Hire the Best Poster Designers in New York

Hey! My name is Walker Aspinwall and I'm a graphic designer. I love being able to help bring ideas to life. My areas of expertise include logo design, style/branding guides, cartooning/illustration, and sports graphics. Looking forward to working with you!

I design professional print and multi-page materials: books, brochures, catalogs, reports, planners, presentations, and packaging. I can help with: • Books, ebooks, journals & planners • Brochures, catalogs & magazines • Reports, workbooks & multi-page documents • Presentations & pitch decks • Packaging and print collateral • Existing design updates and redesigns • Print-ready file preparation I work primarily in Adobe InDesign, Illustrator, and Photoshop. I also work with PowerPoint, Canva, and Figma when the project requires it. I can work from an existing brand/style or create a new visual direction from scratch. For print projects, I prepare files according to standard production requirements or your printer’s specifications, including bleed, CMYK, image resolution, and other technical requirements. Final files can include print-ready PDFs and editable source files.

I am a professional graphic designer with 10+ years of experience, specializing in print design, marketing collateral, large-format graphics, and presentation design, with additional expertise in digital design and typesetting. I hold an Associate’s degree in Graphic Design and have successfully delivered projects ranging from billboards, trade-show backdrops, banners, and signage to complex layouts such as a 200+ page InDesign report converted into an interactive PDF. I am highly proficient in Adobe InDesign, Illustrator, and Photoshop, as well as Keynote, PowerPoint, and Canva. My experience includes creating brochures, flyers, newsletters, transit shelter signs and bus wraps, print and digital advertisements, social media graphics, logos, business cards, infographics, and vector files. I also produce print-ready files, interactive PDFs, and animated presentations. I am known for clear communication, fast response times, attention to detail, and reliable delivery. In addition to my design background, I bring a strong administrative and professional foundation, along with a global perspective gained from years of working internationally on cruise ships with teams representing 45+ nationalities. This experience allows me to collaborate effectively, adapt quickly, and consistently deliver high-quality results aligned with client goals.

"Katie is a creative genius. She gave my book life using outstanding design and formatting talents along with an amazing ability to translate my underdeveloped vision into compelling graphics that invite the reader into the work. Katie's client-centered focus is remarkable and her focus on generating value is much appreciated." - Jane Evarian, author of Who Logic -------------------------------------------------------------------------------------------- Hi! I'm Katie, a professional graphic designer with over 15 years of experience and have been on UpWork since 2014. I have experience across a wide variety of projects in both print and digital formats, and specialize in book design. I can create a beautiful book that you will be proud to share with the world and will help you reach your target audience. I am also the Co-Founder and Art Director for a non-fiction book publishing/e-commerce company (QuickStart Guides) that has sold over 1 million copies across all formats since 2014. I know how to create a stand-out, best-selling book. I treat each project as I would my own business and will not rest until the client is 100% satisfied with the final product. I primarily use Adobe Creative Suite for all design projects and specialize in Adobe InDesign and Adobe Illustrator. I am a graduate of the highly regarded B.F.A Graphic Design program at The College of Saint Rose in New York. I am a reliable and effective communicator that is able to follow requirements while incorporating a personal and unique design style. Let's connect and discuss your next project! Expertise in: ✔ Interior book layout and design ✔ Book cover design ✔ Amazon KDP book formatting ✔ Ingram Spark book formatting ✔ Corporate document design ✔ B2B Presentation Design - PowerPoint ✔ Meta static ad creatives (post-Andromeda update) ✔ Website design ✔ Shopify Landing Page & Product Page Design (Replo, PageFly) ✔ E-mail design (including Klaviyo, MailChimp, Aweber, Omnisend, Constant Contact) ★★★★★ What Others Have to Say About Working With Katie ★★★★★ "Katie is a creative genius. She gave my book life using outstanding design and formatting talents along with an amazing ability to translate my underdeveloped vision into compelling graphics that invite the reader into the work. Katie's client-centered focus is remarkable and her focus on generating value is much appreciated. I already miss our regular meetings and the ability to brainstorm with her about the next chapter... I highly recommend this extraordinarily talented professional. Thank you, Katie!" - Jane Evarian, author of WHO Logic "Katie is a pleasure to work with. She makes herself reachable if needed, she is dependable, and she does great work." - UpWork Client "I have already referred two client's to Katie. She is a pleasure to work with, she had the ability to collaborate with multiple people involved on collab projects. Will use her again very soon." - UpWork Client "Katie is amazing to work with! Very flexible, great communicator and didn't quit until we had our perfect logo. We highly recommend her!" - Upwork Client "Katie was amazing and completed our job with a tight deadline and to exact specs...she even added some suggestions which made the finished product better. I will definitely hire her again." -UpWork Client ------------------------------------------------------------------------------------------------------------ Experience in the following: → BOOK DESIGN & DEVELOPMENT • Book cover design • Paperback/Hardcover cover design & layout (front, spine, back) • Paperback/Hardcover interior layout • Amazon KDP, Lightning Source, Ingram Spark, Barnes & Noble Press, Lulu, Acutrack file expert → PAGE DESIGN & LAYOUT • Magazine • Newspaper • Newsletter • Flyer • White Paper • Brochure/Pamphlet/Marketing Material • Invitations (wedding, charity events, fundraisers, etc) • PowerPoint Presentation / Slide Decks / Google Slides / Keynote • Menu • Corporate reports / Annual reports • Proposals → BRANDING & IDENTITY • Logo • Business card • Letterhead • Signage • Posters • Postcards • Direct mail • Stationary • Visual identity • Door hangers • Media kits → WEBSITE DESIGN • Shopify page builders (Replo, PageFly) • Lead page builders (Unbounce, Leadpages, Convertflow) • Amazon A+ Pages → PAID AD CREATIVES • Meta ad creatives (Facebook and Instagram - I am very familiar with best practices from the Andromeda update) • LinkedIn ad creatives • Amazon ad creatives (Sponsored Brands creatives) → PRODUCT PACKAGING & DESIGN • Label design • Custom packaging design • Custom shipping box design → CUSTOM GRAPHICS • T-shirt design • Print-on-demand products (Amazon Merch, Printful) • Infographics