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in the United Kingdom

I'm an independent record label founder and music PR specialist working between Estonia and the UK, with a background in radio broadcasting, marketing and artist development. I specialise in release strategy, music PR and label support for alternative, indie and DIY artists. My work focuses on helping artists and small labels release music clearly and professionally without hype or corporate nonsense. I currently run an independent record label where I manage digital and physical releases, press campaigns, distribution and artist communication. This includes writing press releases and bios, pitching to UK radio and news outlets, planning release timelines, managing metadata and ISRCs and coordinating digital distribution start to finish. Before running my own label I worked in UK radio and independemt music, beginning as a radio DJ at a young age and later gaining experience with national broadcasters. This gives me a strong understanding of how music is actually selected and received by DJs, journalists and audiences. I also hold a First Class Honours degree in Marketing, which I completed whilst working full time, which supports my practical experience with audience development, branding and release planning. I'm best suited to artists and labels looking for honest guidance, clear communication and realistic release strategies. I work on a flexible basis, one off projects or short term retainers and I'm happy to share examples of past releases or campaign outlines on request.

𝐒𝐄𝐍𝐃 𝐌𝐄 𝐓𝐇𝐄 𝐖𝐄𝐁𝐒𝐈𝐓𝐄 𝐔𝐑𝐋. Let’s get your business seen, clicked, and called. I help businesses get found on Google, ChatGPT, Perplexity, and Google AI Overviews through SEO, GEO, and AEO, so they can skyrocket their revenues. The best proof comes from clients I’ve already worked with. See their feedback here 👇 𝐼𝘵 𝘸𝑎𝘴 𝘨𝑟𝘦𝑎𝘵 𝘸𝑜𝘳𝑘𝘪𝑛𝘨 𝘵𝑜𝘨𝑒𝘵ℎ𝘦𝑟 — 𝑝𝘳𝑜𝘧𝑒𝘴𝑠𝘪𝑜𝘯𝑎𝘭, 𝑟𝘦𝑙𝘪𝑎𝘣𝑙𝘦, 𝑎𝘯𝑑 𝑒𝘢𝑠𝘺 𝘵𝑜 𝑐𝘰𝑚𝘮𝑢𝘯𝑖𝘤𝑎𝘵𝑒 𝑤𝘪𝑡𝘩. 𝑇𝘩𝑒 𝑤𝘰𝑟𝘬 𝘸𝑎𝘴 𝘤𝑜𝘮𝑝𝘭𝑒𝘵𝑒𝘥 𝘰𝑛 𝑡𝘪𝑚𝘦 𝘢𝑛𝘥 𝘮𝑒𝘵 𝘦𝑥𝘱𝑒𝘤𝑡𝘢𝑡𝘪𝑜𝘯𝑠. 𝘐’𝘥 𝘣𝑒 ℎ𝘢𝑝𝘱𝑦 𝑡𝘰 𝘸𝑜𝘳𝑘 𝑡𝘰𝑔𝘦𝑡𝘩𝑒𝘳 𝘢𝑔𝘢𝑖𝘯 𝘪𝑛 𝑡𝘩𝑒 𝑓𝘶𝑡𝘶𝑟𝘦. 𝐻𝘪𝑔𝘩𝑙𝘺 𝘳𝑒𝘤𝑜𝘮𝑚𝘦𝑛𝘥𝑒𝘥! 𝐑𝐞𝐬𝐮𝐥𝐭𝐬 𝐈’𝐯𝐞 𝐡𝐞𝐥𝐩𝐞𝐝 𝐜𝐥𝐢𝐞𝐧𝐭𝐬 𝐚𝐜𝐡𝐢𝐞𝐯𝐞: ⭐ Increased organic traffic from 0 to 108,000 visits/month in 9 months ⭐ Ranked #1 on Google for 47 high-intent keywords in a competitive SaaS niche ⭐ Improved AI visibility from zero to being cited by ChatGPT and Perplexity for 30+ search queries ⭐ Helped grow SALES by 300% in just in 6 months ⭐ Secured Google Map Pack #1 ranking in a city with 2M+ population 𝐖𝐡𝐚𝐭 𝐝𝐨 𝐈 𝐨𝐟𝐟𝐞𝐫? ✅ Search Engine Optimization ✅ Generative Gngine Optimization ✅ Full Website Audit ✅ Technical SEO ✅ SEO Keyword Research ✅ SEO Backlinks ✅ On-Page SEO ✅ Content Planning & Optimization ✅ Off-Page SEO ✅ Google Ads ✅ Meta Ads 𝐖𝐡𝐚𝐭 𝐰𝐨𝐫𝐤𝐢𝐧𝐠 𝐰𝐢𝐭𝐡 𝐦𝐞 𝐥𝐨𝐨𝐤𝐬 𝐥𝐢𝐤𝐞: You share your website and goals. I review where you stand right now. I identify what is blocking your growth. Then I build and execute a strategy that improves visibility across Google search and AI search. You get clear priorities, clean communication and a strategy tied to actual business growth. 🎁 𝐅𝐑𝐄𝐄 𝐒𝐄𝐎 & 𝐀𝐈 𝐕𝐢𝐬𝐢𝐛𝐢𝐥𝐢𝐭𝐲 𝐏𝐥𝐚𝐧 Grab your FREE audit. Just DM me your website URL and I’ll take it from there. Tags: SEO Expert | GEO Specialist | AEO Expert | AI SEO Consultant | AI Visibility | Search Engine Optimization | Technical SEO | On-Page SEO | Off-Page SEO | SEO Audit | SaaS SEO | Shopify SEO | WordPress SEO | Local SEO | Google Business Profile Optimization | GMB Optimization | Link Building | High-Authority Backlinks | Digital PR | Press Release | SEO Content Writing | AI Search Optimization | ChatGPT Optimization | Perplexity Optimization | Google AI Overviews | Gemini Search | Keyword Research | SEO Strategy | Organic Traffic Growth | E-commerce SEO | GMB Optimization | Link Building | High-Authority Backlinks | Digital PR | Press Release | SEO Content Writing | AI Search Optimization | ChatGPT Optimization | Perplexity SEO | Google AI Overviews | Gemini Search | Keyword Research | SEO Strategy | Organic Traffic Growth | eCommerce SEO | WooCommerce SEO | Website Speed Optimization | Schema Markup | Core Web Vitals | SEO Reporting Last Updated: 22 June 2026

Marketing professional with 7+ years across global markets including London, Hong Kong, and Dubai. Proven expertise in comms, investor engagement, PR, content and marketing strategy for leading Web3, tech, iGaming, PE/VC, financial and professional services, and consumer brands. Strong record of delivering narrative-driven campaigns for fundraising, IPOs, M&As and high-profile product launches. Solid media relations – Bloomberg, Reuters, WSJ, and more.

🎯15+ years of experience in Brand Marketing, Content Strategy, and Brand Narratives & Copywriting and Co-Founder Shimeji Creatives 🚀 Storytelling and strategy for your brand: experienced strategist, content creator, writer. ✍️Dedicated to ideas & narratives and highly skilled in brand strategy, marketing strategy, corporate communication and brand management across a wide range of industries. 📈 Strong media and communication professional with a background in filmmaking and a passion for supporting brands and organisations, driving and experiencing change. 🤝I work with individuals, brands and organisations on marketing and brand strategies, balancing brand values, audience needs and market opportunities. Professional Focus and Expertise for businesses and brands: 📌Creative Marketing Strategies and Content Strategy 📌Corporate Social Responsibility Narratives 📌Branding and Rebranding 📌Change Management Brand Narratives, Tone of Voice, Copywriting ✍️Brand Tone of Voice ✍️Brand Mission & Vision ✍️Brand Copywriting ✍️Website Copywriting ✍️Social Media Copywriting ✍️Educational Design | E-Learning | Online Course Writing ✍️Online Course Scriptwriting and Copywriting ✍️Educational Brand Narratives and Promotional Copywriting ✍️Brand Narratives and Creative Content ✍️Educational and Promotional Scriptwriting ✍️Pitch Deck Copywriting Strategic Focus and Marketing Expertise: 🚀Brand Marketing Strategy 🚀Launch & Growth Strategy 🚀Content Marketing Strategy 🚀Localized Marketing Strategies 🚀Brand Strategy & Brand Positioning 🚀Brand Audit and Competitor Audit 🚀Brand User Personas 🚀Brand Research & Market Research 🚀Email Marketing & Customer Acquisition 🚀Social Media Content & Strategy 🚀Organic Content and Paid Advertising Strategy 🚀Content Engagement Strategy & Content Formats 🚀Sales and Support Marketing Strategy 🚀Creative Multi-platform Strategies 🚀Innovative Ideas and Out-of-the-box-thinking 🚀Campaign Strategy & Crowdfunding Strategy 🚀Digital Storytelling & Visual Storytelling 🚀Video Content Strategy Interests: - Art and Design - Semiotics - Documentary Storytelling - Global Impact Campaigns - Immersive Experiences - Low-Impact Travel

Hi and welcome to my portfolio! My name is Katie, and I’m a native English freelance copywriter with many years of experience in global travel, tourism, hospitality, architecture, interior design and sustainability niches. Originally from England, I’ve spent many years living and working in the Middle East and Asia. As a seasoned writer, I craft engaging content to enhance brand awareness, press releases and formal social media content covering everything from luxury hotels to home accessories. My international background gives me a diverse understanding and empathy for different cultures, places and religions I deliver timely, hand-crafted, top-quality content using the latest SEO techniques to exceed client expectations and achieve the best possible front-page rankings. I believe that storytelling is the most powerful way to communicate a message. Clients include big-name brands such as Waldorf Astoria, Ras Al Khaimah Tourism Development Authority, Little Steps Asia, World Bride Magazine and Asia Lifestyle Magazine. My experience has enabled me to transfer these storytelling and language skills into the world of copywriting, editing and proofreading. I’m a flexible writer and have penned content for sleep consultants, elephant sanctuaries, recruitment, luxury yachting and weddings. I've helped multiple clients translate their messaging into easily-deliverable content, including blog posts, marketing materials and bios. If you’d like to peruse some of my work, I’d be delighted to send you some published samples. I can’t wait to work with you. The recommendations say it all! Sarah Motwali, Sumatra Cheeky Monkeys "We hired Katie and QWERTY PR to write the content for our trekking and tours company based in Sumatra, Indonesia. After a meeting with Katie, I explained a little bit about our company and what we do and she created absolutely magical content- it was literally like she jumped into my head and recreated my vision into words. Extremely talented, professional and efficient and really takes the time to understand your business and what you are trying to achieve and as a result created our website content and soon to be all of our social media! Highly recommended" Mark Silver, Travel Journalist "As an experienced travel journalist having written about various properties and resorts throughout the world over the past 31 years, I am truly excited by the establishment of QWERTY PR. I am excited for two main reasons: firstly, there is definitely a need for such a comprehensive and expert hospitality and travel-related company. Secondly, in Katie Hollamby you truly have a brilliant and vastly-experienced PR lady. I have had the good fortune of working with Katie on numerous occasions during my extensive travels around the globe. She always has been totally on the ball - whether it has been in hosting me in the likes of the Maldives, Egypt, Thailand or the UAE - and has ensured I was able to carry out a press trip with the minimum of fuss and fully able to experience the very best of the resort. The result was an exciting travel piece which ensured my readers were fully informed on their possible destination choice. Having worked with literally hundreds of travel PRs during my long career, I can honestly say that no one has been as thorough, as professional, and as pleasant as Katie. The full package has been delivered in terms of the build-up, actual trip itself, and any subsequent assistance in writing up the piece. She has ensured that every trip, working in together with Katie, has been an absolute pleasure. I have to say that some PR contacts have needed constant reminding, unnecessary chasing-up on my part, and other inconveniences. This has never been the case with Katie. An outstanding lady to work with. I am confident she will ensure QWERTY PR delivers for her clients. It is an exciting company, an imaginative name, and offering key services that are crucial to the required job being successfully accomplished. Words are vital in this world. What are we without words? QWERTY is much-needed. And my word, I would strongly recommend using Katie's services". Rebecca Weimer, Fjord "The Word Consultant is who you want behind your PR efforts. Katie brings decades of international experience to the table; from start-ups to Fortune 500 companies. It's rare that you find someone with such a diverse skillset who owns the strategy and thorough enough to manage the details. Her dedication, approach, and execution sets her apart and is the reason she delivers impactful results". Iain Cooper, Ras al Khaimah Tourism Development Authority "I've worked with Katie on a number of projects and QWERTY seems like a totally natural progression for her. Her enthusiasm and energy infuse everything she does with an honesty and integrity that is both compelling and credible. Add to that, her incredibly broad industry experience/knowledge and you have all the ingredients of a great PR partner".

I help founder-led businesses increase revenue and follower growth without relying on ad spend. I'm a fitness and wellness industry specialist with 8+ years experience in scaling organic growth, building high-impact partnerships and growing engaged creator communities I’ve worked with fitness and wellness businesses to scale without ad spend, grown social media accounts from 0-100k + followers, built meaningful communities and delivered 150% YoY revenue growth. I have experience in health tech (subscription and reoccuring revneue models) retail, ecommerce and influencer-owned brands. Typical ways I support clients:
• Social media auditing and content strategy • Sales techniques and strategy • Brand Positioning 
• Creating growth plans, sales funnels, pricing strategy and upsell frameworks
• Social media campaign ideation and execution •
Building and executing partnership strategy (B2C and B2B) • Prospecting, pitching and closing commercial partnerships
 I specialise in working with:
✔ Wellness, fitness and lifestyle brands
✔ Founder-led and scaling businesses If you’re looking for a brand marketing expert, who's competent across disciplines and both strategy AND execution, then I’d love to chat.