Looking to give your business an edge (and make more money doing it)? I’m your go-to for branding that actually feels like you, not a generic logo slapped on a template.
I design distinctive, high-impact logos and full brand identities that help you stand out, look credible, and show up consistently everywhere your customers see you.
Here’s the game-changer: my Brand Design Package. It’s the full setup your business needs to look polished and ready to grow, from day one.
I’ve been freelancing for 9+ years and have worked with 300+ brands on Upwork, so I’ve built a process that’s clear, collaborative, and gets you to a result you genuinely love (without the endless back-and-forth).
Have a look at my portfolio for a feel of the work.
And if you need more than a logo, amazing, because I can also support you with web design, social media, packaging, pitch decks, and motion graphics once the brand is locked in.
If you’re ready to level up, let’s jump on a quick 10-minute Zoom. Send me a message and we’ll get something in the calendar.
Excited to create something really special with you,
Maria
Corporate Brand Identity
Branding
Logo Design
Packaging Design
Web Design
Motion Design
WordPress
Adobe Creative Suite
Social Media Design
Minimalist
Aidar A.
Aberdeen, United Kingdom
$45/hr
5.0
102 jobs
Hello,
I have more than 11 years of graphic design experience and more than 8 years creating effective, memorable and unique brand identities for companies in a variety of industries, from Restaurant to Engineering and IT to Business and Finance. I work fast without compromising on quality.
I will help you create a visual identity that will attract your perfect clients and help your business grow.
---- Why work with me? ----
I am very passionate about my work and I will do my best to help your business succeed. Your complete satisfaction with the final result is of utmost importance to me.
From the start of the project and throughout every stage you will be kept informed of the plan and progress. During the review process I will listen to your requests and will do my best to bring your vision to life.
---- Specialties ----
- Logo Design
- Brand Identity Design
- Business Card, Brochure, Letterhead, Powerpoint Template design
- Website design
- Social Media (Post templates, profile picture and cover images)
Please invite me to your project for a free consultation.
Thanks,
Aidar
Corporate Brand Identity
Branding
Brand Identity
Logo Design
Brand Identity Design
Digital Marketing Materials
Graphic Design
Retro & Vintage Style
Social Media Kit
Branded Website
Brand Book Design
Brand Style Guide
Business Card
Brand Design
Brand Identity & Guidelines
Sam D.
Aberdeen, United Kingdom
$45/hr
4.7
81 jobs
I help SaaS businesses transform their brand identity into a powerful growth asset.
As an Expert-Vetted designer with 10+ years’ experience, I partner with founders and teams to create brand systems that drive clarity, credibility, and long-term impact.
Whether you’re pre-launch, scaling, or ready for a rebrand, I’ll help you develop a strategic identity that looks sharp, feels aligned, and moves your business forward.
✅ 10+ Years Experience
🎯 $100K+ Earned on Upwork
💬 Responsive, collaborative, and easy to work with
📍 Based in the UK — working with clients worldwide
Core Expertise:
🔺 Brand Strategy & Positioning
🔺 Visual Identity & Logo Systems
🔺 SaaS Website & Platform Design
🔺 Brand Guidelines, UI Kits & Collateral
My Approach:
🔺 Strategy-Led: Grounded in research, positioning, and audience insight
🔺 Conceptual: Presenting distinct, strategic creative directions
🔺 Collaborative: Refining together to land the perfect solution
🔺 Practical: Delivering usable, scalable systems your team can grow with
“Man, what a pleasure working with Sam. I've had all kinds of experiences with freelancers, and this has to be one of the best.”
— Dan Murray, Netaryx
📅 Currently booking 1–2 new SaaS clients this month.
Let’s discuss how your brand can stand out and scale.
📩 Message me or book a consultation to get started.
Corporate Brand Identity
Branding
Brand Identity
Logo Design
Brand Strategy
Graphic Design
Brand Development
Brand Guidelines
Brand Identity Design
Copywriting
2D Animation
3D Animation
Versatile Logo Design
Brand Identity & Guidelines
Stationery Design
Irene L.
Norwich, United Kingdom
$75/hr
5.0
141 jobs
Hi, I'm Irene, Top Rated Plus designer helping businesses turn ideas into unforgettable brands. I craft designs that don't just look stunning, but also connect emotionally with your audience.
✅ Top Rated Plus designer on Upwork
✅ 10+ years of professional design experience
✅ 100+ projects completed on Upwork
My clients:
🔥 Ambitious SMBs ready to scale and need a professional brand foundation.
🚀 Founders launching their big ideas in need of a strategic brand identity.
🌟 Established Brands seeking a brand refresh and cohesive guidelines for market and product growth.
My expertise:
🎯 Strategic Brand Identity
🎯 Professional Visual Identity
🎯 High-Converting Web Experiences
🎯 Brand Strategy
🎯 Brand Guidelines
🎯 Logo
🎯 Web
🎯 Print
🎯 Social Media
Tools I master:
👩🏻💻 Adobe Photoshop, Illustrator, InDesign
👩🏻💻 Figma, Sketch, Canva
👩🏻💻 WordPress, Elementor Pro, Framer, Shopify
Corporate Brand Identity
Branding
Brand Identity
Logo Design
WordPress
Adobe Illustrator
Elementor
Web Design
Graphic Design
Brand Identity & Guidelines
Adobe InDesign
Brand Guidelines
Brand Development
Brand Identity Design
Figma
Simon G.
Leeds, United Kingdom
$35/hr
4.9
12 jobs
Your business and what you do are instantly judged on quality and trust by potential clients and customers based on how you look. How you present yourself to the world. Your brand identity should never be cast in the "nice to have" column. It's as important as your business plan, sales forecast and cashflow. Without it, 1000s of great businesses fail, every year.
𝐇𝐨𝐰 𝐈 𝐖𝐨𝐫𝐤
I believe in positivity, collaboration and clarity. My process is proven across 100s of brand identity design projects, and it’ll work for you as well:
* Discovery & Research: Understanding your vision, audience, and market.
* Brand Strategy: Planning not just how you'll look, but how you'll sound and leave people feeling about you
* Concepts & Refinement: Creating (in incredible detail) and perfecting the brand strategy & identity design that will take your business into the stratosphere.
* Finalisation & Brand Guidelines: Delivering a polished identity you can use straight out of the box, ready for launch.
* 100% Satisfaction Guarantee
* Now we have your new brand identity, I can create everything you need to achieve your goals including website, presentations, packaging, brochures, vehicle graphics, social media templates. The lot!
I create brands that not only look professional, but speak directly to your audience(s), building trust and driving real ROI for your business. I’ve created powerful brand identities for 100s of businesses and sectors including startups who now turnover +$20m a year. With 31 years experience in the design industry, I’m the trusted design partner for 3 marketing agencies and countless other businesses across a huge range of sectors.
Talk to me about your project and let’s get started.
What I Bring to Your Project
* 31 years of hands-on experience in branding, design, and visual communication
* “Top Rated” status on Upwork
* 100% Job Success score on Upwork
* Deep expertise in discovery, strategic thinking, and problem solving
* Experience as a startup founder — I understand the business side too
* A structured, transparent, and proven process from start to finish
* High-impact visual identities built around your audience and your ambition
* Confidence, working solo or embedded within your team
* Brand systems that scale across print, web, digital, and social with clarity and consistency
A word from one of my clients:
"Simon is an exceptional branding expert with a rare ability to blend strategic insight with creative flair. His brand development process is thoughtful, collaborative, and results in work that truly resonates. What sets him apart is how he brings the brand to life through immersive website prototypes,an invaluable tool for helping clients visualise their new identity. He’s responsive, reliable, always delivers on time, and consistently brings smart, original ideas to the table. Highly recommended." Jonny R. | Director | Fleek Marketing
Let’s get started!
I can’t wait to hear about what you’re doing. Drop me a message to arrange a call and we’ll talk about plans
Looking forward to meeting you,
Simon
Corporate Brand Identity
Branding
Brand Identity
Logo Design
Brand Identity Design
Brand Guidelines
Brand Style Guide
Brand Strategy
Brand Book Design
Adobe Photoshop
Pitch Deck
UX & UI Design
Graphic Design
Brand Identity & Guidelines
WordPress Website Design
Elliss Jaie L.
Blackpool, United Kingdom
$45/hr
4.0
8 jobs
The difference between a good brand and a desirable one isn't the logo—it's the system behind it.
That's the perspective I bring to every project. Having worked across branding, fashion, manufacturing, product development, and creative direction for over a decade, I design identities that aren't just visually distinctive—they're built to perform in the real world, from packaging and retail to digital experiences and campaigns.
───────
𝐄𝐱𝐩𝐞𝐫𝐢𝐞𝐧𝐜𝐞 & 𝐇𝐢𝐠𝐡𝐥𝐢𝐠𝐡𝐭𝐬
✦ 10+ Years of Experience in Fashion, Branding & Creative Direction
✦ Founder & Creative Director, Her Royal Agency
✦ Founded and Launched an Independent Fashion Brand
✦ Designed 33 by Naman, Published by Penguin — Amazon #1 Bestseller
✦ Produced a Large-Scale Fashion Show in Collaboration with Carlsberg and Blanc 1664
✦ Former Fashion Marketing & Design Program Coordinator, Raffles International College
✦ International Experience Across Fashion, Beauty, Lifestyle & Luxury Brands
✦ Worked in China Across Fashion Manufacturing, Product Development & Global Retail Production
✦ Designed Handbag Collections for International Retailers Including Zara, New Look, Accessorize & Monsoon
✦ Bachelor of Arts (Hons) in Textiles in Practice — Manchester School of Art | QS Top 100 for Art & Design
───────
𝐖𝐡𝐚𝐭 𝐈 𝐃𝐨
🔹 𝐁𝐫𝐚𝐧𝐝 𝐈𝐝𝐞𝐧𝐭𝐢𝐭𝐲 & 𝐕𝐢𝐬𝐮𝐚𝐥 𝐒𝐲𝐬𝐭𝐞𝐦𝐬 — Logos, typography, colour systems, and scalable brand assets
🔹 𝐂𝐫𝐞𝐚𝐭𝐢𝐯𝐞 𝐃𝐢𝐫𝐞𝐜𝐭𝐢𝐨𝐧 & 𝐀𝐫𝐭 𝐃𝐢𝐫𝐞𝐜𝐭𝐢𝐨𝐧 — Strategic creative leadership from concept through execution
🔹 𝐁𝐫𝐚𝐧𝐝 𝐏𝐨𝐬𝐢𝐭𝐢𝐨𝐧𝐢𝐧𝐠 & 𝐒𝐭𝐫𝐚𝐭𝐞𝐠𝐲 — Defining clear market positioning, differentiation, and compelling brand narratives
🔹 𝐒𝐨𝐜𝐢𝐚𝐥 𝐌𝐞𝐝𝐢𝐚 𝐁𝐫𝐚𝐧𝐝𝐢𝐧𝐠 — Cohesive visual communication designed for modern digital brands
🔹 𝐏𝐚𝐜𝐤𝐚𝐠𝐢𝐧𝐠 & 𝐁𝐫𝐚𝐧𝐝 𝐀𝐬𝐬𝐞𝐭𝐬 — Refined touchpoints that strengthen the overall brand experience
🔹 𝐃𝐢𝐠𝐢𝐭𝐚𝐥 & 𝐂𝐚𝐦𝐩𝐚𝐢𝐠𝐧 𝐃𝐞𝐬𝐢𝐠𝐧 — Campaigns, presentations, digital content, and marketing assets
───────
My Approach
Every project starts with understanding your business, audience, and objectives before a single design decision is made. Strategy informs creativity, ensuring every visual element has purpose and every touchpoint works together as part of a cohesive brand system.
Rather than designing for trends, I focus on creating brands with longevity—identities that remain relevant, adaptable, and commercially effective as businesses evolve.
───────────────
Currently collaborating with clients across the United States, Europe, and Asia, I partner with founders and businesses looking to launch, refine, or reposition their brands through strategic thinking and refined visual design.
If you're looking for a creative partner who combines strategy, creative direction, and commercial understanding to build a brand that stands apart, I'd love to hear about your project.
───────────────
𝐄𝐱𝐩𝐞𝐫𝐭𝐢𝐬𝐞
✔ Brand Strategy & Positioning
✔ Brand Identity & Visual Systems
✔ Creative Direction & Art Direction
✔ Luxury & Premium Branding
✔ Fashion, Beauty & Lifestyle Branding
✔ Social Media Branding
✔ Packaging Design
✔ Brand Guidelines
✔ Typography Direction
✔ Campaign & Presentation Design
✔ Content Direction
✔ Digital Assets & Visual Communication
───────
Keywords
Creative Director • Brand Strategist • Brand Identity • Branding • Visual Identity • Brand Positioning • Brand Strategy • Creative Direction • Art Direction • Luxury Branding • Premium Branding • Fashion Branding • Beauty Branding • Hospitality Branding • Lifestyle Branding • Packaging Design • Brand Guidelines • Typography • Campaign Design • Digital Design • Visual Communication • Creative Leadership
Branding
Logo Design
Brand Development
Branding & Marketing
Digital Design
Graphic Design
Social Media Design
Strategy
Visual Identity
Brand Positioning
Brand Guidelines
Figma
Adobe Photoshop
Adobe Illustrator
Adobe InDesign
Editorial Design
Catalog Design
Presentation Design
Midjourney AI
Claude
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