I am more than just a marketer; I am a business scaler. With an impressive track record of driving growth across various industries, I've been the engine behind numerous success stories, from startups to Fortune 500 giants.
Achievements at a Glance:
Business Scaling: Elevated 7 startups to eight-figure valuations, with several reaching up to $18 Million in revenue within 2-4 years.
B2B E-Commerce: Boosted ARR from $60K to $3.6 Million within three years.
SaaS Product Marketing: Propelled a product from zero to $8 Million ARR in two years.
Fortune 500 Impact: Spearheaded a new online sales channel, generating an incremental $16 Million in e-commerce revenue and saving $2 million in two months.
Lead Generation: Generated over 4 million automotive and credit leads, 100,000 financial service form fills, and 10,000 in SaaS and Fintech sectors.
If hiring an experienced leader seems out of reach for your business, my fractional services offer the expertise without the full-time commitment. Let me demonstrate the value I can bring in just 15 minutes.
An alumnus of the Ross School of Business, University of Michigan, I intertwine my academic prowess with hands-on experience in marketing, strategy, finance, and technology. As a passionate learner, I've assimilated best practices like the Business Model Canvas, One-Page Marketing Strategy, and the StoryBrand 7 framework, using them to steer an e-commerce startup to nearly $4 Million in three years.
SaaS, Fintech, Financial Services, e-Commerce (D2C, B2C, B2B), Real Estate, Coaching & Consulting, Private Equity, Venture Capital, and Startups.
From Fractional Executive Leadership roles like CMO, CIO, and CFO to specialized services like Digital Marketing Audits, Go-To-Market Planning, Content Strategy, and more. I also bring expertise in Real Estate ventures, Business Strategy, and Digital Product Development, ERP Strategy and Implementation.
Familiar with Business Model Canvas, StoryBrand 7 Brand Narrative, Shopify, WooCommerce, Wordpress, Sharpspring, Hubspot, Salesforce, Google Data Studio, and more.
My portfolio boasts diverse projects, from e-commerce ventures for Certipro Services and LightingSupply.com to strategic marketing consulting for fintech leader Oculus, which was hailed as NYC Startup of the Year in 2020. I've also served as an ERP Strategist for automotive, e-commerce, and logistics/3PL clients.
CLIENT TYPES SERVICED:
I have worked with hundreds of companies and all types of marketing situations, from startup to Fortune 500 and everything in-between. Typically, my clients seek business advice and strategy, marketing, and fractional, interim, or long-term leadership.
INDUSTRIES I SERVE:
SaaS, Technology • Fintech • Financial Services • D2C, B2C, B2B e-Commerce • Real Estate • Coaching, Consulting, and Education • Private Equity / Venture Capital Portfolio Companies • Well-Funded Startups
Fractional Executive Leadership (CMO, CIO, CISO, CFO, CEO) • Digital Marketing Audit • Brand Audit • Social Media Audit • Marketing Strategy • Customer Journey • Customer Experience • UI/UX/Website Design • App Design • Business and Technical Requirements • Go-To-Market Planning • SEO Foundational Audit • Managed SEO • Managed PPC • Content Strategy and Creation • Marketing Funnels & Automation • Social Media Advertising • Influencer Strategy and Engagement • Digital Product Development • Venture Development (includes Ideation, Business Model, Branding, Go-To-Market, Website, Marketing and Sales Content, Public Relations, Business Strategy • Real Estate: Joint Venture, Fund Structure, Due Diligence, Stabilized Transaction, Value Added Transactions, Multifamily, Single Family, Commercial Real Estate, New Construction
Business Model Canvas • StoryBrand 7 Brand Narrative • Shopify, Magento, WooCommerce • Wordpress • High Level Marketing Automation • Sharpspring Marketing Automation • Hubspot, Salesforce, Pardot • Google Data Studio • Segment
OUR CLIENTS (Project Type):
Certipro Services (IT ERP eCommerce, Fractional CMO), Copperhoods.com (E-Commerce, Fractional CMO), Southeast Sports Seminars (Online Learning / E-Commerce, Fractional CMO), Imperial Tile (eCommerce, Fractional CMO), Zahraa The Label (E-Commerce, Fractional COO), Maxxvin (Automotive, Fractional CMO), i-Payout (Fintech, Fractional CMO), Oculus (Financial Services, Strategic Marketing - Customer Journey to NYC Startup of the Year in 2020) • XNXCPL Business Services (Venture Development) • Service.com (Venture Development) • Xiggit (Venture Development & Marketing Strategy) • Master Ko (Product Strategy) • Service.com (Venture Development) • Author Builder (Product Development & UI/UX) • US Land (Fractional COO)