Charles Darwin once said, “It is not the strongest of the species that survives, nor the most intelligent, but the one most adaptable to change.”
I’ve used this principle to guide my work for years. That’s especially relevant today, as AI rapidly reshapes how markets operate
In paid ads, that means constant testing, fast iteration, and scaling what actually works. Over the past 10+ years, I’ve applied this approach across ecommerce and local businesses to improve ROAS and reduce CPA.
I tinker with ideas from neuroscience to understand what makes people pay attention and convert, then build campaigns around it.
I am not an agency. I work with a small number of clients and handle everything myself, so you always know who’s working on your account.
Please know I do not do audit or take small jobs. I am looking for long-term clients.
$20M+ ad spend managed across Google, Meta, LinkedIn, Bing, TikTok
Experience includes interior design, physical therapy, fashion eCommerce, home improvement, roofing, adaptive products, and neuroscience/health education brands.
Experience in Ecommerce, Health, Local Businesses, Consultants, SaaS
Average 6× ROAS uplift for long-term clients within 90 days
Beyond ads: I also optimize SEO, social, CRO, and content — because clicks don’t matter unless they convert.
Think of me as your marketing right hand, combining rigorous data with brain-science insights to grow your business consistently.
I have a deep interest in affective neuroscience, psychology, and human behavior, which helps me design ads that resonate with people on a psychological level—leading to higher conversion rates. This passion for understanding the mind informs how I optimize ads for maximum effectiveness (I read medical journals for fun)
My goal is simple: to maximize your ad revenue, grow your business, and achieve sustainable, scalable success. I’ve helped 50+ businesses on UpWork reach their growth goals—and I can probably help you do the same.
Some facts about me:
✅ 10+ Years in Marketing
✅ Senior Full-Stack Digital Marketer
✅ Google Ads Certified
✅ $20M+ in Ad Spend Managed
✅ Over $100,000 Earned on UpWork
✅ Top 3% on UpWork – Top Rated Plus
✅ Helped 50+ Businesses Grow Through UpWork
Here are some questions I could help you answer:
❓What would make the ideal product/service for your target customer?
❓What do you want your customers to remember about your product?
❓What price are your customers willing to pay? How much is it too cheap? How much is too expensive?
❓What are the best ways to get your customers' attention?
❓What features are essential for your customers?
❓How are you different and better than your competitors?
Here’s How I Can Help Your Business Grow:
✅ Paid Ads: I specialize in Google, Facebook, TikTok, Reddit, and Microsoft/Bing ads. If you're looking to drive sales or grow brand awareness, I’ll create campaigns that deliver results.
✅ Email Marketing: Whether it’s reducing cart abandonment or boosting open rates, I’ll help you nurture your email list and turn leads into loyal customers.
✅ SEO & Local SEO: I focus on both white-hat and gray-hat strategies to improve your search rankings. From link building to on-site SEO, I'll make sure your business gets noticed online.
✅ Branding: I’ll help you craft a compelling brand story that resonates with your audience. We’ll build a brand voice that makes your business memorable and trusted.
✅ Content Marketing: Content is king. I’ll work with you to create a strategy that speaks directly to your customers, turning them into raving fans.
✅ Social Media Marketing: Building a strong social presence is essential for trust. I’ll ensure your social media isn’t just random posts but a strategic, engaging part of your brand.
✅ Marketing Strategy: Let’s dig into your competitors and figure out what’s working (and what’s not). I’ll help you identify your strengths, weaknesses, and market opportunities for maximum impact.
If you’re looking for someone who adapts fast, thinks in systems, and optimizes for profit and not vanity metrics, let’s talk.
Google
Social Media Advertising
Retargeting
Facebook Advertising
Social Media Marketing
Google Ads
Facebook Ads Manager
Media Buying
Search Engine Marketing
Email Marketing
Digital Marketing
Advertising
Ecommerce
Bing Ads
Microsoft Ads
Pay Per Click Advertising
PPC Campaign Setup & Management
Search Engine Marketing Strategy
Search Engine Optimization
Lead Generation
Marius Daniel A.
Iasi, Romania
$50/hr
4.9
217 jobs
Most ad accounts don’t need more budget—they need a better system. After working hands-on with 100+ brands and managing $3M+ in ad spend end-to-end, I know what works, what doesn’t, and most importantly, why.
Hi, I'm Marius.
I build marketing systems designed to perform today and keep getting better tomorrow. Whether you're launching a new business, scaling an established one, generating B2B leads, growing an eCommerce brand, or expanding a local service business, I provide the strategic direction and a full-funnel, hands-on approach needed to drive sustainable growth.
Marketing shouldn’t feel like guesswork. When tracking is accurate, the strategy is clear, and decisions are based on data, growth becomes predictable.
I work selectively and only partner with brands I genuinely believe in. If we’re not a strong fit, I’ll be upfront about it.
If you’d like a second opinion on your campaigns, I’d be happy to take a look. We can jump on a quick call, review your account together, and I’ll share my first recommendations—even if we don’t end up working together.
Just send me an invite or a message, and let’s see how we can improve your marketing.
✔️ 7+ years driving 6- and 7-figure growth outcomes
⭐ Top 3% of talent on Upwork (Top Rated Plus)
💰 $3M+ ad spend owned end-to-end · 29x ROAS peak
✍️ Excellent written and spoken English
🤖 Advanced with AI and leading marketing tools
🎓 Certified by Google, HubSpot, DMI, AMA
Skills:
⚡ Full-Funnel Ownership and Execution
⚡ Google & Meta Ads Audit and Recovery
⚡ Scaling Profitable Campaigns
⚡ CRO & Landing Pages
⚡ Offline & Server-Side Conversion Tracking
⚡ AI-Powered Marketing Automation & Content Creation
Reviews:
⭐️⭐️⭐️⭐️⭐️ The sales funnel Marius created for me is now converting an insane 3x ROI…
— Fernando Revind
⭐️⭐️⭐️⭐️⭐️ …a marketing gun and an absolute pleasure to work with…
— Amanda Rosa
⭐️⭐️⭐️⭐️⭐️ …top 1% of all subcontractors that I've ever worked with…
— Steve Endress
⭐️⭐️⭐️⭐️⭐️ …definitely one of the best freelancers out there…
— Raymond Capulong
⭐️⭐️⭐️⭐️⭐️ …a game-changer for our local business…
— Alex Lavin
Ethics:
✅ Clear and prompt communication throughout the project
✅ No overpromising — only realistic expectations
✅ Full confidentiality and data protection
✅ Accountability — I treat your budget as my own
✅ Continued support after project completion
Working 100% solo. No agencies, no outsourcing.
Performance Marketing
Digital Marketing
Digital Marketing Strategy
Search Engine Marketing
Google Ads
Google Ads Audit
Google Ads Account Management
Google Tag Manager
Google Analytics 4
Social Media Marketing
Social Media Advertising
Facebook Advertising
Conversion Rate Optimization
Lead Generation
Ecommerce
Google My Business Optimization
Local SEO
AI Implementation
AI Data Analytics
AI Content Creation
Ioana N.
Bucharest, Romania
$60/hr
5.0
6 jobs
I help businesses grow organic traffic by solving complex SEO problems - and making sure those solutions actually get implemented.
My core focus is Technical SEO, particularly for large or complex websites where technical issues are the biggest barrier to growth. I specialise in crawl optimisation, migrations, indexation, site architecture, Core Web Vitals, and JavaScript SEO - the kind of foundational work that drives lasting visibility improvements.
Beyond technical SEO, I build holistic search strategies that cover the full picture: GEO, AEO, AI Search visibility, keyword research, content planning, on-page optimisation, and internal linking. As search evolves, I make sure my clients aren't just ranking today - they're positioned for where search is heading.
I've worked across a wide range of industries, both on the agency side and as a freelance consultant, with sites of all sizes and complexities. I regularly collaborate with developers, content or marketing teams to bridge the gap between SEO strategy and real-world implementation.
✅ What I do
- Define and execute SEO strategies aligned with business goals
- Lead technical SEO audits with clear prioritization and impact assessment
- Plan and manage website migrations (replatforming, domain changes, URL restructuring)
- Analyze and optimize Core Web Vitals & page performance
- Improve crawlability, indexation & rendering
- Design scalable website architecture & internal linking frameworks
- Resolve duplicate content, canonicalization & indexing issues
- Conduct content audits (consolidation, pruning, scaling opportunities)
- Build keyword strategies & mapping aligned with search intent
- Identify traffic drops and recovery opportunities
- Develop e-commerce SEO strategies (filters, faceted navigation, pagination)
- Implement international SEO strategies (hreflang, multi-market setups)
✅ Experience
- Managed SEO for large international brands and complex websites
- Experience across e-commerce, SaaS, and lead generation
- Worked on websites with thousands to millions of URLs
- Led cross-functional SEO initiatives with developers, product teams, and content teams
- Strong focus on scalable, long-term growth - not quick fixes
✅ Types of websites I typically work with
- E-commerce websites with large inventories, filtering systems, and international setups
- SaaS and software companies focused on lead generation and product growth
- Marketplace and property platforms (e.g. booking-style websites with dynamic listings and location pages)
- International websites targeting multiple markets and languages
- Content-heavy websites (blogs, resources, knowledge bases)
- Websites with technical challenges (indexing, performance, architecture)
- Businesses planning or going through a migration or replatforming
✅ Tools & Technologies
- Google Search Console
- Google Analytics
- Screaming Frog (advanced audits & custom extractions)
- SEMrush / Ahrefs
- PageSpeed Insights / Lighthouse
- Sitebulb
- OnCrawl
✅ Platforms
- WordPress
- Shopify
- Magento
- Drupal
- Joomla
✅ How I work
- Prioritized, actionable recommendations (not overwhelming reports)
- Clear communication tailored for both technical and non-technical stakeholders
- Focus on impact, scalability, and implementation
- Flexible collaboration: one-off audits or ongoing strategic support
🔍 What sets me apart
I combine strategic thinking with deep technical expertise, allowing me to not only identify issues but also define the right direction for growth and ensure it’s executed correctly.
On-Page SEO
SEO Keyword Research
Search Engine Optimization
SEO Strategy
SEO Backlinking
SEO Audit
Google Analytics
Google Search Console
Technical SEO
Content SEO
Local SEO
SEMrush
SEO Competitor Analysis
Ecommerce SEO
Generative AI
Organic Traffic Growth
Alina-Viorica B.
Viseu de Sus, Romania
$40/hr
4.9
83 jobs
Improve the quality of your website and implement SEO strategies that work, tailor made for your brand and business. As an SEO consultant I provide a full range of SEO services that will improve your website's visibility, strengthen your brand awarness and enable your business growth:
- Technical SEO;
- Website Architecture;
- Content Strategies;
- Competitors analysis;
- Outreach and link building;
- Search Generative Experience (SGE) Research and Impact Analysis.
I have 8+ years' experience in search engine optimization: Technical SEO, On-Page SEO, Off-Site SEO, Local SEO, International SEO, Ecommerce SEO. Being very familiar with Search Engines Guidelines, with Google's Latest Algorithm Updates, with Google's Search Generative Experience (SGE) and other emerging technologies, I can help you discover why your website is not ranking or why your rankings have decreased, and fix any issues, lift any penalties and uncover other winning strategies.
As an SEO Expert I can offer guidance to optimize your website in order to gain organic visibility in the most important search engines, and to convert visitors into valuable and loyal customers.
These can be achieved by:
- analyzing your website from a technical point of view, making sure it is crawlable and indexable by search engines;
- improving its speed and performance;
- fixing technical issues that might affect your website being indexed correctly;
- making sure it can be accessed from all devices - mobile and desktop;
- performing a detailed keyword and topic research;
- improving on-page optimization based on the keyword research;
- suggest new content based on the keyword research;
- implementing schema markup;
- analysing your brand's organic visibility in all search engines;
- analysing the impact of Google's Search Generative Experience (SGE) and other emerging technologies on the organic visibiltiy of your brand and website;
- improving off-page optimization by analyzing your website's backlink profile and removing any toxic links;
- finding the best and the most relevant link building opportunities (spying competition, build quality citations, content marketing, info-graphics, testimonials, etc.)
- tracking, monitoring, analyzing and reporting on all recommendations to make sure they are working.
All my reports include detailed information about the issues found, about the improvement suggested and about my approach in fixing the issues.
We can schedule a call anytime to talk about your business and your expectations from the right SEO Expert, so, please reach out!
SEO Keyword Research
Content SEO
Google Search Console
Google Analytics
SEO Performance
SEO Backlinking
SEO Audit
On-Page SEO
Search Engine Optimization
WordPress
Content Strategy
Content Marketing
Marketing Audit
Organic Traffic Growth
Nagy S.
Satu Mare, Romania
$50/hr
5.0
32 jobs
Local SEO specialist who gets service businesses into the Google Map Pack and onto page 1. Dental, medical, roofing, automotive, I've ranked them all with strategies I build and execute personally.
Every engagement is managed directly by me. You get a dedicated strategist who tracks everything in Asana so you always see what's being done and when.
Core Services:
– Google Business Profile optimization (rankings, reviews, Map Pack visibility)
– Technical SEO audits (crawlability, speed, schema markup, indexation)
– On-Page SEO (meta tags, headings, internal linking, content structure)
– Service area and location page creation built to rank for "[service] + [city]"
– Keyword research and full content strategy
– SEO content writing (blogs, landing pages, articles)
– LLM-optimized content
– Website redesign or creation from scratch
Platforms: WordPress, Shopify, Wix, Custom CMS
Tools: Ahrefs, Screaming Frog, SEMrush, Google Search Console, Google Analytics, PageSpeed Insights, Google Business Profile, Asana, Slack
What Clients Say:
"One of the best I have worked with" — Medical Spa client
"Google Maps rankings improved significantly" — Growth Strategy client
"Very smart and very diligent. Always proactive" — Hormone Clinic client
I offer flexible packages from one-month sprints to 12-month strategies. Send me your website and I'll tell you exactly where the opportunities are.
Local SEO
Google Local Business Optimization
Technical SEO
Google Maps
SEO Audit
Search Engine Optimization
On-Page SEO
Content SEO
SEO Strategy
SEO Writing
SEO Keyword Research
WordPress
Screaming Frog SEO Spider
Schema Markup
Google Analytics 4
Off-Page SEO
Google Search Console
Link Building
Website Audit
Content Strategy
Bogdan B.
Craiova, Romania
$25/hr
5.0
421 jobs
I help brands grow their organic authority with manual, white-hat link building on real websites, not PBNs, link farms, automated spam, or fake traffic sites.
I’m the founder of GetX Local, a 20-year SEO agency specialising in guest posts, link insertions, digital PR-style placements, brand mentions, and long-term authority building. On Upwork, I’m Top Rated Plus with 99% Job Success, and more than $1 M in earnings along the years.
My focus is not cheap backlinks. My focus is safe, relevant, long-term authority building.
My team and I help businesses earn high-quality backlinks from real, relevant websites through manual outreach and publisher relationships. We focus on quality, relevance, anchor text safety, human-written content quality, and transparent reporting, not shortcuts.
What I can help with:
• Manual outreach link building
• Guest posts on real, niche-relevant websites - we work with 12K+ website owners already
• Link insertions / niche edits in existing articles
• Digital PR-style brand mentions
• Off-page SEO strategy
• SEO authority building
• AI search / GEO visibility support
• Competitor backlink analysis
• Anchor text planning
• Monthly link building campaigns
• Transparent reports with live URLs, anchors, metrics, and placement details
Why clients work with me:
• 20 years in SEO and link building
• Top Rated Plus Upwork profile
• 99% Job Success
• Founder-led strategy, agency-backed execution
• Real websites, real publishers, real outreach
• Human-written content, not AI-generated bulk content
• No PBNs, no spam networks, no fake authority sites
• Clear communication and long-term campaign management
SEO is changing. Backlinks are no longer only about Google rankings. Strong brand mentions, editorial citations, topical authority, and trustworthy third-party references can also support visibility in AI-driven search experiences such as Google AI Overviews, ChatGPT, Gemini, Claude, and Perplexity.
My approach combines traditional off-page SEO with modern authority signals: relevant mentions, clean anchor text, real publisher relationships, and placements that help your brand become easier to discover, trust, and cite.
Share your website, and I’ll suggest the safest, most realistic link-building approach for your niche.
Google Search
SEO Backlinking
Link Building
Search Engine Optimization
Off-Page SEO
Guest Post
SEO Competitor Analysis
SEO Strategy
Content Writing
Local SEO
Search Engine Ranking
Digital Marketing
Organic Traffic Growth
Marketing Strategy
SEO Content
SEO Audit
Competitor Backlink Analysis
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Kinetic Investments
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Summa Linguae
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