AI SEO Strategist | GEO & AEO Specialist | B2B SaaS Content Writer | Fractional Marketing Leader
I help B2B SaaS companies get discovered by both search engines and AI assistants.
Whether your customers search on Google, ChatGPT, Perplexity, Gemini, Claude, or other AI powered search platforms, I create content and SEO strategies that increase visibility, authority, and qualified organic traffic.
My expertise combines SEO (Search Engine Optimization), GEO (Generative Engine Optimization), AEO (Answer Engine Optimization), and AI content strategy to help brands stay visible as search continues to evolve.
For more than 15 years, I've helped startups, SaaS companies, consultants, agencies, founders, and service businesses build scalable organic growth systems that generate long term results.
What I Do?
I specialize in:
• AI-optimized SEO strategy
• Generative Engine Optimization (GEO)
• Answer Engine Optimization (AEO)
• AI search visibility for ChatGPT, Gemini, Perplexity, and Claude
• SEO content strategy and topical authority
• Semantic SEO and content architecture
• Content briefs and editorial strategy
• On-page SEO optimization
• Internal linking strategy
• EEAT optimization
• AI-assisted content workflows
• SEO content audits
• Content refreshes and optimization
• Fractional marketing leadership
• Organic growth strategy for B2B SaaS
Industries I Work With?
B2B SaaS
Technology
Productivity Software
Marketing Platforms
Business Consulting
Professional Services
Startups
Agencies
Brands I've Written and Strategized For?
• Time Doctor, Workforce Analytics Platform
• EventDraw, Event Diagramming Software
• Fractional IO, Fractional Marketing Platform
• Integris Group Services, Business Consulting
• IntegriSURE, ISO Consulting for SMEs
I also ghostwrite under the pen names Autumn Summers and Ava Brooke.
My Process...
Every strategy starts with understanding search intent, customer journeys, and AI retrieval patterns.
I build content ecosystems that help brands:
• Rank for competitive keywords
• Become trusted sources for AI-generated answers
• Increase topical authority
• Improve internal linking and content clusters
• Scale content production with AI without sacrificing quality
• Turn organic traffic into qualified leads
My approach combines human expertise with AI efficiency. Every article is strategically structured for search, optimized for AI retrieval, and written to convert readers into customers.
Tools & Platforms
SEO & Research
• SEMrush
• Ahrefs
• Clearscope
• Otterly.AI
AI & Content
• ChatGPT
• Claude
• Gemini
• Perplexity
• AI prompt engineering
• AI content editing
Marketing & Automation
• WordPress
• HubSpot
• Shopify
• Klaviyo
• MailerLite
• Zapier
• CRM platforms
• Email marketing automation
If you're looking for someone who understands modern SEO, AI search optimization, GEO, AEO, topical authority, content strategy, and B2B SaaS growth, I'd love to help you build an organic growth system that performs today and adapts to where search is heading next.
If you are a CEO or a business owner who wants to boost your social media presence, sign more clients, and increase your sales, this is for you.
Have you been posting daily on Facebook?
Creating reels in TikTok?
Designing carousels in Canva for Instagram?
You are selling every day however, your business is not making any income you desire for it to make.
You even hired a social media manager but you are not getting any ROI from your investment.
Yes, your engagement is good.
Your follower count is increasing, but no one is buying from you…
Now you wonder, "What am I doing wrong?"
Let me ask you: How well do you know the market you want to serve?
- What are their desires?
- What keeps them up late at night?
- And, how are your services can transform their life?
- How are you different from your competitors?
If you haven’t taken the time to sit down with these questions, this is what the problem is.
Now you ask me, how do I know all these things, Michelle?
Ugh, that’s what I can help you with.
I’m Michelle. I’m a marketing strategist for coaches and thought leaders.
My expertise is content and email marketing to help you align your marketing with the clients you want to serve and show how you can help them that will in turn make them want to work without the need for sales calls and months of building relationships.
Tools I can support you with:
- GoHighLevel, Kajabi, Kartra, Mailchimp
- Notion, ClickUp, Trello
- Plann, Planoly, Meta Business Suite, Later, Buffer
If this is the support you are looking for in your business, send me a message, I'd love to chat.
Best,
Michelle
Most email programs are an afterthought: a newsletter that goes out whenever someone remembers to write it. Done right, email is one of the highest-converting channels a store has, and that only happens with the right flows, segmentation, and a strategy built around what your customers are actually doing, not a generic send calendar.
I'm Christine, an email marketing strategist working with ecommerce and DTC brands on Klaviyo, GoHighLevel, and Kajabi. My background is in journalism, so campaigns get real storytelling instead of templated copy, backed by segmentation and testing so the message actually earns the open and the click.
What I handle:
Strategy: audits, list segmentation, and flow mapping (welcome, abandoned cart, post-purchase, win-back)
Copywriting: campaigns and flows that sound like your brand, not a template
Design and build: template design, platform setup, mobile and dark mode QA
Reporting: performance tracked against what we're actually trying to move, not opens and clicks for their own sake
I work alongside a small specialist team, so strategy, copy, design, and reporting stay connected under one roof rather than getting split across different freelancers on different timelines.
If you're not sure your current email setup is earning what it should, send me a message and I'll take a look.
Hello! I'm Winona Santiago. With 7 years of experience in marketing, website design, branding, and UX, I help premium and growth-focused brands strengthen their digital presence and generate measurable business results.
I combine digital marketing strategy, website design, branding, and UX to create digital experiences that attract the right audience, build trust, and turn visitors into customers.
My expertise includes:
✦ Digital Marketing Strategy – Strategies to increase visibility, attract qualified traffic, generate leads, and create new revenue opportunities.
✦ Website Design & Conversion – High-performing, conversion-focused websites designed around your business goals and customer journey.
✦ Branding & Positioning – Cohesive brand experiences that differentiate your business and connect with your ideal audience.
✦ UX & Customer Journey – Optimizing the digital experience to make it easier for customers to understand, trust, and choose your brand.
We've helped businesses identify new revenue opportunities through digital marketing, including helping a B2C ecommerce company increase sales by 50%.
I work particularly well with luxury brands, premium ecommerce businesses, B2B companies, and ambitious brands looking to grow.
If you're looking for a partner who can connect marketing, branding, website, and conversion strategy, I'd love to hear about your project.
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