients. I am creative, passionate, ambitious and extremely driven to produce the best solutions possible. I’m not shy to share any creative ideas and find myself thinking outside of the box on almost every given opportunity. Key Skills: • Advanced experience in: Articulate Storyline, RISE and Vyond, Adobe Illustrator, Adobe After Effects, Adobe Character Animator • Strong understanding of the 5Di process and action mapping areas • Strong leadership skills • Strong creative suggestion skills • Strong project management • Thinking outside the box to develop a creative, yet effective end product

I specialise in e-learning production and have more than a decade of experience of working with the biggest brands in science and education in both private and public sector. My career spans media production, teaching, research, instructional design and working for a top London educational consultancy. That means I can offer a comprehensive range of services for your project – including script writing, story boarding, video and audio production and graphic design. There are a lot of freelancers who can produce content, but few can also add the skills of a project manager, researcher, educator, writer and instructional designer. I draw on this wide experience to produce impactful e-learning courses, online conferences, explainer videos or podcasts. My background in consulting, education and science communication allows me to do more than make your projects look visually appealing. I will make sure the content I produce meets the needs of your audience and is aligned with learning as well as business objectives. If you need a reliable pro who will take care the full ownership of your e-learning projects, lets chat about working together. Thanks for reading my profile, Dr Lena Karlin

Hello! I have been working in education for several years, as an Instructor, SME, Instructional Designer, Curriculum Developer and Learning Designer. I have a Masters degree in Educational Technology, and a background in design, project management and web development. My subject matter expertise is in the areas of Communication, Business, Education and Digital Technology, but I also work on courses outside of these - for example, I have developed content for social sciences and health & social care. One of my research & development interests is information visualisation. I run a website that curates infographics, data visualisations and animated explainers for teachers to use in their courses (visualistics.co.uk). I also work on informal education projects, for example, companion websites for museum exhibits, and design websites for arts & culture organizations. For more information, please visit chemistrycommunications.com or my LinkedIn profile. (linkedin.com/in/underwoodl).

I design courses, curricula, and training programs that learners actually finish and remember. Over 15 years building corporate, and English-language programs for schools, ministries, and EdTech companies worldwide. Microsoft Certified Trainer (MCT). CEFR-aligned curriculum specialist. Currently designing AI-powered assessment and feedback systems for national English-language programs. Here's what I build: 📚 Curriculum & Course Design End-to-end course design: outlines, scope & sequence, unit plans, year-long programs. Aligned to CEFR, Cambridge, IB, US Common Core, or your in-house standards. 🎓 eLearning & Online Course Development Self-paced and instructor-led course design for LMS delivery. SCORM-ready storyboards, learner journey maps, multimedia scripts, and assessment design. 🔬 STEM, Coding & Inquiry-Based Learning Project-based STEM and coding curricula for K-12. Engagement-first, hands-on, real outcomes. 👩‍🏫 Teacher Professional Development PD that teachers actually use Monday morning. Frameworks, coaching modules, and training programs with practical classroom artifacts. 🧠 Adult Learning & Workforce Training Onboarding, upskilling, and certification programs for corporate L&D, NGOs, and government training. 📝 Assessment & AI-Augmented Feedback CEFR-calibrated rubrics, automated marking, and AI-powered feedback systems including current work on national English-language testing programs. Clients hire me when: Their existing course or curriculum isn't engaging learners or driving outcomes They need a high-quality build done fast, without losing rigor They want someone who's worked at scale — across grades, subjects, and languages Send me a quick note about your project and I'll respond within 24 hours with thoughts and a plan.

I've worked with L&D teams, coaches, and high profile clients including Guidant Power, Mindskill XP, Highfashion, RE/MAX, LNA Dojo to name a few, totaling well 3000 hrs of training. I help coaches, course creators, and organizations design powerful learning experiences and fully set up their learning platforms, from course structure to launch-ready LMS systems. As a results driven Instructional Designer and eLearning Developer, I help individuals and organizations design impactful learning experiences that drive real performance outcomes not just course completions. With expertise in adult learning strategy, course architecture, and immersive eLearning development, I design programs that combine solid pedagogy, sleek design, and measurable business impact. Whether you need to turn complex content into engaging learning, digitize instructor-led training, or create an entire learning ecosystem, I bring a professional, data-informed, and design thinking approach from concept to launch. What I Bring to Every Project Strategic Instructional Design: Rooted in ADDIE, SAM, and A3 Thinking frameworks to ensure every module aligns with your performance goals. eLearning Development Mastery: I'm skilled in Articulate Storyline, Rise, Elucidat, Absorb LMS, Video editing, Genially, and other renowned eLearning authoring tools. Corporate Ready Learning Experiences: Clean, brand aligned designs that reflect your company’s tone, visuals, and professionalism. Assessment & Evaluation: I incorporate the Bloom's taxonomy, Level 1–3 Kirkpatrick evaluation to measure knowledge transfer and ROI. End-to-End Learning Solutions: From need analysis, scoping, scripting & storyboard, prototype, full development, and LMS deployment. Clients I Serve: Coaches and consultants launching digital courses Course creators building scalable learning businesses Training teams and organizations delivering internal learning Companies building onboarding and compliance training Popular Tools & Platforms I use: Articulate Storyline | Articulate Rise | Genially | LearnWorlds | Thinkific | Adobe Captivate Vyond | Canva | Camtasia | Audacity LMS Setup (Kajabi, Moodle, LearnWorlds, TalentLMS, Thinkific, LearnDash) Keywords: instructional designer, eLearning developer, online course developer, course creation specialist, learning experience designer, digital learning designer, training content developer, corporate training designer, learning and development consultant, LMS consultant, LMS specialist, LMS implementation specialist, kajabi expert, kajabi course setup, kajabi course upload, kajabi website setup, kajabi landing page, kajabi funnel setup, kajabi membership site, kajabi automation, kajabi onboarding, kajabi sales page, kajabi learning platform setup, learnworlds expert, learnworlds course setup, learnworlds course upload, learnworlds platform setup, learnworlds LMS setup, learnworlds learning platform, learnworlds school setup, learnworlds customization, learnworlds integrations, online course creator, course launch specialist, course platform setup, coaching course platform, membership site setup, articulate storyline, SCORM, Genially, articulate rise, interactive course,coaching platform setup, online academy setup, creator LMS setup, course monetization setup, funnel and course setup, corporate instructional designer, corporate elearning developer, employee training developer, onboarding training designer, compliance training developer, internal training course designer, learning and development consultant, training program designer, corporate LMS setup, company learning platform setup, staff training platform, course upload and setup, course structure design, learning flow design, assessment and quiz design, interactive course design, SCORM course setup, video course organization, learning pathway design, curriculum structure, course migration, platform migration, instructional design, ADDIE model, learning design, adult learning, learner engagement, assessment design, scenario based learning, interactive learning, microlearning, blended learning, digital learning strategy, instructional design consultant, freelance instructional designer, elearning consultant, LMS consultant, online course consultant, learning systems consultant, kajabi course setup expert, learnworlds LMS specialist, instructional designer for coaches, elearning developer for corporate training, course platform setup for coaches, LMS setup for training companies, onboarding course designer, online academy setup consultant, learning platform implementation, course creation and LMS setup, instructional designer, elearning developer, kajabi expert, kajabi course setup, learnworlds expert, learnworlds course setup, LMS consultant, learning platform setup, online course developer, course platform setup, onboarding training designer, corporate training developer, learning experience designer, course upload and setup, LMS implementation specialist.

Most course platforms are built twice — once by whoever designs the course, and once by whoever builds the site. I build them once. I'm Mark Gregory. 16+ years as a Certified Kajabi Expert, 25+ in instructional design and eLearning. I design the course and build the platform as one project, so the teaching and the technology are never something you have to reconcile after the fact. Here's the usual problem: a course gets designed well by someone who understands how people learn, then handed to a platform builder who structures it around what's easy to set up in Kajabi, not around how the learning is meant to flow. Or a platform gets built first, and the course gets squeezed into it afterwards. Either way, students drop off, conversions lag, and it's hard to tell whether it's the teaching or the tech. I close that gap myself, because I do both at a senior level rather than handing you between two specialists. ✔ Kajabi Platform Builds — custom-built, branded sites, not templates with your logo dropped in ✔ Instructional Design, Curriculum & eLearning — course structure grounded in how people actually learn and complete, not just uploaded content ✔ Book & Expertise-to-Course — turning a book, workshop, or years of expertise you've only taught in person into a course that actually teaches ✔ Video, Lesson & Script Production — filming, editing, and slide development so the course looks as good as it teaches ✔ Sales Funnels & Email Sequences — landing pages and automations built to convert, not just exist ✔ Membership Sites & Communities — onboarding, access groups, and structures people stay in ✔ Kajabi Migrations — clean moves from any other platform, no data loss ✔ AI Integration — chatbot support inside Kajabi and AI woven into the build where it genuinely helps, without hollowing out the instructional design underneath ✔ Course & Platform Audits — a written second opinion if you want an assessment before committing to a full build 16+ years spent entirely inside Kajabi, paired with 25+ years designing how people learn, means there's very little I haven't already run into and solved on either side. But what actually sets the work apart is less about the years and more about how I work. I treat every project as a partnership, not a list of tasks to tick off. I get into the detail, communicate clearly throughout, hit the deadlines I set, and stand behind what I build after it's live. Because I handle the instructional design, the platform build, the course structure, the community, and the funnels myself, you're dealing with one accountable person across the whole project, not several freelancers each covering a piece and pointing at each other when something doesn't fit. Who I work best with: individuals, entrepreneurs, coaches and consultants who want a course and a platform designed and built properly, experts turning a book or workshop into an online programme, and organisations building internal training on Kajabi. "Mark was above and beyond amazing... a huge part of the success of my organisation." — Mansal Denton, Founder, Sacred Hunting "Highly skilled, creative, patient and understanding. We'd choose him again for any project." — Patty Carothers, President, My Net RN Fixed-price for most builds, so you know the full cost upfront. Hourly available for ongoing support after launch, and many clients have stayed on for years for continued coaching and strategic input. Send me a message for a complimentary 30 minute discovery call. Kind regards Mark Gregory