Hire the Best Social Media Managers
in Portugal

If your social media feels unstructured, your brand looks unstructured. A research-led, strategy-first system keeps your content premium, on-brand, and built to perform: from planning and creation to publishing and weekly optimization. I’ve worked with brands across different stages - from tightening positioning to building a consistent content system that performs. Here’s what that system looks like: • Research & Strategy: I start by understanding your brand, audience, and competitors to define clear content direction and positioning. • Content Planning System: Your content is planned ahead with structure and intention, so posting is consistent and aligned. • Social Media Content Creation: short-form video + posts/carousels designed to match your brand • Content Writing: Captions and hooks are written to match your brand voice, speak to the right audience, and encourage engagement or action. • Publishing & Optimization: Content is published consistently, reviewed through performance data, and refined over time to improve results. Tools: DaVinci Resolve, Canva, Notion, Instagram Insights, TikTok Analytics. Best suited for travel and hospitality brands. Message me your Instagram/TikTok and your goal. I’ll take a look at what’s working, what’s missing, and how I can help you move it forward.

I’m a Social Scientist and Business Manager with a strong interest in digital communication, content creation, and community building. My background in Social Sciences trained me to analyze cultural dynamics, understand audiences, and communicate ideas clearly. During my studies, I developed strong writing and research skills, producing analytical work across topics such as culture, social behavior, and contemporary social issues. This experience now informs how I approach social media: understanding what resonates with people and how messages travel across communities. Alongside my academic path, I worked in restaurants and events, developing adaptability, communication skills, and the ability to thrive in fast-paced environments. After university, I also launched my own business, which strengthened my strategic thinking, initiative, and understanding of branding and customer engagement. Today, I focus on social media management and content creation, helping brands build authentic online presences and connect with their audiences. I am particularly suited for projects related to: • Social media strategy and content planning • Content writing and caption creation • Audience engagement and community management • Brand voice development • Culture, lifestyle, and socially conscious brands What I bring to the table: • Strong writing and storytelling skills • Understanding of audiences and online communication dynamics • Strategic thinking for consistent and meaningful content • Reliability and organization in managing content schedules • Ability to adapt quickly to different brands and industries Soft skills: Communication Teamwork Critical thinking Adaptability Creative problem-solving

⭐TOP 1% of Freelancers on Upwork | +10 Years in Paid Media & Web Development⭐ Your ad budget deserves more than someone who "boosts posts." I build performance-driven paid media systems — on Meta, Google, TikTok, and Reddit — that generate measurable ROI, lower your CPL, and scale what actually works. I became a digital marketer the hard way: running campaigns for my own businesses. That means I treat your budget the way I treat mine — every dollar needs a reason to be spent. ━━━━━━━━━━━━━━━━━━ 💰 RESULTS THAT SPEAK FOR THEMSELVES • Reduced CPL by 40%+ for service-based businesses through Meta Ads funnel restructuring • Built full Google Ads architectures (Search, PMax, Display, Video) from scratch for international clients • Launched and managed Reddit Ads campaigns for US-based tech and SaaS companies • Delivered end-to-end web projects — from landing pages to full WordPress/Webflow builds — optimized for conversion 💻 WEB DEVELOPMENT I don't just run ads — I build the pages they land on. From conversion-optimized landing pages to full website builds, I work across WordPress, Webflow, and custom HTML/CSS. ✅ WordPress (Elementor, WooCommerce, custom themes) ✅ Webflow site setup and CMS configuration ✅ Landing page design and CRO optimization ✅ GTM and analytics integration ✅ Website speed and mobile optimization ━━━━━━━━━━━━━━━━━━ 🚫 I'm NOT the right fit if: ❌ You believe marketing is a magic button ❌ You're looking for the cheapest option ❌ You don't value data and transparency ✅ I AM your person if: ✅ You want a strategic partner, not just a task executor ✅ You need someone who understands both the ads and the landing page ✅ You want clear reporting and honest communication ━━━━━━━━━━━━━━━━━━ Ready to build something that actually converts? Send me a message — I'm always up for a quick call to see if we're a good fit. 🚀

You are not struggling because your brand is not posting. You are struggling because your brand is not speaking the same language as your customers. Many growing businesses already have a social media presence. They publish content, promote offers, launch campaigns, and show up online. But presence does not always mean connection. If your audience does not feel understood, your content will not build trust. If your message is not clear, your community will not grow. If your social media is disconnected from your customer’s needs, desires, and objections, it will not support real sales. That is where I come in. I help businesses create social media content that connects what the brand needs to communicate with what the audience actually needs to hear. My work combines strategy, content planning, copywriting, visual direction, and execution to help your brand show up with clarity, consistency, and purpose. • A social media strategy that gives your content direction • Monthly content planning that keeps your brand consistent • Instagram content creation that speaks to your audience • Reels scripting, editing, and optimisation with a clear purpose • Caption writing that strengthens your tone of voice • Educational, promotional, and storytelling content that builds trust • Content calendars and campaign structures that keep your communication organised • Visual content direction, including short videos, photos, and branded templates I have experience working with B2C and B2B brands across wellness, beauty, lifestyle, design, ecommerce, and service-based businesses, as well as collaborations with marketing agencies. Good social media is not just about posting more. It is not about treating sales and social media as the exact same thing, expecting content to solve every internal business challenge, or reducing the profession to a nice post on Canva. If you are ready to delegate your social media to someone who can think strategically, organise the process, and execute with consistency, I can help.

I help brands grow their social media presence on Instagram, Facebook, TikTok, LinkedIn, and YouTube through strategy, content creation, and consistent execution. My focus is on creating high-quality posts, Reels, carousels, and short-form videos that improve reach, engagement, brand visibility, and customer trust. With 5+ years of experience in digital marketing, I combine creative content with platform-focused strategy to help brands grow in a way that is clear, consistent, and results-driven. What I can help with ✔ Social media strategy and content planning ✔ Content creation, graphics, and captions ✔ Short-form video editing for Reels, TikTok, and YouTube Shorts ✔ Page setup and profile optimization ✔ Organic growth strategy and hashtag research ✔ Content scheduling and daily management ✔ Community engagement and audience building ✔ Competitor research and content direction ✔ Branding support and visual consistency ✔ Monthly reporting and action plans ✔ AI-generated video creation for ads, brand content, and short-form visuals Tools I use Canva CapCut Adobe Premiere Pro Adobe Illustrator ChatGPT Claude Meta Business Suite Hootsuite Buffer Later Metricool Google Sheets Notion GA4 TikTok Creative Center Meta Ads Manager Google Ads My approach I do not just post content. I build content systems that help brands stay consistent, look professional, and grow over time. My work is built around audience behavior, content performance, strong hooks, clean visuals, and practical strategy that matches the brand. Platforms I work on Instagram, Facebook, TikTok, YouTube, LinkedIn, Pinterest, X, and Google Business Profile Why clients work with me Strong eye for content and brand presentation Strategy and execution in one place Clear communication and smooth workflow Up to date with trends, formats, and platform changes Ready to take on new projects Let’s build content that looks strong, feels on-brand, and helps your business grow.

Hello, I'm Ana! I write articles, website copy, marketing material, blogs, SEO rich content and much more. I have previously worked as a digital content writer in a luxury design group , writing for several media platforms around the world. I also have experience working within a digital marketing agency, where I wrote content, worked on SEO and designed assets for clients and I have experience in website creation and image processing. I create content for clients across many different sectors and industries and I'm at will at covering a significant variety of subjects, from fashion, design, healthcare, e-commerce, automotive, etc. Feel free to drop me a message about your project, and let's get to work!