Hire the Best User Experience Strategy Freelancers in Massachusetts

I'm an experienced User Research leader (Facebook, Tripadvisor) and former startup executive (Buoy Health, Material Bank). I partner with companies to build user research practices & execute strategic research projects. I hold a PhD in Communication.

Hi! I’m Liesbeth, a design leader and designer experienced in all aspects of Design Systems and UI design, including ideation, strategy, planning, metrics, governance, documentation, evangelization, community building, and hands-on implementation. I have managed designers, led cross-disciplinary teams through rebrands, and built a successfully adopted Design System from the ground up through rapid company growth. I have worked across web and mobile in consumer electronics, health tech, restaurant tech and music industries collaborating with product, brand, marketing and engineering.

Senior Design & Innovation Strategist Skilled Design Strategist with experience developing new products and services for global companies and accelerating innovation with early-stage ventures. Adept at bringing a human-centered approach to innovation and business transformation through well-designed user experiences that create meaningful business and customer value. Expertise simplifying complex design and business challenges using creative thinking, robust research methods and analytical skills. Areas of Expertise Design Strategy | Design Research | Design Thinking | User / Customer Experience | Service Design | Product Design | Interaction Design | Project Management | Leadership | Business Strategy | Corporate Venturing | Lean Startup