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Top-rated Plus Digital Marketing Freelancer, representing the top 3% of performers on Upwork. Google Ads, Facebook Ads, SEO, Microsoft Ads, TikTok Ads, LinkedIn Ads, Amazon PPC, AI, and more... I've been working in Digital Marketing for more than 4️⃣ years. I am a highly responsible and dedicated digital marketing specialist. I gained substantial experience during my 2️⃣-year work at Google Ads EMEA. I'm well-versed in all Google tools for Ads and SEO, and I'm also familiar with professional tools like SEMrush, Ahrefs, and Search Metrics. My expertise primarily lies in PPC and SEO, and I am also skilled in SMM and various types of digital advertising. I've collaborated with global brands such as CHANEL, Nike, Netto, Del Monte, and Peak Sport. Yet, I'm equally excited about working with startups and growing companies. I have worked with a wide range of niches, including services and products like e-commerce, e-learning, real estate, construction, SaaS, automotive, cleaning, catering, IT, financial, healthcare, fashion, beauty, supplements, etc. I am always eager to take on new challenges or explore new business niches. I enjoy collaborating with clients from around the world on diverse projects. Seeing the results of my work and happy clients is incredibly rewarding. If you want to improve your brand awareness, attract more relevant traffic, or boost your key performance indicators, please don't hesitate to contact me. I will help you achieve your goals. Looking forward to the possibility of working together and achieving great things 🚀.

🏆 Upwork Expert-Vetted Talent ( Top 1% Data, Tracking and Analytics) 🏆 100% Job Success ⭐10+ Years Conversion Rate Optimization (CRO) , Attribution, GTM Tracking and Analytics Expert ⭐ (Top 1%) - Analytics & Business Growth ⭐ ⭐ From E-commerce to Performance Marketing Agencies: Scaling Analytics That Drives Growth ⭐ ⭐ GA4 Certified ⭐ ⭐⭐⭐⭐⭐ "[Marketing Agency Scale-up] "Alex was a pleasure to work with having expertise within the web analytics space and comes with a process-driven and agile mindset which aligned perfectly with the scope of work we onboarded him for. Over and above that he was professional and proactive in any challenges we threw his way. Thanks for the great work, Alex! It has been a pleasure.." 🎯 What Sets Me Apart: From broken tracking costing you conversions to unreliable data hindering growth decisions, I solve the complex analytics challenges that hurt your bottom line. As a successful tech founder who's built and scaled companies, I understand that you need more than just technical fixes – you need reliable data that drives business growth. By combining deep technical expertise with AI-enhanced solutions, I deliver analytics implementations that capture every conversion and unlock actionable insights. Backed by my status as a top Google Tag Manager (GTM) and Google Analytics 4 (GA4) instructor and analytics thought leader, you get solutions that are both cutting-edge and battle-tested. Solving Your Critical Challenges: - Missing conversions and revenue data - Unreliable tracking after iOS updates - Complex multi-channel attribution - GA4 Setup/Migration without data loss - Cross-domain tracking issues - Server-side implementation needs - CAPI (META) Implementation - Improving Attribution - GDPR / Consent V2 Recent Client Wins: Recovered 40% of missing conversions for a SaaS platform Reduced customer acquisition costs by 30% through accurate attribution Successfully migrated 50+ businesses to GA4 with zero data loss Automated complex setups saving clients 40+ hours of implementation time ⭐⭐⭐⭐⭐ "[Enterprise Upwork Client] "Alex is very knowledgeable, resourceful, and detail-oriented. It was an absolute pleasure working with him. I like to dig and ask a lot of questions when doing contract work, and Alex was able to answer everything I threw at him with ease. Alex gave regular updates throughout the project. Progress was well-documented and predictable. I plan on working with Alex long-term on many projects in the future. Thank you, Alex! You surpassed my expectations." Core Solutions: 📊 Fix Your Tracking Infrastructure Complete GA4 migration & setup Server-side tracking architecture Enhanced conversion capture Cross-domain tracking solutions Privacy-compliant frameworks Custom DataLayer implementation 🚀 Optimize Marketing Performance Meta CAPI implementation Google Ads enhanced conversions Multi-channel attribution Revenue tracking & optimization Advanced e-commerce tracking Full funnel visibility 💡 Transform Data into Growth Analytics architecture planning Data quality assurance Team training & enablement Growth strategy development Implementation roadmaps ROI optimization Technical Solutions: Analytics: GA4, GTM, BigQuery, TripleWhale Conversion: Google ads, Reddit Ads, Meta ADS, LinkedIn Ads, TikTok Ads Tracking: Server-side GTM, CAPI, Stape E-commerce: Shopify, WooCommerce, BigCommerce, Magento, PrestaShop, Salesforce Commerce Cloud Development: Full-stack capability Business Experience: Built & scaled tech companies Founded software development agency Led complex analytics projects and teams International business advisor Analytics thought leader Ready to Help With: End-to-end analytics implementation Performance tracking optimization Strategic growth consulting ⭐⭐⭐⭐⭐ "[Startup Founder] We were flying blind with our marketing until Alex fixed our tracking. Not only did he set up a scalable infrastructure, but he also showed us exactly how to use our data to make better decisions. The ROI was clear within days." PS: I work with ambitious businesses serious about solving their data challenges - from performance marketing agencies managing minimum 50k USD/Month Ad spend to established E-commerce (DTC too). If you're ready to transform unreliable tracking into a growth driver, let's discuss how proper analytics can accelerate your business. Available for: ✓ Complete GA4 tracking implementation & migration projects ✓ Advanced GTM & server-side tracking setups ✓ Enterprise analytics infrastructure & governance ✓ Monthly analytics optimization & maintenance retainers ✓ Agency partnerships for client analytics implementations Ready to fix your tracking challenges? Click the green "Hire" button above or send me a message describing your needs. Let's turn your data into your competitive advantage. 🚀

Copywriter and editor with a focus on blockchain, fintech, AI, SEO, and marketing. Have also occupied roles as a content operations & coordination specialist. Worked as a journalist for two medium-sized publications. Drafted op-ed content for clients that have been featured in Entrepreneur, Forbes, VentureBeat, TechCrunch, and more. What I typically do: 🎯 Email Marketing (Hubspot, Kit) 🎯 News Style Articles (Wordpress) 🎯 Press Releases, Blogs, Branding, Web Copy, Guides, Promo Content, Op-Eds. 🎯 Content Strategy, Content Calendars, Writer Reviews & Assignment 🎯 Account Management For Marketing Clients 🎯 Pitching Outreach, Fact-Checking, Interviewing. 🎯 Light Project Management (ClickUp, Notion, Slack, Asana, Trello) 🎯 Light Video/Image Editing (Descript, Capcut, Canva) 🎯 Webinar & Broadcast Hosting/Configuration (Streamyard, Zoom) 🎯 Podcast Scheduling, Management, & Coordination. Also have three years of experience working as a financial consultant in the banking sector (JPM, RBS, State Street) and possess a legal degree as well as a computer science Masters. All work is delivered on time and without errors. If you're looking for a dedicated copywriter, editor, or content operations specialist, feel free to get in touch.

I'm a highly experienced expert Accountant working in the top 10 Accounting firms in the world and I'm a Certified Professional Accountant who is considered as world’s top 1% valuable talent by the top organizations. My career scope has expanded both locally and globally over the past 5 years as an Accountant, Bookkeeper, Sage Intacct, Sales Force, NetSuite, QuickBooks Online, Xero and Cloud Accountant as a whole. Before you hire anyone, please let's setup a call so I can explain why there's a big advantage to hiring a Professional Bookkeeper with a solid Accounting and Finance degree specially in UK, Ireland, USA, Canada EU. Very reliable! As a young successful professional, I have accomplished my goal as an entrepreneur, investor, and I'm helping others to achieve their potential in business through Bookkeeping, Financial analysis, Financial reporting, Tax, US GAAP, IRS, advance excel, UK Tax, IFRS. My Expertise; Services and Duties I perform_____ • AR, Credit Control, AP Process, Accountant / Sage Intacct, QBO / Excel and Word Professional • Financial Reporting, Bank Reconciliations, Accounts Receivable, Accounts Payable, Budgeting, Cash Flow Planning, Inter-company Accounting, Inventory and Account Analysis Reporting. • IRS, EIN, Schedule-C, Form K-1, Form-1040, Form-1065 Looking forward to meeting you. Kind Regards. Sabina

I don’t just design brands. I uncover them. Most designers start with aesthetics. I start by listening. Before I touch a single color or font, I need to understand what your brand is really about, its essence, its voice, and the feeling it should leave behind. Sometimes that’s clear from the start. Sometimes it’s buried, and my job is to bring it to the surface. I run a boutique design studio specializing in branding and Wix websites for purpose-led wellness, holistic, and lifestyle businesses. My approach is rooted in empathy, strategy, and a genuine curiosity about the story behind your work. The result? A brand that doesn’t just look beautiful, it feels true. PORTFOLIO & MORE at laurasoiferdesign. com What working with me looks like: ✦ Discovery & Strategy I dig into your brand’s purpose, audience, positioning, and values before designing anything. ✦ Brand Identity Systems Logo suite, color palette, typography, and brand guidelines. Every element intentional and connected. ✦ Wix Websites Designed to feel like your brand and work like a business tool. Clear, responsive, and SEO-friendly. ✦ Brand Collateral Social media templates, business cards, packaging, presentations, and print materials. Your brand, extended with consistency. My expertise includes: → Full brand identity design, from strategy to final deliverables → Custom Wix website design with SEO foundations → Brand refreshes and visual repositioning → Marketing and print collateral → Packaging design for lifestyle and wellness products (I also have experience building e-commerce projects beyond Wix, including Shopify.) I’m the right fit if: → You want a designer who truly understands your brand → You want an identity that feels elevated, intentional, and unmistakably yours → You value collaboration, clarity, and strong communication → You’re building something meaningful and want a brand that reflects it I’m not the right fit if: → You’re looking for the cheapest option or a quick template logo → You want to skip strategy and jump straight to “make it pretty” → You need someone who only executes instructions. I work as a creative partner. A few things my clients have said: "She brought a level of professionalism and creativity that far exceeded my experiences with larger agencies" "Laura was able to bring to life everything I was envisioning" "She went above and beyond by researching the customs and cultural context." If you’re looking for a designer who sees beyond the surface, listens before creating, and designs with intention, I’d love to hear about your project.

💬 Most PPC specialists 𝗵𝗮𝘃𝗲 𝗻𝗲𝘃𝗲𝗿 𝘀𝗽𝗲𝗻𝘁 𝗮 𝗱𝗼𝗹𝗹𝗮𝗿 💵 𝗼𝗳 𝘁𝗵𝗲𝗶𝗿 𝗼𝘄𝗻 𝗺𝗼𝗻𝗲𝘆 𝗼𝗻 𝗮𝗱𝘀. 𝗜 𝗵𝗮𝘃𝗲 - 𝗜 𝗿𝗮𝗻 𝗺𝘆 𝗼𝘄𝗻 𝗯𝘂𝘀𝗶𝗻𝗲𝘀𝘀 𝗳𝗼𝗿 𝟓+ 𝘆𝗲𝗮𝗿𝘀 and managed advertising budgets where every dollar had to justify itself. That experience changed how I think about paid ads forever. I don't just set up campaigns - I think like a business owner 👨‍💻. Because I was one. I specialize in Google Ads and Paid Media (Meta, TikTok, LinkedIn) 📈, building end-to-end advertising systems focused on one thing: measurable growth. Not traffic. Not impressions. Revenue. What I bring to your campaigns ✍️: ✅ Google Ads - Search, Display, Performance Max, Google Shopping ✅ Meta Ads - Facebook and Instagram (creative strategy + funnel setup) ✅ TikTok and LinkedIn Ads ✅ Conversion Tracking - GA4, Google Tag Manager, server - side setup ✅ Semantic core - keyword research, match types, negative keywords ✅ Audience segmentation - targeting users across the full sales funnel ✅ Campaign structure, A/B testing, and ongoing optimization ✅ Ad creative development and copy Here's what I've delivered 🚀: • Analyzed 10,000+ products to identify profitable opportunities for eCommerce campaigns • Increased listing CTR by 25% through structured optimization • Consistently achieved 20-30% ROI across advertising campaigns 🌍 I've worked with eCommerce brands and online businesses, managing everything from account setup from scratch to advanced tracking infrastructure and scaling profitable campaigns. 🤬 Unlike most freelancers, I understand what it feels like to watch your ad spend and wonder if it's actually working. That frustration drove me to become obsessive about tracking, attribution, and real performance metrics - not vanity numbers. 🔍 My process is transparent: you'll always know what's running, why it's running, and what results it's generating. I believe in reporting that actually makes sense to a business owner - because I've been on your side of the table. I work with: • eCommerce and online stores • Service businesses and lead generation • B2B companies looking to scale Whether you need a full campaign build from zero, an audit of existing campaigns, or an ongoing management partner - let's figure out the best way to grow your business together 💰. Ready to stop guessing and start scaling? Message me and let's talk about your goals 📩.