Hire the Best Marketing Managers
in Australia

Hi, I’m Sonja — a senior marketing strategist, agency founder, and fractional CMO with 12+ years of experience building brands, leading teams, and scaling companies across Australia, the US, and Europe. I founded and scaled two marketing agencies before selling into a healthcare corporate where I helped grow the organisation from 150 to 830 employees and from 6 to 11 hospitals. I specialise in turning complex businesses into clear, compelling brands with marketing systems that scale. What I Do Best I help businesses clarify their brand, strengthen their positioning, and build marketing engines that drive consistent, measurable growth. My work often includes: Brand strategy and architecture Go-to-market planning Marketing roadmaps and growth frameworks End-to-end launch strategy (FMCG, SaaS, DTC, healthcare, sustainability) Digital marketing systems and automation Messaging, content, and storytelling for conversion Pitch decks and investor communications What You Can Expect Working With Me I combine high-level strategic thinking with hands-on execution. I’ve worked with startups, global brands, and multi-site organisations — helping them grow, reposition, or enter new markets with confidence. Clients choose me because I’m: - A proactive problem-solver who simplifies complexity - Fast, reliable, and able to work independently - Strong at both strategy and creative execution - An exceptional communicator and collaborator Industries I Have Deep Expertise In - Healthcare and Hospitals - Not-for-Profit FMCG and Consumer Goods - Sustainability & Circular Economy - SaaS and Technology - Professional Services - Tourism and Hospitality If you’re looking for someone who can build a marketing strategy, elevate your brand, and deliver polished, thoughtful work quickly and independently, I’d love to help. Let’s build something exceptional.

TLDR: 6+ years. 250+ clients. 100% success score. PORTFOLIO: canva.link/holly-ugc-folio Your brand deserves better than beige content. I’m an Australian Social Media Manager, Content Creator + UGC Creator with 6+ years of experience creating content for 200+ brands around the world, from luxury watches and fashion to beauty, wellness, food, tech and just about every niche in between. I specialise in figuring out what makes a brand feel like itself, then turning that into content people actually want to stop and look at. What I can do for you: • Scroll-stopping Reels + TikToks • UGC + talking-head content • Beautiful, cohesive social feeds • Graphics + branded content • Copywriting + content strategy • End-to-end social media management I work across Canva, CapCut and Adobe Creative Suite, combining design, video editing, storytelling and social strategy to create content that feels current, creative and completely tailored to your brand. Need UGC? I’m a Melbourne-based creator available for talking-head videos, product demonstrations, voiceovers, lifestyle content and organic-style UGC. And because I’ve spent 6+ years on the strategy side of social media, I don’t just know how to be in front of the camera. I know how to create content for the people on the other side of it. I’ve maintained a 100% Upwork success rating while working with hundreds of businesses, and I’m very used to jumping into a completely new brand, understanding its world quickly and creating something that actually feels like them. If you’re looking for robotic, formulaic content, I’m probably not your girl. If you want someone who genuinely cares about making your brand look incredible, send me a message.

You've probably hired a copywriter before. The copy arrived on time, looked fine, but absolutely nothing happened when it was published. Nobody found the angle that made your product mean something to your reader. That's what I'm good at. I spent years as a TV news reporter making complicated things interesting on a tight deadline. I've written B2B campaigns for Google, explained insurance products for IAG, and helped Bank of Queensland talk to business owners who'd heard every banking pitch going. The brief is always different. The job is always the same: find what makes someone care, and write toward that. Here's how it works: 1. Share the brief I'll ask any clarifying questions before I get started so we're aligned from the beginning. Then I get to work. 2. Get on with your day No check-ins required. You'll know the work is happening while you're doing what you do. 3. Receive copy that's ready to use I'm always happy to revise. The research and editing I do upfront means it's rarely needed. If you've been burned by copy that looked fine and did nothing, send me a message. My Upwork profile is thin because it's not where I built my business. Happy to share references or samples that fill in the gaps.

I have worked in the sales, software, events and digital marketing space for over 10 years now. I have closed over 1,000 deals in that time and generated millions in revenue for different companies such as Snapchat, Workday and Facebook. My experience includes working as a vendor for Facebook through Accenture on the Advocacy team. I helped businesses grow using Facebook and spoke to companies who have had great success using Facebook to grow their business. I learned so much about the technology industry and Social Media marketing in this role. After this, I moved onto work for Bionic Universal Marketing, a Facebook Marketing Partner. Here I worked with businesses to grow their sales on Facebook, Google, and other digital platforms, and I helped manage the relationship with brands directly as well as with agencies across the world. In less than a year I progressed to Sales Manager. I then worked as sales manager in a number of companies, perfecting and successfully replicating a strategy that can be implemented in any B2B business to grow their sales. Furthermore, I worked for 1.5 years in the Royal Dublin Society (Ireland's largest events venue) as a business development manager bringing in and managing large scale events in business, sports and entertainment. Since then I have been working as a sales manager for an events agency in Sydney Australia. Some platforms I had recent success with: Meta Ads (Facebook/Instagram) | Google Ads | TikTok Ads | LinkedIn Sales Navigator | HubSpot | Go High Level | Apollo | Zoho | Dripify | Go High Level. Working across several industries and markets I have helped brands build their businesses from the ground up, and I have grown businesses that have already been operating for several years. I am passionate about sales, digital marketing, and customer management. Allow me to work with you, and let me show you how I can positively impact a company.

What I'm running right now: → Sunday Drive (car auctions): $8M+ cleared across three events → One Partner: 2.6× approval lift after inheriting 60 broken campaigns from three previous agencies → Swimming Pool Kits Direct: 5× lead volume, cost-per-quote down 70%, 42 SEO location pages live Track record before Upwork: → Built and sold Digital Organics (team of 12) → Head of Search at First Digital — Harmoney, Contact Energy, House of Travel, Dymocks, The Co-operative Bank → Google Insights featured case study → $47M+ in ad spend personally managed → 27 years inside the discipline What you get from one operator: → Google Ads and Meta managed as one portfolio, not two silos competing for credit → AI-generated video, creative, and content at volumes no agency matches at this price → CRM-connected tracking so bidding optimises toward revenue — not clicks, not vanity → Lead magnets, sequences, automation built into the funnel, not bolted on by a third freelancer → Two meetings a month. One report. One person accountable. Most clients arrive needing one thing. They stay because the same operator they hired for that one thing turns out to be fluent in the four other things their old agencies kept breaking. Send me the job post or a short brief. I'll come back within 24 hours with a scoped proposal and a clear view of what's involved.

Hi! Nice to meet you. My name is Flick and have been writing for more than a decade now - and I love it! I hold a degree in Journalism and a Masters in Digital Media, and enjoy everything about the online world. From writing engaging blogs to producing thoroughly research eBooks, I have the skills you are looking for! I have a rich and varied career history covering editing, publishing, marketing SEO and more. Over the past decade, some of the positions I have held include: Senior Subeditor for Copeland Publishing (parenting magazine) International Marketing Manager for QualityTrade (managing all digital and offline marketing efforts) Marketing Manager for Children's Tumour Foundation of Australia Digital and Promotions Manager at North Shore Mums I have completed a number of courses for Social Media Marketing: Facebook Growth Course Instagram Growth Course Pinterest Growth Course SEO blog writing I have also completed plenty of freelance work, including: Managing social media accounts for a number of business and growing both their numbers and engagement Writing SEO friendly content for a variety of websites in all niches and industries Transcribing Blog content writing Writing website pages Sales pages Ebooks Marketing documents