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If your ads are already running but results feel inconsistent, you probably don't need more campaigns. You need a RESET of the system behind them. Most businesses I work with are already spending on Meta Ads or Google Ads. Leads and sales come in, but performance swings from strong one week to disappointing the next. Creative burns out quickly. Scaling spend feels risky. This usually happens because the acquisition system is fragmented. Ads are run by one person. Creative is handled somewhere else. Landing pages are built without understanding the traffic. When results drop, nobody knows what actually caused it. That is the problem I specialise in fixing. I help businesses rebuild their paid acquisition systems so strategy, creative, campaigns and landing pages work together to generate consistent leads and sales. My work typically involves resetting the structure behind your paid media so the entire funnel performs as one coordinated system. Areas I support clients with: • Creative strategy for paid acquisition • Landing page and funnel strategy • Meta Ads strategy and media buying • Google Ads strategy and media buying • Conversion focused copywriting • Profit and unit economics analysis I work with a mix of businesses including: • High ticket B2C • Ecomm brands • SaaS companies Clients usually bring me in when they are already spending on paid media but want to improve: • lead quality • conversion rates • campaign scalability • overall return on ad spend If you are looking to reset and strengthen your paid acquisition system, feel free to reach out. Tell me: • what you sell • your current ad spend • the results you want to achieve If it looks like a good fit, I will share how I would approach improving your acquisition system.

If you're spending $10K or more per month on ads and you still can't answer these three questions with confidence, you have a problem: * What is my true return across all paid channels, not just what Meta or Google report? * What does it actually cost to acquire a new customer? * Is the business profitable at the current acquisition rate? Most brands can't. Not because they don't care, but because nobody has built the system that makes those numbers visible and reliable.That's the problem I fix. Who I am I'm Daan. I spent years inside Meta in Berlin and Google in Dublin, working directly on the platforms most agencies treat as black boxes. I left to build a consultancy where I could do things properly, without the account manager layer, without the templated playbooks, and without optimising for platform metrics instead of business outcomes. I now manage active accounts across Australia, the US, Europe, and the UK. My clients are not looking for someone to "run their ads." They want the numbers to make sense, the spend to be defensible, and the growth to be repeatable. What clients actually get When we work together, you get a complete paid growth system: * A full audit of your current account structure, tracking setup, and reporting so you know exactly what is broken and why * Rebuilt campaigns across Meta and Google designed around your margin, your customer economics, and your actual growth targets * Accurate conversion tracking, including server-side where needed, so the platform optimises on real data rather than modelled guesswork * A reporting framework built on MER, new customer CAC, and LTV:CAC, the numbers that tell you whether the business is working, not just whether the ads are running * Ongoing management, testing, and iteration with full transparency on what is being tested, why, and what it produced You will know what you are spending, what it is returning, and what the next lever is. Every month. Results across markets and channels * Australian comparison brand scaled spend 22% to A$661K. * Dutch software retailer hit €1.07M revenue at 13.2x ROAS, 5.1 MER, and nCAC down 26%. * US beauty brand scaled Google Ads from $130K to $227K spend while ROAS lifted from 4.45x to 4.70x and POAS gained 4%. * US high-ticket e-commerce brand hit 22.4x non-branded ROAS and $719K revenue. * Australian retailer lifted Meta ROAS 50% to 4.73x and MER from 3.5 to 4.1, with nCAC down to A$26.74. * Australian retailer cut Meta ad spend 7% (A$204K → A$190K), while ROAS lifted 19% and POAS gained 5%. * Belgian real estate lead gen added 884 qualified leads on only 5% more spend. These results come from the same system applied consistently: clean structure, accurate data, strategy built around business economics rather than platform scores. Who I work with I work with three types of clients: 1. eCommerce brands and lead gen businesses spending at least $10K per month on paid media who know their ads are underperforming but are not sure exactly why, or who are scaling and need the infrastructure to support it without things falling apart. 2. In-house marketing teams who have the budget and the ambition but need a senior operator to audit, restructure, and build the system their internal team can then run with confidence. 3. Agencies who need a specialist brought in for a specific account, a complex tracking problem, a client audit, or a senior strategic perspective they do not currently have on staff. You are the right fit if: * Your ROAS looks acceptable but the business does not feel like it is growing * You have been burned by reporting that showed clicks and impressions instead of revenue and profit * You need one experienced operator who is accountable for the full picture, not a team of generalists handing off tasks * You want a consultancy call with someone who has actually worked inside the platforms, not just managed them from the outside If you are pre-spend or looking for someone to boost posts, I am not the right fit. How to start I keep my client load small by design. Every engagement gets my direct attention, not a junior account manager. Depending on what you need, the entry point is either: * A paid audit — I review your full account, identify what is broken, and give you a clear diagnosis with a prioritised action plan. You keep the output regardless of what comes next. * A consultancy call — A focused 60 or 90-minute session where we work through a specific problem: account structure, tracking, scaling strategy, channel mix, or measurement framework. Useful for in-house teams and agencies who need sharp senior input without a long onboarding process. * Ongoing management — For brands and businesses ready to hand over the full paid media operation to someone who treats it like it is their own. Send me a message with a brief overview of your situation, your current monthly ad spend, and what you are trying to solve. I will respond within 24 hours.

Performance marketer and growth operator helping founders scale through paid acquisition, creative systems and commercial strategy. Specialising in: • Meta Ads • Google Ads • Creative testing systems • Lead generation • DTC growth • Conversion optimisation Best suited for businesses already generating traction and looking to scale profitably. Direct, commercial and systems-focused approach. No bloated agency processes or vanity metrics.

Bachelors of Business graduate with specialization in Marketing from Western Sydney University of Australia. I have been involved in managing E-commerce stores and deploying marketing strategies for more than 6 years. These 6 years enabled me to: * Manage Amazon and eBay accounts including writing Product Descriptions, Keyword Ranking, Stock-takes and Product Listings * eBay and Amazon Problem Resolutions * Social Media Marketing (Facebook, Instagram and Twitter) * Marketing (Email, print media, project planning) * Account Integration (AutoDS and eBay account) *Content writing, editing, developing and copy writing I deliver my projects within 24 hours with money back guarantee!

180% Open rate and 29.8% Click-through rate? Yep, I did that for one of my 7-figure business owner clients all through one email sequence. And this wasn't luck, it was a mix of optimising tagging, segmenting, and in-depth brand research ... So, looking for copy that actually sells, not just “sounds nice”? Let me introduce myself... I’m Alexander Rendina, a digital marketer and copywriter who’s helped online fitness coaches, service businesses, and entrepreneurs generate leads, close sales, and increase their marketing efficiency… without relying on AI or gimmicks. But instead, using an in-depth understanding of my client and their audiences needs to capitalize on their deepest pain points, desires, and buying triggers… Turning every piece of copy into a direct path from “interested” to “I’m in.” I’m not here to throw buzzwords at you or follow some cookie-cutter “secret formula.” I write copy that converts because I understand what actually makes people take action: - Emotions that get under their skin. - Logic that makes the decision feel safe. - Imagery that lets them picture life after saying “yes.” It’s the same approach I’ve used to create email campaigns that double open rates with one email, create whole website funnels that turn cold traffic into paying clients and build social media scripts that stop the scroll and spark instant curiosity. My process is simple… I dig deep into your audience’s roadblocks and objections… Then I shape them into persuasive stories, engaging emails, and belief-shifting angles that feel authentic to your brand voice, because nothing kills sales faster than copy that feels fake. I don’t work with everyone, not because I’m picky for the sake of it, but because I focus on offers I know I can scale. If that’s you, here’s what you need: - A product or service you stand behind. - A real desire for results (not just pretty words). If you’re ready for copy that hooks attention, holds it, and turns it into sales… Click “Contact” and let’s talk about your next high-converting project. Yours Truly, Alexander Rendina

Ernie here. Based in Perth, running an AI native paid media studio. Frank, the AI surveillance layer I built, watches every account 24 hours a day. The team executes. I run strategy. The cycle is faster, tighter, and catches things weekly cycles miss. I do not do SEO, social media management, content marketing, or 30 minute discovery calls. I do run Google Ads, Meta, LinkedIn, Reddit, server-side tracking, GA4, GTM, Looker Studio, landing pages, and CRO. All under one operator. 🏅 Top 1% Expert-Vetted Google Ads & PPC Strategist Globally 🏅 Ranked 1st in Australia for Job Completions, Earnings, and Expert-Vetted Status 🏅 15 years building paid media systems, 800+ Upwork jobs completed 🏅 Studio at keywordadv com - case studies, methodology, and field notes from running real accounts 𝐇𝐎𝐖 𝐈𝐓 𝐖𝐎𝐑𝐊𝐒 I work on a percentage of ad spend retainer model. The percentage scales down as the account grows. The smaller the budget, the higher the percentage, because smaller accounts still need the same brain behind them. The bigger the budget, the lower the percentage, because the system scales without scaling our cost to you. Frank, the AI surveillance layer, the team, the strategy, the landing pages, the tracking, the creative, the reporting. All of it scales with you. You do not buy a tier. You buy the studio. One off audits, account rebuilds, and tracking implementations are scoped fixed price, outside the retainer model. Send a message with your current monthly ad spend and I will share the exact percentage that fits your account. 𝐒𝐄𝐑𝐕𝐈𝐂𝐄𝐒 🛠️ Google Ads management - Search, Performance Max, Shopping, smart bidding, account audits, restructures 🛠️ Paid social - Meta, LinkedIn for B2B lead gen, Reddit 🛠️ Conversion tracking - GA4, GTM, server-side, offline conversion imports 🛠️ Landing pages and CRO - audit, design, build, implementation for paid traffic only 🛠️ Reporting - Looker Studio dashboards, weekly intelligence reports 🛠️ Strategy and consulting - retainer model only, no hourly engagements 𝐖𝐇𝐀𝐓 𝐈 𝐃𝐎 𝐍𝐎𝐓 𝐃𝐎 - SEO - Social media management or organic content - 30 minute discovery calls - Free audits - GMC suspension fixes - Live setup via screenshare - Daily check-in calls or constant approval cycles - Low budget accounts under $1k/month expecting fast ROAS 𝐌𝐎𝐑𝐄 Studio: keywordadv com Field notes: keywordadv com/field-notes The system: keywordadv com/the-system