Hire the Best User Experience Strategy Freelancers in Illinois

An expert User Experience professional with over a decade of experience leading complex user centered design research projects and innovation initiatives across diverse consumer industries: CPG, travel and hospitality, technology and healthcare. I take a humanist-first approach to solving problems. I thrive in high-energy, collaborative environments with like-minded creative individuals from diverse international backgrounds. My expertise is bringing clarity and simplicity to projects, driving focused storytelling for stakeholders, and shifting mindsets and build empathy with users. Proven Skills: UX Research, Service Design Blueprinting, Workshop Facilitation, Interviewing, Moderating, Survey Design, Project Management, Research Operations, Supplier Management

• Experienced UX/UI designer with a strong skill set in creating intuitive and visually compelling user experiences. • Skilled in user research, information architecture, wireframing, and prototyping. • Proven track record in delivering successful projects, optimizing e-commerce platforms, mobile applications, and dashboards. • Certification in UX/UI Design from Springboard. • Passionate about pushing design boundaries and providing exceptional outcomes for clients.

• 10+ years of UX Research experience, qualitative and quantitative methodologies (mixed methods). • Former Full-Time Senior UX Researcher at Meta, Siemens, Vivid Seats, Amazon, Time Warner Cable & Microsoft. • End-to-end: stakeholder elicitation, research design/planning, test design, discussion guides, mod guides, scripts, facilitation (moderating or interviewing), qualitative coding, data analysis, reporting and implementation. • Clinical grade UXR processes: former UX researcher for life-or-death mobile app/GUI validation studies; helping millions of patient and doctors use interfaces for dosing and injection protocols. • Recognized Industry Expert: UserTesting's, Insights Unlocked: Season 3, Episode 109 (re-cited in User Weekly) --- Attitudinal/Behavioral and Qual/Quant Methods: Interviews Moderated/Unmoderated Usability Test (In-Person & Remote) Concept Testing Multivariate & A/B Testing Competitive Analysis Heuristic Evaluation / Site Audit Card-sorting & Tree Tests 1st Click Tests 5-second Tests Ethnography Contextual Inquiry Diary Studies Focus Groups Click Stream Analysis Log Analysis Surveys Meta-Analysis --- ADVANCED APPROACHES: Sequential Exploratory/Explanatory Concurrent Exploratory/Explanatory --- Key Tools: UserTesting • Optimal Workshop • UserBrain • Userlytics • Dovetail • Qualtrics • Respondent[.]io --- Industries: SaaS, PaaS, Healthcare (Biotechnology & Pharmaceuticals), Finance and FinTech, Retail and E-commerce, Automotive and Transportation (including Aerospace), HR Tech (Human Resources), Education and E-Learning (Ed Tech), Media & Entertainment (Social Media), Energy & Utilities, Consumer Goods and Services, and EdTech --- Products and Experiences : AI/ML Interfaces, Data Viz Interfaces, Enterprise Healthcare Systems, Pharma Interfaces, Healthcare Tools (Injection systems, IFUs, Sensors, Patches and Wearables, Medical Packaging), Check-out Funnels, Landing Pages, Search Engine Results Pages (SERPs), Skincare and Beauty Product Pages, Faucet & Decor Pages, Design & Dev Tool Interfaces, Bill of Materials, Engineering Systems, Remote and Mobile Automotive Interfaces, Chrome Plug-ins, Browser and Internet Windows, IT Chat Systems, Administrative Filing Systems, Account Setup Flows, EdTech Classroom and MooC Epics, Banking Flows, Airline Systems) --- Personas: Doctors, Patients, Nurses, Credit Card Consumers, Mobile Smartphone Account Holders, First-Time Contract Owners, Parents, Teens, Employees, Job Candidates, Jobseekers, Engineers, Developers, Machine Learning Scientists, AI Scientists, Information Workers, Knowledge Workers, Environmental Scientists, LLM Chat Users, Social Media Users, Shoppers, Events Attendees, Drivers and Car Owners, Multiple Screen Users, Young Adults (under 18), Streaming Platform Users, Tax & Accounting Software, Small Investment Apps, Dat Visualization Dashboard Analysts, Above the Wing and Below the Wing Airplane Personnel, ChatBot Users, Prompt Engineering, Wealth and Investment Managers, General Population / Mass Consumer and other various Technical Professions --- Qualitative Training: Summa Cum Laude Polymath/Political Science Graduate: Formal Mixed Methods Social Science Training in Psychology, Sociology, & Anthropology Quantitative Training: • PhD Level Predictive Analytics (ex: OLS Regression) via University of Illinois at Chicago • Advanced Data Analysis with Machine Learning & Python via University of Michigan

Product designer with 7+ years of experience building user-centered, AI-driven digital products across SaaS, B2B, and e-commerce. I focus on designing clear, intuitive experiences that improve engagement, drive business growth, and help teams ship high-impact features.

Web/App UI/UX Designer with over five years of experience, and a writer with a strong content background to match. My approach is both research- and user-focused, combining data (A/B testing, user interviews, KPIs, competitive analysis) with a creative eye to shape thoughtful digital experiences. Once I’ve gathered insights, I move into wireframes, prototypes, and polished mockups. I’m comfortable jumping into projects at any stage, whether you have a fully built design system or are starting from scratch. I’ve worked across industries from SaaS and fintech to beauty, wellness, and e-commerce, and I bring marketing know-how and content strategy to every collaboration. In addition to UX design, I have 7+ years of experience in writing and content creation, from blogs and landing pages to brand messaging and ghostwriting. That means I don’t just design how your site looks, I can help make sure it sounds right too. How I can help: Here’s how I can help: - Design or redesign your app or website - Enhance your site in Figma, Squarespace, Shopify or Webflow - Create or refine your design system and visual language - Write or edit UX copy (buttons, forms, onboarding flows) - Audit and rewrite website content for clarity and conversion - Write SEO-friendly blog posts, landing pages, or product copy - Collaborate with devs to implement clean, responsive design - Conduct user research to support design/content decisions Skills include: UX/UI Design, Wireframes, Prototyping, Design Systems, Web Design, User Research, A/B Testing, Responsive Design, Human-Centered Design, Figma, Shopify, Webflow, Typography, Adobe Photoshop, Illustrator, Copywriting, Content Strategy, Brand Voice

Hello there! I’m a UX researcher living in NYC. I have a Masters of Science in Human Computer Interaction and have experience serving some of the nation’s Fortune 100 companies across multiple industries. I started my career in business analytics and UX design/research 3+ years ago. My passion for research and design is driven by curiosity and business ethics. I work closely with product owners, UX designers, researchers, end users, and developers. I’m a woman with many hats who enjoys being a part of a multidisciplinary/cross-functional team. In my spare time, I enjoy reading up on technology trends and cognitive behavior, acrylic painting, digital art, and photography. Feel free to reach out to connect!