Hire the Best Brand Managers
in New Zealand

Hi, I’m Julieta, a Digital Marketing Strategist and UX-led Performance Marketer with over 10 years of experience helping brands grow through data-driven campaigns, conversion optimisation, and customer-centric digital experiences. I specialise in performance marketing, SEO/SEM, UX optimisation, and digital strategy, blending creativity and analytics to deliver measurable commercial outcomes. I’ve led multi-channel campaigns across Meta, Google Ads, YouTube, Performance Max, Demand Gen, SEO and CRM platforms, helping businesses turn digital channels into scalable growth engines ⭐️ What I do best: I help businesses attract, convert, and retain customers through: ➡️ Performance Marketing & Paid Media Meta Ads, Google Ads, YouTube, Performance Max, Demand Gen, paid social and search campaigns built for ROI and scale. ➡️ SEO & Conversion Optimisation (CRO) UX-led website optimisation, A/B testing, funnel analysis, and landing page improvements that turn traffic into qualified leads. ➡️ UX & Website Optimisation I’ve delivered a 724% increase in active users and a 701% lift in new users by transforming a key landing page into a top-performing digital asset. ➡️ CRM, Automation & Customer Journeys Salesforce, HubSpot, Klaviyo and Dynamics 365 — aligning data, automation and UX to improve lead quality and conversions. ➡️ Analytics & Reporting GA4, Looker Studio, and marketing analytics with insights that guide decision-making, not just dashboards. 💬 Client Feedback: “Julieta didn’t just redesign our site visually, she completely rethought how it should work for both users and conversions. From structure and UX to SEO and copy, everything was handled with a clear strategy behind it. She has a rare mix of creative and analytical skills. She understood our brand quickly, translated it into a clean, modern design, and backed every decision with SEO and conversion best practices. The result was a website that not only looks great, but actually performs.” 📝 Leadership & Experience: I’m experienced in leading cross-functional teams and I’ve spearheaded digital transformations across multiple websites, improving UX, page speed, and engagement by over 30%, and led rebrands, sustainability campaigns, and ROI-driven optimisations across enterprise environments. 🌏 Global & Multicultural Experience: I’ve delivered campaigns and digital solutions across New Zealand, Europe, LATAM, Singapore and the US, working fluently in English, Spanish and Portuguese, and supporting multilingual, multi-market growth initiatives. 📇How do I work? Clients work with me because I bring: ✅ Strategic clarity ✅ Hands-on execution ✅ Strong communication ✅ A balance of creativity and commercial thinking ✅ A genuine focus on measurable results Whether you need to launch, optimise, scale, or restructure your digital marketing, I can support you as a trusted partner, not just a freelancer. Message me to have a chat.

Delivering brands scroll-stopping short-form videos that convert! Hi! I’m Julia, a UGC creator specializing in short-form, performance-focused video content for brands. I’m currently based in California and offer a consistent indoor setup with clean audio, controlled lighting, and fast turnaround. My own TikTok account has reached multiple viral videos, so I understand how to hook attention quickly and create content that feels natural rather than overly “ad-like.” What I Offer: ✅ UGC Video Creation - Natural content for ads (organic & paid) ✅ Product and app demos - Soft-sell storytelling that feels genuine ✅ Short-Form Video Editing - Clean cuts, captions, overlays & trending formats ✅ Scripted or Unscripted Delivery - I can follow your script or create one for you Why Work With Me • Strong understanding of what performs • Reliable setup with professional audio and lighting • Filming in clean indoor environments • Clear communication, fast turnaround, and attention to detail If you’re looking for scroll-stopping, human-centered UGC that fits your brand’s tone, I’d love to collaborate! Have a great day, Julia

***Available to hire in 2026 for manuscript proofreading and copyediting.*** Associate member Australian Institute of Professional Editors and EdANZ. I'm a highly experienced proofreader and copyeditor with integrity, a great work ethic, and fast turnaround times. My clients find me to be thorough, meticulous, friendly, and approachable. I am all human! I don't make use of any AI tools in my work, so your IP is safe in my hands. MY EXPERIENCE Through Upwork and my own business, Dots and Crosses NZ, I've worked with poets, short story writers, and authors in a range of genres (historical, crime thriller, memoir). Some of the published works I have proofread: - Ruled by Fate, Sam Withrow, Amelia Pinkis (fantasy) - High-Rise Blood, G.D Gaherty (crime, mystery) - Malspite: The Witch of the Black Forrest, Kevin Walsh (epic fantasy) - Thomas McMahon's Search for Fame, Max Quanchi (biography) - Max Arena, Jamie Doyle (science fiction) - The Rock Renaissance, Jef Cummings (non-fiction, musical history) - A Certain Time, A Certain Place, Teresa Francis (science fiction, romance, historical fiction) - Dyed & Gone to Heaven, Liz Constable (non-fiction, art) - Holding on by Letting Go, Heather Hutchison (non-fiction, memoir) - The Stars Aren't Ready, Georgia Peterson (fiction, young adult) MY SERVICES Proofreading – this service is for manuscripts at their final stage. I will check for spelling, typos, grammar, and punctuation. Copy editing/line editing – includes comments on the use of tenses, sentence structure, the flow of the copy, and repetitive or redundant language. Fact checking by arrangement. Or, perhaps a combination of both. Let's discuss your individual requirements so that my service is tailored to your needs. I offer a per-word rate for manuscripts. ABOUT ME I'm a native English speaker and have a degree in English literature. I evolved my lifelong love of the written word into a successful proofreading and copy editing agency, Dots and Crosses. I'm based out of Auckland, New Zealand, but I work with clients from London to Melbourne. I'm an expert in operating remotely and pride myself on my fast turnaround times and high level of customer service. I'm adept in UK, Canadian, and US English, (I spent a year living and studying in the US).

Award-winning creative director, copywriter and brand strategist. Expertise in both brand design and advertising. Expert vetted on Upwork, so in the top 1% of my field. I help my clients find their 'why' with a deep dive strategic positioning process, rooted in finding an insightful idea to unify your brand or campaign. Then express this through compelling identities, ads and copy. Please contact me directly for a link to my portfolio.

I am a self starting creative communicator. My experience to date has been defined by strong academic achievement and a passion for building creative and civic communities through my excellent communication skills. I have worked across creative and education sectors, refining my ability to produce a wide range of copy including strategic and grant proposals, web copy, social media copy, blogs, newsletters, opinion articles, academic articles and even communicate through video content. I am proficient in a wide range of subject areas: - Art - Fashion - Politics - Education - Philosophy - Culture Whether you are looking for a professional tone or a lively personal voice - I can communicate your ideas and vision to the audience you need to reach.

Thank you for visiting my profile! I am a passionate and experienced business content developer with 15 years of corporate experience and 7 years as a freelance business content creator. During this time, I have collaborated with hundreds of companies across various industries to deliver impactful solutions. How Do I Work? Every organization is unique, with distinct characteristics such as size, type, working style, and specific requirements. I tailor my services to meet your needs, drawing from my extensive experience, which has consistently led to successful outcomes for my clients. Services I Offer: Designing company vision, mission, and values Developing standard operating procedures (SOPs) Creating online training modules Writing company storybooks Developing brand stories and product manuals Crafting strategies for sales conferences Providing international headhunting and talent resourcing Developing assessment centers Implementing employee wellness programs Please take a moment to review the portfolio I’ve attached. These pieces were developed based on specific client needs and are shared here as samples to showcase my work. I am happy to discuss how I can tailor similar solutions to meet your unique requirements.