Hire the Best Packaging Designers
in the United Kingdom

With over 20 years of experience as a print and packaging designer, I specialise in creating distinctive, high-end brand experiences across the drinks, food, and wider product sectors. My work spans everything from premium packaging design through to beautifully crafted brochures and printed materials that bring brands to life in physical form. Having collaborated with luxury and premium brands, particularly within the drinks industry, I bring a deep understanding of materials, print processes, and production techniques to every project. From concept through to final artwork, I help businesses elevate both their packaging and print communications into refined brand assets that reflect quality, craftsmanship, and strong market positioning.

I help brands, products and books stand out visually through colourful illustration, playful packaging and distinctive brand design. I’m an illustrator and brand identity designer specialising in character illustration, packaging design, logos and children’s book artwork. My work focuses on concept-driven visuals that communicate ideas clearly while creating memorable visual identities. With a background in Product Design and a Master’s in Illustration, I combine visual storytelling with strategic design thinking. I’ve worked on projects ranging from product packaging and illustrated branding to editorial and children’s book illustration, helping businesses and authors translate ideas into engaging visual experiences. I’m currently developing a children’s book illustration project (Scribbletown) being published by Pegasus Publishers, alongside packaging and branding projects for product-based brands. Skills • Logo & Brand Identity Design • Packaging & Product Illustration • Character Design • Children’s Book Illustration • Editorial Illustration Tools Adobe Illustrator Adobe Photoshop Adobe InDesign Procreate I focus on clear communication, thoughtful concepts and polished final artwork, ensuring each project moves smoothly from idea to final delivery.

Hey! I’m a London-based designer with a background in Industrial Product Design and Visual Communication Design, recognized through international design awards. My work focuses on visual identity, packaging, and web design, helping brands find their voice and express it through thoughtful design systems. I approach each project with curiosity and care, combining strategy, creativity, and attention to detail to create design solutions that feel both intelligent and intuitive. Whether it’s shaping a new brand or refining an existing one, my goal is to craft work that tells a story, connects with people, and stands the test of time. ✔️ Brand Identity, Packaging, Web & Social Media Design ✔️ Great at design thinking and visual aesthetics ✔️ Created content for brands across multiple industries Looking forward you work with you and level up your brand with a great project!

I build brands that stand out and get noticed. Through powerful branding & design, I help your business grow. With over 10,000 successful projects on Upwork, I create unique brand identities, impactful graphics, and effective websites that attract customers and boost your bottom line. BEYOND DESIGN: 𝗦𝗧𝗥𝗔𝗧𝗘𝗚𝗜𝗖 𝗣𝗢𝗦𝗜𝗧𝗜𝗢𝗡𝗜𝗡𝗚 𝗙𝗢𝗥 𝗠𝗔𝗥𝗞𝗘𝗧 ↳Tailored Branding: I don't just design; I tailor your brand's identity to resonate with your audience, creating lasting impressions. ↳ Brand Strategy: From purpose-built logos, branding, graphics, pitch deck presentations to dynamic websites, I craft every element to position your brand for market dominance. WHY CHOOSE ME? 1/ Proven track record: 5,000+ satisfied clients, 10,000+ successful branding, logo, graphic design and website projects. 2/ Top-rated plus status: Recognized for consistent top-tier quality and client satisfaction. 3/ Extensive experience: Over a decade of experience in visual identity development, graphic design, brand strategy, and web design. 𝗛𝗼𝘄 𝘁𝗼 𝗪𝗼𝗿𝗸 𝗪𝗶𝘁𝗵 𝗠𝗲 (𝗔𝗻𝗱 𝗔𝗰𝘁𝘂𝗮𝗹𝗹𝘆 𝗘𝗻𝗷𝗼𝘆 𝗜𝘁): 𝗗𝗢: - Be clear about your goals. I’ll help translate them into visuals. - Ask questions. Challenge ideas. I don’t shy from smart conversation. - Share what you like, but more importantly, tell me why. - Expect honest feedback, zero ego, and high standards — because you deserve that. 𝗗𝗢𝗡’𝗧: - Ask for “just a few quick concepts” without a brief. - Request a test, I’m not auditioning. I’m already working. - Panic if the first version isn’t perfect. That’s called designing. - Disappear mid-project. I notice. I remember. 𝗪𝗵𝗮𝘁 𝗬𝗼𝘂’𝗹𝗹 𝗡𝗼𝘁𝗶𝗰𝗲 𝗔𝗯𝗼𝘂𝘁 𝗠𝗲: - I listen more than I pitch. - I anticipate needs. I don’t wait to be told. - I won’t overpromise, but I’ll absolutely overdeliver. - I take your brand seriously. Even if it’s just starting out. BRAND IDENTITY SOLUTIONS 1/ Brand Strategy: Developing a comprehensive strategy that defines your brand’s positioning, messaging, and long-term vision for growth. 2/ Logo Design: Creating memorable logos that embody your brand's core values. 3/ Brand Style Guides: Ensuring consistent brand identity across all platforms. 4/ Visual Identity: Crafting a cohesive visual language that resonates with your target audience. ↳ Presentations: Designing captivating presentations that deliver impactful messages. ↳ Marketing Collateral: Developing high-impact brochures, flyers, social media graphics, and more. ↳ Corporate Stationery Designing professional business cards, letterheads, and email signatures. ↳ Packaging Design: Designing unique and memorable packaging that enhances your product’s appeal and aligns with your brand identity. WEB DESIGN 𝗣𝗹𝗲𝗮𝘀𝗲 𝗰𝗵𝗲𝗰𝗸 𝗺𝘆 𝗦𝗽𝗲𝗰𝗶𝗮𝗹𝗶𝘇𝗲𝗱 𝗪𝗲𝗯 𝗣𝗿𝗼𝗳𝗶𝗹𝗲 𝗳𝗼𝗿 𝗺𝘆 𝗪𝗲𝗯𝘀𝗶𝘁𝗲 𝗣𝗼𝗿𝘁𝗳𝗼𝗹𝗶𝗼. With the help of my team I'm also specialized in 𝖶𝖾𝖻𝗌𝗂𝗍𝖾 𝖣𝖾𝗌𝗂𝗀𝗇 that's both visually compelling and aligned with your brand. Leveraging my 𝖶𝗈𝗋𝖽𝖯𝗋𝖾𝗌𝗌 & 𝖲𝗁𝗈𝗉𝗂𝖿𝗒 𝖣𝖾𝗏𝖾𝗅𝗈𝗉𝗆𝖾𝗇𝗍 expertise, I build user-friendly, conversion-focused online stores and websites. I'm passionate about User Experience (UX) Design, ensuring seamless navigation and optimal engagement. 𝗜𝘁'𝘀 𝘁𝗶𝗺𝗲 𝘁𝗼 𝗺𝗮𝗸𝗲 𝘆𝗼𝘂𝗿 𝗯𝗿𝗮𝗻𝗱 𝗨𝗡𝗙𝗢𝗥𝗚𝗘𝗧𝗧𝗔𝗕𝗟𝗘. Send me a message to discuss how we can strategically position your business for growth.

Hi, I'm Rosie! A Senior Brand & Packaging Designer specialising in colourful, personality-driven brands in the CPG, food & beverage, wellness, and retail space. For the past 9+ years, I have been a graphic designer. For 6 of those years, I’ve been the Brand Visual Lead at Bird & Blend Tea Co., where I built the brand from the ground up. Creating full visual identity systems, brand guidelines, retail graphics, product packaging, seasonal campaigns, illustrations, and everything in between. I also designed full branding and packaging designs for ecoLiving UK (SoapySuds, make & TABS), as well as creative work for Aardman, Swizzels, Sanrio, and The Tate London. My work is vibrant, fun, bold, and full of personality - but still rooted in strategy and helping your product stand out on shelf and online. ⭐ What I specialise in: - CPG packaging (pouches, bottles, boxes, cartons, wraps, sleeves) - Full visual identity systems & brand guidelines - Concept → production design - Retail assets (shelf wobblers, POS, signage, in-store graphics) - DTC & e-commerce assets - Illustration & pattern design - Marketing & campaign creative ⭐ Who I’m perfect for: - Brands in: Food & Beverage · Wellness · CPG · Snacks · Beauty · Lifestyle · Eco · Retail · DTC -Especially clients who want a brand that feels: ✨ Colourful ✨ Expressive ✨ Playful ✨ Eco but vibrant ✨ Premium but fun ⭐ Why clients hire me: - 9+ years specialising in CPG & retail - Deep experience working with printers & preparing press-ready files - Fast, friendly, highly communicative - Able to take a loose idea and develop a full brand world - Obsessed with detail, colour, and personality-led design I’d love to help bring your brand to life - whether you’re refreshing an existing identity or crafting something completely new.

I’m a Creative FMCG Packaging Designer specialising in bold, commercially-driven packaging for modern consumer brands. I help products earn attention in crowded markets through strategic packaging design that blends shelf impact, premium aesthetics, and strong brand storytelling. From wellness and supplements to beverages, cosmetics, functional foods, and lifestyle products, I create packaging systems that feel desirable before the customer even touches the product. My background combines graphic design, branding, advertising psychology, and front-end visual thinking, allowing me to approach packaging not just as artwork, but as a conversion tool. What I can help with: • FMCG Packaging Design • Beverage Can & Bottle Design • Supplement & Wellness Packaging • Luxury & Minimalist Branding • Label Design • Dieline Layouts & Print-Ready Files • Product Range Systems • Brand Identity & Visual Direction • Amazon & Shopify Product Visuals I focus heavily on: ✔ Strong typography ✔ Premium composition ✔ Modern consumer trends ✔ Shelf standout ✔ Cohesive product ecosystems ✔ Clean, production-ready delivery Whether you need a full packaging system for a new launch or a redesign to elevate an existing product, I aim to create work that feels commercially sharp, culturally relevant, and visually unforgettable. Design style range: Minimalist • Luxury • Organic • Functional • Modern • Apothecary • Experimental • Retro-futuristic • High-end wellness • European-inspired FMCG If your product deserves packaging that feels like the brand already belongs on premium shelves, let’s build it.