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Creative professional with over 10 years of experience in marketing, design, and digital strategy, working at the intersection of business and visual communication. I have extensive experience leading multidisciplinary teams and transforming ideas into visual experiences and narratives that connect brands with audiences. My work combines strategic thinking, aesthetic sensibility, and results-oriented execution. I have founded and directed a digital marketing agency, led brand launches and repositioning projects, designed customer journeys and sales funnels, and managed creative teams to deliver cohesive campaigns across multiple platforms. I am driven by challenges that involve creating, simplifying, and generating impact. I have a collaborative mindset, a constant curiosity, and the ability to translate complex objectives into creative, clear, and human-centered solutions. Available for freelance projects and consulting opportunities in areas

Helping Businesses Generate More Leads, Sales & Revenue Through Website Optimization ⭐ Top Rated Professional 🏆 700+ Upwork Hours 📈 100% Job Success Most websites don't have a traffic problem. They have a conversion problem. Businesses invest in SEO, paid ads, content, and marketing every day, yet many websites still fail to generate consistent leads and sales because they are slow, confusing, poorly optimized, or full of friction that prevents visitors from converting. That's where I help. I specialize in improving website performance, user experience, technical SEO, and conversion rates to help businesses generate more leads, more sales, and more revenue from the traffic they already have. Over the past 6+ years, I've helped businesses using WordPress, Shopify, WooCommerce, and custom websites improve search visibility, customer journeys, website speed, and overall business performance. ━━━━━━━━━━━━━━━━━━━━━━ WHAT I HELP BUSINESSES IMPROVE ✅ Website Conversion Rates ✅ Lead Generation Performance ✅ Mobile User Experience ✅ Core Web Vitals & Website Speed ✅ Technical SEO & Search Visibility ✅ Customer Journey Optimization ✅ Landing Page Performance ✅ Shopify & WooCommerce Conversions ✅ Checkout Experience Optimization ✅ User Engagement & Retention ━━━━━━━━━━━━━━━━━━━━━━ SERVICES WordPress Development & Optimization • WordPress Development • Elementor Pro • WooCommerce • Custom WordPress Solutions • Website Redesigns • Performance Improvements Shopify Development & Optimization • Store Setup & Customization • Theme Optimization • Product Page Improvements • Checkout Optimization • Reviews Integration • Conversion Improvements Conversion Rate Optimization (CRO) • User Journey Analysis • Heatmap Analysis • Funnel Audits • Conversion Audits • A/B Testing Recommendations SEO & Website Performance • Technical SEO • On-Page SEO • Core Web Vitals • Website Speed Optimization • Search Console & Indexing Fixes Landing Pages • Lead Generation Pages • Service Business Websites • Sales Funnels • Conversion-Focused Design ━━━━━━━━━━━━━━━━━━━━━━ RECENT RESULTS ✅ Reduced WordPress load times from 6.4s to 1.9s ✅ Improved Core Web Vitals and PageSpeed scores across multiple projects ✅ Identified conversion bottlenecks through CRO audits and customer journey analysis ✅ Improved Shopify mobile experience and conversion performance ✅ Resolved technical SEO and indexing issues impacting organic growth ✅ Built high-converting landing pages focused on lead generation ✅ Conducted comprehensive UX, CRO, SEO, and performance audits that uncovered new revenue opportunities ━━━━━━━━━━━━━━━━━━━━━━ WHY CLIENTS WORK WITH ME ✔ Performance-Driven Approach ✔ Business-Focused Solutions ✔ Strong Technical Expertise ✔ Clear & Responsive Communication ✔ Reliable Project Delivery ✔ Long-Term Growth Mindset ✔ Attention to Detail ✔ Focus on Measurable Results ━━━━━━━━━━━━━━━━━━━━━━ I don't just build websites. I help businesses create faster, more visible, and higher-converting digital assets that support long-term growth. Whether you need a WordPress developer, Shopify specialist, technical SEO expert, or CRO consultant, I can identify opportunities, implement improvements, and deliver measurable business results. 📩 Click "Invite" and tell me about your project. Let's build a website that works as hard as your business.

✅ 10+ YEARS OF EXPERIENCE ✅ TOP RATED WITH 100% SUCCESS RATE ✅ 5-STAR CLIENT FEEDBACK 🛠️ Brand Strategy & Identity Design | Packaging Expert | E-Commerce Design 🛠️ I help founders define their brands and communicate consistently with their audience. Your branding reflects your business and directly influences your sales. I create Brands that work, through a proven process, I will take you on a (re)discovery journey starting from Strategy to Launch. Whether you're starting a new project or taking your business to the next level, get in touch and see how I can help you achieve your goals. About me: 🇨🇭 Swiss Designer Living in Brazil 🇧🇷 👨‍🎓 BA in Visual Communication and Art Direction, 🔥 Experience in Top European agencies 🌟 Notable Projects: Crocs, Adidas, Reebok, Olympus, Campari & more. 🌱 Discounts for brands with a positive environmental or social impact. I take pride in making a difference in the lives of my clients and offer agency quality work at affordable rates. Let’s work together and build something dazzling. For more information please visit: firstlightsdesign.com

When your operations are running blind, every day costs you money. I help manufacturing and operations companies build the data systems that give leadership real visibility — so problems get caught early, decisions get made faster, and KPIs actually drive behavior. What makes me different: I've sat in your chair. As a Shift Manager I led 100+ person teams. As a Process Improvement Manager I reduced production stoppages by 85%. As a Project Manager I delivered $1M+ in savings. I know which questions to ask because I've lived the problems you're trying to solve. As a dropshipping E-commerce operations manager I built multi-channel sales reporting from scratch — ingesting Amazon Seller Central data, allocating courier and channel info, and calculating profits and operational kpis. Improved profit in 32%, refunds recovery in 41+% and reduced order defect rate by 37% with data/process improvements. What I build: • Power BI dashboards that support real decisions (not just display data) • KPI frameworks that align teams to measurable results • Real-time operations monitoring systems • Process improvement roadmaps with clear ROI My stack: Power BI · SQL · M · DAX · PowerQuery · RLS · dbt · Python API integration · GitHub · M365 · ERP · Syspro · Excel · Google Sheets Credentials: · Power BI Associate · WCM International Auditor · Lean Office Consultant · Master's in Automotive Engineering (Politecnico di Torino) · Mechatronics Engineer Most consultants ask "what dashboard do you want?" — I ask "what problem are you trying to solve?" Then I diagnose root causes, develop the right KPIs, and build systems your team will actually use. 📧 Let's talk about what's possible with your data.

Supply Chain & eCommerce Operations Consultant specializing in DTC and marketplace brands on Shopify, Amazon, TikTok Shop, Walmart, and other sales channels. I help product-based businesses stay in stock, run operations smoothly, and scale confidently — without tying up unnecessary cash or losing control of moving parts. Over the past 5+ years I've supported eCommerce brands across fashion, apparel, cosmetics, smartwatches, food products, and health & wellness — managing everything from demand forecasting and inventory planning to supplier negotiations, 3PL coordination, freight management, and day-to-day operational support. I work directly with founders and brand owners as their operational right hand, keeping communication clear and execution tight across suppliers, warehouses, and internal teams. Before working remote, I held senior Supply Chain roles at Givaudan (global flavors & fragrances leader) and Cremer S.A. (one of Brazil's largest healthcare manufacturers), managing S&OP cycles, regional supply planning across Latin America, and teams of planners. What I can do for your business: - Build and maintain SKU-level demand forecasting models (Excel/Google Sheets) using historical sales, seasonality, promotions, lead times, MOQs, and safety stock logic - Deliver clear weekly replenishment reports: what to reorder, when, how many, projected stockout dates, and cash/inventory risk flags - Manage Purchase Orders end-to-end: planning, creation, supplier follow-up, and inbound tracking - Define safety stock levels and reorder points per SKU to eliminate stockouts without over-ordering - Coordinate inbound shipments from China suppliers through freight forwarders to 3PL — tracking, customs, receiving reconciliation, and exception handling - Review invoices and cross-check against PO details and shipment records to catch pricing discrepancies - Manage Air and Ocean Freight operations and shipping mode decisions - Coordinate with 3PLs and warehouse partners on inbound receiving, inventory accuracy, and fulfillment flow - Support product launches: production timeline coordination, supplier follow-up, inventory positioning, and launch readiness - Build KPI dashboards, SOPs, operational trackers, and management reports in Excel and Google Sheets — keeping the business running consistently and independently of any one person - Identify and resolve slow-moving inventory with actionable clearance or bundling strategies - Integrate AI tools (Claude, ChatGPT) into daily workflow for faster analysis, reporting, and communication - Serve as the operational point of contact between suppliers, warehouses, 3PLs, and internal teams — keeping communication clear and updates flowing - Support customer service teams with real-time updates on product availability, order status, and inbound ETAs - Manage day-to-day operational workflows including order monitoring, invoice processing, vendor communication, and documentation Languages: Portuguese (native) | English (fluent) | Spanish (fluent) — trilingual support for global markets Let's talk about how I can help your brand stay in stock, run smoothly, and grow.

I've spent the last 7 years in sales doing the unglamorous stuff that actually moves deals forward: cold outreach, pipeline building, lead qualification, and closing. Not as a theory, but as someone who built businesses from scratch and had to figure it out along the way. At Merat, I co-founded an e-commerce company and took it from zero to $400K+ in revenue. At Jogajunto Agency, I ran the full B2B sales cycle as a BDA, grew the qualified pipeline by 20% in one quarter, and closed proposals at a 15% conversion rate. I'm fluent in English and Portuguese (native), with intermediate Spanish, which means I can run outreach and calls across North American and Latin American markets without losing anything in translation. What I can help you with: - Outbound prospecting and cold outreach (email, LinkedIn, cold calling) - Lead qualification and ICP definition - CRM management (HubSpot, Pipedrive, GoHighLevel) - Full sales cycle support, from first touch to close - Market entry for companies targeting Brazil or LATAM I work best with founders and growth teams who need someone that treats the pipeline like it's their own business.