Hire the Best Marketing Strategists

Are you ready to take your company's online presence to the next level? With over 5 years of experience in the digital marketing space, I have developed effective strategies and content that allow my clients to reach new heights. You name it, I handle it… from strategizing and content creation to advertising. My tactics have helped businesses obtain leads and customers, increase sales and create a compelling digital presence. My services include but not limited to digital marketing, e-commerce, branding, social media management, Paid Ads & marketing, Email marketing, and SEO. Want to hop on the phone and learn more? Send me a message today!

The biggest tragedy in creative strategy is how random people believe it has to be. Do you know what most DTC brands optimize for when running ads? "ROAS!" Not quite. "Blended CPA!" Getting warmer. "Cost per click?" That's not even close. "Conversion rate?" Useful. But not the number that tells you if your cold traffic is actually making you money. And yet, those are the metrics most creative strategists report back to you every single week. I bet you've made creative decisions based on at least one of them. That's because none of them isolate what actually matters, how much it costs you to acquire a brand new customer from cold traffic. Not a returning buyer. Not someone from your email list. A net new customer who had never heard of you before they saw your ad. That number is your NC CPA. And it's the only metric that tells you whether your creatives are actually building your business, or just recycling the audience you already have. When I take over an Ad account, NC CPA is the first thing I look for. It tells me which avatar is worth building around, which format the algorithm keeps rewarding, and which direction to take the next batch of concepts. I've also invested in learning from people like: Matthew Volkwyn, current owner of Copywriting org, the man behind millions in ARR for Dan Martell's 9-figure funnel and Dan Lok's 4.5M YouTube empire. The community where people have worked with brands like Ryze, Acquisition com, VShred, IM8, Earth Breeze, Seranova, and Tony Robbins... As for my track record so far: - Took over a new supplement brand with zero creative history to pull from. Ran a controlled stack of statics across different avatars and hook structures to find which angle the market was actually responding to. Once the data pointed to a clear direction, I rebuilt the video creative strategy around it. Then the brand had a winning formula within 60 days. - Rebuilt an email strategy from zero for a healthcare brand sitting on 10k subscribers. Took them to $70k/month recurring with 40% open rates and between 3% and up to 8% CTR. - Launched a sequence for a SaaS product that generated $100k in sales. - Signing an average of one B2B partnership per week for a healthcare company through cold outreach. - Launched retention sequences for a DTC brand, squeezing consistent revenue from their existing customer base. And more... The copy that actually scales your business doesn't come from a one-off project. It comes from someone who's in the trenches with you, who understands your customer better than your competitors do, and who's obsessed with making your numbers go UP. If you want a growth system built around volume, diversity, and relevance, let's talk.

Want winning ads for your brand? Let’s start with a quick TRIAL PROJECT. Great video ads don’t just show a product, they trigger a response. That’s what direct response marketing is all about, and it starts in the first 3 seconds. If your Meta or TikTok ad doesn’t grab attention fast, it’s already lost. I’m an eCommerce video editor with a deep understanding of performance, direct response marketing, and consumer psychology. I work closely with creative strategists and study winning ads daily on Atria to understand what works. Many of the ads I’ve edited have achieved a ROAS of 4x-8x. My focus is on scroll-stopping hooks, engaging pacing, and storytelling that actually converts. I’ve worked with top DTC brands like Southern Scholar, Airbag, Momofuku, SnowFoxSkincare, Bathorium.... helping them generate millions in monthly revenue through high-performing creatives Why my creatives perform • I use trending style hooks, captions and CTAs that grab attention and push your audience to act. • I’m not just an editor, also understand what makes ads perform and convert. • I have successfully helped SMBs reach 8-9 figure revenues through direct response marketing. • Meta and TikTok ads style to fit platform trends and buyer psychology. • Every second of your video is designed for conversions, not just views. Ready to scale your brand with creatives that actually perform? Let’s create a winner for your brand. Just send over the brief, and if you’d like, we can hop on a quick call. I’ll get started right away.

I help startups, SaaS companies, and global brands grow through product marketing, go-to-market strategy, content marketing, and hands-on campaign execution. With experience across Samsung Electronics, Bain & Company, and fast-growing startups, I combine strategic thinking with execution - helping companies not only define their positioning and marketing strategy, but also create and launch the content and campaigns that drive real business growth. Unlike traditional consultants or strategists, I’m highly hands-on. I can support everything from GTM planning and messaging to social media content, copywriting, campaign execution, email marketing, landing pages, and short/long-form video editing. 🚀 Areas I Can Help With • Product Marketing & Go-to-Market Strategy • Brand Positioning & Messaging • Content Marketing Strategy • Social Media Marketing (LinkedIn, Instagram, TikTok) • Copywriting & Campaign Messaging • Email Marketing & CRM Campaigns • Launch Campaign Execution • LinkedIn Content & Thought Leadership • Landing Page Optimisation • Short-Form Video Editing & Content Creation • Cross-Channel Campaign Management • Marketing Project Coordination 📈 Experience & Results At Samsung Electronics (London), I worked on product marketing and digital campaigns across European markets, helping drive significant increases in user adoption, engagement, and active users across Samsung’s digital ecosystem. At Bain & Company (Madrid), I supported global marketing initiatives and flagship thought leadership campaigns for senior executive audiences, leading cross-channel campaign execution, CRM initiatives, landing page optimisation, creative asset development, and content distribution strategies. I’ve also worked with startups and SMEs across the UK and Europe, supporting growth through content creation, digital marketing, lead generation, and brand positioning. 🎯 What Makes Me Different I combine the strategic mindset of a Product Marketing Manager with the execution capabilities of a content and growth marketer. That means I can: • Define your positioning and GTM strategy • Create and execute campaigns • Write compelling copy • Develop social content • Coordinate creative assets • Edit short/long-form videos • Optimise marketing performance across channels Whether you need strategic direction, hands-on marketing support, or both — I can jump in quickly and help move projects forward efficiently. ⭐ Tools & Platforms LinkedIn Ads • HubSpot • Salesforce • Mailchimp • Google Analytics • Canva • WordPress • SEO Tools • CRM Platforms • Social Media Tools • DaVinci Resolve • Photoshop, InDesign & Premiere Pro If you’re looking for a marketing partner who can both think strategically and execute effectively - let’s connect.

💸 Content writer with experience at ElevenLabs, Upwork, Pipedrive, Microsoft, Bytedance, OMG, and 2 of the world's biggest AI LLM companies 📈 💥TOP 0.1% OF UPWORK AI COPYWRITING AND CONTENT TALENT💥 New for 2026: Expert AEO content services to help you BLOW UP your traffic from ChatGPT / Gemini / Perplexity / Manus / Claude / CoPilot 📈 Proven SEO content writing techniques with over 1500+ featured snippets and counting! 🦄 Helped one unicorn AI company scale traffic 10x in less than one year 💸 Made over £15 MILLION in direct ROI, counted in CTRs and conversions ✍️ I'm an internal SEO writer for the SEO brand Semrush 🤝 On-team content specialist for some of the world’s biggest SEO agencies in London, LA, and New York 🎟️ Attendee of BrightonSEO and other SEO conferences 🤖 Expert in AI SEO content strategies, including AEO / GEO / LLMO optimisation of content Whether you're looking for WordPress blogs that keep your clients coming or e-commerce Shopify blogs with a heavy pinch of convincing sales power, I can do it. With experience managing the entire blog content funnel, from ideation to upload, the best thing about my SEO content strategy services is that it's 100% hands-off, meaning you can focus on your business while I get the leads coming in. Worried about how your SEO strategy holds up against GEO / LLMO / AEO search and AI blogs? Well, I'm the expert in this, too, helping you write AI content that actually holds water (but that your readers won't notice is AI). With my expertise, you'll lock in: ⚡️Human-powered copy that ACTUALLY ranks on ChatGPT, Perplexity, & MORE ⚡️ AI-blog writing at a lower cost that SCALES your content strategy like never before ⚡️Expert-level research skills, even in complex niches (I'm a qualified lawyer, after all! 🤓) ⚡️DEEP SEO copywriting knowledge -- even the SEO companies trust me with their content! ⚡️SGE content writing skills + my secrets to getting into the featured snippets ⚡️ Page-one level content that's value-packed and wholly unique ⚡️My unique blog structure that guarantees a click My specialty is blog writing that works for you and generates you actual returns. I'm not about flowery language, and I don't give you filler. I'm not a bot in disguise, and I won't fill your blog with AI (unless you want me too!). I never plagiarise, and I never outsource. I'm just a great blog writer who gets stuff done, is OBSESSED with SEO and AEO, and understands the power of a well written sentence in making your customers click. Looking for an AI-powered content strategy? That’s my jam, too! 🍓 I know that some businesses prefer human writing, but if you’re ready to scale your revenue with an AI roadmap, then you need me on your team. You see, AI-content doesn’t perform on its own. Whether you’re an AI startup figuring out positioning, or an established business ready for AI transformation, I’ll design a clear, practical SEO content strategy that ties directly to revenue. So get ready to hit those extra zeros. On the execution side, I turn my strategy into content output that will knock your socks off, both in terms of quality and of impact in your business. That means AI research that uncovers opportunities your competitors wish they knew about, AI writing that still sounds like a cuddly human behind it all, and AI written assets that your sales team will love. With my own AI-workflows, I create everything from AI blog content and AI articles to AI newsletters, technical AI documentation, and detailed AI reports. Tools I can use: AirOps, SEMrush, SurferSEO, Ahrefs, Google Analytics, Google Search Console, Frase (and a whole lot more) AI tools I am an expert in to generate AI content: Airops, ChatGPT, Perplexity, Gemini, Manus, Claude AI, Claude Code, make. com (and more!) Want to work with me? If you can see my profile, I have some availability. Send me a message with your website, I'll prep you a Loom or we can jump on a call, and we can get to work!

Looking for an experienced social media strategist who can build your brand presence from the ground up or take what you have and make it actually work? Struggling with low engagement, inconsistent content, or an organic strategy that isn't delivering results? Not sure how to stand out in a crowded space? Hi, I'm Cass, a senior social media strategist and content director with 11+ years of experience helping tech, retail, beauty and lifestyle brands, scaling businesses, and ambitious founders grow their organic presence strategically. I work with clients at every stage: from launching brand new accounts the right way, to reigniting growth for established brands that have hit a plateau. I bring a dual perspective that most strategists can't offer. I've built and led social media strategy for brands across competitive industries, and I'm also an active content creator with firsthand viral success. That means I understand both the strategy and the execution, I don't just build the plan, I know exactly what it takes to make it work in practice. Strategic Content Planning: Organic growth strategy development Platform-specific content optimization Brand voice & visual identity alignment Content calendar planning & curation Creative Production & Design: Video editing & short-form content creation Photo editing & visual storytelling Canva design & branded graphics Strategic copywriting for engagement Growth & Optimization Coaching: Algorithm optimization techniques Audience development strategies Performance analysis & insights Content creator mentoring & guidance ManyChat & Instagram automation( DM flow setup, comment-to-DM triggers, lead capture sequences and audience nurture flows built for organic growth and conversion) Ideal for: Content creators and brands ready to elevate their organic social presence with strategic guidance. I work with clients who value authentic growth, brand building, and sustainable engagement over quick fixes. About Me I've spent 11+ years working inside social media, as a strategist, a content creator, and everything in between. I've helped brands grow from zero to established social presences, turned around accounts with stalled growth, and built content systems that drive real, sustainable results. My approach is rooted in authentic brand storytelling, platform-native content, and strategy that's built to last not just to perform this week.