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I’m a Fractional CMO, Marketing Strategist, and Go-to-Market Strategist with 15+ years of experience, 80+ clients worldwide, and 20+ marketing teams and functions built from scratch for startups and SMEs. I obtained a Master's degree in Marketing, 25+ marketing certifications across Google, Apple Ads, Microsoft, HubSpot, and others, and keep learning. 🔹 Results I’ve delivered as a Fractional CMO: • Built GTM strategy, marketing strategy, and marketing department from scratch, led a team of 17, and acquired first 1,000 active cardholders at ~$5.5 CAC for a FinTech startup • Delivered 10× Black Friday sales growth on the same ad budget, 7× email-attributed sales & 65% lower CAC for a UK Home Décor eCommerce brand • Grew organic traffic by 150%, doubled qualified leads & reduced CPA to $83 per direct booking for a luxury beachfront resort • Achieved 2x email-driven revenue & 34% reduction in cart abandonment through automation and CRO for an international Beauty DTC brand • Optimized cost per trial signup to €5.86 through targeted paid campaigns for a Print-on-Demand SaaS startup • Successfully launched a Kickstarter campaign with 135 backers in 30 days for a wearable tech startup • Earned media placements in Fox News, NYT, Telemundo & CNET for my clients • Managed ad campaigns exceeding $100K/month per channel As a Fractional CMO, I’ve worked with eCommerce brands, DTC companies, hotels, event businesses, educational platforms, and tech products — including apps and SaaS companies in MarTech, FinTech, HealthTech, IoT, RetailTech, and Robotics. My experience spans launch and growth stages, from market research and early SaaS marketing strategy to scaling existing growth marketing systems I’ve also supported Kickstarter campaigns, mentored founders in accelerators, and built my own businesses and startup projects. Alongside broad cross-industry experience, this gives me an inside view of what founders are really dealing with — limited budgets, competing priorities, and pressure to make smart decisions quickly Over the years, I’ve been hands-on across nearly every major area of digital marketing — from Google Ads, Facebook Ads, email marketing, and email marketing automation to social media marketing, content, SEO, CRO, analytics, and marketing operations. That practical experience helps me quickly identify what’s holding a business back, where growth marketing opportunities are being missed, and which marketing strategy gaps need to be addressed first I actively use AI tools in marketing, run AI-based projects, and build automations with Make, n8n, Zapier to streamline campaigns, reporting, and workflows Today, I work primarily as a Fractional CMO, Marketing Consultant, Marketing Director, and Digital Marketing Strategist — helping businesses make better decisions, lead marketing more effectively, and build systems that support sustainable growth 🔹 Who I work best with ▸ SaaS & B2B tech founders, from pre-launch to Series B, who need a Fractional CMO, SaaS CMO, or interim Marketing Director to architect a Go to Market Strategy and turn product-market signal into a scalable growth marketing engine ▸ eCommerce & DTC brands where Shopify sales have plateaued, paid CAC keeps creeping up, or marketing feels like disconnected tasks instead of a system — often requiring eCommerce growth marketing, better CRO, and stronger retention ▸ Founder-led teams needing marketing closely aligned with sales, operations, and finance — working with the CEO, COO, Fractional CFO, Sales Strategist, or internal sales team 🔹 Common engagements ▸ Fractional CMO retainer — interim or ongoing marketing leadership. I step in as your senior marketing lead, interim Marketing Director, or Growth Marketing Director, run weekly strategy and execution rhythms, manage in-house teams or external partners, and own KPIs end-to-end ▸ Go-to-Market Strategy for SaaS launches and new-market entry. ICP and segmentation work, market research, positioning, pricing and packaging, channel mix, launch sequencing, and a 90-day execution plan that actually ships ▸ Building a marketing department from zero. Hiring plan and roles, vendor selection, tool stack, analytics infrastructure, SOPs, and reporting cadence — so what I build keeps running without me in the room ▸ Growth marketing across paid, email marketing, SEO / GEO, content marketing, and CRO. End-to-end performance system where channels compound instead of cannibalize, with full-funnel attribution so budget decisions are driven by data, not opinion As a Fractional CMO, Growth Marketing Strategist, and Marketing Director, I own marketing strategy end-to-end: positioning, go-to-market strategy, customer acquisition strategy across Google Ads, Facebook Ads, and Microsoft Ads, LinkedIn marketing strategy, SEO / GEO, CRO, full-funnel analytics, and AI-driven automation - all aligned with your sales strategy and business goals Need a Fractional CMO? Let’s talk!

🏆 Top 1% Expert-Vetted Marketing Leader on Upwork 🏆 100% Job Success Rate 🏆 Expert-Vetted and Top-Rated Plus 𝐂𝐔𝐒𝐓𝐎𝐌𝐄𝐑 𝐓𝐄𝐒𝐓𝐈𝐌𝐎𝐍𝐈𝐀𝐋𝐒 “Max is a kick-ass marketer from Ukraine.” - Bozidar J., CEO of Evermed “Max is an expert in SEO and Content Marketing and has been leading all of our marketing efforts, helping us grow from $3K MRR to $50K MRR.” - Colin B., CEO of StatusGator “Max has been contracting with Zebrium for the past 24 months and has done an outstanding job improving SEO, driving SEM initiatives, generating content, and much more.” - Gavin C., VP of Product at Zebrium 𝐂𝐀𝐒𝐄 𝐒𝐓𝐔𝐃𝐈𝐄𝐒 𝐎𝐅 𝐌𝐘 𝐈𝐌𝐏𝐀𝐂𝐓 • Scaled MRR from $3K to $50K for a bootstrapped tech SaaS. • Boosted leads and organic search traffic by 240% for a machine learning SaaS. • Secured the first customer for a new AI network monitoring SaaS. • Achieved a 250% increase in MRR for a design automation SaaS. • Generated 500 high-quality leads for a tech startup pre-product with a minimal budget. 𝐖𝐇𝐎 𝐈 𝐀𝐌 Hello, I’m Max. I’m an experienced Chief Marketing Officer, Virtual CMO, Fractional CMO, Marketing Executive, and Marketing Strategist. I have 10 years of experience with startups as a freelancer, employee, and co-founder. I’m also an angel investor, part of an investment fund, and a marketing advisor for several startups. I’ve worked mainly with tech companies and startups in both B2B and B2C. My projects cover niches like B2B SaaS, DevOps, AI/ML, Big Data, and Marketing Automation. I’m typically hired for roles such as Marketing Consultant, Head of Marketing, Marketing Strategy Expert, and SaaS Marketing Consultant. 𝐇𝐎𝐖 𝐈 𝐇𝐄𝐋𝐏 • Audit your marketing strategy and campaigns to find bottlenecks and growth opportunities. • Build a marketing strategy from scratch. • Help you launch your startup from the ground up. • Improve existing strategies to achieve your KPIs. • Help startups with product marketing research, analyzing markets, competitors, and target audiences. • Identify your Ideal Customer Profiles and craft a strong Value Proposition. • Create and test acquisition channel hypotheses. • Develop and execute a multi-channel acquisition strategy. • Launch and manage user acquisition campaigns for optimal setup and spend. • Optimize marketing activities, reduce costs, and find profitable channels. • Help you scale your product. • Hire and manage freelancers and marketing teams. • Support and elevate your team’s performance. • Set up end-to-end analytics and build dashboards for better insights. 𝐖𝐎𝐑𝐊𝐈𝐍𝐆 𝐖𝐈𝐓𝐇 𝐌𝐄 • Do It for You: I handle everything, delivering the results you need. • Do It with You: I work alongside you as a consultant, guiding and supporting you to ensure you reach your goals. 𝐌𝐘 𝐂𝐇𝐀𝐍𝐍𝐄𝐋 𝐄𝐗𝐏𝐄𝐑𝐓𝐈𝐒𝐄 • Search Engine Optimization (SEO) • Content Marketing • Inbound Marketing • Paid Ads (Google Ads, Facebook Ads, Reddit Ads, etc.) • Email Marketing • Influencer Marketing • End-to-End Analytics: Proficient in Google Analytics, Google Tag Manager, Looker Studio, HotJar, Fullstory, Segment, Mixpanel, Amplitude, Tableau, and more. Ready to elevate your business? Contact me, and let’s talk!

Growth Marketer with 3+ years of experience building inbound growth systems for B2B tech and AWS-focused companies. Proven ability to take organic acquisition from near-zero to traction — increasing domain authority (DR 4 → 44), scaling search visibility to 119K impressions within 6 months, and converting the first inbound customer without paid acquisition. Strong background in SEO, content strategy, AWS partner marketing, and value proposition development. Hands-on in creating social media content — writing posts, designing branded visuals, editing short-form videos, and adapting long-form assets (blogs, case studies, technical content) into social-native formats.

🥇 8 years as a Top-Rated Plus expert on Upwork with 100% Job Success Score, 200+ companies served, and $15M+ in client revenue generated. I provide a multi-award-winning, end-to-end outbound email marketing system that's fully done-for-you and consistently generates high-ROI deals for B2B companies worldwide. Let's discuss your growth 🚀 𝗛𝗲𝗿𝗲’𝘀 𝘄𝗵𝗮𝘁 𝗺𝗮𝗸𝗲𝘀 𝗺𝘆 𝘀𝘆𝘀𝘁𝗲𝗺 𝗱𝗶𝗳𝗳𝗲𝗿𝗲𝗻𝘁: 📌 Deliverability starts with understanding your customers, not just configuring DNS 📌 A complete system - from research to generated deals, not isolated campaigns 📌 Technical infrastructure built for inbox placement and conversion, not guesswork 𝗪𝗵𝗮𝘁 𝗜 𝗱𝗼 𝗳𝗼𝗿 𝗕𝟮𝗕 𝗰𝗼𝗺𝗽𝗮𝗻𝗶𝗲𝘀: 🔹 Customer Development & Target Market Research – uncover what prospects actually want 🔹 Email Deliverability Infrastructure – domains, DNS, mailboxes, authentication, warm-up 🔹 Campaign Setup & Automation – battle-tested practices that actually work 🔹 List Building & Validation– verified prospects aligned with your buyer persona and ICP 🔹 Copywriting & Offer Development – personalized messages that spark genuine interest 🔹 Ongoing Optimization – 24/7 dashboard, weekly reports, continuous improvement Why my system consistently delivers high ROI: Most providers do one of two things: They either blast generic templates without understanding deliverability, or they build technical systems without knowing how to craft offers that resonate. I do both - deep customer research to create messaging that speaks directly to your prospects’ pain points, combined with bulletproof infrastructure that gets emails into inboxes (and keeps them there). I’ve set up and managed systems sending 30M+ emails. They work because they’re built on human psychology and technical fundamentals, not templates. Let’s build your predictable outbound revenue engine 🚀

📊 E-mail Marketing Automation Specialist 🚀 GoHighLevel Specialist 📩 E-mail marketer My abilities - for the growth of your business! Marketing Professional with 20+ years of experience. My goal is to help your business grow. To achieve this, I use marketing automation tools in the best possible way: ✔️E-mail marketing: GoHighLevel, Apollo, MailChimp, Klavyio, Brevo ✔️ Integration: Make (ex-Integromat), Zapier ✔️ CRM Management: GoHighLevel, HubSpot, Pipedrive ✔️ Landing page building: ClickFunnels, Wix, GoHighLevel, Leadpages, WordPress ✔️ Forms and Meeting Schedule: Typeform, Calendly Additional tools: ✔️ Knowledge of many tools of Digital marketing (Google Ads, Google Analytics, SMM promotion ✔️ Canva, Process Design: Miro and Whimsical My Strengths are: ✅ A systematic approach to ordering ✅ Flexibility and breadth of thinking ✅ Ability to quickly learn and adapt to new technologies ✅ Proficiency in the Marketing Automation field My name is Olena; I enjoy finding solutions for my clients. I am willing to help your business streamline lead generation and lead-nurturing processes by automating your marketing workflow. 📩 Drop me a message, and we will discuss your project and ways to solve it