๐ Top Rated Plus | โ Google Ads Certified | ๐ $6M+ in Ad Spend Managed
I turn your underperforming Google Ads accounts into consistent lead generation machines, backed by accurate GTM and GA4 conversion tracking so you know exactly what's working. If your budget is disappearing without qualified leads to show for it, that's exactly what I specialize in fixing.
I'm a Google Ads PPC specialist with 3+ years managing over $6 million in ad spend for established lead generation businesses across the US. I currently manage $200K+ per month in ad spend.
๐ Results I've driven for clients:
โ Lead Gen CPA dropped from $286 to $32 within 30 days
โ New ad account with 366 conversions generated in the first month
โ Fixed broken tracking on a lead gen account, driving 0 to 58 conversions in 2 months at a $23 CPA
โก What makes working with me different:
๐ต I don't just run your Google ads. I optimize every step from first click to closed deal.
๐ต Advanced GA4 and GTM conversion tracking so you always know exactly what's working.
๐ต AI-assisted optimization for faster insights and smarter bidding decisions.
๐ต Proactive communication. You will never be left wondering what is happening with your Google ad account.
๐ฌ Recent Review from Andrew S:
"Anthony is exceptional at what he does and can explain difficult concepts easily to help guide decision making that aligns with the business objectives. He is candid in what will work and what won't, rather than being a "yes man" that leads you to something you don't want. His communication is frequent and timely, and his work is quick yet effective."
๐ฉ Already spending on Google Ads but not seeing the results you expected? Send me a message and let's figure out what's going on.
Google Ads
Google Ad Manager
Google Ads Account Management
Google Ads Account Setup
Google Ads Audit
PPC Campaign Setup & Management
Pay Per Click Advertising
Google Shopping
YouTube Ads
Search Engine Marketing
Search Engine Marketing Strategy
Google Merchant Center
Google Tag Manager
Google Analytics 4
Google Analytics
Raymond M.
Boulder, Colorado
$150/hr
5.0
1 jobs
I build systems that make work easier, more efficient, and more fun. I'm easy to work with, results driven, and I care about my colleagues.
I've implemented HubSpot at 5 different organizations over 15 years - for nonprofits, small businesses, and most recently an enterprise implementation for an online university - reach.edu where I also managed the website build (HubSpot CMS).
$25M+ in attributable new sales at Factor Design Build. 88-user org-wide rollout at Reach University including 4 pipelines, data migration, all automations, workflows, design, and execution.
From broken instances and scattered spreadsheets to fully integrated revenue engines with pipelines, automations, dashboards, and trained teams - I'm a practical problem solver.
What I typically own:
- HubSpot builds from scratch or major rebuilds โ pipelines, automations, dashboards, CMS, knowledge bases
- CRM migrations (disparate data sets, spreadsheets, email โ HubSpot)
- Partner and multi-stakeholder pipeline tracking with attribution and performance reporting
- Integration across Google Ads, Meta, and GA for full-funnel visibility
- Executive and sales reporting: pipeline health, funnel metrics, partner productivity, revenue forecasting
- Team onboarding, permissions, SOPs, and ongoing system governance
I work best with organizations that want their data to actually drive decisions โ not just live in dashboards. I move fast, communicate clearly, and have run these builds inside complex multi-stakeholder environments where a lot can go wrong.
Bilingual English/Spanish. Based in Boulder, CO. Available for fractional, project, or ongoing contracts.
HubSpot
CRM Automation
System Automation
CRM Development
Marketing Automation
Sales Operations
CRM Software
Data Migration
Project Management
Brand Identity
Brand Development
Marketing Automation Strategy
Brand Management
YouTube
Marketing
Branding & Marketing
Analytics Dashboard
Google Workspace Administration
Jamie S.
Morrison, Colorado
$99/hr
5.0
56 jobs
Marketing agencies hire me to turn disconnected client reporting into one Looker Studio system built for faster, better decisions.
I create agency-wide rollups, executive KPI scorecards, client and campaign drilldowns, budget pacing, and exception reporting that makes it immediately clear what is working, what is slipping, and where the team needs to act.
The proof
โ Built a cross-platform reporting system used across 100+ client accounts
โ Saved paid media managers approximately 10 hours per week
โ Reduced monthly reporting by approximately 5 hours and quarterly reporting by approximately 15 hours
What I build
โ Executive KPI scorecards for ROAS, CPL, CAC, pipeline, revenue, and other critical performance metrics
โ Agency-level rollups with drilldowns by client, channel, campaign, and timeframe
โ Cross-channel reporting across paid media, SEO, website, lead, and sales performance
โ Budget pacing and exception reports that surface underperforming accounts before they fall through the cracks
โ Lead quality and pipeline reporting that connects marketing activity to downstream sales results
What makes my reporting systems different
โ Decision-first design: the headline โso whatโ KPIs come first, followed by the context and root-cause analysis needed to act
โ Built around your team: every page reflects how agency leaders, account managers, and channel specialists actually review performance
โ Performance in context: prior-period and prior-year comparisons are built directly into the KPI scorecards
โ Flexible trend analysis: move between daily, weekly, monthly, quarterly, and yearly views without rebuilding charts
โ The next question is already answered: drilldowns, diagnostics, and exception reporting are designed around the questions that inevitably come up during performance reviews
โ Consistent reporting at scale: shared KPI definitions and reusable structures keep reporting aligned across dozens or hundreds of client accounts
Common data sources
GA4, Google Ads, Meta Ads, Google Search Console, HubSpot, CallRail, AgencyAnalytics, Google Sheets, and BigQuery.
I use the right connection strategy for the reporting systemโnative connectors for speed and simplicity, established third-party connectors where appropriate, and BigQuery when the data needs to be centralized, modeled, or scaled across multiple sources and client accounts.
Best fit
โ Marketing agencies that want an ongoing reporting partner or a clearly scoped reporting system their team will actually use every week
Message me with your KPIs, data sources, and current reporting process. If you already have a job posted, invite me to apply and Iโll outline how I would approach the reporting system.
Google Ads
Looker Studio
Analytics Dashboard
Dashboard
Google Sheets
Data Visualization
Data Visualization Framework
Interactive Data Visualization
Data Analytics
Business Intelligence
Google Analytics Report
Google Analytics 4
Google Search Console
Pay Per Click Advertising
Data Analytics & Visualization Software
Social Media Advertising Analytics Report
LinkedIn Marketing
Financial Reporting
AI Data Analytics
Data Analysis
Shahin K.
Colorado Springs, Colorado
$60/hr
4.6
110 jobs
I run a boutique digital marketing firm for small- and medium-sized businesses and non-profits, focusing on Google Ads, Meta Ads, and Search Engine Optimization, as well as a whole host of other services.
๐๐ฑ๐:
I'm a certified Google Ads and Meta Ads manager for wide-ranging, global campaigns as well as those focusing on local, niche markets. Having helped 100+ clients so far, I have 5+ years of hands-on experience with Google Ads and also with Facebook Ads / Instagram ads, and can help you set up or optimize any of those. I will help you apply for a Google Ad Grant (if you're a nonprofit), set up your Google Ads and Meta Ads accounts, and run efficient ads that bring a great return on your investment. I have helped multiple small family businesses grow, build, and acquire more businesses through Google Ads, Meta Ads, and my other digital marketing efforts.
๐๐ฎ๐๐ฎ ๐๐ป๐ฎ๐น๐๐๐ถ๐ฐ๐:
I'm also fully proficient in Google Analytics and data analysis, having taught statistics at the university. I'll set up your tracking infrastructure, and connect Google Ads to Google Analytics, Google Tag Manager, and Data Dashboards. I'm an avid data-lover and will probably spend many unlogged hours staring at your bounce rates and keyword quality scores to figure out what is going on! I love watching the AI learn in real-time.
๐๐ผ๐ป๐๐ฒ๐ฟ๐๐ถ๐ผ๐ป ๐๐ฟ๐ฎ๐ฐ๐ธ๐ถ๐ป๐ด ๐ฎ๐ป๐ฑ ๐น๐ฎ๐ป๐ฑ๐ถ๐ป๐ด ๐ฝ๐ฎ๐ด๐ฒ ๐ฑ๐ฒ๐๐ถ๐ด๐ป:
I am something of an expert in tracking code installation and landing page design, having developed my own custom codes for efficient tracking and worked with many content management systems such as Wordpress (including Divi and Elementor plugins), Wix, Squarespace, Shopify, Joomla, Workflow, Hyve, and more.
๐ฆ๐๐ข:
While my own specialty is paid search, I run larger projects with my wife and my brother who are excellent SEO and AEO freelancers. We can offer you Ads+SEO / AEO bundles at great value. We understand that every small- and medium-sized business or nonprofit has its own needs, so we offer flexible plans to address everyone's unique situation.
I follow the scientific method in digital marketing. See my Other Experiences section below for more explanation of how digital advertising is basically scientific advertising.
๐ข๐๐ต๐ฒ๐ฟ ๐ถ๐ป๐ณ๐ผ:
Apart from digital marketing, I also work as a Philosophical Counselor, running my own online practice (and yes, I use Google Ads to get clients for my counseling practice!). In my free time, I like to podcast about sci fi shows, hike beautiful Colorado, and spend time with my lovely little family.
๐ฆ๐ฒ๐ฟ๐๐ถ๐ฐ๐ฒ๐:
- Google Ads
- Google Ad Grant
- Meta Ads (Facebook Ads, Instagram Ads)
- LinkedIn Ads
- Google Analytics 4
- Google Tag Manager
- Conversion tracking setup
- Web development
- SEO (technical SEO, on-site SEO, off-site SEO)
- AEO
Google Ads
Facebook Ads Manager
Search Engine Marketing
Social Media Advertising
Campaign Optimization
Google Analytics
Digital Marketing
Pay Per Click Advertising
Local Search Ads
Digital Marketing Strategy
Marketing Analytics
Facebook Advertising
Data Analysis
PPC Campaign Setup & Management
Google Tag Manager
Social Media Marketing
Conversion Rate Optimization
Search Engine Optimization
Google Ads Account Management
Lead Generation
Justin H.
Littleton, Colorado
$55/hr
4.6
7 jobs
If youโre looking for a website that looks great and actually brings in leads, youโre in the right place.
I build modern, mobile-friendly websites for contractors, home service pros, realtors, and small businesses that donโt just sit pretty, they rank on Google and convert visitors into calls, bookings, and sales.
Hereโs what I can do for you:
Custom Website Design & Development โ Clean, responsive, SEO-ready sites that load fast and showcase your brand.
SEO That Works โ I specialize in Trust-Based SEO and Holistic SEO strategies that get results in 45โ60 days (not 6 months).
Lead Generation Websites โ Designed to turn traffic into real customers with clear calls-to-action and conversion paths.
Google Business Profile Optimization โ Make sure youโre showing up locally when people search for your service.
Video Integration โ I can add branding videos, property tours, or service highlights directly into your site for maximum impact.
Why clients hire me:
โ๏ธ Proven results for roofers, HVAC companies, painters, electricians, plumbers, and realtors
โ๏ธ SEO + Web Design in one place (so you donโt need two freelancers)
โ๏ธ Clear communication, on-time delivery, and real partnership
I know what itโs like to run a business and fight for every lead. Thatโs why I donโt just deliver websites, I deliver websites that work as hard as you do.
If youโre ready to launch a site that drives calls, jobs, and revenue, letโs talk.
Digital Marketing
Digital Marketing Strategy
WordPress Website Design
Content Creation
Email Copywriting
Search Engine Optimization
Google Ad Manager
Lead Generation
AI Agent Development
Facebook Ads Manager
Web Design
WordPress Customization
Website Copy
Website Builders & CMS Consultation
WordPress Landing Page
doug S.
Colorado Springs, Colorado
$69/hr
4.8
1,279 jobs
I operate an AI-assisted combined Google Ads and Facebook Ads performance system that monitors your account daily, identifies opportunities before they become problems, and combines automation with 15+ years of human expertise. I utilize AI to automate the data capture and reporting. I further use AI to track a lengthy set of variables for analysis. Lots of AB testing insinuated throughout. You get your own web dashboard to view progress anytime you want.
.
I've managed Google Ads and Meta Ads, Google Analytics, and Tag Manager (GTM) for 18+ years and am Expert-Vetted by Upwork. I also have good companion knowledge of Google Business Profiles (GBPs), GA4, and GTM. I can provide detailed Local SEO audits.
I have been a Certified Google Ads Partner since 2012.
View my certifications at Accredible under Doug Shaw.
In the last 18 years, I have logged 50,000 hours via direct relationships and Upwork. My clients spend between $2k and $300k/month on Google Ads, occasionally a bit lower
Ultimately, you must do two things to succeed with Google and Meta Ads:
(1) Do it the way Google I Meta wants (mostly).
(2) Do things that are additive and differentiating from your competitors. Test alternatives to Everything
I am an Active Member of All of the following :
For Google Ads
- PPC Mastery Hub
- Mike Rhodes Ideas
- Store Growers
For Meta Ads
- CXL
- PPCMastery
For YouTube Ads
- AdOutreach
For B2B
- CXL (Conversion XL)
For GA4 and GTM
- Optimize Smart
For Google Business Profile / Local SEO
- Bright Local
For AI Marketing
- CXL and PPC Mastery
These are the Top Five sites where marketing strategists gather for continuing education, weekly seminars, and to share advice about Google Ads, Meta Ads, YouTube Ads, GMB/GBP/local SEO, B2B Marketing, and GA4. The keys to success in Google Ads require always keeping up to date, by having access to the best resources.
What does the above mean for you? This means I keep up with the latest insights and have the best subscription resources on the web to solve complex problems related to Google Ads, Meta Ads and Tracking.
I have also accumulated as diverse a set of experiences as you can get:
- Big e-commerce (carcovers, purolator, thepearlsource, thecasterguy (monroeengineering) octanelighting, c7carbon, maupets, drinkjoey, myairbags, elitecamps, hdtransfers, weddingrealm )
- Big and Small, B2B and B2C lead generation (ileads, acrossinternational, manageyourleads, hoaleader, skydiamondco, alltracon, tovodata, optum, uaa.alaska, qualys, quantivate, agcareers / hansenagriplacement )
- lots of locally-based businesses (dentists, ABA therapy schools, therapists, movers, urgent care, roofers, locksmiths, garage door repair/install, plumbers, home remodelers, window tinting/ceramic coating & window treatments, personal injury law, bridal shops, carpet cleaners, HVAC, pest control, precious metals buyers, notaries, and others)
99% Satisfaction Level; 41,000+ Hours in Upwork; Designated Upwork Expert-Vetted, Top 1% Freelancer; 14+ Years Experience - All Paid Ads + Analytics + Conversion Tracking. Google Ads Partner since 2012. Meta Ads Manager since 2015.
Google Ads
Google Analytics
Google Tag Manager
Microsoft Ads
Bing Ads
Campaign Optimization
Search Engine Marketing
Conversion Rate Optimization
Google Search
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Kinetic Investments
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Summa Linguae
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