Hire the Best Headline Writers

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Aiza K.

Karachi, Pakistan

$30/hr
5.0
12 jobs

๐–๐ก๐š๐ญ ๐ข๐Ÿ ๐ฒ๐จ๐ฎ๐ซ ๐ฐ๐จ๐ซ๐๐ฌ ๐œ๐จ๐ฎ๐ฅ๐ ๐›๐ฒ๐ฉ๐š๐ฌ๐ฌ ๐ญ๐ก๐ž๐ข๐ซ ๐ฆ๐ž๐ง๐ญ๐š๐ฅ ๐จ๐›๐ฃ๐ž๐œ๐ญ๐ข๐จ๐ง๐ฌ? What if you could break past limiting beliefs.....and suddenly, your results start multiplying ? If youโ€™re reading this, you probably need help from a Direct Response Copywriter who actually understands what drives people to act. Iโ€™m ๐—”๐—ถ๐˜‡๐—ฎ ๐—ž๐—ฎ๐—บ๐—ฟ๐—ฎ๐—ป , a trained ๐——๐—ถ๐—ฟ๐—ฒ๐—ฐ๐˜ ๐—ฅ๐—ฒ๐˜€๐—ฝ๐—ผ๐—ป๐˜€๐—ฒ ๐—–๐—ผ๐—ฝ๐˜†๐˜„๐—ฟ๐—ถ๐˜๐—ฒ๐—ฟ whoโ€™s written for millionaires, transformative brands, and ambitious startupsโ€ฆ..and maybe, for you next. ๐–๐ก๐ฒ ๐ฆ๐ฒ ๐œ๐ฅ๐ข๐ž๐ง๐ญ๐ฌ ๐ก๐ข๐ซ๐ž ๐ฆ๐ž ? Because I help brands find words that sell without sounding salesyโ€ฆโ€ฆ words that make people stop scrolling, feel something, and take action. When your message connects emotionally, your conversions rise โ€ฆโ€ฆsimply as that. ๐—›๐—ผ๐˜„ ๐—œ ๐—ฐ๐—ฎ๐—ป ๐—ต๐—ฒ๐—น๐—ฝ ๐˜†๐—ผ๐˜‚ ? If you struggle to put the right words in the right place, I can help. Hereโ€™s what I specialize in: Sales Letters (short, medium or long form) Email Copywriting (single email or 3-part series) YouTube Scripts (short, medium, or long-form) Video Sales Letters (VSL) My clients often see higher conversions and stronger engagement within the first campaign. ๐–๐ก๐จ ๐ˆ ๐ฐ๐จ๐ซ๐ค ๐›๐ž๐ฌ๐ญ ๐ฐ๐ข๐ญ๐ก ? Direct Response Copywriter is for you if : You believe a great copy isnโ€™t magic โ€ฆโ€ฆ It's a strategy. You truly want to help people and offer value. You want to increase conversions with impactful words. You respect collaborationโ€ฆ.not control. It's not for you if : Your budget is peanuts but your demand is an elephant. You expect replies within 10 minutes. You think copywriters can โ€œforceโ€ people to buy. Youโ€™re a micromanager. Basically, you should be driven, kind, and have a product worth believing in. ๐— ๐˜† ๐—ฎ๐—ฝ๐—ฝ๐—ฟ๐—ผ๐—ฎ๐—ฐ๐—ต: Most writers just write. I research ,test and optimizeโ€ฆ..using psychology and persuasion frameworks to turn readers into paying customers. Your brandโ€™s tone? Iโ€™ll match itโ€ฆ.. whether itโ€™s friendly, bold, or luxurious. I take time to understand your audience so your copy sounds like YOU . ๐— ๐˜† ๐—ฝ๐—ฟ๐—ผ๐—บ๐—ถ๐˜€๐—ฒ: I canโ€™t promise youโ€™ll hit every targetโ€ฆ.but I do promise a proven process that consistently delivers strong results. Iโ€™ll use every bit of my skill to get you the best outcome possibleโ€ฆ.. within your budget. If that sounds fair, Let's Talk! AIZA KAMRAN Copywriter who turns readers into buyers. ๐.๐’. I'm committed to your satisfaction..... I'll keep refining your copy until it's exactly what you need . ๐—™๐—”๐—ค๐˜€: ๐—ค: ๐—›๐—ผ๐˜„ ๐—ฑ๐—ผ ๐—œ ๐—ธ๐—ป๐—ผ๐˜„ ๐˜†๐—ผ๐˜‚๐—ฟ ๐—ฐ๐—ผ๐—ฝ๐˜† ๐˜„๐—ถ๐—น๐—น ๐—ฎ๐—ฐ๐˜๐˜‚๐—ฎ๐—น๐—น๐˜† ๐—ฐ๐—ผ๐—ป๐˜ƒ๐—ฒ๐—ฟ๐˜? Because I donโ€™t just writeโ€ฆ.. I test, research, and refine every line. My copy is backed by buyer psychology and built to sell. ๐—ค: ๐—–๐—ฎ๐—ป ๐˜†๐—ผ๐˜‚ ๐—บ๐—ฎ๐˜๐—ฐ๐—ต ๐—บ๐˜† ๐—ฏ๐—ฟ๐—ฎ๐—ป๐—ฑโ€™๐˜€ ๐˜ƒ๐—ผ๐—ถ๐—ฐ๐—ฒ? Absolutely. Iโ€™ll adapt to your tone so your copy sounds like it came straight from your brand. ๐—ค: ๐—œโ€™๐˜ƒ๐—ฒ ๐—ต๐—ถ๐—ฟ๐—ฒ๐—ฑ ๐˜„๐—ฟ๐—ถ๐˜๐—ฒ๐—ฟ๐˜€ ๐—ฏ๐—ฒ๐—ณ๐—ผ๐—ฟ๐—ฒ ๐˜„๐—ต๐—ผ ๐—ฑ๐—ถ๐—ฑ๐—ปโ€™๐˜ ๐—ฑ๐—ฒ๐—น๐—ถ๐˜ƒ๐—ฒ๐—ฟ. ๐—ช๐—ต๐—ฎ๐˜ ๐—บ๐—ฎ๐—ธ๐—ฒ๐˜€ ๐˜†๐—ผ๐˜‚ ๐—ฑ๐—ถ๐—ณ๐—ณ๐—ฒ๐—ฟ๐—ฒ๐—ป๐˜?? I donโ€™t just โ€œmake it sound nice.โ€ I strategize every line to move readers toward actionโ€ฆโ€ฆand results.

  • Headline
  • Ad Copy
  • Copywriting
  • Sales Letter
  • Video Sales Letter
  • Email Copywriting
  • Proposal Writing
  • Script
Carolyn S.

Carrollton, Texas

$24/hr
4.7
822 jobs

As a top producer on Upwork for many years, I've worked with clients all over the world. I enjoy writing amazing ads that sell your products and services. I am also a published author and editor with over 20 years of experience. I've written everything from web content and newsletters to press releases and e-books. My lifeโ€™s passion is writing, and my work is always creative, fresh, out-of-the-box, and error-free. Iโ€™ve written the content for hundreds of websites and have crafted thousands of interesting articles and press releases for clients all over the world. My work appears on dozens of popular websites and I am well-acquainted with SEO and Keyword density writing. I have excellent grammar, spelling, and English skills and am a fast, accurate typist. I am a well-organized person and give great attention to detail. You'll enjoy working with me and be pleased with the quality of my writing. One of the key aspects of my work is the diligence I put into every assignment. I do have a website but the Upwork site will not allow us to share the URL with potential clients. My Claims to Fame: President Barack Obama follows me on Twitter. I was a First Responder to the Katrina disaster.

  • Press Release
  • Business Proposal Writing
  • Public Relations
  • Advertising
  • Creative Writing
  • SEO Writing
  • Internet Marketing
  • Copywriting
  • Microsoft Publisher
Marissa B.

Burbank, California

$30/hr
4.9
1,090 jobs

Hello! My name is Marissa Bergen and I am very interested in this position. I am a health-conscious, fashion-forward rocker mom who genuinely loves writing. I am looking for freelance work to supplement my income. I started writing with Upwork in 2016. Since then, my diverse background has allowed me to write on various subjects including beauty and health, lifestyle, music, addiction, help for felons, electrical work, remodeling, and security systems. I offer competitive rates, SEO, and a 24-hour turnaround for most articles. I am prompt, reliable, detail-oriented, and have excellent grammar. I am looking for ongoing work but one-time projects are welcome as well. Thank you for your time and consideration. I hope to hear from you soon.

  • Creative Writing
  • Blog Writing
  • Article Writing
  • Web Content Accessibility Guidelines
Marcel D.

London, United Kingdom

$100/hr
4.9
375 jobs

I'm a 36-year-old degree-level qualified journalist and marketer based between Brunei and London. I've created thousands of pieces of professional content for hundreds of businesses over the last thirteen years. You can hire me to create compelling long or short-form blog posts, website content, SEO-optimized web copy, social media content, website content, press releases, and B2B/B2C articles. I have been practicing online journalism for over a decade, more recently focusing on working with SaaS clients and SEO-optimized content. My current clients include CoinTelegraph, Neil Patel Digital, Spotify, Crunchbase, and some of the world's most successful marketing agencies. I'm passionate about writing and researching and work with several global businesses as a consultant and journalist. Please feel free to check out my professional experience and credentials and drop me a message anytime. Marcel

  • English
  • Content Writing
  • Copywriting
  • Article Writing
  • Blog Writing
  • Twitter/X Marketing
  • Internet Marketing
  • Social Media Marketing
  • Marketing Strategy
  • Facebook
Yuliya B.

Kharkiv, Ukraine

$15/hr
5.0
56 jobs

Hello! Iโ€™m Yuliya, a professional copywriter with 13+ years of experience. I help founders, experts, and brands turn their ideas into clear, well-structured content that builds trust and supports business growth. My main focus is: โ€” LinkedIn ghostwriting for personal brands โ€” blog articles that combine clarity, structure, and SEO โ€” guest posts that position you as a credible expert I work best with clients who need more than just โ€œwords on a page.โ€ They need content that sounds natural, reflects their voice, and makes their expertise easier to understand. My favorite niches include: โ€” marketing โ€” SMM โ€” iGaming and gambling โ€” interior design โ€” wellbeing โ€” skincare and beauty โ€” hair care and professional esthetics I also adapt quickly to new industries and always take time to understand the audience, the goal of the content, and the message behind it. Hereโ€™s what you can expect from my work: ๐Ÿ‘‰ clear and engaging writing tailored to your audience ๐Ÿ‘‰ strong structure with logical flow, headings, and easy readability ๐Ÿ‘‰ content that supports visibility, authority, and trust ๐Ÿ‘‰ careful attention to tone, details, and client requirements ๐Ÿ‘‰ reliable communication and on-time delivery If you donโ€™t have time to write LinkedIn posts, blog content, or guest articles yourself, I can help you create content that is thoughtful, polished, and ready to publish. My content is written manually, with close attention to originality, clarity, and natural flow. I value smooth collaboration, clear communication, and content that actually serves a purpose โ€” not just fills space. Letโ€™s create content that works for your goals. Blog Posts | SEO-friendly Content | Social Posts | iGaming Copywriter | Gambling Copywriter | Website Copy | Translations UA | Translations RU |

  • Headline
  • Translation
  • Ukrainian
  • Website Translation
  • English
  • Russian
  • Copywriting
  • Website Content
  • Blog Writing
  • Content Writing
  • Ad Copy
  • Sales Copywriting
  • Article Writing
  • English to Russian Translation
  • English to Ukrainian Translation
  • SEO Writing
Genki H.

Altamonte Springs, Florida

$100/hr
5.0
95 jobs

Expert-Vetted Ranked in the Top 1% on Upwork | 4.7k+ followers | 4 Years of Digital Marketing Experience | Bachelor's Degree in Creative Writing | 5x Certified in SEO, Content Marketing, and Copywriting | Proven Track Record of 10xing Visibility for Founders and CEOs. \\ Who this is for // - If you're not sure what to post - If you're short on time to create content - If you're tired of depending on word of mouth - If you're looking to diversify your lead gen strategy - If you're done wasting money on ads that don't work \\ My key milestones // โ€ข Worked with Fortune 500 companies like State Farm โ€ข Booked 11 calls in 1 month for a super affiliate founder โ€ข Have written posts (and comments) that have gone viral โ€ข Generated 500K impressions in five months for a fintech founder โ€ข Helped raise $26M of investment capital by writing the pitch deck copy for high-ticket clients โ€ข Connected a client with a platform of 60+ pre-vetted leads, opening a pipeline valued up to $36M \\ What I do // 1. Content strategy Consistent growth needs structure. I plan, research, and build systems to keep things focused and moving along. 2. Ghostwriting It starts with your offer, your expertise and your virtues. I make those complex topics sound sharp, human, and worth following. 3. Daily commenting You need to network, but saying "great post" is like filling your gas tank with water. I spark conversations with actual thoughts and things to say. 4. Analytics & KPIs You want to track the right things for tangible results. I keep an eye on your metrics to see what's moving the needle. 5. Account management Time is our most valuable asset. This is a done-for-you collaboration, so you can stay focused on scaling. * For a full breakdown of what I do, check out my offer page below. \\ What a good fit looks like // โœ”๏ธ You're located in the USA/Canada โœ”๏ธ You're either in: GTM, BizDev, Fintech โœ”๏ธ Your company is doing 7 figures+ ARR โœ”๏ธ You have the bandwidth or trusted team to edit posts \\ What I guarantee// โ†’ Increased visibility โ†’ Refined messaging โ†’ Network expansion โ†’ Dozens of warm leads Whenever you're ready, shoot me a message and let's take your LinkedIn game to the next level.

  • Content Strategy
  • Ghostwriting
  • LinkedIn Marketing
  • LinkedIn
  • LinkedIn Profile Optimization
  • Social Media Management
  • Branding & Marketing
  • LinkedIn Profile Headline & Summary
  • LinkedIn Lead Generation
  • Personal Branding
  • Social Media Content
  • Marketing Strategy
  • LinkedIn Development
  • Content Creation
  • B2B Marketing

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Don't just take our word for it

Headline Writers Hiring FAQ

What is a headline writer?

A headline writer is a content professional who is tasked with crafting dynamic, attention-grabbing headlines for articles, blog posts, press releases, newsletters, and other marketing collateral. A good headline writer is able to grasp the primary message of the written content and craft a headline in a way that captures a readerโ€™s eye across multiple platforms and channels.

How do you hire a headline writer?

You can source headline writing talent on Upwork by following these three steps:

  1. Write a project description. Youโ€™ll want to determine your scope of work and the skills and requirements you are looking for in a headline writer.
  2. Post it on Upwork. Once youโ€™ve written a project description, post it to Upwork. Simply follow the prompts to help you input the information you collected to scope out your project.
  3. Shortlist and interview headline writers. Once the proposals start coming in, create a shortlist of the professionals you want to interview. 

Of these three steps, your project description is where you will determine your scope of work and the specific type of headline writer you need to complete your project. 

How much does it cost to hire a headline writer?

Rates can vary due to many factors, including expertise and experience, location, and market conditions.

  • An experienced headline writer may command higher fees but also work faster, have more-specialized areas of expertise, and deliver higher-quality work.
  • A contractor who is still in the process of building a client base may price their headline writing services more competitively. 

Rates typically charged by headline writers on Upwork are:

  • Beginner: $50 per hour
  • Intermediate: $89 per hour
  • Expert: $250 per hour

Which one is right for you will depend on the specifics of your project. 

How do you write a headline writer job post?

Your job post is your chance to describe your project scope, budget, and talent needs. Although you donโ€™t need a full job description as you would when hiring an employee, aim to provide enough detail for a contractor to know if theyโ€™re the right fit for the project.

Job post title

Create a simple title that describes exactly what youโ€™re looking for. The idea is to target the keywords that your ideal candidate is likely to type into a job search bar to find your project. Here are some sample headline writer job post titles:

  • We have the written content; we need an expert headline writer to make it pop to catch eyeballs
  • Looking for a talented headline writer to take our content and create amazing headlines to drive engagement
  • Can you create fantastic headlines that draw a ton of traffic? We want to talk to you

Project description

An effective headline writer job post should include: 

  • Scope of work: From keen ability to write creatively to understanding what draws a readerโ€™s attention, list all the deliverables youโ€™ll need. 
  • Project length: Your job post should indicate whether this is a smaller or larger project. 
  • Background: If you prefer experience with certain marketing channels, subject matter, or industries, mention this here. 
  • Budget: Set a budget and note your preference for hourly rates vs. fixed-price contracts.

Headline writer job responsibilities

Here are some examples of headline writer job responsibilities:

  • Read through new, yet-to-be-published article drafts and summarize in a single sentence for the headline
  • Develop several headline options from a slate of weekly blog entries
  • Incorporate selected keyword(s) in final headlines for SEO purposes
  • Deliver required batch of headlines by, or before, each deadline

Headline writer job requirements and qualifications

Be sure to include any requirements and qualifications youโ€™re looking for in a headline writer. Here are some examples:

  • Excellent spelling and punctuation 
  • Portfolio of dynamic headlines currently being used
  • Native English (or select language) speaker.
  • Regularly able to meet deadlines in a fast-paced, high-volume environment