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At A Glance: Internet Marketing

Marketing your business or products isn’t a new idea, and as long as there has been newspapers and television, there has been advertisements. Therefore the move to marketing via the Internet was an obvious one for the industry, and one that has been mastered by a number of experts. Professional Internet marketing experts on Upwork are the perfect people to speak to for all of a business’s marketing needs, from general marketing to specific event advertising or distributing information on a new product.

Internet marketers are also well-versed in the many new and changing means to market a business, most particularly with social media. After all, anyone can write a Tweet or post an image on Facebook, but a marketing expert knows when to do this to gain maximum exposure. He or she understands the workings of each site and what is effective. Another area most freelancers have a grasp of is email marketing — still one of the most successful means of marketing available online. Finally, there is the complex world of search engine optimization, the understanding of how to market a business so it will appear highly ranked in those crucial search engine results and be immediately visible to the right kind of customers. Making use of promotional and informative websites are another important area for gaining the maximum exposure for a business or product. So rather than hire a number of people who can each do a bit of these areas of marketing, a business can collaborate with an expert who can handle all of them.

For Clients

Revenue Recognition Changes Coming in 2018

With new revenue recognition rules coming in 2018, it’s time for your company to get serious about implementing changes to reporting.

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February 23, 2017

For Clients

How to Hire an SEO Expert

Search engine optimization (SEO) is the art and science of positioning your content so it shows up. That kind of visibility is easier said than done, however, and businesses are increasingly turning to SEO experts to help move the needle. Here’s a look at how to hire an SEO expert that’s right for your project.

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February 23, 2017

Trends

Accenture Tech Vision Report on Workforce Marketplaces: Why Enterprises Built for Change Will Dominate

Digital-born companies are disrupting the establishment with an agile and dynamic approach to doing business—and incumbent enterprises who want to stay competitive are prepared to follow suit.

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February 22, 2017

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