I help small startups develop conversation-based marketing programs to build their brands online. I’m a senior marketer skilled in both traditional and digital marketing with a mix of strategic, creative, and editorial design skills you need to bring your marketing to the next level.
What I offer:
Marketing Strategy - can develop strategic marketing plans, i.e., Objective, Goals, Strategies, and Measures (OGSM) necessary in understanding the client’s baseline requirement, which serves as the basis for marketing campaign development.
Campaign Development - proficient in putting together actual marketing campaigns necessary to get the word out based on the client’s marketing requirement, as well as the target audiences’ needs, interests, and preferences, so product-market fit is established.
Campaign Rollout - can lead or form a marketing team from scratch to implement planned marketing activities based on approved plans, strategies, and budget. I've led a full team of marketers, copywriters, graphic designers, illustrators, video producers, animators, marketing automation specialists, web developers, UX designers, PPC ad specialists, among others to carry out the campaign through to success.
Can do the following, both alone and with my team:
- Marketing planning
- Creative direction for web design, branding/rebranding, social media graphics, videos, reels, etc.
- Project managing web development projects
- Website optimization for online search (SEO)
- Website copywriting
- Messaging architecture (communications planning)
- Conversion funnels development and optimization
- HubSpot and GoHighLevel set up
- Google Analytics, Google Tag Manager, Google Ads conversion trackers set up
- Social media marketing and management
- Content marketing (content creation and distribution)
- Email marketing
- Managing strategies and budgets for pay-per-click advertising (Google, Facebook, Twitter, LinkedIn, Instagram, Youtube, etc.)
Marketing Strategy
Social Media Marketing
Presentation Design
SEO Writing
Blog Writing
Article Writing
Event Management
Branding
Copywriting
Graphic Design
Data Entry
Lead Generation
Content Creation
Niccole M.
Caloocan City, Philippines
$30/hr
5.0
2 jobs
With more than 14 years of experience in marketing, I can consider myself a generalist. From digital marketing, SEO and SEM, StratMark, MarkTech, and even crypto marketing. I am able to adapt skills possessed to the specialised nature of different fields and industries from different parts of the world. I am highly motivated with a very methodical approach to responsibilities that can enable the companies for flexible and adaptable organisational needs.
Marketing Strategy
Marketing
Digital Marketing
Digital Marketing Materials
Digital Marketing Strategy
Brand Consulting
Brand Development
Brand Identity
Branding
Branding & Marketing
Brand Strategy
Marketing Plan
Marketing Analytics
Video Editing
Marketing Management
Leigh Anne C.
Caloocan City, Philippines
$22/hr
4.1
46 jobs
Helping businesses turn their online presence into a predictable growth engine.
In today's crowded digital landscape, having social media accounts isn't enough. Businesses need a strategic marketing ecosystem that attracts the right audience, builds trust, generates qualified leads, and converts them into loyal customers.
That's where I come in.
I'm Leigh Anne, a Full-Stack Digital Marketing Strategist and Founder of WAHM Digital Marketing Services. I help businesses create and execute integrated marketing strategies that combine social media marketing, content creation, influencer marketing, email marketing, lead generation, funnels, automation, community building, and paid advertising to drive measurable business growth.
My experience goes beyond managing social media accounts. I help brands identify opportunities, understand their audience, develop compelling messaging, build strategic campaigns, and implement systems that support customer acquisition and retention.
My expertise includes:
✔ Social Media Marketing & Management
✔ Content Strategy & Copywriting
✔ Influencer Marketing & UGC Campaigns
✔ Community Building & Engagement
✔ Email Marketing & Automation
✔ Lead Generation & Outreach
✔ Meta Ads Campaign Management
✔ Funnel Development & Customer Journey Optimization
✔ Basic SEO & Digital Growth Strategy
Over the past decade, I've worked with businesses across various industries, including:
✅ Travel Agencies
✅ Insurance & Financial Services
✅ E-commerce Brands
✅ Pharmaceutical Companies
✅ Non-Profit Organizations
✅ Media & Publishing Companies
✅ Cafés & Food Businesses
✅ Aesthetic Clinics & Medical Spas
✅ Real Estate Companies
✅ Coaches & Personal Brands
What sets me apart is my ability to connect the dots between marketing activities and business goals. I don't just help brands create content—I help them build systems that attract, engage, and convert their ideal customers.
As a content creator & entrepreneur, I understand the importance of building authentic connections with audiences. I believe that successful marketing isn't about chasing trends—it's about creating meaningful relationships that turn attention into trust and trust into revenue.
If you're looking for a strategic marketing partner to grow your brand through a holistic digital marketing approach, let's connect.
📩 Open to collaborations, partnerships, consulting opportunities, and growth-focused projects.
Social Media Management
Community Management
Email Communication
Retail Sales Management
Customer Service
Inbound Marketing
Social Media Marketing
Event Management
Project Management
Gerald Sucao C.
Pasig, Philippines
$85/hr
4.7
96 jobs
I help B2B startups build scalable customer acquisition systems by combining strategic marketing, conversion-focused execution, automation, and Social Conversation Engineering (SCE).
With more than 25 years of marketing leadership and 12+ years serving startups on Upwork, I work as a Fractional CMO, marketing strategist, direct-response copywriter, funnel architect, and campaign developer.
I help businesses determine what they should say, whom they should target, how they should generate demand, and how to convert that demand into qualified opportunities and revenue.
SOCIAL CONVERSATION ENGINEERING
Today’s buyers do not make decisions through a simple, linear funnel. They ask questions, compare alternatives, consult AI assistants, read comments, seek recommendations, join communities, exchange messages, and speak with sales teams.
Social Conversation Engineering is my proprietary methodology for helping brands intentionally create, guide, and convert the conversations that influence customer decisions.
It follows three core movements:
STIR — Create content, ideas, campaigns, and experiences that stimulate relevant conversations and demand.
STEER — Guide those conversations toward understanding, trust, preference, and buying intent.
SEAL — Convert conversational interest through strong offers, funnels, CRM workflows, nurturing, automation, and sales follow-up.
SCE does not replace proven marketing disciplines. It connects positioning, content, social media, websites, email, customer experience, CRM, automation, and conversion strategy into one coordinated customer acquisition system.
HOW I CAN HELP
• Fractional CMO and strategic marketing leadership
• Go-to-market strategy, positioning, messaging, and offers
• Customer acquisition and demand-generation strategy
• Funnel design, landing pages, lead magnets, and email sequences
• Direct-response copywriting and conversion optimization
• Website strategy, UX planning, wireframing, and content
• Content, SEO, thought leadership, and buyer-intent strategy
• Social media and conversational demand strategy
• HubSpot and GoHighLevel CRM implementation
• Marketing automation, nurturing, and pipeline workflows
• Integrated campaign development and optimization
BEST-FIT CLIENTS
I work best with:
• B2B SaaS, AI, and technology startups
• Founder-led companies that need senior marketing leadership
• Businesses selling complex or high-consideration services
• Startups preparing to launch, reposition, or scale
• Companies with fragmented marketing that need a cohesive growth system
• Brands whose growth depends on education, trust, referrals, recommendations, or consultative selling
WHY CLIENTS CHOOSE ME
• 25+ years of marketing leadership
• 12+ years on Upwork
• Expert-Vetted and Top Rated Plus
• 100% Job Success Score
• Built and managed a remote digital marketing agency with a 30+ member team
• Deep experience in strategy, copywriting, funnels, UX, content, CRM, automation, and campaign execution
• Certified HubSpot marketer
• Experience across SaaS, AI, technology, HR, accounting, healthcare, wellness, retail, and professional services
SCE is currently being implemented, measured, and refined through real client engagements. For suitable projects, I can integrate it into your marketing strategy to identify the conversations shaping buyer decisions and connect them to measurable acquisition and conversion outcomes.
Send me a message with your business, target market, current marketing challenge, and growth objective. Let’s identify the highest-impact path to a more scalable customer acquisition system.
Marketing Strategy
Social Media Marketing
Content Marketing
Email Marketing
Lead Generation
Content Management
Copywriting
Digital Marketing
Digital Marketing Strategy
HubSpot
Lead Generation Strategy
Branding
Facebook
Web Design
B2B Marketing
John Carlo S.
Manila, Philippines
$39/hr
4.5
129 jobs
🚀 I help CEOs and founders build marketing engines that scale with confidence.
As a Fractional CMO and Head of Marketing & Growth, I work alongside leadership teams to:
✅ Turn business goals into clear marketing strategies that drive revenue and brand equity
✅ Build and lead high‑performing marketing teams — hiring, mentoring, and aligning them to your vision
✅ Design systems and workflows that keep marketing consistent, accountable, and efficient
✅ Oversee campaigns and automation that generate measurable growth without constant hand‑holding
For over a decade, I’ve partnered with founders and business owners to move from scattered efforts to focused execution. Clients appreciate that I bring both big‑picture strategy and hands‑on operational leadership — making sure plans turn into results.
100% Job Success | Top Rated Plus | $200K+ earned on Upwork
If you’re ready for marketing that feels steady, strategic, and built for scale — I’d be glad to help. Let’s start the conversation.
Marketing Strategy
Social Media Marketing
HubSpot
Search Engine Optimization
Paid Media
SEO Writing
Shopify
Paid Social
Keap Administration
Digital Marketing
Keap Marketing
Keap
Content Strategy
Graphic Design
Digital Project Management
Team Management
Rachelle D.
Cebu City, Philippines
$30/hr
5.0
14 jobs
•Self-starter
•INFJ-A
I have over 8 years of experience supporting 7-9 figure SaaS, finance, travel, and healthcare brands turn attention into demand and grow into the top 10% of their industry with marketing strategies in EU, US, and AU.
Recent results:
→ 2x'd revenue for a 7-figure tech company by reworking their brand messaging, positioning, and landing pages, half of which wasn't even in my original scope. I just saw the gaps and couldn't ignore them.
→ Delivered 10x ROI in 6 months through social media and email marketing. Posts went from 200 views to 2M+ organic views monthly for a personal brand (healthcare niche)
→ Took a healthcare professional from 300 followers to 2,000+ in one month, and from being stuck at 500 views after 2 years of posting to her first viral video at 400K+ views, all within a month of working together. I started with an audit, ran competitor analysis, and checked market demand, then built a content system and strategy around what I found.
→ Generated €30K+ in email revenue within 3 months for an 9-figure company. When their emails started landing in Promotions, I built an engagement sequence that pushed open rates from 20% to 84% and click rates from 5% to 41% because hitting send and hoping for the best isn't part of my strategy. I built everything by myself, from strategy, design, and implementation.
Also, I helped a course development project generate $10M in 2 years (during the pandemic). Drove 1,000%+ social media growth for 30+ businesses in a single month. Built thriving communities, one with 1,000+ daily active members with 30k+ members. I also worked on my personal LinkedIn account and managed to gain 3K+ followers in 7 weeks (now at 12k followers on LinkedIn) of being active which helped increase my engagement by 10x.
My Approach:
I dive deep into understanding your business, your top competitors, your audience, and your goals. From there, I create personalized strategies to resonate with your ideal customers and audience.
There’s no “one-size-fits-all” in marketing. I understand that every business has its own story, challenges, and strengths. That’s why I take the time to learn what makes your business unique and craft personalized social media strategies that drive real results.
I work across platforms mostly Instagram, Facebook and LinkedIn to put your brand in front of the right audience.
Services I Offer:
- Social Media Audit
- Blog Copywriting
- Email Sequence Building
- Landing Page Optimization
- Content Creation & Strategy
- Content Marketing
- Email Marketing
- eBook Creation & Web Development
- Gohighlevel automations
I'm passionate about contributing to business success and love working with driven entrepreneurs who share that same vision.
Let’s connect and explore how we can make great things happen!
Send me a message to get a copy of my case studies and portfolio
CRM Software
Company Research
Email Communication
Social Media Lead Generation
Lead Generation
Google Sheets
Email Marketing
Creative Writing
Email Copywriting
eBay
Amazon
Customer Service
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