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I’m a passionate graphic designer with a mission to empower entrepreneurs and small businesses by transforming their visions into compelling logo & brand designs. TYPES OF SERVICE/PERSON/BUSINESS I CAN DESIGN FOR (Examples in portfolio) * Content Creators (ex: Raw Parenting Podcast) * Food & Beverage (ex: Mutant Supplements) * Trades Industry (ex: Spence Mechanical) * Real Estate (ex: RealTours, Cedar Crest) * Fashion & Merch (ex: Mutant Supplements) * Events: theme design (ex: REW Money Dinner) * Health & Wellness (ex: Inspired Soulutions) * Personal (You) * Artists * Pets/Animals * Sports ...Really anything; with the right research and an understanding of the client’s business and goals. It’s my job as a designer to adapt. LOGO DESIGN PROCESS: This is what I like to focus on and discuss with clients when designing a logo: * What is the objective and purpose of this logo (brand)? * Does the service/person/business have a mission statement? * What are some keywords that define the service/person/business? * What/who is the market/audience/consumer? * Does this service/person/business have a voice or personality? * How can this brand grow? (Let’s think big picture) * What/who are some aspirations and inspirations? * Does the service/person/business have a mantra, slogan, or tagline? * Are there competitors and who? After establishing the list above and designing a logo, you have the option to go a step further and create the service/person/businesses "brand identity". WHAT IS BRAND IDENTITY? “A brand identity combines tangible and intangible factors that work together to create your business’ personality. Common "elements" of a brand identity include:” (source: Indeed) * Logo * Design elements (colours, typography, imagery, icons etc…) * Voice and vocabulary * Values * Mission * Customer’s perception of the company These ELEMENTS can be communicated to your audience/clients through various ways such as: * Social media posts & profile imagery (instagram, facebook, linkedIn, X) * Youtube (Thumbnails, profile banner, video graphics) * Website imagery & banners * Digital & Print Ads * Branded Apparel & Merch * Presentation Decks * Stationery (Business cards, letterhead etc…) WHAT IS THE PURPOSE OF A BRAND IDENTITY? “Your brand identity helps you connect with customers in a meaningful and lasting way… A clear, specific brand identity makes your company memorable. Potential customers remember the look of attention-grabbing brands and how those brands made them feel.” (source: Indeed) Together, we’ll craft a unique brand story that resonates with your audience and elevates your brand to new heights. EXTRA LOGO (BRAND) DELIVERABLES Below is a list of products that can be purchased alongside your logo design to help you establish a cohesive brand and present a professional image as you build your business. Logo Extension Pack Logos are used in various ways, and sometimes they need to be adapted to work in different contexts. Having a variety of logos is essential. (See Raw Parenting in portfolio.) Logo (Brand Style) Guide This guide includes logo usage rules, typography, mood board, colour palette, and messaging/voice tone. It is very useful for ensuring consistency, maintaining brand integrity, and effectively communicating your brand. Media Kit This kit includes social media posts, Canva templates, banners, and profile images. (See Raw Parenting Podcast in portfolio.) Media Kit Consultation If you purchased a media kit, let’s discuss it! If you're new to creating a brand presence on social media, I can provide some starting tips. Website Design (Using Squarespace) While I’m not a web developer, I can create a simple 1-3 page website for you using Squarespace. (See Spence Mechanical in portfolio.) Additional Digital or Print Assets Any extra assets you need to achieve brand awareness, such as ads, posters, stationery, email signatures, YouTube thumbnails, etc. I thrive on helping my clients navigate their journeys, providing tailored branding and social media marketing that not only can enhance their presence but also inspire confidence and growth. DESIGN TOOLS: Adobe Creative Suite (Photoshop, Illustrator, Indesign, After Effects etc…) Figma Squarespace Canva Google Slides DESIGN SKILLS: Logo design Social media design Moodboards Colour theory Typography Illustration Step & repeat pattern design Iconography (Icons) Photo editing Motion graphics Layout design Presentation design Poster design Print & digital ads

✨ TOP RATED Freelancer - Top 10% talent on Upwork 👩‍💻 6+ Years Of Graphic Design Experience 💯 100% Client Satisfaction Are your designs not capturing the essence of your brand? Struggling to keep branding consistent across all platforms? I'm Alyssa, and I can help transform your ideas into stunning visuals that resonate with your audience and scale your business in an authentic way. CLIENT TESTIMONIAL: “Alyssa is very responsive, professional, and always goes the extra mile to ensure we get the best outcome with every project. She always brings something new to keep my company's email and social media campaigns fresh and engaging. I would highly recommend.” With over 5 years of experience in both agency settings and freelancing, I specialize in: ✔️ Brand & Logo Design ✔️ Email Marketing Design and Management ✔️ Print Design (Flyers, Brochures, Posters, etc.) ✔️ Social Media Design (Graphics, Ads, Banners, and more) ✔️ Packaging Design ✔️ Business Cards & Signage ✔️ Custom Merchandise Design ✔️ Website Graphics ✔️ Basic Website Design I use industry-leading tools daily, including Adobe Photoshop, Illustrator, InDesign, Figma, Klaviyo, and Canva, to ensure top-notch quality in every project. Let's collaborate to bring your amazing ideas to life with quick and clear communication! Reach out today to discuss how my services can be tailored to your unique design needs and business goals.

🚀 Turning Paid Traffic → Repeat Customers For DTC eCommerce Brands | Your Klaviyo Specialist I help 6–8 figure DTC eCom brands build email & SMS retention systems that turn ad traffic into repeat purchasers with Klaviyo. Driving 30–50% of total revenue without increasing ad spend. Here’s what that looks like in practice: After the first 12 weeks with Biktrix, I took their Klaviyo account from: → Opt-in rate: 2.1% → 7.5% → Flow revenue grew to 20% of total ecom revenue → SMS revenue went from $0 → 13%–24% per month → Klaviyo accounted for 36%–45% of monthly revenue After the first 12 weeks with Orion, I took their Klaviyo account from: → Opt-in rate: 1.3% → 8.31% → Flow revenue grew to 25% of total ecom revenue → SMS revenue went from $0 → 16%–26% per month → Klaviyo accounted for 37%–48% of monthly revenue If you want a email & SMS system that turns your lists into an actual money printer, I'm your guy. 🫵 What you get: • Full Klaviyo integration with Shopify • 14+ Klaviyo flows set up. All major and minor flows designed to generate maximum revenue • High converting campaign schedule and content strategy targeting specific segments of your list • Unified email and SMS marketing inside Klaviyo, giving you a complete view of the customer journey • Deliverability optimization including SPF, DKIM, and DMARC setup, plus external monitoring tools like Google Postmaster so your emails stay out of spam • Opt in form creation and optimization to capture and convert more cold traffic into customers • Advanced list building and segmentation strategies that engage your entire list • Continuous A/B testing to ensure you are converting the highest possible percentage of prospects 👨‍🔧 Problems I fix: • Email deliverability issues • Broken integrations • Underperforming or templated flows • Low engagement and high list churn • Poor segmentation and lack of personalization • Low converting opt in forms (under 5%) • Inconsistent campaign sending • Ineffective email content, design, or strategy • No A/B testing or data driven decision making 🧨 Revamp your Klaviyo account in 90 days: 1. Complete Klaviyo and deliverability audit 2. Custom 90 day roadmap to rebuild your Klaviyo account from the ground up This includes: • Deliverability fixes • Opt in form creation and optimization • 14+ automated flows • Campaign sending calendar • Advanced list building and segmentation strategies 3. Continuous optimization to improve email and SMS performance ✊ Platforms I am familiar with: → Email: Klaviyo, Omnisend → SMS: Klaviyo → Pop ups: Alia → Loyalty and Reviews: Judge.me → Support and CRO: Gorgias → Analytics: Hiro 🤝 Platforms I am partnered with: • Klaviyo • Alia ✅ Conclusion: If you are a DTC eCommerce brand built on Shopify using Klaviyo or Omnisend and need help building and executing a your email & SMS marketing strategy, I am your guy. ➡️ Send me a message! Let me know the scope of your project, and we can hop on a quick call to see how I can take your email and SMS marketing to the next level. ❓FAQ Q: Who is your ideal client? Growth oriented DTC eCommerce brands using Klaviyo or Omnisend in any niche, including apparel, fitness, supplements, jewelry, consumer goods, etc. Q: What can I expect from your service? Done for you Klaviyo email and SMS marketing that works. Guaranteed ROI, rapid list growth, personalized and targeted automations, a tailored campaign schedule, and high converting opt in forms. You will never have to worry about email or SMS again. Q: Do you offer recurring work? Yes. My preferred clients are eCommerce brands looking to partner with an email and SMS freelancer for ongoing work. Q: Can I see samples of your work? All of my best work is available inside the Figma file linked in my portfolio.

✅ TOP RATED PLUS Freelancer 💎 100% Job Success Score 🎬 7+ Years of Professional Video Editing 👥 110+ Happy Clients Worldwide 🎞️ 5000+ Videos Created 🚀 Ads • Product Videos • AI Content Creation Hello! I’m a professional Video Editor with 7+ years of experience creating high-performing content for brands, agencies, and businesses. 🎬 Today, the strongest content combines professional editing skills with modern AI production tools — and that’s exactly where I help clients win. 🤝 I create scroll-stopping videos for TikTok, Instagram Reels, YouTube Shorts, Meta Ads, product launches, and brand campaigns. 🚀 Instead of expensive filming, large crews, and slow production timelines, I help businesses create fast, scalable, modern video content that looks polished and converts. ⚡ What I can help you with: 🎯 Short-form video ads 🤳 AI UGC-style ads 📦 Product animation videos 🗣️ AI spokesperson / avatar videos 📣 Promo videos 🏢 Corporate videos 📱 Social media content 📖 Product storytelling videos 🌴 AI lifestyle scenes ✂️ Video editing from existing footage 🧪 Ad creatives for split testing ✨ Motion graphics & subtitles 🎧 Clean audio editing & sound design Why clients hire me: ✔ 7+ years of real video editing experience ✔ Strong marketing sense (hooks, pacing, retention, conversions) ✔ Fast turnaround times ✔ Clean, premium visuals ✔ Content that doesn’t feel cheap or overdone ✔ Easy communication & reliable delivery Great fit for: 🛍️ eCommerce brands 💄 Beauty & wellness brands 📈 Agencies 🚀 Startups 🎤 Coaches / personal brands 🏪 Local businesses Whether you need polished editing, AI-powered ad creatives, or scalable short-form content — I can help you create videos that grow your brand and drive results. 📊 Let’s build something great. 🤝

🏆 Top 1% of Freelancers – Top Rated Plus 💪 Senior Website, Email, UI UX, Graphic Designer – 10+ years of experience 🎯 Worked with brands like PlayStation, Shopify, Uber, RE/MAX, Google, Zoom, LinkedIn, Jobscan, Samsung, Klaviyo, Beehiiv, and more 🕰 Certified Website, Graphic, UI UX Designer by Google, Upwork, Conestoga College, IBM Hi, I'm a versatile creative who is a website designer, website developer, email marketing specialist, and strategist with over a decade of experience building high-performing digital experiences. I started my career as a graphic designer, which shaped the way I approach every project today. Strong visual hierarchy, typography, and brand consistency are the foundation of my work. Over time, I expanded into website design, web design, and full website development, combining design precision with strategy, UI UX thinking, and conversion optimization. As a web designer, I bring the same eye for detail to every web design project, ensuring each layout supports both brand and business goals. Today, I help brands design and develop websites that are fast, scalable, and built to perform. Whether you need a complete website design, a high-converting landing page, an eCommerce experience, or a custom WordPress build, I deliver polished solutions with clean structure and measurable results. I work across WordPress, Elementor, Webflow, Framer, and Shopify, ensuring every website design balances aesthetics, usability, and performance. Each web design I produce is structured for clarity, speed, and long-term scalability. Alongside web design, I specialize in professional email design and full-scale email marketing strategy. As an experienced email designer and HTML email developer, I create high-performing email campaigns, branded email templates, and scalable email design systems that support growth. I work across Klaviyo email marketing, HubSpot email design, Mailchimp, Flodesk, and ActiveCampaign, delivering both email strategy direction and hands-on email design execution. From lifecycle campaigns to cold email systems and advanced email automation sequences, I design and build email marketing ecosystems that drive engagement and revenue. My email designs are crafted to feel cohesive across every touchpoint, from welcome flows to broadcast campaigns. Every email design I produce is built on the same principles that guide my web design work, My email design approach focuses on clarity, responsiveness, and conversion. From segmentation strategy to Klaviyo automation flows, I implement email automation systems that increase open rates, click-through rates, and long-term customer retention. Every email design is optimized for deliverability, accessibility, and cross-device performance. Whether it's a single email design or a complete email automation architecture, my email strategy is built around performance and scalability. 🚀 WHERE I DELIVER RESULTS 🌐 Website Design & Web Development Strategic website design and web development for SaaS, eCommerce, and service-based brands. I design and build responsive, conversion-focused websites supported by strong UI UX foundations and clear business objectives. My web design process is grounded in research and measurable outcomes. 📧 Email Marketing, Email Design, Email Designs & Email Automation End-to-end email marketing strategy and advanced email design services, including Klaviyo email marketing, HubSpot email design, Mailchimp campaigns, Flodesk builds, ActiveCampaign flows, custom email templates, and scalable email automation systems. As a dedicated email designer, I design, build, code, and optimize high-performing email designs and email campaigns that support acquisition, retention, and revenue growth. My email strategy covers the full lifecycle, from first-touch email designs to long-term email automation flows. Every email design is purpose-built. 📦 Product & Interface Design UI UX systems for dashboards, web apps, and digital platforms with structured information architecture, scalable design systems, and performance-driven thinking. This informs my web design and email design practice. 🎨 Brand & Visual Systems Rooted in my background as a graphic designer, I create cohesive visual systems that align branding across website design, email design, email marketing, and product experiences. 🛠️ Tools & Platforms Figma, Adobe Photoshop. Illustrator WordPress, Elementor, Webflow, Framer, Shopify Klaviyo, HubSpot, Mailchimp, Flodesk, ActiveCampaign, etc. HTML email development, responsive email design, email automation, and performance optimization If you're looking for a website designer, website developer, or experienced email designer who understands email design, email designs, email automation, email strategy, and conversion strategy at a strategic level, I'd be glad to collaborate. Whether the project calls for web design, email design, or both, working together as one system, I can support

It's time to transform your brand into a strong visual identity that stands out from the crowd! I lead a small but mighty design studio in Vancouver 👉 okeyducky.com. We specialize in crafting your brand story into a modern website with a memorable brand identity that will leave a lasting impression. 🌟Contact us now to make your vision a remarkable reality that stands out! By working with us, you'll have an entire team supporting you, and I'll personally take care of all the team management. Please note that at this time, I'm not available to collaborate with other design or branding agencies. Our capabilities: - Brand Identity and Brand Guide Creation - Web Design + Development - Print Design (Posters, Flyers, Brochures, and more) - Digital Graphics (Social Media, Banners, and more) › Vancouver/BC welcome We're passionate about supporting local businesses in Greater Vancouver and BC, and building a strong local network. If you're from Vancouver or BC, we'd be more than happy to help! Look forward to hearing from you! Irene Ou