Hire the Best Event Marketing Freelancers
in Canada

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My diverse experience as a certified meeting planner (CMP), healthcare meeting compliance certified planner (HMCC), Medical Meeting Planner (MMP) and project manager continuously drives me to identify opportunities which encourage growth for both internal and external stakeholders. I am proud to develop and maintain solid relationships, and to encourage the exchange of knowledge in unique and creative ways. I am incredibly passionate about building partnerships and creating strategic opportunities for collaboration, innovation and conversations. I am highly skilled in end-to-end event management, and am eager to help you achieve a memorable and unique event experience. My international planning portfolio includes (but not limited to!): - VIP Events - Government and Political Congresses and Events - Large Scale B2B Conferences - Medical Meetings and Advisory Boards - Corporate Meetings and Retreats - Signature Fundraising Events and Galas - Reunions and Engagement Activities - Large Scale Community Festivals and Events - Signature Public Engagement Events

Strategic, Creative, and Ready to Elevate Your Brand Hi, I’m Krista - an experienced Marketing & Communications Consultant with over 15 years of cross-industry experience and a track record of helping brands find clarity, consistency, and connection in their messaging. From leading brand strategy and building communications systems, to crafting social content and internal HR materials - I bring deep expertise and a sharp eye for detail to every project. My work spans tourism, tech, energy, law, non-profits, education, and the arts. I’ve worked with lean startups and complex organizations alike, helping them build systems, stories, and strategies that actually move the needle. What I Do Best: Marketing One-Pagers & Capability Decks: Turn heads with beautifully written, on-brand, client-ready documents that show what you do - and why you matter. Brand Messaging & Voice Development: Clarify your brand’s tone, language, and personality so your audience knows exactly who you are from the first word. Social Media Audits & Content Plans: Get clear, actionable insight on what’s working (and what’s not) with a strategy to boost engagement and elevate your feed. Email Marketing Campaigns & Newsletters: From nurture sequences to promotional launches, I create email content that informs, engages, and converts - while staying true to your brand’s voice and goals. Internal Communications & HR Collateral: Support your team with thoughtful, well-crafted communications - from onboarding packages to policy documents, newsletter templates, employee engagement tools, and internal campaigns. Sponsorship & Event Materials: From pitch decks to event marketing copy, I’ve created communications that close six-figure deals and fill event spaces. Values I Live By: Passion: I care deeply about the work I do and the people I work with Agility: I adapt quickly and pivot when needed—without dropping the ball Creativity: I bring fresh ideas and visual thinking to every project Integrity: I say what I’ll do, and I do what I say Client Wins: Grew a digital community from 600 to 20,000+ in just 6 months (Calgary Stampede) Managed a $6M+ venue rental portfolio and secured multi-year contracts Led a brand architecture overhaul for a national sport organization (Village Sports) Developed sponsorship packages that secured six-figure partnerships Executed internal comms strategies across tech, legal, and education sectors Why Work with Me: You won’t find cookie-cutter work here. I ask the right questions, learn fast, and deliver polished results that reflect your brand with precision. My clients appreciate my ability to jump in quickly, manage projects with minimal oversight, and bring a calm, confident energy to everything I do. I don’t just “do tasks.” I think strategically, write creatively, and act like a true partner in your success.

I help B2C and B2B to create successful marketing initiatives such as sales events, retreats, trade shows, webinars & conferences. It's not enough for your business to focus on just one channel, it needs an integrated approach. Connecting with your customers means using various channels of interaction. As an entrepreneur I know how time consuming this can be. Allow me to help you with these different tasks so you can focus on changing lives and impacting others. I am self-motivated and progress-driven. I LOVE events, allow me to support your business so you can focus on what matters in your role. As an entrepreneur/freelancer, I have honed my relationship-building abilities, tight deadlines & an astute problem-solver. I am capable of prioritizing and managing complex projects with proficiency. In my previous roles, I exercised skills in organization, communication, and reliability. Recent work - Business & wellness retreats - Conference event manager - Organized various travel - Virtual event moderator - Event producer that focused on in person sales events throughout the United States - Virtual event producer; tech support - Event logistics manager; managing all trade show logistics Highlights - English speaking - Lead magnet & sales funnel set up through Click Funnels - Proficient with active campaigns, google drive, canva & zoom - Calendar management - Event management - Basic bookkeeping (invoices & expenses) - Ability to book travel arrangements - Strategic planning skills - Email marketing -Customer service - Full event execution - Speaker management Strengths - Creative - Confident - Flexible - Dependable/ consistent - Problem Solver - Self Driven

I’m a Toronto-based digital marketing manager with 5+ years of experience helping brands grow through content, SEO, social, and full-funnel strategy. I’ve worked across agencies and in-house teams supporting CPG, wellness, SaaS, eCommerce, and B2B brands, including work with BlueTuskr, InBeat, and Bonafide Communications, and clients such as Bragg® and GOOD IDEA. My strength is understanding how marketing actually works as a system, not in silos. 𝐖𝐡𝐲 𝐜𝐥𝐢𝐞𝐧𝐭𝐬 𝐡𝐢𝐫𝐞 𝐦𝐞 Most teams don’t need another specialist who only sees one piece of the puzzle. They need someone who can own outcomes, connect strategy to execution, and move quickly without losing clarity. I work as a full-stack marketer, meaning I understand and execute across: ☞Awareness (content, SEO, social) ☞Conversion (messaging, email, landing pages) ☞Retention (brand voice, community, consistency) That allows me to reduce handoffs, simplify workflows, and deliver work that actually compounds. 𝐖𝐡𝐚𝐭 𝐈 𝐡𝐞𝐥𝐩 𝐰𝐢𝐭𝐡 ☑ Content & SEO: blogs, landing pages, on-site copy, search-driven strategy ☑ Email marketing: campaigns, flows, conversion-focused messaging ☑ Social strategy: content calendars, organic growth, community building ☑ Brand & messaging: positioning, tone of voice, narrative clarity ☑ Campaign planning: launches, multi-channel initiatives, optimization I’m comfortable shaping strategy and executing the work myself. 𝐑𝐞𝐬𝐮𝐥𝐭𝐬 & 𝐞𝐱𝐩𝐞𝐫𝐢𝐞𝐧𝐜𝐞 📈 Helped drive +667% organic revenue growth through SEO + conversion-focused content 📈 Took part in increasing organic traffic by +490% and conversion rates by +180% on full-funnel campaigns 📈 Personally achieved +272% reach and +59% engagement growth across social channels. Done this consistently with both B2C and B2B clients. 📈 Built and marketed live events and communities, including Flix For Hope, raising $17K+ in a single day I’ve also worked closely with designers, developers, founders, and internal teams, and I’m used to operating as an embedded partner rather than a task-based freelancer. 𝐇𝐨𝐰 𝐈 𝐰𝐨𝐫𝐤 ☆ Clear communication and fast response times ☆ Strong attention to brand voice and consistency ☆ Data-informed decisions (not guesswork) ☆ Comfortable with long-term retainers and ongoing ownership If you’re looking for someone who can think like a strategist, execute like a specialist, and operate like part of your team, we’ll likely be a strong fit.

Let's Connect for Success! I am a highly experienced Bilingual (English/French) Business Connector, Strategist, and Consultant with over 30 years of successful entrepreneurship, mentoring, and content creation experience across Canada, the US, France and the Caribbean. I have founded and managed nine businesses, mostly online, giving me a deep, hands-on understanding of what it takes to launch, streamline, and grow an operation. My core expertise lies in Event Marketing, Business Development, and fostering strategic partnerships for independent businesses and non-profits. I specialize in connecting the dots for projects and delivering value that aligns with organizational goals. I am on Upwork to amplify my extensive skills and talents, ensuring I stay current and up-to-date with the fast-evolving global marketplace. While my preference is for high-level engagements, particularly Business Consulting, Event Marketing Strategy, and high-precision Proofreading/Editing or translations in both French and English, I also strategically accept diverse contracts, including lead research, content creation and other quick tasks.. My academic background, which includes a Doctor of Philosophy (PhD), means you are hiring a professional with exceptional rigor, research capabilities, and attention to detail. This PhD-level discipline is directly applied to every task, ensuring: Flawless Proofreading & Translation: Guaranteeing linguistic accuracy and cultural fluency in both languages. Complex Project Management: Breaking down large, ambiguous projects into precise, actionable steps. High-Quality Market Research: Conducting thorough, analytical deep-dives to inform your business decisions. Whether you need strategic guidance in Business Development or Event Marketing, high-quality translation and editing, or reliable virtual assistance powered by three decades of business acumen, I am committed to delivering high-quality work with professionalism and fast turnaround times.