Hire the Best Marketing Strategists
in South Korea

Hi, thank you for considering me! I specialize in the following areas: Google ads (search, display, & shopping) Social media marketing (Meta) Content creation (Adobe & Canva) Trilingual tasks (English, Korean, & Chinese)

As an Expert-Vetted (Upwork’s top 1%) Market Researcher, Social Media Strategist, and Copywriter, I help businesses understand their target consumers, develop social media marketing strategies, and write copy and create marketing assets (emails, brochures, blog articles, videos, images). 🌐 Fully Remote & Reliable: I've been working remotely and collaborating with global teams in diverse industries since 2008. I'm familiar with Zoom, Slack, and Google and Microsoft collaboration tools for remote collaboration. 🐈 Driven by Curiosity: I use my curiosity to thoroughly understand my client’s (= YOUR) business and goals. 🔍 As a market researcher, I analyze your target consumers and competitors to develop effective social marketing strategies. ✍ As a Korean/English bilingual copywriter, I write copy that reflects your brand identity and resonates with your consumers by matching your offerings with your target consumers' needs/wants. To do so, I also apply my knowledge of neuroscience to copywriting. ❤️ Motivated by Passion: My passion is to connect businesses with the right consumers, who are looking for what YOU offer. I'm particularly interested in health, technology, pet/cat products, tourism, fashion, beauty, and consumer goods. 💬 If you feel I may be a good fit for your project, let's talk! To be part of an exciting project, I am open to adjust my rate to fit your budget. Here are some highlights of my remote freelance projects over the last five years: ▶ GutCheck, Market Research Analyst, July 2014 – Present - Conduct qualitative consumer research for global companies by moderating online discussions, analyzing consumer perceptions of products, and making recommendations for marketing optimization. - Clients I worked for span diverse industries: digital services (Google Play esports, Google Stadia, and Instagram), beauty (Johnson & Johnson, Amway Artistry, NuSkin), fashion (VANS), automotive (BMW), food (Nestle, McDonald’s), FMCG (Duracell, Kimberly-Clark), and healthcare (Providence, Cigna). ▶ Avid, Channel and Field Marketing Specialist, June 2022 - Present - Write marketing copy and create marketing assets with Adobe Photoshop, Adobe InDesign, and Vegas Movie Studio and post them on its Korean blog and Youtube channel. - Create landing pages for email campaigns by writing copy and working with marketing, sales, creative, and legal teams. ▶ Innocean Worldwide, Digital Marketing Strategist, April 2022 - June 2022 - Conducted competitor analysis and developed cross-border Instagram commerce strategies, including content strategy and influencer marketing strategy, for Korea’s leading fashion startup. ▶ Codec.ai, Cultural Researcher, March 2022 - Conducted research on diverse cultural topics and social media for its AI-driven cultural intelligence platform, empowering global brands to resonant content in local markets. ▶ SVL Services, Market Research Analyst, March 2021 – November 2021 - Conducted exploratory market research on global e-commerce solutions in headless commerce, including ecommerce platforms, content management systems (CMS), Progressive Web Apps (PWA), AR/VR, and beyond. ▶ Living Jin (Korean Startup), copywriter, January 2021 – March 2021 - Analyzed customer reviews on Amazon, identified main customer personas and purchase motives, conducted research on successful marketing practices in the industry, and made recommendations on social marketing strategies. - Wrote product and event copy and FAQ content for its product package, print materials, Instagram, Amazon, and Shopify pages. ▶ Brand USA, copywriter and online community manager, August 2015 - August 2020 - Conducted research on tourism trends and created and localized tourism marketing content (Facebook, Instagram, Youtube) for the Korean market. - Engaged with Korean fans daily via Sprinklr, analyzed content performance, and made recommendations on local content strategies. ▶ Macy’s, copywriter, December 2019 – March 2020, May 2021 – June 2021 - Conducted research on Korean cross-border shopping trends and created and localized marketing copy for its Korean Facebook and Twitter campaigns.

International Storytelling Marketer to make your brand alive! Create campaign story that captivate audiences, build connections, and drive engagement. ㅣBrand Marketing, Consultant, Business Strategy Planning, Writer, Content Creator

Passionate about content marketing and brand development, with experience in various fields including aesthetic medical devices, ecommerce, and hospitality. My work experience has taught me how to identify what people really want and develop either new content or service offerings that aligns with those desires. I am optimistic, eager to learn, and delight in overcoming challenges. I adopt a "growth mindset" towards seeing everything as a learning experience. Effectively bilingual in Korean and English.

Digital marketing and Data analyst with 10+ years experience focusing on account management, optimization and full funnel strategy. Specialized on Japan and Korea market and also consulted US/South East Asia market. Data Analysis with SQL/Python/Tableau Data Annotation/Assurance for KR and JP language Global social media advertising/Ad manager/SEM - Media planning, Campaign management, campaign audit, reporting and ads optimization - Facebook ads / Google ads / Yahoo ads / Criteo ads SEO and Content marketing - Market research based on keywords research - Contents writing, localization and translation Digital marketing strategist - Building Full funnel strategy - Consult organic/paid channel strategy Data Analysis - Campaign performance analysis to identify opportunities and improve performance (CPA/ROAS/ROI) - Data visualization with Tableau - SQL/Python Data Annotation/Assurance/Translation - Translation between KR and JP language - Text annotation and check assurance to help improve AI technologies (KR/JP languages)

Google Ads Certified digital marketing specialist with a proven SEM, SEO, and PPC track record. Expert in driving paid and organic search success, I excel in lead generation, analytics, and optimizing digital campaigns for maximum ROI—an out-of-the-box problem solver, delivering results under tight deadlines with a keen eye for detail. My approach combines innovative strategies with data-driven insights, ensuring every aspect of digital marketing, from paid social advertising to email marketing and landing page optimization, is fine-tuned for success. Effective communicator in both verbal and written forms, I translate complex marketing concepts into actionable strategies. Passionate about staying ahead in the fast-evolving digital landscape, I continuously adapt and apply the latest industry trends to deliver exceptional results.