Hire the Best Programmatic Campaigns Freelancers
in Kenya

I help agencies, founders and growing businesses generate leads and scale revenue through strategic media buying, paid social, and marketing automation backed by solid project management and reliable day-to-day operational support. $100K+ in managed ad spend across Meta, Google, YouTube, TikTok, and LinkedIn. Results tracked in CPA, ROAS and pipeline growth What I do: ✅Media Buying & Lead Generation : Meta Ads, Google Ads, YouTube Ads, TikTok Ads, LinkedIn Ads, Microsoft Ads | PPC advertising, paid social strategy, performance marketing, cold-to-qualified lead generation ✅Marketing Automation & CRM : GoHighLevel, Make, Zapier, ActiveCampaign, HubSpot | CRM automation, workflow automation, sales funnel builds, pipeline integration ✅Project Management & Operations : ClickUp, Asana, Monday, Airtable | Project coordination, milestone tracking, team management, operational streamlining ✅Virtual Assistant & Executive Support : Administrative support, calendar management, inbox handling, client communication, data entry, reporting, client onboarding ✅Copywriting & Funnels : Ad copy, landing pages, email sequences, CRM-driven follow-ups and more You've read this far, we're probably a good fit. Send me a message and let's get started.

I help businesses grow profitably using Google Ads, Meta Ads, TikTok Ads, Programmatics Ads, and SEO with a clear focus on ROAS, lead quality, and measurable results. With 8+ years of hands-on experience across iGaming, betting, fintech, real estate, and consumer brands, I’ve managed and optimized paid media campaigns delivering up to 3.5x ROAS while reducing CPC and CPL through data-driven testing and funnel optimization. What I Do Best ✔ Google Ads (Search, Display, YouTube, Apps) ✔ Meta & TikTok Ads (Scaling + Retargeting) ✔ SEO Strategy & On-Page Optimization ✔ GA4, Conversion Tracking & Reporting ✔ Landing Page & Funnel Optimization (CRO) ✔ Influencer Campaign Strategy & Execution Proven Results • Achieved average ROAS of 2.8x–3.5x across PPC campaigns • Reduced CPC by up to 18% through keyword and creative optimization • Improved lead quality and conversion rates via A/B-tested landing pages • Increased organic CTR by 22% using SEO-driven content strategies Industries I’ve Worked With • iGaming & Online Betting - Maybets, BetDonjo, & 9Ubet • Fintech & Financial Services - WaftPay, Madison Insurance, SanlamAllianz & Credit Bank • Real Estate - Halifax Estate Agency Limited • Gas & Oil - Shell Kenya • E-commerce & Startups How I Work I don’t run ads blindly. I start with audits, align campaigns with business goals, set up clean tracking, test creatives and audiences, then scale what actually converts. Clients get clear reports, honest insights, and consistent optimization. Certifications • Google Ads Certified (Search, Display, Video, Apps) • Meta Media Buying Professional • SEO & WordPress (Coursera) If you’re looking for a reliable media buyer or SEO partner who understands performance and ROI, let’s talk.

I provide dedicated, hands on support for Google Ads (PPC) and Local Services Ads (LSA) management, ensuring your data is flawlessly tracked and your ad spend is fully optimized. I excel at the structural, repetitive, and analytical tasks that keep accounts healthy. I take the tedious tracking and auditing off your plate so you can focus entirely on high level scaling. Here is exactly how I support your agency or business: Rigorous Budget Pacing & Management I run structured routines to check both PPC and LSA budget pacing, ensuring your ad spend aligns perfectly with your primary SEM funding sheets and tracking structures. Routine Data Check-ins I perform systematic data check ins throughout the week to catch performance anomalies, prevent overspending, and maintain strict data integrity. Looker Studio & Dashboard Reporting: I pull live metrics from your ads dashboard to update monthly Looker Studio call reports, giving you clean, actionable insights at a glance. Account Compliance & Technical Setup I handle foundational tasks like setting up GGA profiles, budget configurations, adding items to DNC registries, and performing regular LSA and PPC CTN (Call Tracking Number) audits to prevent tracking breaks. 🏆 Reviews and feedback from high profile clients 🏆 The client reviews below describe the quality of work and value that you can expect from working with me. "She is the best!!! Highly so highly recommended!! She achieved all the goals and more. Plus, super friendly and very nice!! Thanks so much Patricia, looking forward to working with you a lot in the near future! Cheers. Thanks again! -Pierre" "Patricia is absolutely amazing. She takes initiative and is very caring even outside of the scope of work. Her passion for the work shines through and has a vast amount of skills to assist with any project!" If you need a reliable expert to guard your ad spend and keep your reporting immaculate, let's connect and streamline your campaigns today!