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I’m an SEO, AEO and GEO Manager, Content Marketer, and Digital Strategist who fuses data-driven search strategies with compelling storytelling. With over 8 years of experience driving growth for service-based businesses, SaaS brands, and performance marketing teams, I craft strategies that don’t just rank on Google; they convert, scale, and create lasting impact. I turn clicks into clients and traffic into loyal customers. What I Do Best SEO, content marketing, and digital marketing. But Smarter. I go beyond keyword research and technical jargon. I craft SEO strategies that align with your brand voice, audience psychology, and revenue goals. This includes intent-driven keyword research & clustering, full technical + on-page audits, internal linking architecture, local SEO (maps, GBP, citations), schema markup & indexing fixes, and SERP-focused content structure. Content with a Pulse Anyone can write. I write content that moves, moves people, rankings, and results, SEO-optimized blogs & website copy, pillar content + topic clusters, high-converting landing pages, CTAs that convert, email flows that build loyalty, and copy tuned for both humans and Google. Digital Campaigns That Perform Whether you're running paid ads or launching a new funnel, I ensure every page is primed to perform. Google Ads + Meta Ads support Funnel strategy (lead magnets, tripwires, retargeting) Landing page design & CRO optimization GoHighLevel & WordPress integration A/B testing & campaign reporting GA4 + Looker Studio dashboards Tools in My Belt SEO & Analytics: GA4, Ahrefs, SEMrush, Screaming Frog, Google Tag Manager, CMS & Funnels: WordPress, Webflow, GoHighLevel, Content Tools: Surfer SEO, Jasper, Grammarly, Notion, Email & CRM: Klaviyo, Mailchimp, HubSpot, Ads & Automation: Google Ads, Meta Business Suite, and Zapier. Why Clients Hire Me I bridge the gap between strategy and execution I communicate clearly and deliver consistently I care deeply about results; your wins are mine too I’m the partner who can think big and sweat the small stuff Client Wins Include: Revamped a local clinic’s SEO strategy, driving a wave of new patients via organic search. Built content systems for a SaaS brand that fed their pipeline with high-quality inbound leads. Reduced CPL for a wellness brand by rebuilding ad funnels and landing page structure. Created A/B-tested email sequences that drove repeat revenue for an eCommerce client. Let’s build something that grows. Reach out and tell me about your goals. I’m ready to help you make SEO, content, and conversion your biggest competitive advantages.

With 15+ years of experience and more than 4,000 content assets delivered ✍️, I’ve helped brands like The Ordinary, Maybelline, Michael Kors, Redis, GoToMeeting, Capgemini, and Entertainment Tonight Canada build content strategies that drive measurable growth. I work with brand, growth, and marketing teams to shape omnichannel content strategies, scale distinctive brand platforms, and lead execution across email, web, social, and product. Every project is designed to connect content with business goals, from increasing engagement to improving retention and driving conversion. Whether it's scaling social audiences by 800 percent 📈, launching new brand platforms 🚀, or building editorial programs that boost performance across the funnel 🎯, I bring a strategic, results-focused mindset grounded in clarity, collaboration, and creative impact. How we can work together: Content Strategy & Brand Voice ============================ Tone of voice refinement and governance Cross-channel content systems (email, web, social, SEO) Messaging frameworks and funnel optimization Editorial planning, lifecycle marketing, and information architecture Scientific and regulatory content alignment Content testing, segmentation, and performance reporting Content operations, workflow design, and stakeholder alignment Integrated Marketing & Brand Growth ============================== Omnichannel content and campaign strategy Full-funnel brand messaging (acquisition to retention) Social media and influencer content leadership Paid media messaging (social, display, search) Product marketing and go-to-market strategy Global localization and multi-market content planning Creative partnership storytelling and PR integration Leadership & Collaboration =========================== Managing and mentoring content teams Cross-functional collaboration with brand, science, legal, and regulatory teams Building content systems, calendars, and templates Leading voice and messaging workshops Developing toolkits and internal training I've created content for: - Deciem - GoToMeeting - Redis - Sked Social - Bonsai - CapGemini - SuperDataScience - Nextiva - Maybelline - Michael Kors - IKEA - Audi Client reviews: "Sylvia is, quite simply, a one-stop-shop marketing master. Whether she's working on social media, blogs, or emails, she produces high-quality, highly engaging content that speaks to our customers, while very much embracing our unique brand spirit. Her custom digital strategies are sympathetic to our specific needs and resources, and make every attempt to maximize results. She's also an endless source of creative ideas and we always look forward to working together." - Christabel Shaler - Marketing Rep, Saul Good Gift Co. "A natural leader, Sylvia took hold of all marketing initiatives at Terra Hale with confidence, ease and passion. Always on top of industry and marketing trends, she aims to deliver world-class campaigns that lead and inspire copycats. She is an essential part of our team, which is why I continue to work with her remotely. I cannot imagine proceeding without her invaluable input, her drive for results and enthusiasm for getting the details just right." - Michal Homola, Founder, Terra Hale Get in touch -- Sylvia

Hi, I’m a Canadian-based writer specialising in creating high-quality content across various niches, including travel, hospitality, real estate, and iGaming. With over three years of writing experience, I have worked with a diverse range of clients. My expertise lies in crafting different types of written content that provide value to your readers, maximise site traffic, and improve conversion rates. I am knowledgeable in several niches, including tech, health, lifestyle, travel, casino, finance, and crypto. **When I Can Help** I am the right freelancer for you if: - You need content delivered quickly and require a writer with a moderate level of expertise across multiple niches. - Your target audience is sophisticated, and you aim to deliver valuable content that adheres to specific tone and style guidelines. - You want to simplify complex topics into clear, engaging, and readable content. - You prioritise customised, result-oriented SEO strategies to reach a broader, relevant audience. - You wish to leverage AI tools to enhance content creation speed responsibly. I can assist you with a combination of these needs as appropriate. **My Deliverables** I can help you achieve various objectives through the following media: - Blog posts - Long-form articles - Online courses - Newsletters - Web content - Landing pages **My Work Process** Ideally, I begin with an in-depth conversation about what you want to achieve and your preferred performance metrics. After that, I will develop a customised strategy for your project based on this information. The final step involves receiving your feedback and making adjustments for optimal results. Reach out now, and let’s achieve your goals together!

You’ve done the hard work of building your brand. Let me help you make it irresistible. Hi, there. I’m Faith and I'm here to solve the most expensive problem you don’t realize you have: Content that doesn’t convert. You may have invested in products, services, or maybe even ads, but you're not seeing results. That's because your customers don't trust you, understand your value, or feel compelled to take action. YET! That’s where I come in. My expertise: * Marketing Strategy * Research * Data Analysis * Project Management * Email Copywriting * Website Copy and Content Writing * LinkedIn Ghostwriting * Digital Marketing Imagine this: 💡 Your LinkedIn posts are consistently bringing in qualified leads. 💡 People are actually excited to get your emails and buy from you. 💡 Your website becomes a conversion machine. With my 6+ years of experience in content strategy and psychology, this can be your new reality. With me, you get: ✅ Results-driven content ✅ Psychology-backed messaging ✅ A complete branding solution ✅ Proven strategies for every platform backed by real data LinkedIn, email, websites, social media. I’ll meet your audience wherever they are. I don’t do ‘one-size-fits-all’. I tailor every word to fit your brand, your audience, and your goals. If you’re ready to stop guessing and start growing, hit that Green contact button in the top-right corner of this page.

Hello! I’m a native English speaker, creative copywriter and digital marketer, with an education in English and Journalism. As a marketing expert and wordsmith, I'm capable of seeing what kinds of content are attractive to the human eye. I have over 8 years of copywriting and editing experience in a variety of industries. My strong knowledge of content formats allows me to be versatile when it comes to work. From web development copywriting to blogging, email marketing, social media content creation, press releases, and video production, I'm able to multi-task across different projects under tight deadlines. Expertise: Web Copywriting • Blogging • Brand Strategy • Social Media • Email Marketing • Script Writing • Video Production • SEO • E-Commerce • Press Releases • Philanthropy As a creative writer, I can help you produce unique content for various type of projects: • captivating product / service descriptions for your company • eye catching copywriting for your website • engaging social media content for campaigns • informative newsletters • educating and SEO blog content • company press releases Industry Knowledge: Hotels & Real Estate • Travel & Lifestyle • E-Commerce • Furniture & Decor • Healthy & Beauty • Finance • Food, Beverage, Hospitality • Transportation Services • Industrial Machinery •

Experienced and versatile Copywriter, Content Marketer and Business Consultant (blog posts, landing pages, newsletters, LinkedIn content etc.); with particular experience within the fields of Financial Analysis & Valuation, Accounting & Financial Management, Strategic Management, Operations Management and Marketing. Four years experience leading Digital Projects for a global insurance company, managing project scope, drafting all planning documents, managing team capacity and developing a strategic vision. Four years experience as an Equity Analyst within YUSIF, working within many sectors gaining experience with valuation/financial analysis utilizing various tools such as Excel, Bloomberg, CapIQ & more Two years experience writing academic research specific to the Aerospace sector, through Business Intelligence website 'The Aviator Review' and the Schulich School of Business Four years experience with Operations Management, researching CRM and SQM methods as they are applied to various sectors. Deans Honour Roll Recipient Annually Schulich School of Business, iBBA 2017 - Finance & Economics