Hire the Best Marketers in Charlotte, NC

I build marketing attribution and analytics systems for companies that need to know exactly where their marketing is working. Most recently: deployed Google Meridian (Bayesian MMM) across paid search, paid social, and direct mail for a major financial services brand. Built lead scoring models on millions of records using XGBoost and neural nets. On the e-commerce side: GA4 + GTM + Google Ads tracking, Shopify analytics, conversion tracking fixes, and Looker Studio dashboards for 30+ clients. MBA + MS Mathematics. 100% Job Success on Upwork. Based in Charlotte NC — US timezone. You work directly with me, not a junior analyst.

Copywriter, Ghostwriter & Edits | 8+ Years in Digital Marketing I craft thoughtful, conversion-focused content for website launches and redesigns, blogs, and landing pages — along with content strategy, editing support, and backend website implementation. AREAS OF SPECIALITY I'm especially drawn to fashion and lifestyle brands, but my work spans far beyond one industry. I've partnered with clients in jewelry, apparel, pet care, luxury goods, health care, real estate, interior design, construction, government, nonprofit, and tech. Whether I'm writing for a boutique brand or a growing B2B company, I bring the same curiosity and creative energy to every project. Different industries, same goal: content that elevates your brand and resonates with your audience. WHY WORK WITH ME With a journalism background and agency experience, I blend storytelling with strategy. I don't believe in generic, keyword-stuffed SEO. Instead, I believe in intentional messaging, which means balancing visibility with clarity, credibility, and connection. As someone who loves to travel and explore new perspectives, I'm naturally curious. I ask thoughtful questions, dig deep into your brand, and translate what makes you unique into messaging that connects. The result? Polished, well-researched content that sounds like you (or your brand). LET'S CHAT I'm based in Charlotte, North Carolina; I'm typically available Monday-Friday, 9 a.m. - 5 p.m. EST.

𝗜 𝗵𝗲𝗹𝗽 𝘀𝗲𝗿𝘃𝗶𝗰𝗲 𝗯𝘂𝘀𝗶𝗻𝗲𝘀𝘀𝗲𝘀 𝗴𝗲𝗻𝗲𝗿𝗮𝘁𝗲 𝗰𝗼𝗻𝘀𝗶𝘀𝘁𝗲𝗻𝘁, 𝗵𝗶𝗴𝗵-𝗶𝗻𝘁𝗲𝗻𝘁 𝗹𝗲𝗮𝗱𝘀 𝘁𝗵𝗿𝗼𝘂𝗴𝗵 𝗚𝗼𝗼𝗴𝗹𝗲 𝗔𝗱𝘀, including phone calls, form fills, and booked appointments, without wasted ad spend. My focus is not traffic or vanity metrics. It is 𝗯𝘂𝗶𝗹𝗱𝗶𝗻𝗴 𝗽𝗿𝗼𝗳𝗶𝘁𝗮𝗯𝗹𝗲 𝗚𝗼𝗼𝗴𝗹𝗲 𝗔𝗱𝘀 𝗰𝗮𝗺𝗽𝗮𝗶𝗴𝗻𝘀 that attract people who are actively searching for your services and ready to convert. I also offer 𝗰𝗼𝗺𝗽𝗹𝗶𝗺𝗲𝗻𝘁𝗮𝗿𝘆 𝘀𝘁𝗿𝗮𝘁𝗲𝗴𝘆 𝗰𝗮𝗹𝗹𝘀 to diagnose what is holding your campaigns back and outline clear, actionable steps to improve performance, whether you are starting from scratch or scaling an existing account. 🏅 𝗚𝗼𝗼𝗴𝗹𝗲 𝗔𝗱𝘀 & 𝗚𝗼𝗼𝗴𝗹𝗲 𝗔𝗻𝗮𝗹𝘆𝘁𝗶𝗰𝘀 𝗖𝗲𝗿𝘁𝗶𝗳𝗶𝗲𝗱 📈 𝟴+ 𝘆𝗲𝗮𝗿𝘀 𝗼𝗳 𝗵𝗮𝗻𝗱𝘀-𝗼𝗻 𝗚𝗼𝗼𝗴𝗹𝗲 𝗔𝗱𝘀 𝗲𝘅𝗽𝗲𝗿𝗶𝗲𝗻𝗰𝗲 🇺🇸 𝗘𝘅𝘁𝗲𝗻𝘀𝗶𝘃𝗲 𝗲𝘅𝗽𝗲𝗿𝗶𝗲𝗻𝗰𝗲 𝘄𝗼𝗿𝗸𝗶𝗻𝗴 𝘄𝗶𝘁𝗵 𝗨𝗦-𝗯𝗮𝘀𝗲𝗱 𝗯𝘂𝘀𝗶𝗻𝗲𝘀𝘀𝗲𝘀 𝗟𝗼𝗰𝗮𝗹 & 𝘀𝗲𝗿𝘃𝗶𝗰𝗲-𝗯𝗮𝘀𝗲𝗱 𝗶𝗻𝗱𝘂𝘀𝘁𝗿𝗶𝗲𝘀 𝗜’𝘃𝗲 𝗱𝗿𝗶𝘃𝗲𝗻 𝗿𝗲𝘀𝘂𝗹𝘁𝘀 𝗳𝗼𝗿: 👉 Attorneys & legal services 👉 Medical, wellness & mental health practices 👉 Home services (HVAC, plumbing, pest control, remodeling) 👉 Construction & specialty trades (epoxy flooring, turf, fencing, pools) 👉 Automotive & high-ticket local services (If your business relies on leads, calls, or bookings, I have likely worked in a similar space.) ✨ 𝗪𝗵𝘆 𝗰𝗹𝗶𝗲𝗻𝘁𝘀 𝗰𝗵𝗼𝗼𝘀𝗲 𝘁𝗼 𝘄𝗼𝗿𝗸 𝘄𝗶𝘁𝗵 𝗺𝗲: 👉 Lower cost per lead through smarter keyword & intent targeting 👉 Custom-built campaigns and custom-built landing pages with no cookie-cutter setups 👉 Clear tracking and transparent reporting 👉 Strategies designed for long-term, sustainable growth 📊 I have a library of 𝗿𝗲𝗮𝗹 𝗚𝗼𝗼𝗴𝗹𝗲 𝗔𝗱𝘀 𝗰𝗮𝘀𝗲 𝘀𝘁𝘂𝗱𝗶𝗲𝘀 𝗮𝗻𝗱 𝗽𝗮𝘀𝘁 𝗿𝗲𝘀𝘂𝗹𝘁𝘀 that I am happy to share. “Harrison was fantastic. He knows the ins and outs of Google Ads and made our campaign far more effective and profitable.” If you are ready to stop wasting money on ads that do not convert and start generating consistent leads, let’s connect. 𝗛𝗮𝗿𝗿𝗶𝘀𝗼𝗻 𝗠𝘆𝗲𝗿𝘀

I bootstrapped my own eCommerce brand to mid 7 figures in annual sales. Now, I help brands of all sizes achieve sustainable growth with a data-driven approach to paid marketing and retention. With experience managing budgets from $0 to $1m+, I understand how to scale profitably at any level. My strategy starts with great creative and takes a full-funnel approach, analyzing each step of the customer journey to deliver cohesive and high-performing campaigns. Paid Marketing Expertise Across Key Platforms: • Meta (Facebook/Instagram), Google Ads, Pinterest, TikTok: I craft and execute campaigns that maximize ROAS through precise targeting, engaging creative, and smart budget allocation. • Full-Funnel Marketing & Audit Services: I offer comprehensive audits across the full marketing funnel, including site tracking setup to ensure accurate data collection and optimization at every stage. • Finance-Aligned Strategy: Collaborating with finance teams, I set and monitor paid media targets and benchmarks to ensure every dollar contributes to profitable growth. Retention Marketing Expertise: • Sign-Up Form Optimization & Segmentation: I design high-converting forms and create precise audience segments for impactful, personalized messaging. • Klaviyo Flows & Campaigns: I set up, optimize, and manage automated flows and email campaigns that boost retention, increase customer lifetime value, and re-engage past customers. • Retention-Focused Strategies: From abandoned cart recovery to post-purchase follow-ups, I ensure every customer interaction builds loyalty and drives repeat business. Landing Pages: • I specialize in creating and optimizing landing pages that are conversion-focused, align with campaign goals, and drive measurable results across paid marketing channels. Conversion Rate Optimization (CRO): • I improve website performance by optimizing user experience, reducing friction, and increasing on-site conversions to maximize sales and ROI. Additional Expertise: • Customer Journey Analysis: I dive deep into each step of the customer journey—from first touch to repeat purchase—ensuring every interaction is optimized for engagement, conversion, and loyalty. • eCommerce Management: Experienced in managing all aspects of eCommerce operations, from product listings to customer service. • Influencer & Organic Content Marketing: Building authentic partnerships and developing content strategies that broaden reach and foster community. Ready to take your eCommerce business to the next level? Let’s create a strategy that drives growth, maximizes retention, and ensures your business thrives profitable across all channels.

I’m a freelance Marketing Manager with over 10 years of experience helping small businesses grow their revenue, expand their online communities, and build brands that actually convert. I’ve worked across both agency and independent settings managing everything from social media and paid ads to funnels, email marketing, and full-scale brand strategy. I’ve led campaigns that have reached over 10 million people and helped brands achieve 45%–68% revenue growth. My clients trust me because I’m not just creative — I’m strategic and analytical. I know how to read data, optimize campaigns, and execute with precision. After a decade in the industry, I’ve seen what works, what doesn’t, and how to scale sustainably. I’ve helped over 75 brands build thriving communities — some reaching hundreds of thousands of followers — through intentional marketing, storytelling, and systems that drive real results. Here’s what I specialize in: ✅ Social Media Strategy & Management ✅ Paid Social Advertising ✅ Email Marketing & Automation ✅ Website Design & Development ✅ Sales Copywriting & Funnel Execution ✅ Course Creation (Kajabi, Kartra, Clickfunnels & more) ✅ Product Launches & Campaign Strategy ✅ Community Management ✅ SEO Research, Content & Blog Development If you’re ready to grow strategically — with marketing that’s data-backed, purpose-driven, and built for long-term success — I’ve got the experience to make it happen.

You need an expert who can handle the job... I got you. Looking for new customers, more sales, and epic revenues that scale? Hit the green Invite button and let's chat. Where have I created success? Working with major brands and companies such as Harley Davidson and their 700+ Dealership network, Supplement Brands, Clothing Brands, and many others. I specialize in Ad Campaigns that generate Leads and Sales Conversions, where I have found 90% cost reductions on the average Cost per Lead, and secured profitable Sales purchases for $10 hats and $500,000 RVs. For you and your project... My skillsets are honed in for Growth Hacking, Conversion Rate Optimization, Ad Performance, Audience Segmentation, and Revenue Scaling on multiple platforms with profitable ROI / ROAS. Your Ads+Funnel will improve. I care about the needs of the project and how they relate to a successful outcome. Whatever challenges you may be facing within the scope of your project, I am confident I can handle them swiftly and effectively to ensure everything will complete on-time and beyond the finish line. Here are the Top 25 things I do to run winning Campaigns: 1) Build the Ads from scratch 2) Write the Ad copy with proven psychology and copywriting skills 3) Select, edit, and micro-test Ad copy and images for success 4) Split-test 800 to 1000 variations of the Ad copy and images 5) Segment the Audience for clarity on results 6) Further optimize the Audience Targeting with split tests 7) A/B test landing pages with data analysis to find conversion improvements 8) Create custom events, attach tracking pixels and Google analytics code 9) Use Google Tag Manager to create attribution events and map a customer journey 10) Optimize landing pages and websites with Heat Maps of customer visits 11) Reduce FOMO with retargeting campaigns 12) Capture 10-15% more sales with abandoned cart messaging campaigns 13) Develop a deep-level understanding of targeting your BUYERS 14) Optimize the cost per result and conversion rates = higher ROAS 15) Create 10+ custom audiences and lookalike audiences per campaign 16) Develop contest campaigns for digital and physical products 17) Test with multiple Ad types, using Lead Ads, Messenger Ads, Poll Ads, and others 18) Build out entire sales funnels with Facebook Ads 19) Connect automations using Zapier 20) Use Facebook API to find hidden targeting options 21) Implement proven conversion rate optimization (CRO) strategies 22) Closely monitor Ads Manager while campaigns are active 23) Consistently run detailed reports for data analysis to inform the best way forward 24) Have a strategy to win Ad Auction positions in highly competitive niches 25) Never do anything to have an Ad account shut down, ever My advertising campaigns have outperformed competitors and turned into 1200% increases in revenue. As a Full Stack Digital Marketer, I’m going to focus on creating immediate results for you with measurable data, full transparency, and a path forward that doesn’t waste money. Do you have a specific tool or platform required for your project and you don't see it here? I cannot name them all here because there's a text limit so please ask and I will be forthright with you. Having invested tens of thousands of dollars into training, certifications, and elite-level mastermind marketing groups, I've acquired 10,000+ hours of expertise working in the digital marketing field. ============ WHAT'S NEXT ============ You will be working with someone who has a deep commitment to their craft and to helping others succeed. (You will also receive great work because I like to collect great reviews here on Upwork :) So let’s get this going! Click that green Invite button to chat with me today...